GESC2270 “Social Entrepreneurship – Innovating Social Change”
General Education Program, 1st Term of 2011/12, Shaw College, The Chinese University of Hong Kong
Lecturer
: Mr. Francis Ngai (Francis.Ngai@sv-hk.org)
Teaching Assistant
: Ms. Natalie Yuen (Natalie.Yuen@sv-hk.org)
College Contact
: Ms. Moon Chow (MoonChow@cuhk.edu.hk/ 26961554)
Venue (Lecture)
: Lady Shaw Bldg LT5
Time (Regular)
: Friday 3.30-6.15pm
Course Overview:
Can we turn every social need into business opportunity? Social Entrepreneurship is one of the most significant drivers for social change with double or triple bottom lines - Social enterprises
achieve the ultimate social and environmental mission with sustainable business mechanism. The global trend attracted Ivy League graduates, ex-presidents, Nobel laureate, famous chef,
investment/business gurus and tons of other change makers to get involved. In this course, students are expected to learn through a brand-new engagement process: interactive lectures, SE
guest speakers, social innovation workshop, social enterprise visits, SE Summit, and with a lot of global and local SE cases etc. The action-based approach method will lead to a final project
ready to submit as entry of HK SE Challenge organized by CUHK. The course is designed and managed by Social Ventures Hong Kong www.sv-hk.org. The course serves as a foundation course
to enroll in the GESC2230 The Road to Social Entrepreneurship that focuses on service-learning.
Expected Learning Outcomes:
1.
Arouse Interest: able to appreciate the significance as well as fun part of SE
2.
Build Knowledge: able to quote some famous cases and stories of social entrepreneurs
3.
Analyze & Criticize: able to analyze the goods and bads of SEs, and potentially able to provide consultancy
4.
Learn in Action: able to participate in social entrepreneurship, e.g. volunteering, entering competition, internship etc
Teaching and Learning Activities:
1.
Lecture: Inspire with knowledge, sharing, video
2.
Innovation Workshop: Deepen understanding of social innovation process
3.
SE Field Visit: Direct touch of SE and their management
4.
SE Event Participation: SE Summit or ad-hoc SE events as options for further action-based learning
Course Schedule/ Program Agenda
Class
Date
Content
Venue/Activities
Guests
Lesson 1
9/9
“Social Entrepreneurship - a New Perspective of Our Age”
Lady Shaw Bldg LT5
-
Lady Shaw Bldg LT5
-
Lady Shaw Bldg LT5
Doris Leung (CEO of Diamond
Overview of
Lesson 2
16/9
“Social Entrepreneurs’ DNA”
Social Enterprise cases: Global vs Local
Lesson 3
23/9
“Every Social Need is a Business Opportunity”
Social Innovation Strategy Model & The Making of Diamond Cab
Lesson 4
30/9
“Sonova Lab - Social Innovation Workshop”
Cab)
WLT LG204
SVhk Team
Lady Shaw Bldg LT5
Timothy Ma (CE of Senior Citizen
Management Game-type of Running
Lesson 5
7/10
“Our Social Need – Discovering the New Values”
Social & Market Research
Lesson 6
14/10*
“What it takes to build a successful SE?”
Home Safety Association) TBC
Dialogue in the Dark Hong Kong
-
Lady Shaw Bldg LT5
Antony Pang (GM of DIDHK)
Lady Shaw Bldg LT5
-
Lady Shaw Bldg LT5
Bryan Wong (COO of Lark Group)
Lady Shaw Bldg LT5
Andes Leung (General Sales
SE Visit: Dialogue in the Dark Hong Kong (MeiFoo)
Lesson 7
21/10
“Innovation – Disruptive Inspiration”
Create & Evaluate New Ideas
Lesson 8
28/10
“First Step: Asia Social Innovation Award”
Group Learning + Case Pitching + Guest Sharing
Lesson 9
4/11*
“Mini MBA: Business Management of SE”
Financial Model & Tips for Start-ups
Lesson 10
11/11
“Essential Marketing for Social Enterprises”
Tips for Business Plan Competition
Lesson 11
18/11
“Scale! Scale! Scale! – Resources Leveraging”
Manager of Sanmiguel)
Lady Shaw Bldg LT5
Impact Investing & Collaborative Strategy
Lesson 12
25-26/11
“Broader Perspective: Social Enterprise Summit”
Leong Cheung (Head of China
Portfolio, Bain Capital) TBC
HKCEC
-
Lady Shaw Bldg LT5
KK Tse and/or Mingles Tsoi
(http://www.social-enterprise.org.hk)
Lesson 13
2/12
“SE in Action – Begin with an End”
Final Presentation + Sharing
TBC
Assessment Scheme:
1.
Social Innovation Idea (entry for Asia Social Innovation Award)
30%
2.
Class Interaction/ Ad-hoc Assignment tasks (e.g. innovation wkshop)
30%
3.
Final Project on Social Enterprise Business Plan (entry for HKSEC of CUHK)
40%
References:
-
David Bornstein, How to Change the World. New York: Oxford University Press, 2007.
-
David Bornstein, Social Entrepreneurship: What Everyone Needs to Know. Oxford ; New York : Oxford University Press, 2010.
-
Justine C. Law and James J. Baderman. Everyday Legends: The Ordinary People Changing Our World, the Stories of 20 Great UK Social Entrepreneurs. WW Publishing, 2006.
-
Rob John, Skoll Centre Working Paper: Beyond the Cheque: How Venture Philanthropists Add Value. UK: Said Business School, University of Oxford, 2007.
-
Willie Cheng, The world that changes the world: how philanthropy, innovation, and entrepreneurship are transforming the social ecosystem. John Wiley & Sons, 2010
-
尤努斯(Muhammad Yunus)、喬利斯(Alan Jolis)著，曾育慧譯，
《窮人的銀行家：尤努斯打造無貧世界》。台北市：聯經出版事業股份有限公司，2007。
-
詹姆士 魯波特(James Baderman)、賈斯汀‧ 羅(Justine Law)，鍾慧元譯，
《平凡創傳奇：社會企業妙點子》。香港 : 商務印書館(香港)有限公司, 2008。
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Impact Investments: An emerging asset class, J.P. Morgan and The Rockefeller Foundation.
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http://www.sv-hk.org
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http://www.socialinnovationaward.asia
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http://www.sechallenge.hk/
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http://www.sunflower.org.hk
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http://www.social-enterprise.org.hk
http://www.socialedge.org/