From Fame to Flop - Student Groups

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www.fisherubc.com l Issue 8 l May 1, 2006
For the students l By the students
From Fame
to Flop
The Harsh World of
Business Failures
May 1, 2006
Fisher, Ink.
Business Mistakes:
Fisher citizens
speak out
Laurie Lengen, Transportation & Logistics
What have you learned from a mistake you’ve made in college?
I’ve learned to take advantage of opportunities when I can, because they might not
come around again. I didn’t take advantage of the John Glenn internship in D.C. during the only quarter I had the opportunity to do it.
Pete Manuselis, Finance
What’s the biggest mistake you’ve made while job hunting?
I visited someone at Goldman Sachs , and I
wasn’t prepared because I didn’t fully understand what the position was. You should
always go into an interview knowing everything you can about the company.
Ryan Szule, Accounting
What’s the most difficult question you’ve been asked during an interview?
At an interview with JP Morgan Chase, they gave me the description of
a company-wide problem and asked what I would do to solve it. I did my
best to try to understand the magnitude of it, and I survived the interview.
Contents
6
Fisher Pride BY DOUG KONDRATH
Mason Hall unveiled: You may live there during finals
week, but learn the legacy behind the name.
4
Invention Profiles BY JUSTIN MOLINA
8
Foul Shot BY DAN ASAMOTO
12 Is there potential in these wild inventions or are these truly business flops? Judge for yourself.
In a world where fame lasts for 15 minutes and celebrities are god, these stars learn the
costs of screwing up.
Feature BY JULIE BARNES
Ford, Coke and others see the sour side of doing business abroad.
15 Fisher Picks BY NICK ENGEL
Are you Inno? New gadget redefines the boundaries of XM radio.
May 1, 2006
Fisher, Ink.
PROMOTIONSINC
PROMOTIONSINC
PROMOTIONSINC
FS FS FS
1.888.457.6978
WEAR WEAR WEAR
Jostens the Local Advantage, has been producing
award winning yearbooks and publications since 1976.
1.888.457.6978
1.888.457.6978
1.888.457.6978
robin.fritts@jostens.com
614.571.3400
Jostens
Advantage,
Jostens
the
Advantage,
the
Localthe
Advantage,
RFSJostens
WearLocal
has been
specializing
in Local
wearables
and
promotions
for has
corporate
events
since 1978. award
been
producing
has been
producing
award
has been producing award
winning
and
winningwinning
yearbooks
and yearbooks
rfswear@columbus.rr.com
yearbooks
and
614.571.3550
publications
since
1976.
publications
since
1976.
publications since 1976.
CS-0206-Fisher 5x7_125 4C
2/9/06
3:50 PM
Sorry, you
did not win
this time.
Please try
again.
Page 1
robin.fritts@jostens.com
robin.fritts@jostens.com
robin.fritts@jostens.com
614.571.3400
614.571.3400
614.571.3400
RFS
Wear
been specializing
RFS Wear
has
been
specializing
RFS
Wear
has
beenhas
specializing
in
wearables
and
promotions
for
in wearables
and
promotions
for
in wearables and promotions
for
events
since 1978.
corporate
events corporate
since
1978.
corporate
events
since
1978.
A Columbus State start
put Tricia’s retail career
in
the express lane.
rfswear@columbus.rr.com
rfswear@columbus.rr.com
rfswear@columbus.rr.com
614.571.3550
614.571.3550
614.571.3550
Tricia Snider
District Manager,
Aldi Incorporated
Associate of Arts,
Columbus State,
2001
Columbus State
offers:
• Weekday, Evening
and Saturday
Classes
• More than 375
online courses
• The first two years
of a bachelor’s
degree — at half
the cost of most
state universities
She got off to a roaring start at Columbus State, where she played
varsity hoops as she earned an Associate of Arts Degree. She also
built the confidence to make her next move–a seamless transfer
to the Fisher College of Business at The Ohio State University.
