Contact:
DeVries Public Relations
Deanna Rodriguez/ 646-253-0231
drodriguez@devries-pr.com
Kristina Soriano Jacobs/ 212-891-0428
kjacobs@devries-pr.com
NORMAL - THICK SPLIT END REPAIR CRÈME
Protein, mainly keratin protein, makes up at least 80% of hair’s structure. As hair loses keratin, the outer cuticle layer of the hair weakens,
essentially unraveling and creating split ends, one of the most visible signs of hair damage. Since hair cannot regenerate keratin to replace what
has been lost, hair care products need to protect hair’s natural keratin structure and prevent weakened hair from further keratin loss.
This product is part of a 3-step system that can be used on wet or dry hair in the styling phase. The Split End Repair Crème helps to visibly repair
existing split ends with each use by helping to ‘bind’ split ends back together. When this crème is used in combination with the Breakage to
Strength Shampoo and Conditioner, it also helps to protect hair from damage and breakage and results in 100% more strength*, even for hair that
is exposed to high heat from styling tools.
(*strength against damage)
Normal-Thick Treatment
HOW
WHAT
Pantene Pro-V Normal-Thick Split End Repair Crème - $5.99
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Temporarily repairs existing split ends
Prevents split ends from forming and protects hair from damage and breakage**
**When used with the Breakage to Strength Shampoo and Conditioner system
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Contains ingredients, such as dimethicone and fatty alcohols, that help reinforce hair fibers’ exterior cuticle surface
Includes a combination of positively-charged ingredients which work by ‘gluing’ the interior cortex back together
Pantene products are available nationwide at drug stores, food stores and mass merchandisers. Pricing is at the sole discretion of the retailer. Visit www.pantene.com for more
information.
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