Dr Nelson Tsang Lecturer School of Hotel and Tourism Management The Hong Kong Polytechnic University Areas of Research Expertise Service Quality Customer Satisfaction Destination Image Motivation Areas of Teaching Expertise Hotel & Catering Service Management Hospitality Management Research Methodology Personal Introduction Dr. Tsang received his Bachelor of Administration (Tourism) degree from The James Cook University in Australia, Master of Philosophy degree and Doctor of Philosophy degree from The Hong Kong Polytechnic University. He is mainly teaching research methods and service management. His research interests include service quality, service culture, customer satisfaction. Qualifications [ Academic qualifications ] PhD (2007) The Hong Kong Polytechnic University MPhil (1995) The Hong Kong Polytechnic University BAdm (Tourism) (Hons) (1992) James Cook University of North Queensland, Australia [ Professional Affiliations ] Certified Hospitality Educator (CHE) 2001 [ Major Research Grants ] - For Completed Projects: Project Title: The Impact of Political Changes on Destination Image - A case study : Hong Kong (Year 1997) (with Dr. Tat Choi) Project Title: Motivating Hong Kong Hotel Employees. (Year 1997) (Project Leader) Project Title: The Impact of Learning Styles on the Entrepreneurial Perceptions of HK Managers in relation to Innovation and Technology Transfer Issues. (Year 1999) Project Title: Relational Quality in Service Encounters between Guests and Front-line Staff. (Omnibus Surveys Year 2000 - International Visitor Survey) (Project Leader) Publications [ Scholarship and Publications ] - Journal Articles: Tsang, N. K.F. & Ap, J. (2007). Tourists' perceptions of Relational Quality Service Attributes: A Cross-Cultural Study. Journal of Travel Research, 45 (3), 355-363. Tsang, N. K. F., Heung, V.C.S. & Lee, G. (2005). An Assessment of Hong Kong Marine Parks for the Development and Marketing of Ecotourism, Journal of Hospitality and Tourism, 3 (2), 105-128. Tsang, Nelson. & Qu, Hailin. (2000). The Service Quality in China's Hotel Industry: A Perspective from Tourists and Hotel Managers. International Journal of Contemporary Hospitality Management, 12(5), 316-326. Wong, K., Pine, R., & Tsang, Nelson. (2000). Learning Style Preference and Implications for Training Programs in the Hospitality & Tourism Education, 12(2), 3240 Wong, Simon., Siu, Vickie., & Tsang, Nelson. (1999). The Impact of Demographic Factors on Hong Kong Hotel Employees’ Choice of Job-Related Motivators. International Journal of Contemporary Hospitality Management, 11(5), 230-241. Mak, Barry., Tsang, Nelson., & Cheung, Irene. (1999). Taiwanese Tourists’ Shopping Preferences. Journal of Vacation Marketing, 5(2), 190-198. Qu, Hailin., & Tsang, Nelson. (1998). Service Quality Gap in China’s Hotel Industry: A Study of Tourist Perceptions and Expectations. Journal of Hospitality & Tourism Research, 22(3), 252-267. Siu, Vickie., Tsang, Nelson., & Wong, Simon. (1997). Motivating Hong Kong Hotel Employees. The Cornell Hotel and Restaurant Administration Quarterly, 38(5), 44-49. - Conference Papers: Tsang K.F & Ap. John (2004) "Measuring Service and Service Culture in Tourism Industry: A Conceptual Model." Accepted as refereed paper in Asia Pacific Tourism Association 2004 Conference, Nagasaki, Japan. Choi T. Y. & Tsang K. F. (1997) "The Impact of Political Changes on Destination Image --- A Hong Kong Case Study." Accepted as refereed paper in Asia Pacific Tourism Association 1997 Conference, Taipei, Taiwan. Tsang K. F. & Qu Hailin. (1996) "Measuring Service Quality Gap in China Hotel Industry - An Investigation of International Tourists’ Perceptions and Expectations." Accepted as refereed paper in 1997 Annual CHIRE Conference: Tides of Change, New England, USA. Tsang K. F. & Qu Hailin. (1995) "Expectations and Perceptions of China Hotel Managers Towards Service Quality". Accepted as refereed paper in 1995 Annual CHIRE Conference: Turning Up for the Future, Nashville, Tennessee, USA. - Other Publications: Translation Tsang, N. Tourist Destinations. (Module 2) in Travel and Tourism, Hong Kong: The Travel and Tourism Education Program (H. K.) LTD., Oct, 1993. pp.7 - 173. Tsang, N. Amusement Industry Abstract; Asia. Prepared for the International Association of Amusement Parks and Attractions, 1993. Consultancies [ Consultancies and Professional Practice ] Ap, J. & Tsang K. F. Nelson. (2002-2003). Ocean Park Guest Survey Report. (Phase I). Prepared for Ocean Park Corporation Ap, J. & Tsang K. F. Nelson. (2002-2003). Ocean Park Guest Survey Report. (Phase I). Prepared for Ocean Park Corporation Tsang K. F. Nelson. & Ap, J. (2001-2002) Ocean Park Staff Survey Report. Prepared for Ocean Park Corporation. Yeung, Sylvester., Tsang K. F. Nelson., & Tan, Amy. (2002-2003). A Snapshot of Starbucks’ Service Report. (Phase III). Prepared for Coffee Concepts (Hong Kong) Limited. Yeung, Sylvester., Tsang K. F. Nelson., & Tan, Amy. (2002-2003). A Snapshot of Starbucks’ Service Report. (Phase II). Prepared for Coffee Concepts (Hong Kong) Limited. Yeung, Sylvester., Tsang K. F. Nelson., & Tan, Amy. (2002-2003). A Snapshot of Starbucks’ Service Report. (Phase I). Prepared for Coffee Concepts (Hong Kong) Limited. Ap, J. & Tsang K. F. Nelson. (2001-2002). Ocean Park Guest Survey Report. (Phase II). Prepared for Ocean Park Corporation. Ap, J. & Tsang K. F. Nelson. (2001-2002). Ocean Park Guest Survey Report. (Phase I). Prepared for Ocean Park Corporation Wong, S. & Tsang K.F. (1999) Service Audit-cake Shops Consultancy Report. Prepared for Maxim Caterer's Limited. Ap, J. & Tsang K. F. (1996) Ocean Park Annual Pass Members’ Survey Report. Prepared for Ocean Park Corporation. Ap, J. & Tsang K. F. (1995) Ocean Park Guest Survey Report (Phase I). Prepared for Ocean Park Corporation. Ap, J. & Tsang K. F. (1994) Ocean Park Guest Survey Report (Phase II). Prepared for Ocean Park Corporation. Ap, J. & Tsang, K. F. (1994) Water World Survey Report. Prepared for Ocean Park Corporation. Ap, J. & Tsang, K. F. (1994) Ocean Park Guest Survey Report (Phase I). Prepared for Ocean Park Corporation. Additional Information [ Summary of Supervision of Higher Degree ] User Perceptions of Service Quality in Urban Council Tennis Facilities in Hong Kong. (Principal Supervisor of Master Candidate in Recreation and Sports Management, Department of Human Movement, Recreation and Performance, Victoria University of Technology.)