Today, Tracia’s career is in the express lane
as a District Manager with Aldi grocery
stores, an international retailer.
For more information,
call 614-287-5353 or visit our
website at cscc.edu
Education that WORKS.
2005-2006 Staff
Chief Executive Officer
Hana Niki
Chief Operations Officer
Doug Kondrath
Co-Editors in Chief
O. Susan Baba
Christina Li
Managing Editor
Brandon Lowe
Human Resources
Kylie Opelt
Writers
Julie Barnes
Lesley Brown
2005-2006
Staff
Maria
Caicco
Chief ExecutiveSameem
Officer Lufti
Chief OperationsNick
Officer
Engel
Chief Co-Editors in Graphics
Team
Natalie Salazar
Managing EditorJessica Bell
Writers
Lauren Peterson
Niki Prete
Photographer
Michael Starr
Photographer
Chief Financial Officer
Graphics TeamDeonna Scott
Marketing Manager
Justin Molina
Advertising and Group Sales
Chief FinancialAshley
Officer Marin
MarketingAdvertisement
Manager
Design
Advertising and
Group Sales
Lindsey
Kugler
Advertisement
Designand Purchasing
Cost Analysis
Cost Analysis and
Purchasing
Tim
Topicz
Finance Team Finance Team
Chad Kolde
Faculty Advisor
Rao Unnava
Special Thanks
Faculty Advisor
Special Thanks Jay Yutzey
Arleen Robinson
Gail Dickson
Founders
Mark Wilson
Founders
Doug
Kondrath
*This newsmagazine is a product of the Fisher Ink
Hana
Niki reflect the opinstaff, material does
not necessarily
ionsUndergraduate
or policies of Fisher College
of Business
officials.
Business
Council
*This newsmagazine is a product of the Fisher Ink staff, material does not necessarily reflect the opinions or policies of Fisher College of Business officials.
R&K
R&KR&K
Fritts
FrittsFritts
Convenient suburban centers: Columbus,
Delaware, Dublin, Gahanna, Groveport, Grove City, Plain City, Marysville and Westerville
May 1, 2006
Fisher, Ink.
Making the Right
First Impression
Fabiola Gonzalez
Toyota Human Resources
B
eing a corporate recruiter is one of the most fulfilling roles I have assumed to date. The ability
to have an impact on the future leadership of a world-renowned company and to help students
clarify their career goals motivates me tremendously. Although the idea of job searching can be
an intimidating one for students, my experience shows they are for the most part, energetic, well prepared, and excited about their first job out of college. Energy and enthusiasm are great assets in job
searching, however, there are a couple more things that can go a long way in helping you land the job
you want. The following are some examples of candidate approaches
that have impressed me. I’ve also included some tips of what to
avoid in your quest for an excellent job:
Totally Absurd?
Did these inventions really
serve a purpose of making
our life easy, or were they
just a big mistake?
Butt Cleavage Pants: You always see pictures
of celebrities showing too much skin. “Butt,”
this new invention could possibly make it
stylish…if it would ever fly. Designer butt
cleavage, the pants with cute shapes cut out
in the back can make you look stylish without showing too much skin. There is nothing
more to be said besides that this should never
ever catch on.
May 1, 2006
Fisher, Ink.
Top
5 Things That Impress Me:
1
Creativity: In addition to applying on-line and mailing
2
Inquisitiveness: Candidates that want to know exactly
what they would be doing if they got the job impress me. That
tells me they take their work seriously and want to ensure they will
be successful.
3
Personality: Students who are able express their personal-
4
5
Positivity: I am always impressed with candidates who consistently explain how they have been solution-oriented and relay
that during their interactions with me.
a physical resume directly to my attention, an intern candidate
created an advertising piece, explaining why she was the best
candidate for the job. The piece was made out of a shoebox, finely
crafted with pictures, drawings, and art. Another student sent a
picture of himself in front of our product and explained why our
brand meant so much to him.
ity above and beyond demonstrating capabilities provides higher
credibility to their candidacy. What do they care about that is in
alignment with our company and job? If they can make that connection, I feel more assured they regard the opportunity seriously.
