The following grading scale will be used

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#1303 Bus 101&-OLA Introduction to Business
Fall 2014
5 Credits
Dr. Jim Wiek
Office Location: Bldg 16, Office 324-9
Phone: (253) 566-5257
Email: jwiek@tacomacc.edu
Overview Of The Course
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Introduction to business is a survey course, meant to give students an introduction to the functional
areas of business.
Textbook
 MBusiness. Ferrell, Hirt, & Ferrell. 4th edition. McGraw-Hill/Irwin
 ISBN: 978-0-07-802315-6. Note: Please get the 4th edition. It differs substantially from the previous
editions.
 Copies of this text may be available from some book retailers that contain a “premium access code.”
We will not be using that “premium access code” in this course and there is no reason to pay the
extra charge for it.
Course Prerequisites
 ENGL 095 and READ 095 or equivalent, or instructor permission.
Course Description:
 This course examines the dynamics and complexities of the competitive business world. These are
explored through the study of topics including economic systems, forms of business ownership,
social responsibility and ethics, entrepreneurship, marketing, management, organizational design,
finance, and banking and securities markets.
Degree Learning Outcomes
Upon completing a degree at Tacoma Community College, students will be able to:
 Demonstrate a basic knowledge of each of the distribution areas (Written Communication,
Humanities, Quantitative Skills, Natural Sciences and Social Sciences; or, as applicable, specific
professional/technical programs), integrate knowledge across disciplines, and apply this
knowledge to academic, occupational, civic and personal endeavors. Core of Knowledge
(COK).
 Listen, speak, read, and write effectively and use nonverbal and technological means to make
connections between self and others. Communication (COM).
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Compare, analyze, and evaluate information and ideas, and use sound thinking skills to solve
problems. Critical Thinking & Problem Solving (CRT).
Locate, evaluate, retrieve, and ethically use relevant and current information of appropriate
authority for both academic and personal applications. Information & Information Technology
(IIT).
Respectfully acknowledge diverse points of view, and draw upon the knowledge and experience
of others to collaborate in a multicultural and complex world. Living & Working
Cooperatively/Valuing Differences (LWC).
Demonstrate an understanding of what constitutes responsible and ethical behavior toward
individuals, the community, and the environment. Responsibility & Ethics (RES).
Business Program and Business 101& Learning Outcomes
Upon successful completion of the Associates in Applied Sciences degree in Business, students will:
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Be able to identify, select, communicate, and implement sound and appropriate business
management or logistic concepts, strategies, and best practices in the pursuit of effective and
efficient business operations. (COM, CRT, RES, IIT, LWC)
Demonstrate an ability to critically evaluate, problem solve, make and communicate effective
decisions about business or logistic situations. (COM, CRT, RES, LWC)
Display effective interpersonal communication; leadership; motivation; and team dynamics skills
in their interactions with others. (COM, CRT, RES, LWC)
Communicate effectively about business management or logistic issues, including the
demonstration of competence with a wide variety of electronic tools to research, analyze,
manage, and present information orally and in writing. (COM, CRT, IIT)
Consistently apply, role model, and communicate high standards of ethical judgment and
behavior in the conduct of personal and business affairs. (COM, CRT, RES, LWC)
Course Learning Objectives
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A complete set of course learning objectives for each week is shown at the end of the syllabus in the
“Tentative Course Calendar” section, and in the weekly folders in Canvas. These weekly learning
objectives are provided to show you what you should have learned after completing each week’s
studies.
No Class Meetings Or Attendance
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There are no regularly scheduled class meetings and no required attendance for this full online
course.
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Contacting Me Using the TCC Email System.
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The TCC email system is the method of communication that I prefer you to use to contact me.
I have access to the TCC email system both at my TCC office and at home and will try to respond to
your messages as soon as possible between Monday morning and Friday noon. I will generally be
available to answer emails between approximately 9:00 AM and 3:00 PM on Mondays through
Thursdays, and between approximately 9:00 AM and 11:30 AM on Fridays.
When sending emails to me at jwiek@tacomacc.edu please indicate which course you are in- Bus
101, and the week number and specific assignment, quiz, exam, or other matter that you are writing
about. All emails should be signed with your first and last name. Please note that any email that has
a hotmail, yahoo, gmail, or non-TCC email extension may not make it past the TCC junk mail filter.
Please submit all assignments through Canvas; do not submit assignments as emails or email
attachments.
Assignment Weeks’ Beginning and Ending Dates
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Weeks 1-9 begin on Tuesday at 12:01 AM and and end on the following Monday at 11:55 PM. All
assignments for a particular week need to be submitted by Monday at 11:55 PM. For instance, week
one begins at 12:01 AM on Tuesday, September 23rd and ends at 11:55 PM on Monday, September
29th.
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Week 10 begins on Tuesday November 25th at 12:01 AM and ends on Thursday, December 4th at
11:55 PM because of the Thanksgiving holidays.
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All course work must be submitted by Thursday, December 4th at 11:55 PM. Work submitted after
that deadline will not be graded.
Complying With Course Deadlines
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The course requires regular access to the class’s online web site in Canvas. Online courses are timeintensive, so plan on devoting a minimum of about ten to fifteen hours per week to this course,
which includes study, and writing, etc. Contrary to common misconceptions, online courses are
challenging and comprehensive.
Online classes are quite different than traditional campus classes. All of the written work will be
submitted online. This sort of class requires a high degree of motivation and pro-activity for students
to be successful. The online environment is not self-paced. We will observe very specific schedules.
Due dates are critical. Online quizzes, exams, case analyses, breakout exercises, and discussion
forum postings cannot be submitted late (see sections on each of these below). They must be
completed and submitted by the due date and time- 11:55 PM of the Monday at the end of the
assignment week- if you wish to receive grade credit for your work. Turn your work in prior to the
due date and time and you have the chance to earn all of the possible points; turn it in eight days or
later following the due date and you get a zero.
In my experience as an instructor of online courses, a major determinant of student success or lack of
success is their track record of completing and submitting assignments, quizzes, and exams prior to
their due dates. Most students comply with the due dates and earn good grades. Those who often do
not comply with the weekly due dates receive zeros for those assignments and either fail the course
or earn very low grades.
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Remember that college education involves making choices and the consequences of those choices. If
you do not meet deadlines because you have chosen other activities, then the consequence and
tradeoff is a lower grade. If you do not have the time for this course or you are a procrastinator you
should not be taking this course.
Please check in at least 3-4 times a week in the online classroom as well as checking your TCC
email so that you stay current on announcements for the course.
Late Assignments or Exams
 Except for your discussion forum postings, basically the grading formula is this: turn in assignments
on time to earn a possible 100% of the potential points. Turn them in with a week of the due date and
you receive a possible 50% of the potential points. Turn them in more than a week after the due date
and get zero points. Discussion forum postings submitted after the weekly deadline will receive zero
points.
 It is your responsibility to stick to deadlines and complete all your required assignments. Having said
that, I realize that everyone makes a mistake once in a while and with this in mind I am giving you
accident forgiveness insurance. If you miss the deadline of a quiz, exam, or assignment, you will be
allowed to turn it in within one week (7 days) of said deadline and still receive 50% credit for the
work. No assignment, quiz, or exam will be accepted if it is more than seven days late.
 If you encounter trouble during the course contact me immediately for help; whether you are having
trouble with the curriculum or you have outside pressures causing you to fall behind in your work.
You need to stay in touch with me and work with me to stay on track. It is your responsibility to stay
on track. If you fall more than a week behind turning in assignments and have not contacted me you
will not be allowed to make them up.
Self-Discipline
 Based on what I have learned in previous online courses, the students who succeed are not
necessarily the most knowledgeable on a subject; they are people who can motivate themselves to do
the work without the added push of having to show up in class several times each week and meet
with other students and a teacher. It is easy to drift away from an online class. It is easy to put off
schoolwork when pressed by deadlines at a job or by family issues or just by the temptation of
leisure pursuits. I encourage students to set a schedule (based on the "Time Commitment"
mentioned below) and to stick to that schedule. Explain to those around you that you have class at
certain times and that you need to be left alone during these times. Get in a routine and get others
around you in that routine as well. Self-discipline, in relation to education, is perhaps the hardest
thing to learn in an online course if you don't already have it.
Time Commitment
 Because students don't come to a specific place at specific times during the week, it can be easy for
time to slip away in courses such as this. At a minimum, students should schedule between 10 and
15 hours each week to complete the activities for this course. Ideally, students will be able to
