PRACTICING COMMUNICATION EXCELLENCE
CAROLINAS COMMUNICATION ASSOCIATION
2003 Conference
October 3 & 4, 2003
Sheraton Capital Center Hotel
Raleigh, NC 27601
CONFERENCE SCHEDULE
THURSDAY
6:00 p.m.
EXECUTIVE COUNCIL MEETING
Meet in Hotel Lobby; Dinner at Peace College Campus
FRIDAY
9:00 a.m.-4:00 p.m.
CONVENTION REGISTRATION
Sheraton Capital City Hotel, Second Floor
SESSION I: FRIDAY, 10:00 – 11:00 AM
Friday, 10:00-11:00 a.m.
HANOVER II
OPENING SESSION: PRESIDENT’S PANEL ON EXCELLENCE
IN COMMUNICATION
Chair
Jody Natalle, CCA President, UNC Greensboro
Participants
Excellence in Service, Terry Cole, Appalachian State
University
Excellence in Research, Richard Leeman, UNC Charlotte
Excellence in Teaching, Mary Dalton, Wake Forest
University
Excellence in Student Development, Lynn Cherry, College
of Charleston
In this opening session of the conference, panel members reflect
on the experience and meaning of excellence through the three
areas of career excellence that communication professionals are
expected to achieve: teaching, research, and service. Each panel
member’s achievement of excellence is based on some degree of
influence on their participation in CCA, some of whom have been
members for more than 20 years. See what makes the difference
between average and excellence in communication practice.
11:00 a.m.
POWER BREAK
An assortment of healthy snacks, sodas, and coffee will be
available buffet style in the registration area.
Suggestions for a quick lunch at or near the hotel are
provided in your conference packet.
SESSION II, FRIDAY, 11:20 AM-12:30PM
II-A
Friday
11:20 a.m. - 12:30 p.m.
HANOVER II
PRACTICING COMMUNICATION EXCELLENCE: SPEAKING
CENTER ENGAGEMENT
Chair
Kimberly M. Cuny
Director University Speaking Center, UNC Greensboro
Panelists
Faculty Development: Speaking Across the Curriculum
Joyce G. Ferguson, UNC Greensboro
Reaching Out: Promoting Communication Excellence by
Empowering the Campus Community
Sarah M. Wilde, UNC Greensboro
Greetings from the Center: Can You See me Now?
Kimberly M. Cuny, UNC Greensboro
II-B
Friday
11:20 a.m. - 12:30 p.m.
HANOVER III
SEARCHING FOR COMMUNICATION EXCELLENCE IN
POPULAR CULTURE: UNDERGRADUATE PAPERS IN MEDIA
CRITICISM
In this panel of undergraduate students, authors use a range
of critical methods including auteur, narrative, semiotic,
cultural, and feminist critical approaches to examine texts
from television programs, films, and popular music.
Chair
Celeste Lacroix, College of Charleston
Respondent
Robert Westerfelhaus, College of Charleston
II-C
Friday
11:20 a.m. - 12:30 p.m.
GOVERNOR’S I
FINDING OUR VOICE: PLANNING FOR THE CAROLINAS
COMMUNICATION ANNUAL
The Carolinas Communication Annual has traditionally
been viewed as the primary method for disseminating the
best research conducted by members of the association to a
broader audience. Although this mission continues to be
relevant, several issues have arisen related to the future of
the journal. This interactive panel, featuring two of the
most recent past editors and the current editor will include
discussion on content (research vs. pedagogical issues),
how to increase submissions by members, and format
(traditional, vs. on-line).
Panel of Editors
David McLennan, Peace College
Steve Madden, Clemson University
Rick Olsen, UNC Wilmington
SESSION III, FRIDAY, 12:50-2:00 PM
III-A
Friday
12:50—2:00 p.m.
HANOVER II
AN EXPERIENCE IN USING BLACKBOARD FOR
TRADITIONAL, TELECOURSE AND ONLINE COURSES
Moderator
Cathey Ross, Central Piedmont Community College
Panelists
Online Classes
Rob Craig, Central Piedmont Community College
Traditional Courses
Brenda Armentrout, Central Piedmont Community College
Telecourses
Linda White, Central Piedmont Community College
III-B
Friday
12:50—2:00 p.m.
HANOVER III
SERVICE LEARNING AS A COMPONENT OF TEACHING
EXCELLENCE: THEORIES, RESEARCH FINDINGS, BEST
(AND WORST) PRACTICES
Service Learning incorporates community service into
academic coursework. Although a growing body of
research deals with service learning, few studies show how
the theories about service learning hold up in actual
campus-community partnerships. This roundtable
discussion focuses on current practices in service learning
and its role in teaching excellence.
Participants will receive research studies, bibliographies
and other supporing materials.