Learners:
Students who look at situations with the approach
of “what can I learn from this?”
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Shoe Fitting X-ray: Brook Stevens is not a
bad inventor; he did make the Miller Brewing
logo, the Harley Davidson Hydra-Glide, and
the Oscar Mayer Wienermobile. However, he
did come up with the Shoe Fitting X-ray machine. To figure out the proper shoe size, you
would insert your foot into the way to large
machine and get a read out of the best shoe
size and fit. Regrettably this device did not last
long in the market once it was discovered that
prolonged exposure to radiation was harmful.
Energy and enthusiasm are
great assets in job searching,
but is it enough to land you
that ultimate job?
Top
1
2
3
3 Things To Avoid:
Make sure to follow through on commitments. Although unexpected events can play an impact on our schedule, make every
attempt to keep interviews or phone appointments with company representatives in tact.
Car Bib: It is normal to see
drivers multi-tasking while
maneuvering through traffic;
they talk on the phone, play
with the radio, and eat their togo meals. Although, sometimes
we miss our mouths, drop food
on our lap, and stain our dress
shirt. Don’t fret, the car bib has
arrived…or has it? This invention was patented in 1980 and
has yet to see the inside of any
vehicle. I bet you can see the
reason why.
Life Expectancy Watch: After answering
a series of questions, such as whether you
smoke, consume large amounts of alcohol,
or exercise regularly, you can be given a
watch that counts backwards toward your
pending doom. Patented in 2002 this
sporty looking watch is equipped with a
start/stop button to push during times of
healthy activity, and an alarm notifying
you of your last hours on Earth, I doubt
this trend will catch on.
Take responsibility for your actions. Avoid blaming or criticizing others for group failures, especially in an interview setting.
When asking a question either about a job or company, preface
it by what you already know to show you have taken initiative in
wanting to know more. Focus more on asking about the job or
a representative’s experience, rather than product questions that
developed for you based on a company’s website.
Counting
down to your
ee
orc
def
death?
May 1, 2006
Fisher, Ink.
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Fisher Pride
Mason Motivation:
The encouraging story of how Mason
Hall library got its name
Doug Kondrath
Chief Operating Officer
T
he thought of studying for hours in the Mason Hall
library is daunting for many business students. But
before your motivation runs out and you pack up
your accounting and marketing
books to head for those heavy
library doors, you could look for
inspiration in the man the building
was named after.
Major General Raymond E.
Mason Jr. is one of the best examples of discipline and drive that a
Fisher student can look to during
moments of lagging enthusiasm
for school work. After all, not
every alumnus had the challenge
of serving under General Patton
during the Second World War.
General Mason graduated from
Ohio State in 1941 with a Bachelor of Science in Business Administration. After graduation, he continued his military career
as a member of the active reserves for
35 years, ultimately being promoted
to Major General in the Army of the
United States in 1969. While General
Mason built a successful career in
the military over the years following
his graduation, he also put the skills
he developed at Ohio State to work
through purchasing the Columbus
Truck and Equipment Company in
1949. To this day he serves as chairman of the company.
Like many generous alumni, Gen
May 1, 2006
Fisher, Ink.
eral Mason felt his success over the years should
benefit the community at Ohio State. In October
of 1999, the Fisher College of Business library
and computing center was dedicated in his honor.
His gifts to Ohio State have totaled more than four
million dollars, benefiting not only Fisher, but also
the ROTC program and an Endowed Professorship
in Military History.
Today General Mason is enjoying life as a
Florida rancher while still staying active in the
Ohio State community.