schedule a little bit of time each day, or every other day, to think about--and work on--this class.
Initially, some students imagine that an online class will take less of their time; however, it is very
likely that this course will actually take more time, particularly in the initial weeks as you are getting
familiar with the computer programs and style of the course. The benefit of an online course is that
the use of time is more flexible, not that it takes less time per week for all the course related
activities.
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Instructional Methods Used:
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This course will be delivered via the Canvas course management system.
Technology Requirements
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You should compete the Week Zero Tutorials on the Canvas Content Management System prior to
or during week one if you have not already done so.
Students will need a computer with speakers, access to a printer and a personal email account.
Additional technology information is at:
http://www.tacomacc.edu/areasofstudy/learningoptions/elearning/onlineclasses/gettingstarted/ If your personal computer
does not meet the requirements specified at this site, plan to use a computer in the TCC library,
computer lab or elsewhere.
To minimize technical problems, it is strongly suggested that you download and use both the
Mozilla Firefox browser and the Chrome browser. To do so, follow the instructions on the Internet.
Firefox and Chrome work much better with Canvas than with the Microsoft Internet Explorer
browser.
Software: Important plug-ins for student computers include Adobe Acrobat Reader and Java from
http://java.com.en/download/index.jsp
Technical Support For Canvas
 Canvas comes with a very large number of “how to” tutorials and directions. To access this
information, click on the “Help” button located in the upper right corner of the Canvas home
page. Having done that, click on the “Search Canvas Guides” option or the “Report a
problem” or “Ask Canvas support a question.”
 Help is also available from TCC’s eLearning technical support personnel located in the
Information commons on the first floor of building 16. In order to more efficiently solve
support requests, we will be using our help ticket and knowledgebase system named
Parature. With our support system, we have a technical support structure with both Tier 1,
Tier 2, and Tier 3 support staff. Any time you have a technical support question or would
like to search through our helpful knowledgebase, please go to:
http://my.tacomacc.edu/tcclearn
 You are also welcome to email elearning@tacomacc.edu and a support ticket will be created
for you. Whether you send an email to elearning@tacomacc.edu, submit a ticket here, or go
to http://my.tacomacc.edu/tcclearn and request support, your questions will be answered
promptly by one of our knowledgeable support staff. For phone support, you can call
253.566.5176.
 24/7 support is also available at 1.866.425.8412
What To Do In Case of A Computer Disaster
 Have a backup plan
 Find family or friends who will let you come over and use their computer
 TCC library has computers available to you M-Th 7:30A-7P and Fridays 7:30A - 5P Building 7
 The TCC Computer lab is located in building 16 at the end of the first floor (Information
Commons). The hours are M-Th 7A-9P and Friday 7A-4:30P and Saturdays 8:30A-4:30 P
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Find out where your local public libraries are and what their hours are.
In the event that you are locked out of an exam and or quiz contact the 24/7 number shown below
immediately to log the issue and receive a ticket number at the website indicated below. I will
require you to submit a ticket number via TCC email to me in order to retake the exam and or quiz.
24/7 Technical Support is available at: 1-866-425-8412 or at: https://my.tacomacc.edu/tcclearn.
Navigating In Canvas
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This course is organized into 10 weekly modules. For example in Week One, you will find the
following topics, assignments, and quizzes:
o Course Syllabus
o Meet Your Instructor
o Week 1 Learning Objectives
o Week 1 Reading
o Week 1 Student Resources
 Week 1 Narrated Lecture
 Week 1 PowerPoint Presentation
 Week 1 Flash Cards
 Week 1 Glossary
 Week 1 Practice Quiz
o Discussion Forum Posting- About Yourself.
o Week 1 Discussion Forum
o Week 1 Visit a Business Assignment
o Week 1 Case: Wal-Mart
o Syllabus Quiz
o Week 1 Quiz for chapter 1
Online Learning Self Assessment
 Online courses are not for everyone. To be successful in these classes, you should be able to answer
“yes” to the following questions:
 Am I a self-motivated person?
 Am I able to commit 10-15 hours per week on an online course?
 Do I feel confident enough in my writing skills to utilize them as my primary mode of
communication with my instructor and fellow classmates?
 Am I comfortable with using email as a means of communicating and sending assignments to my
instructor?
 Am I comfortable with creating, saving, and moving files on my computer?
 Do I understand how to install software on my computer?
 Am I a good reader?
 Am I comfortable gathering information visually as opposed to getting it in a face-to-face classroom
format?
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Student Resources
 Under the Modules tab for each week, you will find a “Student Resources” folder which contains the
following optional study aids. Please note that while these are from a previous edition of our
textbook, they cover much of the key terms, content, and structure of the fourth edition which we are
using.
 Narrated Lectures covering key chapter concepts.
 Flashcards- A large number of the weekly quiz and exam questions focus on the meanings of key
terms and concepts from the assigned readings. Therefore, memorizing the definitions of these key
terms and concepts should improve your quiz and exam scores. These flashcards show a key term on
one side and the definition on the other side.
 Week Glossary which is a list of the key terms and their definitions from.
 Practice quizzes. You may wish to take them before taking the weekly quiz which counts toward
your grade. These practice quizzes do not count toward your course grade. They are set up in the
same way that each ‘real’ weekly quiz is- on a timed basis, questions presented randomly and one at
a time with no backtracking allowed. However on practice quizzes, you may take them as many
times as you wish, whereas on the ‘real’ weekly quiz, you may only take it once.
How To Access The Weekly Narrated Lectures and Flashcards
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Google Chrome and Mozilla Firefox have added a security feature that looks like a "Shield"
which you may have to click on to access the weekly Narrated Lectures and Flashcards.
Directions for doing this are shown below.
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Please note that there are times when the "Shield" security feature of one or the other of these
browsers may be broken, and you will need to try the other browser to access the Narrated
Lectures and Flashcards. That is why it is a good idea to be able to use both Google Chrome and
Mozilla Firefox.
If you are using Google Chrome as your browser:
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If you access Canvas using a home computer, you should only have to do this once. If you access
Canvas using a TCC computer, you will have to click on the "Shield" each time you want to
access a weekly Narrated Lecture or Flashcards.
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Because this is not a cookie that can be saved by your browsers, you will have to look for the
icon each time you log back into Canvas after having closed your browser.
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To do this while using a Google Chrome browser, the "Shield" you need to click on is located in
the upper right corner of the address bar next to the icon that looks like a star.
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After you have clicked on the "Shield," a box will appear next to it that says: "This page includes
script from unauthorized sources." Click on the words: "Load unsafe script."
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The Narrated Lecture or Flashcards should open immediately.
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If you are using Mozilla Firefox as your browser:
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To do this while using a Mozilla Firefox browser, the "Shield" you need to click on is located
toward the top, left side of the address bar, between the arrow that points left, and the padlock
icon next to the Canvas URL display which says: "https://Tacomaccinstructure.com/ courses."
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When you click on that shield a dialogue box will open up. In the lower right corner of that
dialogue box, click on the scroll down arrow to the right of the words “Keep Blocking.” Scroll
down and click on the words “Disable Protection on This Page.”
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The Narrated Lecture or Flashcards should open immediately.
Evaluation Criteria and Grading Standards
 Major emphasis will be on the exams; quizzes; your written analysis of the cases, your discussion
forum postings, and whether or not you complete the Student Survey at the end of the course.
 Please “save” all of your written assignments so that you do not have to re-do them if they are not
submitted properly in Canvas the first time.
 All graded work will be submitted online by students in Canvas. There are approximately 1210
possible points for this course.
No Extra Credit Assignments
 No extra credit assignments will be given in this class.
 To maximize the number of points you earn in class:
1. Please submit all assignments, and submit them on or before the weekly due dates.
2. Submit your best quality work on your first submission.
3. Because many of the quiz and exam questions focus on the definitions of the key terms in the
assigned readings, you will maximize your points by memorizing the definitions of those key
terms. You can do this by using the flash cards that are available in the Student Resources tab, or
by preparing “flash cards” for those key terms with the name of the key term on one side and its
definition on the other side.
Discussion Forum Posting: About Yourself
 Please write a brief autobiography and post it on the discussion forum as a Week One assignment.
Introduce yourself to the class and tell us something about yourself that makes you a memorable
person. What makes you unique? Don’t hold back or be shy, and remember to provide more than
just academic information. Once you have replied and posted your introduction, read and reply to at
least two other postings. This assignment is worth a possible 20 points.
Taking Quizzes and Exams in Canvas
 You should be as well prepared for the quizzes and exams in this online course as you would be for
an in-class quiz or exam in which you are not allowed to use your books or notes.