Chair
Elena Martinez-Vidal, Midlands Technical College
Panelists
The Sequel’s Even Better: Re-creating the Storytelling
Project
Kim Cuny, UNC Greensboro
Pathologies of Service Learning
Roy Schwartzman, Northwest Missouri State University
Integrating the Theory and Practice of Service Learning
Chris Poulos, UNC Greensboro
III-C
Friday
12:50—2:00 p.m.
GOVERNOR’S I
GIFTS: GOOD IDEAS FOR TEACHING
SPEECH/COMMUNICATION
Chair
Marina Barber, Peace College
Panelists
Teaching Brainstorming in Small Group Communication
Carol Leeman, UNC Charlotte
Using Current Events in the Communication Research
Methods Course: The Gallup Poll Tuesday Briefing
C. Leigh Nelson, James Madison University
Caddyspeak Group Exercise
Eric Fife, James Madison University
SESSION IV, Friday, 2:20-3:30 PM
IV-A
Friday, 2:20 – 3:30 p.m.
HANOVER II
RAY CAMP RESEARCH PANEL
Chair and Respondent
Jody Natalle, CCA President, UNC Greensboro
Striking a Match Against the Darkness: The Apologia of
California Governor Gray Davis
Jean Dehart, Appalachian State University
The Presidency and Rhetorical Consistency: George H. W.
Bush's Failure to Assume the Office
David McLennan, Peace College
Constructing and Deconstructing the Collage: Cathy v.
Sports Illustrated on the Swimsuit Issue
Kathleen J. Turner, Queens University
IV-B
Friday, 2:20 – 3:30 p.m.
HANOVER III
SHAPING UP RELATIONSHIPS WORKSHOP
Ruthann Fox-Hines, Counseling Psychologist
Roy Schwartzman, Northwest Missouri State University
What are the consequences of an ill-defined or inadequately
communicated self in intimate relationships? Accurate self
knowledge and effective intrapersonal communication are
essential for good communication in interpersonal
relationships. This interactive session offers:
 Fresh, concrete interpersonal theories to which
students can relate.
 Integration of relational communication with selfawareness inventories.
 Demonstrations of role plays that instructors can
use in their classrooms.
IV-C
Friday, 2:20 – 3:30 p.m.
GOVERNOR’S I
PRACTICING COMMUNICATION EXCELLENCE IN
DESIGNING AND IMPLEMENTING SERVICE-LEARNING
COURSES: LESSONS LEARNED FROM COMMUNICATING
COMMON GROUND
This teaching panel will discuss a variety of lessons learned
in practicing communication excellence beyond the
classroom. Panelists represent service learning experience
with more than 10 different community agencies.
Chairs
Kim Cuny & Chris Poulos, UNC Greensboro
Sternburger Elementary School: Lessons Learned
Kristen Pope Thompson, Meg Miano, & Kristy A. DiMuro
UNC Greensboro
Montagnard Dega Association: Lessons Learned
Scot Aitcheson, Debbie Cardamone, & Tonitta Davis
UNC Greensboro
Page High School: Lessons Learned
Carlos Bocanegra
UNC Greensboro
New Garden Friends School: Lessons Learned
Susanne P. Jordan
UNC Greensboro
Greensboro Public Library: Lessons Learned
Sherri Badour
UNC Greensboro
The Storytelling Project: Lessons Learned
Phillip Merritt, UNC Greensboro &
Geoff Moritz, Monmouth University
Special Event and Public Relation Coordination: Lessons
Learned
Barbara J. Melahris, Monmouth University
Public Relations Coordination: Lessons Learned
Sarah E. Symonds, UNC Greensboro
CONFERENCE WIDE ACTIVITIES
Friday
3:45-5:15 p.m.
HANOVER II
BUSINESS MEETING
Moderator: Jody Natalle, CCA President
UNC Greensboro
The Business Meeting Agenda is included as an insert in
your packet.
Refreshments
Friday
6:15 p.m.
SUPPER CLUBS
Thanks to all of our supper clubs hosts tonight!
Marina Barber, Peace College
Anita Croasmun, Peace College
David McLennan, Peace College
Craig Smith, NCSU
Nancy Snow, NCSU
Sandy Stallings, NCSU
Would you like to have dinner with a small circle of
friends? Sign up for one of tonight’s “Supper Clubs.”
Local members have made reservations at favorite
downtown area restaurants. See the sign-up board in by
the CCA conference registration desk.
Friday
9:00 p.m.
CCA OUTING: IMAX THEATER AT EXPLORIS
Lewis & Clark: Great Journey West
This documentary is presented in celebration of Lewis &
Clark’s legendary expedition in partnership with the North
Carolina Museum of History
Details at the business meeting!
