Introducing the New
MK Signature Brush Set
Made from Natural Fibers *excluding the brow
Mary Kay
Competitive Price Comparison
Mac
Estee Lauder
Powder
Blush
Shadow
Shading
Liner
Brow
Complete Set
w/ Free Bag
Powder
Blush
Shadow
Shading
Liner
Brow
Bag
$25.00
$20.00
$25.00
$15.00
$15.00
—–
—–
Total $45.00
Total $130.00
Powder
Blush
Shadow
Shading
Liner
Brow
Bag
Total
$40.00
$30.00
$26.00
$16.00
$18.00
—–
—–
$100.00
Lancome
Powder
Blush
Shadow
Shading
Liner
Brow
Bag
Total
$35.00
$38.00
$28.00
$22.00
$16.50
—–
$18.50
$158.00
Competitive Price Comparison with Mary Kay Product Line
Cost of Products PER Ounce
Product Type
Mary Kay
Clinique
Lancome
Estee Lauder
Prescriptives
MAC
Cleanser
$1.54
$3.30
$3.60
$5.15
$3.73
$3.20
Exfoliator
$3.00
$4.41
$6.47
$6.18
$5.44
$4.37
Moisturizer
$4.00
$6.47
$22.35
$27.30
$23.53
$13.24
Day Solution
$25.00
$27.64
$39.41
$52.00
$38.24
$14.71
Night Solution
$25.00
$27.64
$28.24
$45.00
$38.24
$14.71
Foundation
$14.00
$19.50
$33.50
$32.50
$32.50
$22.00
Eye Mask
$10.71
$79.00
$74.00
$90.00
$90.00
$16.67
Eye Cream
$23.08
$42.50
$31.00
$90.00
$70.00
$50.00
Eye Enhancer
$23.08
$52.00
$94.00
$75.00
n/a
$28.00
Lip Mask
$21.11
n/a
n/a
n/a
n/a
n/a
Lip Balm
$60.00
$43.75
$30.00
n/a
$71.43
$18.00
Lip Enhancer
$30.00
$48.00
$59.00
$53.00
$70.00
$28.00
Eye Makeup Remover
$3.73
$6.20
$5.00
$10.60
$85.00
$3.00
Acne Gel
$4.67
$25.00
n/a
$33.34
$17.00
n/a
Lumineyes
$56.00
n/a
$94.00
$75.00
$90.00
n/a
Information obtained via Estee Lauder, MAC, and Clinique’s web sites.
Highest Cost per ounce
3.
By Trish Weir, Independent Sales Director
Lowest Cost per ounce
COMPARATIVE SKIN CARE PRODUCTS
PRICE COMPARISON CHART
**All prices are an average taken from the cost of each individual item available in each category.**
These averages include ALL individual product lines available from each company unless otherwise stated.
The Multi-Step Basic is based on the essential products needed for skin health: Cleanse (non-bar formula), Tone, Exfoliate, Moisture & Protect.
Brand
Cleansers
Avon*
Avon
mark.***
Beauti Control
Clinique
Elizabeth
Arden
Estee Lauder
Jafra
Lancome
Mary Kay **
Mary Kay
Timewise
Line
Mary Kay
Velocity
Prescriptives
•
•
•
•
•
Masks
Fresheners
Moisturizers
Foundations
$8.00
N/A
Cleansing
Bars
$4.50
N/A
$10.17
N/A
$10.25
N/A
$14.00
N/A
$12.07
N/A
Multi-Step
Basic
$54.49
N/A
$14.50
$18.00
$18.80
N/A
$10.00
N/A
$15.00
$21.50
$22.50
$15.00
N/A
$19.25
$16.50
$29.17
$43.50
$16.00
$18.09
$27.00
$77.00
$86.76
$131.05
$18.08
$14.00
$24.17
$10.00
$18.00
$16.50
N/A
$13.00
N/A
$18.00
$22.88
$14.25
$23.71
$12.00
N/A
$21.25
$15.00
$22.40
$11.00
N/A
$38.32
$19.80
$35.25
$16.00
$20.00
$28.42
$15.10
$32.42
$14.00
$114.00
$128.95
$78.15
$137.95
$63.00
$52.00
$10.00
N/A
N/A
N/A
$12.00
$14.00
$36.00
$23.00
N/A
N/A
$18.50
$45.63
$33.56
$120.69
*Avon prices include Anew, Avon Solutions, Clearskin and Becoming Lines.