 Because students in this course take their quizzes and exams in an uncontrolled environment, all
quizzes and exams are open book and have time limits that are short enough to preclude ‘looking up’
the answer to every question. You may use your book and other personal resources (as long as they
do not breathe, eat or sleep). You may not collaborate or share answers with others. To do so
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constitutes cheating. I depend on your honesty and my expectation that you will observe my policies
for academic conduct.
Optional practice assessments are available for each chapter to help you determine the degree to
which you have learned the course concepts. These are referred to as “practice quizzes.” These may
be re-taken as many times as you wish; the scores that you receive do not affect your course grade.
One 10 question quiz containing questions about the course syllabus will be available during week
one; it will be worth 20 possible points. This is referred to as a “syllabus quiz.”
In addition, a timed quiz will be given each week covering the chapter assigned for that week. These
are referred to as “Week 1 Quiz,” “Week 2 Quiz,” etc. Each quiz will contain 20 true/false and/or
multiple choice questions worth 1 point each. The total for all ten quizzes is 200 possible points.
There will be three timed exams during the quarter. They will occur in weeks 4, 7, & 10. (see
Tentative Course Calendar). These are referred to as “1st Exam,” 2nd Exam,” and “3rd Exam.”
Each exam will have 50 true/false and/or multiple choice questions worth 2 points each for a total of
100 possible points per exam.
The assessments are set up in Canvas so that you will be allowed one attempt for each one.
Each assessment is timed, so plan to take each quiz when you know that you will have 24 minutes of
uninterrupted time, and each exam when you will have 60 minutes of uninterrupted time.
Remember that the due date for each week is 11:55 PM on Monday night. Be sure that you begin
each quiz far enough in advance of that 11:55PM deadline to allow you to compete it, because it will
automatically submit at that time even if you have not finished it by that time.
If you are using a home computer, be sure that it is reliable, won’t become unplugged by your dog or
toddler, and has a DSL rather than a dial up connection. If there is any question about the reliability
of your computer and its Internet connectivity, use a TCC lab computer or one that is reliable and
has a relatively fast Internet connection.
You need to begin the exam or quiz as soon as possible after you access it in order to allow enough
time to finish it before it is disabled.
Questions will be displayed one at a time in random order. You will not be allowed to go back and
change answers. Do not skip questions with the intention of going back and answering them later; no
“backtracking” is allowed.
Once you begin the quiz or exam, “the clock starts ticking.” Even if you stop taking the assessment
and close Canvas, the clock keeps running. Once the allotted time has expired, the assessment
automatically submits even if you have not finished it.
Answers for each assessment are due in Canvas by 11:55 PM on the dates posted in the class
schedule included in this syllabus.
You can also monitor your quiz and exam results a day or so following their due date. To do
so, just click on the quiz or exam and the answers will appear.
In the event that you are locked out of an exam or quiz, contact the 24/7 helpline at:
1-866-425-8412. or https://my.tacomacc.edu/tcclearn to log the issue and receive a ticket number. I
will require you to submit a ticket number via TCC email to me in order to retake the exam and or
quiz.
Discussion Forum Postings
 The discussion forum questions for each week will be based on the written assignment shown in the
chapter for that week. See the “Tentative Course Calendar at the end of this syllabus. For instance, in
week one, the discussion forum is about the “Gaining A Foot Ahead In The Athletic Industry”
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assignment on page 12. Specific questions for you to answer are included at the end of each
assignment.
Each week you will be required to respond to the initial question or questions and then read and
respond to at least two of your peers’ postings.
Please answer all of the questions for a particular discussion forum on one posting. For
instance, if there are 3 questions to answer, please enter all 3 answers on a single posting.
Please post your answers to the discussion forum questions early in the week (Tuesday or
Wednesday) in which they are assigned so that your classmates can read them and respond to them
prior to the due date.
Your postings should indicate the reasons for and logic behind your answers. “I agree” responses are
insufficient unless clarifications, assumptions, reasons and evidence, viewpoints or perspectives, or
implications and consequences are included.
Remember- it is not only the answer that you provide or your response to another students’ posting
that is important. Equally or more critical is how you support your answer or response.
Discussion board postings will be graded on the amount of your participation, the quality of what
you write, and your adherence to the netiquette expectations and rules shown below.
Discussion board postings should not be completed prior to, or after, the week for which they are
assigned. I want you to do them when your peers are doing them so that everyone can participate in
the discussion process.
Grades for discussion forum postings do not follow the “ 50% of possible points if submitted within
a week of the due date” rule discussed in the “Late Assignments or Exams” section of this syllabus.
As is the case for other course assignment, quizzes, and exams, discussion forum postings and
responses are due in Canvas by 11:55 PM on the dates posted in the syllabus.
Discussion forum postings are time- sensitive. You need to do them when your peers are doing;
otherwise don’t do them at all. Late postings and responses will not be graded.
Each set of weekly discussion forum postings is worth a possible 20 points for a total of 200 possible
points.
Netiquette
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“Netiquette” is short for “network etiquette.” It is basically a set of guidelines for proper Internet
behavior. Just as in a classroom, we must be mindful of our manners in the online environment.
Netiquette expectations for online discussions, email, and other forms of communication in this
course are:
o Rule 1: Remember the human. Do onto others as you’d have others do onto you. Stand up for
yourself, but try not to hurt other people’s feelings.
o Rule 2: Adhere to the same standards of behavior online that you follow in real life. Be
ethical. Do your best to act within the laws of society and cyberspace.
o Rule 3: Know where you are in cyberspace. What’s perfectly acceptable in one area may be
considered rude in another. Spend a while listening to the chat; get a sense of how your peers
communicate.
o Rule 4: Respect other people’s time and be brief and to the point.
o Rule 5: Make yourself look good online. Spelling and grammar count for a lot. Know what
you’re talking about and make sense. Be pleasant and polite. Don’t use offensive language.
o Rule 6: Share expert knowledge. Don’t be afraid to share what you know.
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o Rule 7: Don’t be a “flamer.” “Flaming” is what people do when they express a strongly held
opinion without holding back any emotion.
o Rule 8: Be forgiving of other people’s mistakes. When someone makes a mistake, be kind
about it.
o Rule 9: Don’t use “text messaging” language or abbreviations. Please use correct grammar
and spelling.
Weekly Cases
 There are 10 cases to analyze; one for each chapter. Each case is included in the “Modules”
tab for each week.
 Each student will submit a written copy of the answers to the questions for each case in either
a text entry format or as a MS Word file upload by 11:55 PM on the dates posted in the class
schedule included in this syllabus, and in the Modules tab in Canvas.
 A scoring rubric for case assignments is included; it will be used for grading these
assignments.
 Each case will be worth a possible 20 points. The total for all ten cases is 200 possible points.
Visit A Business Assignments
 You will visit, interview, and/or tour, and submit a written report on five different
businesses as explained below.
 Please do not contact and request interviews with TCC managers or employees. Due to
intense budgetary pressures and staffing reductions, they lack the resources to be
interviewed by students in this class. Assignments that report on interviews with TCC
managers or employees will not be accepted.
 Each written report is worth a possible 50 points, and is due by 11:55 PM on the dates
posted in the class schedule included in this syllabus.
 You must submit your report in either a text entry format, or in a MS Word file up-load.
 All of these assignments will be available for you to complete from the beginning of the
quarter until their due date to allow you to complete them prior to their due date.
 These reports should be approximately one or two pages in length. Grammar and spelling
as well as content will be graded. Students are expected to go to five different
organizations for these assignments.
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Student Survey
 Please complete the TCC student end of course survey. I will send you the instructions
via a TCC email and an announcement in Canvas when I receive them.
 Please complete it between Wednesday, November 19th and Thursday, December 4th,
2014.
 Please notify me using the assignment completion box in the “Student Survey” tab which
is located in the Week 10 module in Canvas.
 Upon notification that you have completed this survey, I will award 20 points to you.
 Your feedback from the survey should provide information that will help me improve the
course the next time it is offered.
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Grade Calculation
 Grades will be based on the following approximate number of possible points:
 Discussion Forum Posting: About Yourself
20 points
 First Exam
100 points
 Second Exam
100 points
 Third Exam
100 points
 Syllabus Quiz
20 points
 Weekly Quizzes
(10 @ 20 points each)
200 points
 Weekly Case analyses (10 @ 20 points each)
200 points
 Discussion Forum Postings (10 @ 20 points each)
200 points
 Completion of Student end of course Survey
20 points
 Visit A Business Assignments (5 @ 50 points each)
250 points
 Total: approximately
1210 points
Submitting Assignments
 The Visit a Business and Case assignments must be submitted in Canvas in either a text entry
format (type the answers directly into the answer box), or as a MS Word file upload.
 Be sure to label each assignment. Please include the week number, the name of the assignment,
and your name.
 Do not submit assignments as email attachments, or as emails.
Working Ahead



