ISM 4480-601
Spr 2006
Dr. Kearns
The University of South Florida
College of Business
Information Systems
ISM 4480-601
Electronic Commerce Systems
Spring 2006
Professor:
Office:
E-Mail Address
Blackboard:
Class Location:
Class Hours:
Web Site:
Grover S. Kearns, PhD, CPA
COB 304
stpetebay@yahoo.com
https://my.usf.edu/
DAVIS 200
Tuesday 2:00-4:50 pm
www1.stpt.usf.edu/gkearns/
Office Hours:
T 10:00-Noon
W 10:00-Noon
R 10:00-Noon
or by appt.
Phone:
727-553-4085
REQUIRED TEXTS: G. Schneider, Electronic Commerce, 6th Edition
Thomson Course Technology, 2006 ISBN: 0-619-21704-9
J. Niederst, Learning Web Design, 2nd Edition, O’Reilly, 2003.
ISBN: 0-596-00484-2
OPTIONAL:
J. Niederst, Web Design in a Nutshell, 2nd Edition, O’Reilly, 2001.
ISBN: 0-596-00196-7 (Available at the Library Reserve Desk)
PREREQUISITES: Students are expected to have completed CGS1100, CGS2100, ISM3011, or an
equivalent introductory MIS course. If you lack a prerequisite, see the instructor immediately!
GRADE POINT: Undergraduate students who enter USF under the 2001-2002, or later, catalog are
required to earn a grade of C- or better in every undergraduate core class and an overall GPA of 2.0
for all undergraduate core classes.
OBJECTIVES: This course is designed to familiarize students with the opportunities and challenges
associated with electronic commerce, to explore the technologies used in implementing e-business
systems, and to develop the practical skills needed to design and develop effective Web sites.
Evolving Internet standards and protocols will also be examined. Through a combination of lectures,
hands-on exercises, and class discussion, students will learn how to plan and construct effective Web
sites to achieve the strategic objectives of an organization. Class discussion and exam questions will
foster critical thinking. Class exercises and group projects will foster team skills and experiential
learning.
BLACKBOARD SITE: Assignments, grading rubrics, class documents, and any schedule changes will
be posted on Blackboard (BB). Students are responsible for monitoring this site on a regular basis.
You can set up your NetID at https://una.acomp.usf.edu/. After setting up your NetID, you can access
Blackboard at https://my.usf.edu/. Once you are able to access Blackboard, you can change the default
e-mail account to any account you wish. Powerpoint slides, html samples, and various EC links are
available at http://www1.sptpt.usf.edu/gkearns/
EXAMS: Three exams will be given: Exam 1 will cover Ch. 1-4, Exam 2 will cover Chs. 5-8, Exam 3
will cover Chs. 9-11. Each will consist of MC, TF, short-answer, essay, and html questions.
QUIZZES: In-class online quizzes will consist of multiple choice and true-false questions over material
from the chapter covered in the prior class. Twelve quizzes will be given and the two lowest scores
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Dr. Kearns
will be dropped. Students must be able to access Blackboard by the second class in order to take
quizzes online. Missed quizzes cannot be made-up for any reason.
ASSIGNMENTS:
HOME PAGE: By mid-semester, each student will develop a home page that will be published on a
hosting site and posted to our guest book. The professor will announce appropriate free hosting
sites. Limited lab assistance will be available for html. Hours tba.
WEB E-BIZ PROJECT: Each student will provide a detail design plan for a proposed Web ebusiness site. Upon approval of the preliminary design, each student will develop Web pages for
that site. Credit will be given to both the preliminary design and the final site. This involves
creative skills.
GROUP EC PROJECT: Students will be assigned to teams in the second week of class. Each
group will complete a research project based on a typed proposal submitted in the 3rd class period.
If you wish to be assigned with other students, you must notify the instructor, in writing, during
the first class period. Group assignments will not be changed at a later date. The group will
present the project during the last class period.
LATE ASSIGNMENTS: A penalty of 10% of the grade per day will be assessed. After three days,
the assignment cannot be submitted.
ATTENDANCE & PARTICIPATION: Students are expected to attend all scheduled classes. A role
will be taken each class period. Missing classes will count against borderline cases when final grades
are assigned. Participation is expected and will help borderline students. There will be no makeup for
missed quizzes. Make-up for exams will be given only in documented cases of extreme emergency.
CLASS-TIME APPROACH: Classes will consist of lecture and discussion. Students should expect to
spend at least seven hours outside of class each week on readings and assignments.
PERFORMANCE ASSESSMENT: Letter grades will be assigned in this class using the +/- system as
outlined below. The final letter grade will be determined based upon total points achieved throughout
the semester. Points will be based upon the assessments below. Students who fail to participate fully
in group projects will have their grade adjusted accordingly. Students who are having problems with
the class materials are encouraged to seek immediate help from the professor during office hours or at
an appointed time.
