2 Analysis phase - DMT

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FH-JOANNEUM
Informationsmanagement
Ford
Erfinder:
(Henry Ford)
Riddle:
Every conveyor belt contains a car without wheels.
(You can see that when you move the mouse above the cars)
First of all you have to click on Henry’s nose,
then wheels appear on the scene.
Your next job is to drag the wheels and
move it to one of the cars without wheels.
I’ll put two or three small animations on the page,
to divert users attention.
Amir Poljac, 0210062064, JV1, Gruppe E/7
Graz, am 07.03.16
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FH-JOANNEUM
Informationsmanagement
Ford
Navigation:
About 20 Invisible cars are driving around the whole time. Only 6 contain a topic. If the user
shows with the cursor above one car it becomes visible and a text with the name of topic appears.
If the topic was already visited the car will become transparent, when you move the mouse the
next time above it. If you click on a car which doesn’t contain a topic it disappears.
Childhood:
Automobile manufacturer Henry Ford was born July 30, 1863, on
his family's farm in Dearborn, Michigan. He was the first of William
and Mary Ford's six children. His parents were Irish immigrants.
From the time he was a young boy, Ford enjoyed
tinkering with machines. At the Age of 16, Ford
was employed as an apprentice in a machine shop,
where he learned about the internal combustion
engine. He later worked as a part-time employee
for the Westinghouse Engine Company.
Amir Poljac, 0210062064, JV1, Gruppe E/7
Graz, am 07.03.16
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FH-JOANNEUM
Informationsmanagement
Ford
The engineer:
During this time, Ford fell in love with Clara Bryant,
he married her in 1888.
By 1896, Ford had constructed his first horseless
carriage “the Quadricycle” which he sold in order to
finance work on an improved model.
Ford incorporated the Ford Motor Company with
capital from Detroit citizens in 1903, proclaiming,
"I will build a car for the great multitude." In
October 1908, he did so, offering the Model T for
$950 which was manufactured for 19 years.
The Revolution:
Ford introduced the first conveyor belt - assembly line in 1913,
which drastically reduced production time. As a result, more
automobiles were made available at a lower cost.
The Ford T was a great success, by 1918, half of all
cars in America were Model Ts. It was the reason
that the car evolved from luxury item to essential
transportation vehicle for the ordinary man.
ModelT:
The Model T greatly contributed to the spread of motorization by
introducing various mechanisms for easy driving, such as a
planetary gear transmission, as well as a low price owing to mass
production that cut costs. A total of 15,007,033 units were built
from 1908 to 1927, and the car triggered a revolution in social
life-style.
Downs:
In 1926, Ford began losing sales to General Motors because the
Model T was becoming outdated. The Ford plants were shut down
for five months, after which Ford introduced the Model A. In 1932,
Amir Poljac, 0210062064, JV1, Gruppe E/7
Graz, am 07.03.16
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Informationsmanagement
Ford
he introduced his last engineering triumph, the V-8 engine. Both
models received moderate success but were outsold by General
Motors and Chrysler.
By 1940, Ford had amassed a fortune in excess of one billion
dollars, much of which he gave to charity through his philanthropic
foundations
Henry Ford died at his home on April 7, 1947.
Overview:
Sources:
http://www.enchantedlearning.com/inventors/
www.incwell.com/Biographies
http://inventors.about.com/library/inventors/blford.htm
http://us.history.wisc.edu/hist102/bios/24.html
www.infoloom.com/gcaconfs/WEB/chicago98/GRAPHICS/modelt.gif
www.enchantedlearning.com/mgifs/Modelt.GIF
http://www.ford.com/en/support/Search_Results?search=henry
http://www.learner.org/biographyofamerica/prog20/web/
http://inventors.about.com/cs/germaninventors/index.htm
http://inventors.about.com/library/bl/bl1_1.htm
Amir Poljac, 0210062064, JV1, Gruppe E/7
Graz, am 07.03.16
Seite 4
FH-JOANNEUM
Informationsmanagement
Ford
1 Search(ing) for Information/Information Search
1.1.1
Search Plan
(first version in the exercise->FH learning platform, final version to be handed in by 16.10. 2002 > FH learning platform)
Our Topic/
My Topic
Invernors / Erfinder
Henry Ford
1.1.2 Brainstorming
What exactly do I want to know? What is included in my topic area? Can my topic be split up
into sub-topics? How can I narrow down the question and make it more specific?
Aspects, viewpoints of the topic
About person Henry Ford
Ford-car revolution
Mass-production
Ford T
Search terms/keywords from aspect 1
“Henry Ford” biography
Search terms/keywords from aspect 2
Ford + “mass production”
...
1.1.3 media und timetable
The following media will be used in the search:
Internet,
Lexicon “Das Grosse Buch der Allgemeinbildung ”
ISBN: 3-81745339-6
Books
Timetable for the search: WHAT
WHEN
1.
about person
2.
Mass-production
3.