All assignments, cases, quizzes and exams are available from the beginning of the quarter so
that you can work ahead, but be aware of the following:
You are still responsible for timely replies to any/all discussion forum assignments.
Discussion board postings should not be completed prior to, or after, the week for which they are
assigned. Please do them when your peers are doing them so that everyone can participate in the
discussion process.
Academic Honesty
 With the exception of your discussion forum postings, all assignments, quizzes, and exams are to be
completed and submitted on an individual basis. Failure to comply with this rule will be deemed
academic dishonesty, or cheating. You must do your own work; it is not acceptable to submit
assignments, quizzes, or exams that have been prepared by, or with help from, another person.
 The first instance of academic dishonesty will result in a zero for the assignment, quiz, exam, case,
or marketing plan. The consequence of a second offense of academic dishonesty is a failing grade
for the course and referral to the Director of Enrollment Services/Student Rights & Responsibilities.
This policy applies to all written assignments for this course.
 The TCC Catalog states “Students are expected to be honest and forthright in their academic
endeavors. Cheating, plagiarism or other forms of academic dishonesty corrupt the learning process
and threaten the educational environment for all students.”
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The following grading scale will be used:
A = 100-94
B+ = 89.9-87
C+ = 79.9D+ = 69.9-67
77
A- = 93.9-90 B = 86.9-84 C = 76.9-74 D = 66.9-64
B- = 83.9-80 C- = 73.9E = 63.9 &
70
less.
 To determine your overall percentage for the class, take your total earned points and divide them by
the total possible points (for example, if your total earned points were 920 and total possible were
1000 then 920/ 1000 = .92 which is 92%, thus your grade would be an A minus.)
Checking Your Grades and Quiz & Exam Results
 To check your grades, please open “Grades” in the “Global Navigation” bar at the top.
o Click on the “Grades” link.
o To view your grades, click on the course link.
o Grades are sorted chronologically by due date.