In September of 2005 he
took a research trip to
Argentina with Professor
Douglas Lambert, Raymond E. Mason Chair of
Transportation and Logistics, to study supply chain
management systems in
the country. To find out
more about General Mason and his life, visit the
displays in the rotunda of
Mason Hall
I believe community
service should be
a job perk.
In researching my first job after college
I’m looking for what’s best for me. But
I’m also looking for a company I respect.
A company committed to giving back and
changing people’s lives for the better.
I talked to some Enterprise employees and
was glad to learn that it’s not just about
work; they’re encouraged to get out in the
©2006 Enterprise Rent-A-Car Company. 1392.04/06
community, volunteer their time and make
a real difference. And the best part is that
all their good work is backed by a company
that’s committed to being a positive force in
people’s lives and the communities it serves.
What company will I start my
management career with?
We are an equal opportunity employer. M/F/D/V.
I believe this one.
Serve the Customer • Be Honest • Have Fun • Be a Good Neighbor • Open Doors • Always Listen • Reward Hard Work • Own Our Brand
Discover challenging career opportunities today! Please apply online @ www.enterprise.com/careers.
Or contact: Lori Whitmore, Regional Recruiting Manager • phone: (614) 921-2417 • e-mail: lori.whitmore@erac.com
May 1, 2006 Fisher, Ink.
S
ports are merely an extension of
the business world that we as
Fisher students have grown so
accustomed to. Sports franchises and
entire leagues are established for the
same goal as any other corporation
- to make money. Sometimes, the
desire to find the next big thing or to
gain that monster paycheck can lead
to some awful decisions. Here’s a list
of some of the biggest sports disasters
since the start of the new millennium.
enquirer.com
1
Maurice Clarett – Superstar? Considered by many
as the top high school player in the country before
attending Ohio State in 2002, Clarett went on to
lead the Buckeyes to a national championship as a
freshman. Maurice had a chance to be included in
discussions with the likes of Eddie George, Archie Griffin and Howard Cassidy. Unfortunately,
it seems as though the dreaded Sports Illustrated
cover jinx has struck again. Since his appearance on
the cover of this prominent publication, he was suspended for his sophomore season, racked up over
$1 million in legal debts, busted out of his audition
with the Denver Broncos, and has just recently been
charged for two counts of armed robbery. Clearly,
it’s in one’s best interest to avoid the photographers
of Sports Illustrated at all costs.
Foul Shot:
Top 4 Biggest
Sports Mistakes
Dan Asamato
2
Staff Writer
NHL takes a year off and nobody notices: In reality, the
ramifications of the NHL lockout were felt throughout
the entire hockey nation. If you look past the jobless players and the owners generating zero revenue, the effects of
the lockout become much more profound. Thousands of
arena workers lost their jobs, and NHL linesmen, referees,
and other on-ice officials were granted an involuntary
year-long vacation without pay. In addition, there is
always a sentiment of resentment and bitterness from fans
that accompanies a work stoppage in professional sports.
Often, it’s very difficult to recapture the interest of these
former-paying customers. NHL executive vice president
Bill Daly speaks with the sensibility of a man who is aware
of how many jobs are at stake. “We’re a $2.1-billion US
business,” he says. “Shame on all of us if we can’t find a
sensible way to share that $2.1 billion among the players,
the owners and everyone else involved in the game.”
twinsbytim.blogspot.com
May 1, 2006
Fisher, Ink.
People Skills?
What People Skills?
The world of communication drives face to face conversations into the dark.
Maria Caicco
Staff Writer
“Good Afternoon. Thank you for calling Smith Barney.
This is Maria, how can I help you?” That seems like the
appropriate way in which to answer a phone call while at
work, right? Nowadays, it’s as though the general population, typically the younger generations, have forgotten how
to communicate. Things have become standardized when
it comes to the communication between individuals, and a
traditional conversation is no longer a phone call or a faceto-face meeting. Communication has become mechanical
to say the least. Whether it is email, instant messaging,
or wall postings and messages on Facebook and MySpace,
most conversations are the result of new technologies.
