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RALPH A. ALFIERI
RalphAlfieri@hotmail.com
1020 Adams St Apt 405
Hoboken, NJ 07030
201-787-8702
EDUCATION
Elon University, Elon, NC
May 2005
Major: Business Administration, Management Concentration
Minor: Leisure Sport Management
3.1 GPA
WORK EXPERIENCE
Nike Golf, NY Metro Area
2013 – Present
Independent Sales& Event Promotions Representative
· Responsible for executing over 30 Nike Golf demonstration and promotional events.
· Show leadership skills in motivating customers to take appropriate action
· Be proactive with customers in a buying environment, collect all sales data, report on productivity
· Ensure the visibility and quality of Nike equipment products
· Provide all other related services to satisfy customer requirements and requests
· Assist in planning and coordinating schedules with Metro area event sales representatives
· Maintain and deliver the demonstration matrix to all scheduled events
· Develop and maintain effective partnerships with customers.
· Collect all sales data and report on productivity.
· Maintain a high level of product knowledge in order to assist customers
· Communicate and recommend the correct Nike products to enhance performance
· Sell Nike product and pitch new business through direct marketing
· Service existing retail accounts and build rapport through indirect marketing
· Grew my territories Nike accessory business by 28%
· Grew my territories Nike leather belt business by 31%
Mosaic Field Marketing, Chicago, IL
2012
Brand Ambassador Nike Golf, Charleston, SC
· Served as a Nike Golf floor representative at retail location
· Demonstrated ability to communicate with people at all levels and demographics
· Showed ability to work effectively on my own initiative and as part of a team
· Prepared daily, weekly, monthly sales reports for regional sales team based in Chicago
The Office Team, Paramus NJ
2011
Administrative Assistant Mitsui Foods, Norwood NJ
· Provided office support to sales, marketing, and customer service managers
· Data Entry, Excel, photo copies, faxes, scan
Club Golf Titleist Performance Institute, Gaithersburg, MD
2010
Front Desk Manager
· Individually pitched and brought in NBC Washington D.C. to produce facility’s first ever direct
marketing campaign which aired during the 2011 US Open at Congressional
· Assisted in the creation of e-blasts, and social media for unique indoor golf fitness center
· Answered phones, vacuumed, scheduled appointments, executed new member contracts
· Delivered flyers throughout Rio Gaithersburg and executed corporate partnerships
EGolf Tarheel Tour, Charlotte, NC
2007-2011
Professional Golfer
· Traveled and played in tournaments from Savannah, GA to Richmond, VA
Harbour Town Golf Links, Hilton Head Island, SC
2006 – 2007
Apprentice Golf Shop Manager
· Managed phones & point of sale for Sea Pines Resort golf shop earning 1.2 million annual revenue
LEADERSHIP and COMMUNITY
Alpha Kappa Psi, Professional Business Fraternity
2001 – Present
PlayGolfAmerica, Volunteer Instructor SeaPines Resort, Hilton Head Island, SC
2006
Global Ideas Bank, Finalist Website Publication “Future of Night Golf”
2001
SKILLS
Word, Excel, Outlook, PowerPoint, B2B Marketing, Social Media,
REFERENCES
1. Peter McFray
Nike Golf Metro NY Sales Manager, & Board Member
(810) 919 - 7375
2. Seth Card
Team Effort Nike Golf Regional Accounts Manager
(515) 532 - 6153
3. Chris Carr
Nike Golf Metro NJ Sales Manager
(908) 675 - 2421
4. Stephen Reynolds Public Relations Director Buffalo Communications
(703) 891 - 3509
5. Brett Shifflett
General Manager, Montgomery Country Club
(240) 912-9529
6. Brendon Post
General Manager Club Golf
(301) 519- 1920
7. Kerry Buchanan Mosaic Marketing Junior Account Manager
(312) 730 -7071
8. Doug Weaver
PGA Palmetto Dunes Resort Golf HHI TV
(843) 338-9598
9. Tim Cook
Golf Digest Magazine PGA Contributor Sea Pines Resort
(843) 785-3333
10. Patrick Rees
Director of Public Relations Washington Wizards
(202) 365 - 7920
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