Idaho Falls Opportunity
 Consumers spend between $6 and $7 billion annually on massage therapy.
 They visit Massage Therapists 180 million times per year.
 Those who seek therapeutic massage from trained professionals average 9+ visits per year.
 37% of all Americans have had a massage in the past year.
 The percentage of Americans using Massage Therapists has more than doubled since 1997. Doctors are increasingly including
massage therapy as treatment.
 31% of Fortune 500 companies now offer massage as an employee benefit.
 14% of Fortune 500 companies offer massage therapy on-site.
 The growing population of elderly and aging baby boomers continues to fuel an unprecedented demand for massage therapy.
Massage Envy is an innovative business concept that combines the ancient art of massage with modern business systems, service and pricing
strategies. The result? State-of-the-art massage clinics that appeal to both veteran and first-time massage clients. Located in high-traffic, easily
accessible locations, Massage Envy clinics provide a soothing environment designed to calm the mind, spirit and body. Massage Envy’s wellappointed reception and waiting areas are designed to communicate both professionalism and comfort.
Why it’s worth your time to investigate this opportunity!!!
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Owner has established a profitable business and member base (6.5 years old)
EBITDA of 18.7%, 24.5%, 22.6%, 19.8% and 21.7% the past 5 years
Superior Sales Associate Team
Experienced, tenured, professional Massage Therapists
It’s a really, really fun business to own!!
Milestones for Massage Envy Idaho Falls
 Presently have 1,360+ members, will have 1,500+ by December, 2015
 Profitable last 19 quarters
 Maintained <50% total labor cost for past 5.2 years (the most important
benchmark for profitability)
 Achieved 93.2 rating (Excellent) by Massage Envy Corporates’ OSR Review in
DETAILED INFORMATION
2014
FACILITIES: Massage Envy Spa-Idaho Falls is a 3,746 SF building with 12 therapy rooms including a ‘Spa’ room, 2 offices, a training room, a
break-room, reception area, waiting area and 3 storage rooms. From exterior signage to facility design to décor specifications, Massage Envy was
designed to provide a compelling image, an inviting and functional environment and the highest degree of operational efficiency at the lowest
possible cost. It is located in a high-traffic, easily accessible location across from Kohl's.
COMPETITION: Warren Buffett recognized the value of franchises before most investors. Quite simply, a franchise exists where a company
benefits from barriers to entry that keep potential competitors away. It virtually insures that if competitors enter, they will operate at a severe
disadvantage. This is our case. There are small salons and spas in the area but no direct competitors. There are a few places that offer massage,
but none that offer same day massages, facials, our flexibility or our pricing structure.
GROWTH/EXPANSION: In the past 2 years, Massage Envy has added 4 additional enhancements to our services offered. These upgrades have
been quite beneficial to our revenue stream as over 50% of our appointments now include an upgrade. In December 2013, spa services were
added.
SUPPORT/TRAINING: Training is provided for 1 month. Telephone questioning will be available for an additional 2 months.
REASON SELLING: Other business and personal interests out of state.
The company was recently ranked #1 Best Franchise with an initial investment of $500,001 and up by Forbes,
#79 in Franchise Time's Top 200, #17 in All-Business of best franchises, #51 in Entrepreneur's 2015 Franchise 500 and
#27 in Entrepreneur's Fastest Growing Franchise rankings.
Massage Envy Spa is a member of the International Franchise Association (IFA) and was named a 2013 Military Friendly
Franchise.
No. 1 Massage Envy Offers spa services seven days a week and a mobile app to customize appointments.
Average Initial Investment: $578,554
Initial Training Hours: 61.5
Growth rate: 12%
Continuity: 99%
Franchisor Support: B