Ford T
4.
all possible of information about
Person H. Ford
WHO
Amir Poljac
Amir Poljac
Amir Poljac
10. Oktober 02
13. Oktober 02
18. Oktober 02
1.1.4 Searching in the Internet
Which possible methods of searching the
Internet will I use?
Why am I using search method 1? (What will I
find out here?)
Search engines, Sites like Britannica.com
Why am I using search method 2?
Because this method is much more reliable
Because it is quick and comfortable
1.1.5 Search using alternative media
Alternative medium 1: Which additional
information do I find here?
Pictures, short descriptions
Alternative medium 2
Exacter descriptions
...
Amir Poljac, 0210062064, JV1, Gruppe E/7
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Ford
1.1.6 Ordering of the documents found
Which documents have I found?
Ordering of “real“ documents
Table of contents of the articles copied etc.
Ordering of virtual documents
http://people.clemson.edu/~pammack/lec122/ford.htm
http://www.pbs.org/wgbh/aso/databank/entries/btford.html
http://inventors.about.com/library/inventors/blford.htm
http://www.spartacus.schoolnet.co.uk/USAmass.htm
http://www.spartacus.schoolnet.co.uk/USAford.htm
http://www3.mistral.co.uk/a.davies/thehenryford.htm
http://inventors.about.com/library/weekly/aacarsassemblya.ht
m
http://www.pbs.org/wgbh/aso/databank/entries/dt13as.html
http://www.egr.uri.edu/ime/Course/IME_220/Mass_Productio
n.html
Ordering of other documents
e.g. transcript of a phone call or conversation
name + telephone number
1.1.7 Overview of content
According to which main emphases will we
present our personality? per group - overview
I decided to do the whole flash project in black and white
Reasons:
the most material is only black and white available
my Flash-File keeps small
Amir Poljac, 0210062064, JV1, Gruppe E/7
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Ford
2 Analysis phase
2.1
Market analysis
2.1.1 Market analysis
•Which products relevant to my topic already exist?
General Group: several information about all topics in “Microsoft Encarta 2002”
“Ohm”: websites:
http://www.kent.wednet.edu/staff/trobinso/physicspages/Web/1999PoP/Ohm-2,
http://webhome.idirect.com/~jadams/electronics/circuit.htm
“H. Ford”: websites: http://www.hfmgv.org/exhibits/hf/default.asp#fmc,
http://www.ford.com/en/ourCompany/centennial/default.htm
“Th. A. Edison”: website: http://www.thomasedison.com, http://www.tomedison.org
“Leonardo da Vinci”: several websites (http://www.mos.org/sln/Leonardo/LeoHomePage.html,
http://www.kausal.com/leonardo/, …), no multimedia CDs found (google.com, amazon.com)
Which products are already known to my target group? (“market leaders”)
Target group: Teenagers (15+) – Adults (50-)
Which conclusions can we draw for our project?
For most of our topics (Leonardo da Vinci, Edison, Ohm) there don’t exist real rival products
(multimedia contents/CDs). Regarding H. Ford there are two very detailed websites (the goal is
to present the topics in a more compact way).
We will try to thread new paths, but use existing contents from the websites. We will try to
present these contents in a new way with an attractive interface.
2.2 Analysis schedule
2.2.1 Preliminary questions
Discuss the following questions in groups, consider all ideas and take down short answers (notes
only):
2.2.2
General questions
Who is the client (he/she “buys” and decides!)?
people interested in inventors who want to get a general overview
Who else shows some interest in the product?
Amir Poljac, 0210062064, JV1, Gruppe E/7
Graz, am 07.03.16
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Informationsmanagement
Ford
Specifications of implementation? (technical specifications, connection to existing systems, ...)
Macromedia Flash Movie, 800x600 pixels – internet presentation
2.2.3
More detailed questions for end-user analysis
Who are our users?
mainly teenagers and younger people, searching for information about inventors
How can we reach an end-user analysis for them?
questionnaires, talking with people and asking them specific questions
What would we like to find out about them?
what kind of information they are interested in
What method is the most appropriate to achieve that? Why do we choose that method?
(online) questionnaires, because it is he most efficient way to reach a lot of people
2.3 Implementation of end-user analysis
Describe your method by using the three issues listed below:
2.4 Pre-implementation phase
Method chosen:
Model: (include your interview guidelines, questionnaire, script for the group you focussed on or
plan of monitoring);
Work sharing: (who does what, where, when, how many people should be involved? Include
your work schedule and a documentation of work sharing.)
Are there any possibilities of co-operating – with other people and/or groups? (List them? Who
addresses these other groups?)
2.5
Post-implementation phase
2.5.1.1.1.1.1 Summary of results: (outline the results; if you used a questionnaire
you will have to apply a statistical evaluation, otherwise a summary in
form of a text).
List of end-user criteria and success criteria for our system (create a list of user requirements
resulting from your analysis and define you
Amir Poljac, 0210062064, JV1, Gruppe E/7
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