Text messaging has replaced the phone call, and overall,
this lack of personal communication has made us forget
the proper ways to communicate.
Because of this rise in informality, many of us feel the
need to prepare for the “formal” conversations that will occur during interviews, job fairs, conferences, and business
meetings. With the constant pressure to give the proper
responses to even the toughest interview questions, one
particular question comes to mind: if speech is a natural
3
www.lsj.com
4
human instinct, then why have conversations become so unnatural? Lauren Danek, a third year Finance student said, “I think that
people that are our age have grown up using informal slang, which
makes it harder to use a professional tone when necessary. I think
this is mostly due to the laid-back tone that society has taken in the
last couple decades.”
With the importance of communication being so prevalent in the
business world, the “formal” conversation needs to make a comeback. Employers want to hire applicants who can seamlessly hold a
conversation in the most pleasant and professional manner without
it being forced. Today, it seems like conversations that are not held
through electronic means are much more difficult to carry out. The
lack of communication can be very detrimental to any relationship,
but business relationships must maintain proper communication so
profits will not suffer. Whether you are trying to sell a product to a
consumer or are attempting to persuade someone to invest in your
company, the art of communication is your most important asset.
That is exactly why Ginamaria Capogreco, a third-year Strategic
Communication major is happy with the field of study she chose. “I
feel comfortable in a formal setting because my courses are preparing me for those situations. My communication skills will be my
most favorable asset, which will be very helpful in my pursuit of
a successful career,” said Capogreco. The job of a public relations
expert can be associated with any role in any company because its
importance covers every part of any operation. Even though the
saying is that “talk is cheap,” it is now, more than ever, the biggest
money maker for any individual.
New General Manager Isiah Thomas steps in and ruins a classic – Although the New York
Knickerbockers are one of the most storied franchises in NBA history, their recent efforts
have been less than stellar. Unfortunately, the trigger-happy finger of their General Manager
off the court has done nothing to help them on it. Over the past three seasons, Thomas has
managed to come out on the short end of his business transactions with remarkable consistency. Entering the current NBA season, his Knicks were already $65 million over the
salary cap, and to prove that Thomas hasn’t lost his touch, he went out and traded for the
most expensive back court in the history of the NBA. Although the regular NBA season
has already eneded, Thomas and his crew of unwarranted millionaires are racing – towards
the worst record in the league. As if things could get any worse, Thomas has already given
away his, presumably high, lottery pick for the next two seasons. Although hope may spring
eternal, don’t tell that to a Knicks fan. As much as Thomas hurt them as a hall of fame
point guard for the Detroit Pistons, he may be hurting them even more now.
The world is graced with the launch of the XFL: The XFL was a joint venture between NBC and The World Wrestling Federation that intended to draw the interest of both wrestling and football fans alike. Although they expected
to compete with the NFL, their shoddy skills and outrageous tactics apparently were not what the viewing public
was looking for. In fact, they currently hold the record for the lowest-ever rating for a major network Saturday night
prime time football game. The two companies lost a combined 140 million for their inaugural season and, not surprisingly, they were shut down within the year.
May 1, 2006
Fisher, Ink.
Ashley Marin
Talbots Delivers on
Advertising Coordinator
A
ppearance and etiquette are the quintessential elements of making a good first impression.
Since you only get one chance to make a first impression, why not make it stunning? Getting
dressed in something other than a T-shirt and jeans is a dilemma that many college students
face. Instead of throwing together an outfit that could be a mistake, Talbots clothing store and Fisher,
Ink. have teamed up to bring you the essentials in spring business-wear. With our savvy models we
demonstrate these prize winning steps to looking professional while still keeping a youthful edge.
Inter view coming up? Getting dressed is the easy part. Take a quick break from practicing four part answers to behavioral based questions, and evaluate your closet. Do you
own a suit? If so, you’re half way there. If you do not own a suit, get yourself to the nearest
retailer (preferably one with in-house
alterations). For both men and women, a well tailored navy blue suit never
goes out of style and can speak volumes without you ever saying a word.