You can check the reasons for the scores on your assignments by accessing the Scoring Rubric
after it has been graded.
You can also monitor your quiz and exam results a day or so following their due date. To do
so, click on the quiz or exam and the answers will appear.
I suggest that you check your grades each week to be sure that you have received credit for work that
you submitted. Tuesday and Wednesday are my usual grading days, so if you check your grades on
Thursday or later you should be able to track your grades from the previous week. Please notify me
by email if you do not see a grade for work that you have submitted.
Make sure you keep track of your overall grade average so you know where you stand in the class.
Other Course Rules, Caveats, and Policies
 There may be changes in the course calendar or assignments. Any changes in grading will be
announced.
 This syllabus and schedule are subject to change in the event of extenuating circumstances.
 Withdrawals- please see the TCC Catalogue available on “My TCC Portal.”
 Incompletes- please see the TCC Catalogue available on “My TCC Portal.”
Accommodations for Disabilities.
Students with Special Needs: Students are responsible for all requirements of the class, but the way
they meet these requirements may vary. If you need specific auxiliary aids or services due to a
disability, please contact the Access Services office in Building 7 (253-566-5328). They will require
you to present formal, written documentation of your disability from an appropriate professional. When
this step has been completed, arrangements will be made for you to receive reasonable auxiliary aids or
services. The disability accommodation documentation prepared by Access Services must be given to
me before the accommodation is needed so that appropriate arrangements can be made.
Chain of Command in Classroom Concerns/Disputes
If you have questions or concerns about this class or me, please contact me about your concerns. If we
are unable to resolve your concerns, you may talk next with the Chair of the Business Program, Mary
Jane Oberhofer at 566-5253.
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Instructor Responsiveness and Availability
 I will generally be available to answer emails between approximately 9:00 AM and 3:00 PM on
Mondays through Thursdays, and between approximately 9:00 AM and 11:30 AM on Fridays, and
will endeavor to respond to your messages within 24 hours of receiving them.
 I will endeavor to grade and post the scores for your written assignments within three days following
the weekly assignment due dates.
 Because of the nature of full online courses, I sometimes work at my home office instead of my TCC
office. If you want to meet with me at my TCC office, please contact me by email to arrange an
appointment.
 If it is necessary to alter these responsiveness and availability standards, I will communicate those
adjustments to you.
What are Scoring Rubrics And Why Are They Used?



