Electronic Commerce, Eighth Edition
Syllabus
Electronic Commerce
Term, Year
General Course Information
Instructor:
Office:
Office Hours:
Phone:
Mail:
E-mail:
Web site:
Classroom:
Class Times:
Prerequisites:
Textbook: Gary Schneider, Electronic Commerce, Eighth Edition. Course Technology
Incorporated, 2009, ISBN-13 978-1-4239-0305-5
Course Objectives
This course covers emerging online technologies and trends and their influence on the electronic
commerce marketplace. Students will learn various revenue models and how to market on the
Web. Next, the course covers online auctions and various legal and ethical issues. Students will
learn about important security issues, such as spam and phishing, their role in organized crime
and terrorism, identity theft, and online payment fraud. Finally, students learn how to plan for
electronic commerce.
Specific topic coverage includes:
 Introduction to Electronic Commerce
 Technology Infrastructure: The Internet and the World Wide Web
 Selling on the Web: Revenue Models and Building a Web Presence
 Marketing on the Web
 Business-to-Business Online Strategies
 Online Auctions, Virtual Communities, and Web Portals
 The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues
 Web Server Hardware and Software
 Electronic Commerce Software
 Electronic Commerce Security
 Payment Systems for Electronic Commerce
 Planning for Electronic Commerce
1
Electronic Commerce, Eighth Edition
Syllabus
Web Site
Supplementary information for the course is available at [URL]. The Web site contains class
notes, PowerPoint slides, class announcements, the course syllabus, test dates, and other
information for the course.
E-Mail
All students are requested to obtain an e-mail account. If you have any questions about the
course or need assistance, please contact me in person or by telephone during office hours; or by
e-mail at any time. Also, you may submit the end-of-chapter case project assignments in class on
the due date or by e-mail with a date stamp at or before 5:00 PM on the due date. E-mail
submissions should be submitted as an attachment in Microsoft Word format.
Grading and Evaluation Criteria
40% of the grade is based on a midterm and a final examination. Both examinations are
cumulative and given in a varied format. An in-class review will be held prior to each
examination.
20% of the grade is based on quizzes. Quizzes are announced one day in advance and may vary
from three to five questions that may be in any format.
40% of the grade is based on keeping a project notebook. Students are asked to obtain a small
notebook or to use a lab notebook and keep notes on the results of the Exercises and Case
Projects at the end of each chapter in the text.
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Electronic Commerce, Eighth Edition
Syllabus
Section II: Sample Course Outline (14-week)
Week
Topics
1
Introduction to Electronic Commerce
Technology Infrastructure: The Internet
and the World Wide Web
Selling on the Web: Revenue Models and
Building a Web Presence
Marketing on the Web
Business-to-Business Online Strategies
Online Auctions, Virtual Communities,
and Web Portals
Review and Exam
The Environment of Electronic
Commerce: Legal, Ethical, and Tax
Issues
Web Server Hardware and Software
Electronic Commerce Software
Electronic Commerce Security
Payment Systems for Electronic
Commerce
Planning for Electronic Commerce
Review and Exam
2
3
4
5
6
7
8
9
10
11
12
13
14
Chapter
Readings
Chapter Projects
Exams
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Midterm Exam
Chapter 7
Chapter 8
Chapter 9
Chapter 10
Chapter 11
Chapter 12
Final Exam
3
Electronic Commerce, Eighth Edition
Syllabus
Section III: Sample Course Outline (10-week)
Week
1
2
3
4
5
6
7
8
9
10
Topics
Introduction to Electronic Commerce
Technology Infrastructure: The Internet
and the World Wide Web
Selling on the Web: Revenue Models and
Building a Web Presence
Marketing on the Web
Business-to-Business Strategies: From
Electronic Data Interchange to Electronic
Commerce
Online Auctions, Virtual Communities,
and Web Portals
The Environment of Electronic
Commerce: Legal, Ethical, and Tax
Issues
Web Server Hardware and Software
Electronic Commerce Software
Electronic Commerce Security
Payment Systems for Electronic
Commerce
Planning for Electronic Commerce
Chapter
Readings
Chapter Projects
Exams
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Midterm Exam
Chapter 7
Chapter 8
Chapter 9
Chapter 10
Chapter 11
Chapter 12
4
Final Exam