Once you have a basic building block,
the ensemble simply falls into place.
Helpful Hint!
While suiting up, make sure your
shoes and your belt match. Black
and brown cause a frown.
Seeing green? And I don’t mean your bank
account. For men, find a shirt and tie combination that flatters one of your features. If
you have sparkling green eyes, don’t hesitate to reach for that emerald hue tie.
Casual Fridays! It is still essential to look professional at the end of the week. Jeans and T-shirts should
stay at the bottom of the laundry bin. A flowy skirt and
tailored top are much more appropriate for the office.
10
May 1, 2006
Fisher, Ink.
All clothing provided by Talbots Clothing Store,
Located at 143 Worthington Mall, Worthington, Ohio 43085. To
reach them by phone, call 614-436-2067.
S P R I N G Fashion
Be versatile! Guys, once you’re ready
to leave the office, neatly hang your
jacket, take off the tie, and unbutton the
shirt a bit (you may or may not want to
lose the undershirt here).
Classy but sassy! If you happen to wearing a button
down, wear a camisole underneath. Once you’re workday is over, loose the button down and go with the cami
paired with bold jewelry.
Accessor y Alert! Ladies, accessories are the accents
that will take you from the office to happy hour. Ditch the
pearls and go for a chunky necklace or some long beads.
Photography provided by Justin Luna
Details matter! Men must wear appropriate socks with their suit. Black
suits call for black socks, Tan suits call for tan socks, and so on. White is
an overall unacceptable color. On the subject of feet, make sure your shoes
are well maintained. Polished and shined dress shoes are sure the give the
impression that you pay attention to detail.
FYI! If you’re veritcally challenged, try on a suit with pinstripes to elongate your figure.
Attention gentlemen! A light weight
sweater can provide endless options.
Loose the jacket and replace it with a sweater to keep your look formal but low key.
May 1, 2006
Fisher, Ink.
11
Delta Left Singing a Whole
Lesley Brown
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Staff Writer
ou may have heard the term “anti-brand.” Anti-branding occurs when a corporation branches away from their original product or service and creates a brand that
is categorically opposite from the original in terms of audience, price, and style.
Toward the end of the nineties, companies began to notice a decreasing loyalty amongst consumers for
brand names. In an attempt to remedy the problem, many started forming anti-brands. These offshoots became
a way for corporations to not only widen their customer base, but to prove to existing customers that it is not about a
brand name. It is about understanding the consumer and adapting to their evolving needs.
In order for an anti-brand to be successful, the corporation must be financially stable. The marketers must also have a
deep understanding of their current consumers, and of the consumer base they are branching out to. Lastly, the company must be willing to discuss the differences between the parent and daughter product without highlighting the
weaknesses of the original.
Delta Airlines launched their anti-brand, Song Airlines, in April of 2003. It was intended to be a low-cost carrier between the Northeast United States and America’s ideal vacation destinations. Song was marketed as a lifestyle for the
college and twenty-something “spring break” crowd. However, after just two years, Delta was forced to file for chapter
nine bankruptcy.
Delta was already struggling financially because they were losing business to Jetblue, an already existing low-cost
Julie Barnes
Staff Writer
richmason.com
Learning the Hard Way
W
hat would you do if you saw a billboard that read, “Bite the wax
tadpole”? According to Business Solutions Magazine, when Coca
Cola was expanding into China it initially translate its name into
Ke-Kou-Ke-La. It was only after printing thousands of signs that the company
discovered the translation’s true meaning and had to change everything. The
issue related to this humorous and yet costly mistake is a lack of knowledge of
the culture and characteristics of the consumer.
12
May 1, 2006
Fisher, Ink.
New Song
carrier. Delta attempted such a different marketing
approach with Song that there was confusion as to
what Song even was.