A rubric is an assessment tool for communicating expectations of quality. Rubrics support student
self-reflection and self-assessment as well as communication between instructor and students. A
rubric is a set of criteria and standards typically linked to learning objectives that is used to assess or
communicate about written assignments.
A rubric is an attempt to communicate expectations of quality around a task. In many cases, rubrics
are used to delineate consistent criteria for grading. Because the criteria are public, a rubric allows
instructors and students alike to evaluate criteria, which can be complex and subjective. It is aimed at
accurate and fair assessment, fostering understanding and indicating the way to proceed with
subsequent learning/teaching.
Scoring rubrics include one or more dimensions on which performance is rated, definitions and
examples that illustrate the attribute(s) being measured and a rating scale for each dimension.
Dimensions are generally referred to as criteria, the rating scale as levels, and definitions as
descriptors.
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Discussion Forum, and Case Assignment Rubric (20 Points Per assignment)
Criteria
Content
15 points
Grammar,
Spelling,
Punctuation, and
Word Usage
5 points
15points
Balanced
presentation of
relevant and
legitimate
information that
clearly addresses
the assignment
and shows a
thoughtful, indepth analysis of
the topic.
5 points
The writing is
free or almost
free of errors
11 points
Information
provides a
reasonable
response to the
assignment and
displays evidence
of a basic analysis
of the topic.
8 points
Information
provides a
response to the
assignment at
times. Analysis is
basic or general.
4 points
Information
provided does not
address the
assignment.
Analysis is vague
or not evident
0 points
The assignment
is not completed.
4 points
There are minimal
errors that do not
interfere with the
reader’s
understanding.
3 points
Some minor errors
that may interfere
with reader’s
understanding.
1 points
Many errors that
interfere with
meaning.
0 points
The assignment
is not completed.
Total Points: 20
Visit a Business Assignment Rubric (50 Points Per assignment)
Criteria
Content
45 points
Grammar,
Spelling,
Punctuation, and
Word Usage
5 points
45points
Balanced
presentation of
relevant and
legitimate
information that
clearly addresses
the assignment
and shows a
thoughtful, indepth analysis of
the topic.
5 points
The writing is
free or almost
free of errors
30 points
Information
provides a
reasonable
response to the
assignment and
displays evidence
of a basic analysis
of the topic.
20 points
Information
provides a
response to the
assignment at
times. Analysis is
basic or general.
10 points
Information
provided does not
address the
assignment.
Analysis is vague
or not evident
0 points
The assignment
is not completed.
4 points
There are minimal
errors that do not
interfere with the
reader’s
understanding.
3 points
Some minor errors
that may interfere
with reader’s
understanding.
1 points
Many errors that
interfere with
meaning.
0 points
The assignment
is not completed.
Total Points: 50
Student Survey Rubric
Criteria
Completed the student survey
20 points.
Total Points:20
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Did not complete the student survey.
0 points
TENTATIVE COURSE CALENDAR*
Each week begins on Tuesday at 12:01 AM, and ends on Monday at 11:55 PM
Week
1
Dates
Tuesday,
September
23rd to
Monday,
September
29th.
Assignments
 Course Syllabus: read the course syllabus
 Week Zero Tutorials: complete the week zero tutorials in Canvas if you
have not already done so.
 Week 1 Learning Objectives After studying this chapter you should be
able to:
1. Define basic concepts such as business, product, and profit.
2. Identify the main participants and activities of business, and explain
why studying business is important.
3. Define economics and compare the four types of economic systems.
4. Describe the role of supply, demand, and competition in a freeenterprise system.
5. Specify why and how the health of the economy is measured.
6. Trace the evolution of the American economy, and discuss the role
of the entrepreneur in the economy.
 Week 1 Reading: Read Ch. 1: The Dynamics of Business and
Economics.
 Week 1 Student Resources: See the optional narrated lecture, flash
cards, and practice quiz.
 Discussion Forum Posting- About Yourself: write a brief autobiography
and post it on the discussion forum. Introduce yourself to the class and
tell us something about yourself that makes you a memorable person.
What makes you unique? Don’t hold back or be shy, and remember to
provide more than just academic information. Once you have replied
and posted your introduction, read and reply to at least two of your
peers’ postings.
 Week 1 Discussion Forum Posting: “Gaining A Foot Ahead In The
Athletic Industry”. Page 12. Post answers to the 3 discussion questions
and then read and respond to at least two of your peers’ postings.
 “Visit A Business” Assignment 1: Interview a business owner or
manager. Please do not contact and request interviews with TCC
managers or employees. Due to intense budgetary pressures and staffing
reductions, they lack the resources to be interviewed by students in this
class. Assignments that report on interviews with TCC managers or
employees will not be accepted. Provide the interviewee's name and the
name of the business. Describe the product(s) or service(s) provided by
this business. How do changes in economic conditions affect this
business? Ask about any business licenses or legal requirements for the
business. How are these licenses obtained? Are changes in the legal
environment affecting the business?
 Week 1 Case: “Wal-Mart’s Public Image Campaign.”
 Syllabus Quiz: Complete and submit the quiz over the course syllabus.
 Week 1 Quiz for chapter 1.
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Week
2
3
Dates
Tuesday,
September
30th to
Monday,
October 6th.
Tuesday,
October 7th to
Monday,
October 13th .
Assignments

Week 2 Learning Objectives After studying this chapter you should be able to:
1. Define and examine the advantages and disadvantages of the sole
proprietorship form of organization.
2. Identify two types of partnerships, and evaluate the advantages and
disadvantages of the partnership form of organization.
3. Describe the corporate form of organization, and cite the advantages and
disadvantages of corporations.
4. Define and debate the advantages and disadvantages of mergers,
acquisitions, and leveraged buyouts.