** Mary Kay prices are based on the Classic Basic Skin Care Line
*** Avon mark. Line and Mary Kay Velocity Lines are exclusive products for the 12-24 year old market. Mark. Debuts in Fall, 2003.
All prices are based on the suggested retail value of all items available as of May, 2003.
Brands represent the most commonly competitive companies based on customer statements of use.
Modeled from: Competitive Skin Care Products, Price Comparison, Mary Kay, Inc. 1999.
EXTRA HYDRATION CREAM
COMPARISON CHART
MANUFACTURER
HYDRATION PRODUCT
Bobbi Brown
Hydrating Face Cream
WEIGHT
1.7 oz.
PRICE
$37
PRICE PER
OUNCE
$21.76/oz.
Chanel
Crème N1-Skin Recovery 5.3 oz.
Cream
$350
$66.04/oz.
Clarins
Super Restorative Day
Cream
1.7 oz.
$85
$50/oz.
Clarins
Super Restorative Night
1.7 oz.
Cream
Repair Wear Day SPF 15 1.7 oz.
Intensive Cream/Lotion
$95
$55.88/oz.
$45
$26.47/oz.
Clinique
Repair Wear Intensive
Night Cream
1.7 oz.
$45
$26.47/oz
Dior
Prestige Cream
1.7 oz.
$150
$88.24/oz.
Estee Lauder
1.7 oz.
$40
$23.52/oz.
La Mer
Hydra Complete MultiLevel Moisture
Crème/Lotion
Crème de la Mer
1 oz.
$90
$90/oz.
Lancôme
Resolution D Contraxol
1.7 oz.
$68
$40/oz.
Shiseido
Future Solution
50 ml (1.67
oz.)
$220
$131.74/oz.
Mary Kay
Intense Moisturizing 1.8 oz.
Cream
Oil-Free Hydrating
1.8 oz.
Gel
$30
$16.67/oz.
$30
$16.67/oz.
Clinique
Mary Kay
Just imagine a luxuriously rich eye cream so advanced it firms, brightens, provides intense
moisturization, plus minimizes fine lines and wrinkles. With new TimeWise® Firming Eye
Cream, you can have it all. It delivers more benefits for the younger-looking eyes you want to
see.
The combined power of our collagen enhancing peptide duo works to firm the skin and it does
this by repairing and restoring the supporting structure underneath the surface of the skin as
well as it helps to reduce the appearance of fine lines and wrinkles on the skins surface.
12 Week Clinical Study
96% saw increased overall appearance of skin
25% saw increased firmness of skin around the eyes
40% saw reduced dark circles under the eyes
75% saw increased skin silkiness around the eyes
100% saw reduced roughness and dryness around the eyes
TimeWise Firming Eye Cream, .5 oz
$30
Anti-Gravity Firming Eye Lift Cream, .5 oz
$31
Clarins Extra-Firming Eye Contour Cream, 0.7 oz
$52.50
CHANEL EYE CORRECTION Anti-Wrinkle Firming Eye
Cream, .5 oz.