Marketing VP for Song, Tim Mapes, stated that
the problem began during the launch because he
“focused on how the airline was different from all
major U.S. air carriers, saying the original concept
behind Song was a breath of fresh air in an otherwise stale market.”
By making this the center of their marketing campaign, people believed Delta to be stale since it is
one of the largest commercial aircraft carriers in the
nation. Delta lost business, and Song had a hard
time attracting business because they were the creation of an outdated conglomerate. Song will fade
back into regular Delta operations after May 2006.
There are many similar stories. Ford noticed that the Pinto
wasn’t selling very well in Brazil. The company spent thousands of dollars replacing nameplates after discovering that
Pinto is Brazilian slang for “tiny male genitals.”
Likewise, Scandinavian vacuum manufacturer Electrolux
first began advertising in America using the slogan, “Nothing
sucks like an Electrolux.” When Puffs tissues tried to expand
internationally, it met with resistance in both Germany and
images.google.com
England. In Germany, “puff ” is a colloquial term for a whorehouse, and in England, it is a derogatory term for homosexuals.
“In marketing, everything needs to be from the customer’s
point of view,” says Fisher College Senior Marketing lecturer
Terry Paul. One company that has taken that message to heart
is Dove, a personal care brand from Unilever.
According to the company’s web site, it has been progressively launching its “Campaign for Real Beauty” internationally over
the last two years, and has seen marked sales increases during
that time in both Western Europe and the United States. The
ads feature women with bodies less thin and flat than the typical fashion model. The company implemented the campaign
after its female customers indicated that current ads for beauty
products made them feel inadequate and unattractive.
“It’s so refreshing to look at the ads and see real people. Frankly,
I buy Dove simply to support the principle,” says Sarah Filus, a
student at University of Southern California. The lesson to be
learned: know your customer and do a little research on local
slang before you translate your slogan.
www.flickr.com
May 1, 2006
Fisher, Ink.
13
Sudoku #1
Sudoku
2 4 3 8
6
7
5 8
4
4
1
7
5
2
8
1
6 7
3
5
4 9 2 1
K IMBALL
M IDWEST
Family-owned national distributor
of maintanance and repair supplies
SEARCHING FOR TALENTED
CANDIDATES TO WORK
AND GROW WITH US!
SALES RECRUITING
TRAINEE
The trainee will be part of the recruiting
staff, who will assist managers located
throughout the U.S. This is a wonderful
ground floor opportunity for a person
with the ability to acheive goals.
MANAGER IN TRAINING
© 2005 KrazyDad.com
Rules: Fill in each blank with a number from 1 to 9. Don’t
repeat numbers in
columns, rows, or 3 x 3 box. Answers are below.
This is a 2 year intensive program focusing
on all aspects of business, including sales,
operations, adminstration, and marketing.
This cross training will be critical
in developing well rounded managers.
Kimball Midwest is growing quickly,
as we have been doubling our sales
every 5 years. Our annual revenue was
over $75 million in 2005,and by
2020 we anticipate exceeding $536
million. We believe successful growth
as a company is directly related
to the quality of our employees.
Fill in the blank squares so that each row, each column and each
3-by-3 block contain all of the digits 1 thru 9.
If you use logic you can solve the puzzle without guesswork.
Need a little help? The hints page shows a logical order to solve the puzzle.
Use it to identify the next square you should solve. Or use the answers page
if you really get stuck.
For more puzzles, visit www.krazydad.com
If you are interested in either
opportunity, please contact
Chris Luthy at (614) 951-2980
or send your resume to
chris.luthy@kimballmidwest.com
Sudoku Answers:
Answers
14
May 1, 2006
Fisher, Ink.