Week 2 Reading: Read Ch. 4 Options For Organizing A Business.

Week 2 Student Resources: See the optional narrated lecture, flash cards, and
practice quiz.

Week 2 Discussion Forum Posting. “Sodastream Challenges Top Dogs of The
Soda Industry” p. 92. Please post answers to the 3 discussion questions and then
read and respond to at least two of your peers’ postings.

Week 2 Case: “Auntie Anne Knows Pretzels.”

Week 2 Quiz for chapter 4.

Week 3 Learning Objectives After studying this chapter you should be able to:
1. Define entrepreneurship and small business.
2. Investigate the importance of small business in the U. S. economy and why
certain fields attract small business.
3. Specify the advantages of small business ownership.
4. Summarize the disadvantages of small business ownership, and analyze
why small businesses fail.
5. Describe how you go about starting a small business and what resources are
needed.
6. Evaluate the demographic, technological, and economic trends that are
affecting the future of small business.
7. Explain why many large businesses are trying to “think small.”

Week 3 Reading: Read Ch 5 Small Business, Entrepreneurship, and Franchising.

Week 3 Student Resources: See the optional narrated lecture, flash cards, and
practice quiz.

Week 3 Discussion Forum Posting:“Five Guys Builds Its Business On A
Simpler Concept” p 112. Please post answers to the 3 discussion questions and
then read and respond to at least two of your peers’ postings.

“Visit A Business” Assignment 2: Interview the owner or manager of a
company with an internet website. Please do not contact and request interviews
with TCC managers or employees. Due to intense budgetary pressures and
staffing reductions, they lack the resources to be interviewed by students in this
class. Assignments that report on interviews with TCC managers or employees
will not be accepted. Provide the interviewee's name and the name of the
organization. How has the internet affected the organization? Provide your own
critique of the organization's website. Does the organization use any information
processing or data base systems? How has this changed the way they do their
work?

Week 3 Case: “Mothers and Daughters Make Franchising A Family Affair.”

Week 3 Quiz for chapter 5.
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Week
4
Dates
Tuesday,
October 14th
to Monday,
October
20th.
Assignments
 Week 4 Learning Objectives After studying this chapter you should be
able to:
1. Define management, and explain its role in the achievement of
organizational objectives.
2. Describe the major functions of management.
3. Distinguish among three levels of management and the concerns of
managers at each level.
4. Specify the skills managers need to be successful.
5. Describe the different types of leaders and how leadership can be
used to empower employees.
6. Summarize the systematic approach to decision making used by
many business managers.
 Week 4 Reading: Read Ch.6 The Nature of Management.
 Week 4 Student Resources: See the optional narrated lecture, flash
cards, and practice quiz.
 Week 4 Discussion Forum Posting. “Successful Leaders Not Limited By
Leadership Styles” p. 132. Please post answers to the 3 discussion
questions and then read and respond to at least two of your peers’
postings.
 Week 4 Case: “GM Faces Challenges Head On.”
 Week 4 Quiz for chapter 6.
 1st Exam- for chapters 1, 4, 5, & 6.
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Week
5
Dates
Tuesday,
October 21st
to Monday,
October
27th.
Assignments
 Week 5 Learning Objectives After studying this chapter you should be
able to:
1. Define operations management, and differentiate between
operations and manufacturing.
2. Explain how operations management differs in manufacturing and
service firms.
3. Describe the elements involved in planning and designing an
operations system.
4. Specify some techniques managers may use to manage the logistics
of transforming inputs into finished products.
5. Assess the importance of quality in operations management.
 Week 5 Reading: Read Ch. 8 Managing Service and Manufacturing
Operations.
 Student Resources: See the optional narrated lecture, flash cards, and
practice quiz.
 Week 5 Discussion Forum Posting :“Ford Examines Ways To Increase
Sustainability of Cars” p. 164. Please post answers to the 3 discussion
questions and then read and respond to at least two of your peers’
postings.
 “Visit A Business” Assignment 3: Tour a manufacturing facility. Please
do not contact and request interviews with TCC managers or employees.
Due to intense budgetary pressures and staffing reductions, they lack the
resources to be interviewed by students in this class. Assignments that
report on interviews with TCC managers or employees will not be
accepted.
 Give the name of the company and the location of the facility.
 Describe the products that the company manufactures.
 Describe the manufacturing process, technology used, and the
facility layout. (See the discussion of the transformation process on
pages 160- 161, as well as the discussions of facility layout and
technology on pages 167 and 168.)
 How is product quality controlled? (See the “managing quality”
discussion on pages 174 to 177.)
 Week 5 Case: “New Belgium Brewery Maintains Quality,
Sustainability, & Growth.”
 Week 5 Quiz for chapter 8.
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Week
6
7
Dates
Tuesday,
October 28th
to Monday,
November
3rd .
Tuesday,
November
4th to
Monday,
November
10th.
Assignments
 Week 6 Learning Objectives After studying this chapter you should be
able to:
1. Define human relations and determine why its study is important.
2. Summarize early studies that laid the groundwork for understanding
employee motivation.
3. Compare and contrast the human relations theories of Abraham
Maslow and Frederick Herzberg.
4. Investigate various theories of motivation, including theories X, Y,
and Z; equity theory; and expectancy theory.
5. Describe some of the strategies that managers use to motivate
employees.
 Week 6 Reading: Read. Ch. 9 Motivating the Workforce.
 Week 6 Student Resources: See the optional narrated lecture, flash
cards, and practice quiz.
 Week 6 Discussion Forum Posting: “The New Incentives of Generation
Y” p. 188. Please post answers to the 3 discussion questions and then
read and respond to at least two of your peers’ postings.
 Week 6 Case: “Who is Slacking Off At Work?”
 Week 6 Quiz for chapter 9.
 Week 7 Learning Objectives After studying this chapter you should be
able to:
1. Define human resources management, and explain its significance.
2. Summarize the process of recruiting and selecting human resources
for a company.
3. Discuss how workers are trained and their performance appraised.
4. Identify the types of turnover companies may experience, and
explain why turnover is an important issue.
5. Specify the various ways a worker may be compensated.
6. Discuss some of the issues associated with unionized employees,
including collective bargaining and dispute resolution.
7. Describe the importance of diversity in the workforce.
 Week 7 Reading: Read Ch.10 Managing Human Resources.
 Week 7 Student Resources: See the optional narrated lecture, flash
cards, and practice quiz.
 Week 7 Discussion Forum Posting: “Disabilities Create Diversity In The
Workplace” p. 216. Please post answers to the 3 discussion questions
and then read and respond to at least two of your peers’ postings.
 “Visit A Business” Assignment 4: Interview a human resources
manager. Please do not contact and request interviews with TCC
managers or employees. Due to intense budgetary pressures and staffing
reductions, they lack the resources to be interviewed by students in this
class. Assignments that report on interviews with TCC managers or
employees will not be accepted.
 Provide the interviewee's name and the name of the organization.
 How are employees recruited and selected in this organization?
 How is their performance assessed?
 What compensation methods are used?
 Week 7 Case: “Bully Broads Tries To Help Women In The Workplace.”
 Week 7 Quiz for chapter 10.
 2nd Exam- for chapters 8, 9, &10.
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Week
8
Dates
Tuesday,
November
11th to
Monday,
November
17th.
9
Tuesday,
November
18th to
Monday,
November
24th
Assignments

