Reproduction Specifications Our Vision. Your Success. Reproduction Specifications Reproduction Specifications Adsend Pictures • Dark Green = 100% cyan=+100% 100% yellow 30% black (no + magenta) Quickcut Quickcut • Dark Green cyan ++100% yellow 30% black (no magenta) Adsend isisonly format for receipt of of advertising advertisingagency agencycopy. copy. Brighter reproduce better newsprint than darker subdued Quickcut only format for the the • Dark Blue 100% cyan=+images 50% magenta + 20% blackin(no Quickcut is only format forreceipt the receipt of advertising agency copy. • =Dark Blue 100% cyan + 50% magenta +yellow) 20% black (no yellow) IfIf you you have haveany anydifficulty difficultyininany anyaspect aspect Adsend youcan cancontact contactyour your The darkest shadow areas in a scan should not have more of of Quick Cut you • Keep colours assubjects. clean as possible. If you have any difficulty in any aspect of Quick Cut you can contact your • Keep colours as clean as possible. advertising production team teamat atthe theBelfast BelfastTelegraph Telegraph 028 554750. than 265%(avoid total ink coverage. An example would be: advertising production onon 028 9090 554750. cyan + yellow magenta) advertising production team at the Belfast Telegraph on 028 90 554750.Green - useGreen cyan + yellow (avoid magenta) 70%- use Cyan ) Reds - use magenta + yellow (avoid cyan) Reds - use magenta + )yellow (avoid cyan) Proofs Proofs 60% Magenta Blue use cyan + magenta (avoid yellow) IfIfProofs newsprint proofs proofsare arenot notsupplied supplied then matchprint, cromalin Blue - use cyan + magenta (avoid yellow) newsprint then matchprint, cromalin andand 60%Yellow ) = 265% If newsprint proofs are not supplied then matchprint, cromalin digital proofs are are onlyaccepted accepted with understanding they digital proofs only with thethe understanding thatthat they are are notand Pictures 75% Black ) not an accurate representation of colour reproduction on ourthat presses. digital proofs are only accepted with the understanding they are Brighter not an accurate representation of colour reproduction on our presses. Pictures images reproduce better in newsprint than darker subdued an accurate representation of colour reproduction on our presses. Page sizesreproduce (Printed image area) subjects. The darkest shadow areas in a scan should not have more than Brighter images better in newsprint than darker subdued Colour Mode ColourMode TheThe Belfast Telegraph: 265% total subjects. ink coverage. An example would areas be: in a scan should not have more than darkest shadow We do not print spot, Pantone or RGB colours therefore it is essential We do not print spot, Pantone or RGB colours therefore it is essential that Colour Mode Tabloid Page Area: 340 mm deep x 272 mm wide that all files are converted to all digital filesprint are converted to CMYK 70% Cyan 265% total ) ink coverage. An example would be: We dodigital not spot, Pantone or CMYK. RGB colours therefore it is essential that 60% Magenta Sunday ) Life: ) all digital 70% Cyan Dot Gain Dot Gain files are converted to CMYK 60% Yellow ) Page Area: = 265% Tabloid 60% Magenta ) 340 mm deep x 272 mm wide Dot gain dot size between a given dot on Dot gain isisthe theapparent apparentgrowth growthinin dot size between a given dotfilm on film 75% Black ) Dot Gain dot in in thethe final print on on paper. It is It not 60% Yellow ) = 265% and the the size sizeofofthe theresultant resultant dot final print paper. is anot a ColumnWidths Dot but gainan the apparent growth size between a given High dot on film characteristic of in thedot reproduction process. fault, anisinherent inherent characteristic of the reproduction process. Black Page sizes75% (Printed image area) ) 32mm 1 Column andspeed the size ofoffset the resultant dot in the final“compressible” print on paper.printing It is not a The Belfast Telegraph: High web newspaper presses require "compressible" speed web offset newspaper presses require 2 Columns 66mm blankets and viscosity inks which will dry bydry absorption. As a result Tabloid Page Area: printing blankets and lowcharacteristic viscosity inks which will by absorption. fault, but anlow inherent of the reproduction process. 340 mm deep ximage 272100mm mmarea) wide Page 3sizes (Printed Columns of these requirements a degree dotpresses gain uprequire to 32% can occur aof degree of dot gain up to 32% can in As a result of these High speed webrequirements offset newspaper "compressible" The Belfast Telegraph: 4 Columns 134mm Sunday Life: the mid-tone region.and This must be allowed for in for the of the occur in theblankets mid-tone region. This must be allowed inproduction the printing low viscosity inks which will dryproduction by absorption. Tabloid Page Area: mm deep 5 340 Columns 168mm Tabloid Page Area: mm deep340 x 272 mm widex 272 mm wide digital artwork. of the digital artwork. As a result of these requirements a degree of dot gain up to 32% can 6 Columns 203mm Community Telegraph: Sunday Life: occur in on the mid-tone region. This must be allowed for in the production 7 Columns 237mm Dot area Tabloid Page Area: 340 mm deep340 x 272 mm widex 272 mm wide 10 20 30 40 50 60 70 80 90 Tabloid Page Area: mm deep film (%)digital artwork. 