Sudoku #1
6 2 4 3
1 3 9 4
7 5 8 1
4 9 6 8
2 8 3 7
5 1 7 9
9 4 1 2
3 6 2 5
8 7 5 6
Sudoku #3
3
7
7 5
6 8
2 4
3 7
5 1
4 3
8 6
1 9
4
9
8
5
9
1
6
2
2
9
2
3
5
4
6
1
7
6
2
9
8
5
8 4
1 3
7
Fisher Picks
Favorite staff resources outside the classroom
Nick Engel
Staff Writer
Product Specs:
Weight: 4.5 oz. (slightly
less than 30 GB ipod)
The Pioneer Inno is XM Radio’s second-generation portable
Satellite radio that gives users the ability to listen and record live satellite radio anywhere. Can’t find anything you like on XM? Just click over
to Napster and download those tracks that you just have to hear. With
1GB of memory, the Inno can be used to either store 50 hours of XM
content or between 7 and 8 hours of MP3 files with 25 hours of XM
content. Those on the run now have the ability to personalize which
stocks or teams scroll across the 1.7” LCD screen. Pioneer has made the
Inno the only satellite radio users will ever need by packaging in a home
docking station and an internal FM transmitter.
XM Radio Specs:
Channels: 170 digital channels
Dimensions: 3.7”H x
2.2”W x 0.6” D
Talk: Opie & Anthony, Oprah &
Friends
Display: 1.7” LCD display
Sports: MLB, NASCAR, NHL,
College Sports (Big Ten, ACC,
PAC-10 & Big East)
Memory: 1GB
Power: Rechargeable Li-ion battery
(15 hours playback / 5 hours live)
Cost: $12.95 per month
Price: $399
Fierce Conversations can help you change your life...
...one conversation at a time
Hana Niki
Chief Executive Officer
One of the rules of engagement for companies,
couples, and individuals who are practicing the
principles of fierce conversations is that while
no one has to change,
everyone has to have
the conversation. -63
Recognizing that if you
or someone else feels a
conversation is needed,
it is. If a sensitive or
significant topic comes
up unbidden, seize the moment. -99
The conversation is not about the relationship. The
conversation is the relationship. All of the idols and
ideas we use to defend ourselves have been talked into
life. Our work, our relationships, and our lives succeed or fail, one conversation at a time. -206
No matter how much sugar someone sprinkles throughout a loaded message, we read the underlaying intent to
do harm loud and clear. Consequently, we do not trust
that person, we do not look forward to our next conversation, and we withhold ourselves from him or her in
countless invisible ways. -199
Grab your own copy of Fierce Conversations for $14.00 at Barnes and Noble, The
Ohio State University Bookstore, 1598 North High Street at the corner of 11th and
High street. Barnes and Nobles also offers 10% discounts off general reading books
with a reader’s advantage card. For book information, call 614-247-2239 or visit
www.ohiostate.bkstore.com.
May 1, 2006
Fisher, Ink.
15
THE OHIO STATER
2060 North High Street
(1 block south of Lane Avenue)
Fresh, remodeled, completely private,
newly furnished efficiencies.
Flexible Leases Available
Safe Secure Building
FREE WIRELESS INTERNET
with a 10 or 12 month lease!
www.ohio-stater.com 294-5381
-High Speed internet $20/month or
FREE with 10 or 12 month lease
-Full size refrigerator & microwave
-New cabinets/kitchenettes
-furnished or unfurnished
-Parking garage available
-Utilities & cable paid
-Trotter Fitness Center
-Handicap accessible
-On-site laundry
-New carpeting
-Full size beds
-Short & long term leasing
Live at your own right on WOODRUFF & HIGH!
“ To me, working at Westfield means
To me, working at Westfield means unlimited
“unlimited
opportunities for success. ”
opportunities for success.
”
Westfield offers
careers
in insurance,
banking,
Westfield
offers
careers
in insurance,
financial
services,
marketing,
hospitality,
human
banking, financial services, marketing,
resources and more.
hospitality, human resources and more.
What could Westfield mean to you?
Find out at
www.westfieldinsurance.com
16
May 1, 2006
Fisher, Ink.
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