Week 8 Learning Objectives After studying this chapter you should be able to:
1. Define Marketing and describe the exchange process.
2. Specify the functions of marketing.
3. Explain the marketing concept and its implications for developing
marketing strategies.
4. Examine the development of a marketing strategy, including market
segmentation and marketing mix.
5. Investigate how marketers conduct market research, and study buying
behavior.
6. Summarize the environmental forces that influence marketing decisions.

Week 8 Reading: Read Ch. 11 Customer Driven Marketing.

Week 8 Student Resources: See the optional narrated lecture, flash cards, and
practice quiz.

Week 8 Discussion Forum Posting :“Are Your Clothes Green? Ask The Higg
Index. p. 234. Please post answers to the 3 discussion questions and then read
and respond to at least two of your peers’ postings.

Week 8 Case: “Pike Place Fish.”

Week 8 Quiz for chapter 11.

Week 9 Learning Objectives After studying this chapter you should be able to:
1. Describe the role of product in the marketing mix, including how products
are developed, classified, and identified.
2. Define price and its importance in the marketing mix, including various
pricing strategies a firm might employ.
3. Identify factors affecting distribution decisions, such as marketing
channels and intensity of market coverage.
4. Specify activities involved in promotion, as well as promotional strategies
and promotional positioning.

Week 9 Reading: Read Ch. 12 Dimensions of Marketing Strategy.

Week 9 Student Resources: See the optional narrated lecture, flashcards, and
practice quiz.

Week 9 Discussion Forum Posting .“Darden Restaurants Changes Tactics To
Appeal To Consumers’ Changing Tastes” p. 251.. Please post answers to the 3
discussion questions and then read and respond to at least two of your peers’
postings.

“Visit A Business.” Assignment 5: Interview a manager in an organization or
industry in which you might want to work. Please do not contact and request
interviews with TCC managers or employees. Due to intense budgetary
pressures and staffing reductions, they lack the resources to be interviewed by
students in this class. Assignments that report on interviews with TCC
managers or employees will not be accepted. Provide the interviewee's name
and the name of the organization. Find out the educational and employment
background of the interviewee. What advice does your interviewee have for
someone interested in employment with this organization?

Week 9 Case: “Get Ready For Chinese Brands.”

Week 9 Quiz for chapter 12.
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Week Dates
10
Tuesday,
November
25th to
Thursday,
December
4th.

Assignments
 All course work must be submitted by Monday, December
4th at 11:55 PM. Work submitted after that deadline will not
be graded.
 Please complete the TCC student end of course opinion
survey. I will send you the instructions for accessing it when
I receive them. Please complete it between Wednesday,
November 19th and Thursday, December 4th . It is worth 20
points.
 Week 10 Learning Objectives After studying this chapter
you should be able to:
1. Define accounting, and describe the different uses of
accounting information.
2. Demonstrate the accounting process.
3. Examine the various components of an income
statement to evaluate a firm’s “bottom line.”
4. Interpret a company’s balance sheet to determine its
current financial position.
5. Analyze the statement of cash flows to evaluate the
increase and decrease in a company’s cash balance.
 Week 10 Reading: Read Ch 14 Accounting and Financial
Statements.
 Week 10 Student Resources: See the optional flashcards,
glossary, and practice quiz.
 Week 10 Discussion Forum Posting: “Goodwill Contributes
Significantly To Firm Value” p. 289. Please post answers to
the 3 discussion questions and then read and respond to at
least two of your peers’ postings.
 Week 10 Case: “AON Manages A Diverse Array of Goods
and Services.”
 Week 10 Quiz for chapter 14.
3rd Exam- for chapters 11, 12, & 14.
*There may be changes in the course calendar or assignments.
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