8 Columns 272mm of the Dot gain (%) Community Telegraph: Column Widths 9 Dot area on 15 22 25 30 32 28 25 17 Spec for Glossy publications are as follows: Area: 340 mm deep x 272 mm wide 10 20 30 40 50 60 70 80 90 1 Column Tabloid Page 32mm film (%) Full Bleed DPS: 434.8mm wide by 284.8mm deep 2 Columns 66mm Maximum Coverage Maximum Ink Coverage (trimmed at 420mm by 270mm*) Dot gainInk (%) 3 ColumnsColumn Widths 100mm 15 of22 25 30 32 28 with 25with - 260% is recommended only 17 A maximum maximum total totalcoverage coverage of240% 240% - 260% is recommended only 9 Full Bleed Page: 217.4mm wide by 284.8mm deep 4 Columns 134mm 1 Column 32mm one solid, solid,otherwise otherwiseset-off set-offmay may occur. occur. (trimmed at 210mm by 270mm*) 5 Columns 168mm 2 Columns 66mm186mm wide by 246mm deep Full Page Type Area: Maximum Ink Coverage 6 Columns 203mm Output resolution: lines perper inch Output resolution:1270 1270 lines inch Half Page Horizontal: 185mm wide by 120mm deep 100mm A maximum total coverage of(85 240% isinch). recommended with only7 Columns 3 Columns 237mm Screen ruling: 3440-lines per cm Screen ruling: 34 40 lines per cm- 100 (85- lines -260% 100per lines per inch). Half Page Vertical: 90mm wide by 240mm deep 4 Columns 134mm 8 Columns 272mm Dot shape: Square one solid, otherwise set-off may occur. Dot shape: Square Quarter Page: 90mm wide by 120mm deep 5 Columns 168mm Strip: 185mm wide by 15mm deep Useful Points 6 Columns 203mm Output resolution: 1270 lines per inch Useful Points white text smaller 12pt more Please Note7 Columns 237mm • Screen •Avoid Avoidusing using white smaller than of than ruling: 3440text lines perthan cm (8512pt -reversing 100reversing linesout perofout inch). * Artwork not accepted at trim sizes; for reference only. one process colour. Solus Ads appearing on page one of272mm The Belfast Telegraph Compact Dot more than one process colour. 8 Columns shape: Square 12pt white text bold rather than finefine serif.serif. are 30mm x 272mm. • •Keep Keep 12pt white text bold rather than All images should be saved at 300dpi using the ISOWebCoated profile. text smaller than 12pt should not not consist of more • Useful •Coloured Coloured text smaller than 12pt should consist of than Points Coverage of Ink be noinmore that 320%. Information in this Total MediaArea Pack relates to colour and should mono printing process colours. • two more two process Avoidthan using white textcolours. smaller than 12pt reversing out of more thanThe Belfast Telegraph, Sunday Life and Community Telegraph and is Please Note • •Where possible, use only black for small text. Where possible, use only black for small text. We would also recommend that any artwork be supplied without crop broadly based on UKONS (UK Offset Newspapers). one process colour. Solus Ads appearing page one offset of ThesoBelfast Telegraph Compacton text where possible rather thanthan knocking out • •Overprint Overprintblack black text where possible rather knocking marks or with theoncrop marks that they do not encroach • Keep 12pt white text bold rather than fine serif. are 30mm x 272mm. colour.colour. underlying out underlying the bleed area of the artwork. It makes it easier when positioning and Coloured printing text smaller than 12pt should consist oftext. more than does not lend itself to fine drop shadow • ••Newspaper Newspaper printing does not lend itself tonot fine drop shadow text. sending the pages. Information in this Media Pack relates to colour and mono printing in • •When When choosing to darken colours use black possible two process colours. choosing to darken colours use black wherewhere possible The Belfast Telegraph, • (i.e. (i.e. not a third colour) Please Note Sunday Life and Community Telegraph and is not a possible, third colour) Where use only black for small text. broadly based on appearing UKONS (UKon Offset Newspapers). •• Dark Greenblack = 100% + 100% yellow + 30% black (no magenta) Solus Ads page one of the Belfast Telegraph are Overprint textcyan where possible rather than knocking out • Dark Blue = 100% cyan + 50% magenta + 20% black (no yellow) 30mm x 272mm. underlying colour. • Keep colours as clean as possible. Newspaper does (avoid not lend itself to fine drop shadow text. Information in this Media Pack relates to colour and mono printing in • Green - use printing cyan + yellow magenta) When- choosing to darken colours black where possible the Belfast Telegraph and Sunday Life and are broadly based on • Reds use magenta + yellow (avoiduse cyan) Blue - use cyancolour) + magenta (avoid yellow) UKONS (UK Offset Newspapers). (i.e. not a third