$57.50
Lancome Rinergie Eye Anti-Wrinkle and Firming Eye
Creme, .5 oz
$54.00
Estee Lauder Re-Nutriv Intensive Lifting Eye Creme
.5 oz
$78.00
Created by Anna Slavova
Shade Comparison Guide
Day Radiance
Medium/Full
Coverage
Foundations
Pure Ivory
Rose Petal Ivory
Soft Ivory
Antique Ivory
Blush Ivory
Buffed Ivory
Ivory 100
Ivory 105
Ivory 104
Ivory 100
Ivory 204
Ivory 200
Ivory 202
Bisque Ivory
Beige 305
Fawn Beige
Beige 300
Delicate Beige
Beige 304
Natural Beige
Beige 305/404
True Beige
Beige 302/400
Dusty Beige
Beige 404
Rose Beige
Beige 404
Almond Beige
Beige 400/402
Toasted Beige
Beige 402
Cocoa Beige
Beige 402
Golden Bronze
Bronze 504
Mocha Bronze
Bronze 500
Bittersweet Bz
Bronze 507
Walnut Bronze
Bronze 600
Classic Bronze
Bronze 607
Rich Bronze
Bronze 607
Deep Bronze
Bronze 607/708
Chestnut Bronze
Bronze 708
Mahogany Bronze Bronze 708/808
Creamy Ivory
Light Beige
Auburn Beige
Honey Beige
Sunlit Beige
Desert Bronze
x
x
x
x
x
x
Ivory 105
Beige 305
Beige 404
Beige 404
Beige 404
Bronze 504
Crème-ToPowder
TimeWise
Dual-Coverage
Powder
Foundation
Ivory 1
Ivory 100
Ivory 0.5
Ivory 104
Ivory 0.5
Ivory 104
Ivory 1
Ivory 100
Ivory 2
Ivory 200
Ivory 3
Ivory 200
Ivory 3
Ivory 200
Beige 2
Beige 304
Beige 1
Beige 300
Beige 2
Beige 304
Beige 2
Beige 304/400
Beige 3
Beige 300/400
Beige 2
Beige 400
Beige 2
Beige 400
Beige 3/4
Beige 400
Beige 4
Beige 400
Beige 4
Beige 400
Bronze 0.5
Bronze 507
Bronze 0.5
Bronze 507
Bronze 0.5
Bronze 507
Bronze 1
Bronze 607
Bronze 1
Bronze 607
Bronze 1
Bronze 607
Bronze 1/2
Bronze 708
Bronze 2
Bronze 708
Bronze 2
Bronze 708
Optional Shades
Ivory .5
Ivory 104
Beige 2
Beige 304
Beige 3
Beige 400
Beige 2
Beige 304
Beige 3
Beige 400
Bronze .5
Bronze 507
Loose
Powder
Facial
Highlighting
Pen
Ivory 1
Ivory 1
Ivory 1
Ivory 1
Ivory 2
Ivory 2
Ivory 2
Beige 1
Beige 1
Beige 1
Beige 1/2
Beige 1/2
Beige 2
Beige 2
Beige 2
Beige 2
Beige 2
Bronze 1
Bronze 1
Bronze 1
Bronze 2
Bronze 2
Bronze 2
Bronze 2
Bronze 2
Bronze 2
Shade 2
Shade 1
Shade 1
Shade 2
Shade 1
Shade 2
Shade 2
Shade 1
Shade 2
Shade 1
Shade 1
Shade 2
Shade 1
Shade 1
Shade 2/3
Shade 3
Shade 3
Shade 3
Shade 3
Shade 3
Shade 4
Shade 4
Shade 4
Shade 4
Shade 4
Shade 2
Ivory 1
Beige 1
Beige 2
Beige 2
Beige 2
Bronze 1
Shade 1
Shade 1
Shade 1
Shade 1
Shade 1
Shade 3
If it ends in a 0 (100, 200, etc), it has a yellow undertone (first choice--gives a more youthful appearance to the skin)
If it ends in a 2 (202, 302, etc), it is more yellow (olive).
If it ends in a 4 (204, 304, etc), it has a pink undertone. (more of a balance between pink and yellow).
If it ends in a 5 (205, 305, etc), it has more pink.
If it ends in a 7 (507, 607), it has a golden orange undertone.
If it ends in an 8 (708, 808), it has a warm brown undertone.
www.donnabayes.com