SATURDAY
Breakfast on your own.
Coffee and tea service will be provided in the CCA
registration area.
SESSION IV, SATURDAY 8:15 & 8:45 AM
V-A
Saturday
8:15-10:00 a.m.
note the special starting
time for this session only
HANOVER II
TEACHING EXCELLENCE WORKSHOP: DEVELOPING
CRITICAL THINKING IN THE CLASSROOM, PART I
Craig Nelson, Indiana University
Guest Workshop Leader
Why do students find critical thinking so difficult?
Helping students get the analysis straight is only half of our
task as instructors. For most students, critical thinking is a
deeply social enterprise. The most dramatic gains by far
come from combining careful structuring of social dynamics
while providing students with the right critical thinking
tools.
The workshop will combine theory and application and will
include writing and peer discussion to help make sure that
each participant goes home with new ideas that can be
implemented in class next week.
V-B
Saturday
8:45-10:00 a.m.
GOVERNOR’S I
COMMUNICATION ACTIVISM: A COMMUNITY PROJECT
FOR RECONCILIATION
In early 2003, a group of spirited citizens announced the
intentions of a grassroots effort designed to look at the
enduring impact of a tragedy in their community nearly 25
years earlier. The Greensboro Truth and Community
Reconciliation Project formed to initiate dialogue about
November 3, 1979 when members of the Communist
Workers Party assembled in Greensboro, North Carolina to
organize textile mill workers and protest the influence of the
Ku Klux Klan. The social protest was brought to a halt
when a caravan of Klan and neo-Nazi members shot into the
crowd, leaving five people dead and another 10 wounded.
Despite television coverage of the shootings, two criminal
trials composed of all-white juries resulted in not guilty
verdicts. A $48 million civil action later found the police
and hate groups liable for one of the deaths but only
awarded $350,000 to the survivors' spouses. The shock
waves have subsided but not gone away; the question of
justice in a town racially and economically divided looms
large today.
A group of communication studies students and faculty at
the University of North Carolina at Greensboro have spent
the past year working side-by-side with this grassroots
organization to provide consultation on the drafting of
public documents to increase community participation in
the project, web page design and development, project logo
design, fundraising assistance, survey development, and a
wider university partnership of critical inquiry.
The panelists, each active communication scholars with the
project, will describe the processes, questions, and
dialectical tensions involved in performing our
communication activism.
Chair
Spoma Jovanovic, UNC-Greensboro
Panelists
Donata Nelson, UNC-Greensboro
Sarah Symonds, UNC-Greensboro
Carol Steger, UNC-Greensboro
SESSION VI, SATURDAY
10:15-11:30 AM
V1-A
Saturday
10:15 – 11:30 a.m.
HANOVER II
TEACHING EXCELLENCE WORKSHOP: DEVELOPING
CRITICAL THINKING IN THE CLASSROOM: PART II
Craig Nelson, Indiana University
Guest Workshop Leader
V1-B
Saturday
10:15 – 11:30 a.m.
GOVERNOR’S I
MARY E. JARRARD PANEL OF GRADUATE AND
UNDERGRADUATE RESEARCH
PANEL CHAIR AND RESPONDENT
Lynn Cherry, CCA Past President
Panelists
Re/Claiming Indianness: Performative Rhetoric in the
Plymouth Day of Mourning Protests
Jason Edward Black, University of Maryland
Female Date Initiation: Expectancy Violations and Sexual
Expectations
Jessica Lynn Burke, UNC Greensboro
The Fulton Speech: Structure and Imagery
Archana Ramm, UNC Charlotte
University Speaker Centers: Assessing Their Role in
Promoting Communication Excellence
Lauren Winslow, UNC Greensboro
Presented by Sarah M. Wilde, UNC Greensboro
CCA Luncheon
12:00 – 2:00 p.m.
HANOVER III
The Difference Excellent Teaching Makes
Keynote Speaker: Craig Nelson, Indiana University
Craig Nelson, our guest workshop leader for the weekend,
is a member of the International Alliance of Teacher
Scholars and a leading scholar on intellectual development
and diversity in the classroom.
He was named Outstanding Research and Doctoral
University Professor of the Year in 2000 by the Carnegie
Foundation for the Advancement of Teaching and the
Council for the Advancement and Support of Education
(CASE). Indiana University honored him in 2001 with the
President’s Medal for Excellence, “the highest honor
bestowed by the university.”
2:30-3:30 p.m.
POST CONFERENCE MEETING WITH CCA OFFICERS
Peace College, Williams Board Room
To help us evaluate this year’s conference, please complete the evaluation form that’s
included in your conference folder.
Return completed evaluations to the registration desk.
Thanks for your participation in CCA!
Hope to see everyone back next year in South Carolina.