Manhattan JSEC Invites you to our 3rd, 2007 Thursday, October 11, 2007, 8:30 AM to 11:30 AM At the New York Times’ new worldwide headquarters 620 8th Avenue, 15th Floor, Conference Center Branding Your Organization’s HR Process to Maximize Human Capital Learn how branding can help you more effectively communicate your organization’s mission statement & core values. Some of the best workplaces can be well kept secrets. Building the right “brand” for your business, nonprofit, or agency requires a thoughtful and compelling action plan. It doesn’t ever happen by chance! This breakfast forum will help you identify your target constituencies, create a communication culture essential to effective marketing and show how to spread the word about what your organization does well. Get ready for a thought provoking program that will empower you to start building the best image and attract the best employees. This program has been approved for has been approved for 2.5 recertification credit hours toward PHR, SPHR and GPHR recertification through the Human Resource Certification Institute (HRCI). Attendees will receive the certificate of attendance and program code number at the conclusion of the session. For more information about certification or recertification, please visit the HRCI homepage at www.hrci.org Panelists: Jo Bredwell – Bernard Hodes Group Patricia Sierra Sampson – New York Times Ruth Ann Virgil – Wegmans Christina Bourke – Credit Suisse Lynn Rutledge – Media Communications Consultant Moderator: Marsha Bonner, PHR – New York Times No fee to attend / Please Invite another HR Professional Registration required. Call Stephen Sage (718) 780-9406 Or RSVP by e-mail to stephen.sage@labor.state.ny.us Your registration will be confirmed & you will receive HR credit for attending the seminar Equal Opportunity/Employer Program Auxiliary aids and services are available upon request to individuals with disabilities