In-Class Quizzes, 10 @ 10 pts
Exams, 3 @ 100
Web Homepage
E-Biz Web Site
Group Paper
Group Presentation
Participation (maximum 10 points)
total pts possible ...
Points
100
300
25
25
35
15
XCR
500
GRADING
95.9% - 100%
90.9% - below 95.9%
89.9% - below 90.9%
86.9% - below 89.9%
81.9% - below 86.9%
79.9% - below 81.9%
77.9% - below 79.9%
71.9% - below 77.9%
67.9% - below 71.9%
64.9% - below 67.9%
57.9% - below 64.9%
55.0% - below 57.9%
below 55.0%
A+
A
AB+
B
BC+
C
CD+
D
DF
Quality Points
4.00
4.00
3.67
3.33
3.00
2.67
2.33
2.00
1.37
1.33
1.00
0.67
0
The professor reserves the right to retain for pedagogical reasons the original of any student’s test,
written assignment, paper, video, presentation, or similar work submitted by the student, either
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Dr. Kearns
individually or as a group project, for this class. Student names will be deleted from any retained
item.
ACADEMIC GPA REQUIREMENT: Undergraduate students who enter USF under the 2001-2002, or
later, catalog are required to earn a grade of C-, or better, in every undergraduate core class and an
overall GPA of 2.0 for all undergraduate
core classes.
COPYRIGHTS: Students may tape lectures and use slides from the Web for their own study, but
may not sell these materials to others.
BLACKBOARD and E-MAIL RESPONSIBILITIES: Course materials, assignments, syllabi,
announcements, grades, etc., will be posted on Blackboard at https://my.usf.edu. You must have a USF
NetID to access Blackboard. You can set up your NetID at https://una.acomp.usf.edu/. After setting up
your NetID, you can access Blackboard at https://my.usf.edu/. Once you are able to access Blackboard,
you can change the default e-mail account to any account you wish. It is imperative that you do so if you
do not plan to use your USF mail account. You are responsible for any email I send to you through
Blackboard. Assignments cannot be submitted via BB or email.
This class requires the use of the Internet and e-mail. If you do not possess an e-mail account, you
should obtain one from academic computing.
Website:
USF Academic Computing
(http://www.acomp.usf.edu). To set up an email account online go to: https://una.acomp.usf.edu.
OFFICE HOURS: Students are encouraged to seek individual assistance during office hours as needed.
If a student has a conflict with office hours, a mutually convenient time will be worked out on an
individual basis. Additionally, students are encouraged to email the instructor or a group member.
Important Note: There are no office hours on the day of the exam and I will not answer exam-related
questions on exam day. Additionally, I will not answer project-related questions on content the day a
project is due.
WITHDRAWAL DATES
Withdraw with a “W” and tuition refund: January 13th 5 p.m.
Withdraw with a “W” and no tuition refund: March 24th 5 p.m.
CLASS PARTICIPATION AND PROFESSIONALISM: Students are expected to attend class and
participate in class discussion where appropriate and/or when called on. Further, students are expected
to conduct themselves at all times in a professional manner, including regular class attendance, alertness
and interest in the class. Unprofessional behavior includes, but is not limited to, reading the newspaper in
class after class has begun, being late for class, talking to one's neighbor excessively, leaving class,
sleeping in class, or engaging in any other behavior that is disruptive or disrespectful.
ATTENDANCE: Students are responsible for attending all classes and are responsible for any material
missed. I will not re-teach the information outside of class. If you miss class, check BB and with a class
mate. Excused absences are for signed medical excuses, observance of religious holidays, and deaths in
the immediate family.
INCOMPLETE (I) GRADES: An “I” grade may be awarded to an undergraduate student only when a
small portion of the student’s work is incomplete due to circumstances beyond the control of the
student and only when a student is otherwise earning a passing grade. “I” grades are to be used only
in emergency situations. “I” grades are not to be used as a means of avoiding a poor grade.
FINAL GRADES: The instructor will not disclose final grades prior to official release and notification by
the University of South Florida. However, students may track their grades on Blackboard during the
semester.
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Dr. Kearns
RELIGIOUS OBSERVANCES: Students who anticipate the necessity of being absent from class due
to the observance of a major religious holiday must provide notice of the date(s) to the instructor, in
writing, by the second class meeting.
DISABILITIES: Please inform the instructor the first week of class if any special accommodations or
arrangements will be necessary.
CHANGES IN COURSE CALENDAR: Students are responsible for knowing about changes
announced in class regarding the course calendar and/or due dates of assignments. Check
Blackboard for announcements. The instructor reserves the right to make changes to the course
calendar where deemed necessary.
CONTINGENCY PLANNING: It is critical that students take responsibility for making backup copies of
their work before turning the assignment in for credit. If a student(s) disk contains errors that
make it unreadable (which DOES happen), the student(s) will be asked to provide another copy of their
work. If no copy is readable, the student(s) will receive NO credit for the assignment. Please be careful
to test your work fully before handing in. In particular, be sure you properly exit from the program
before removing your disk, as this is the most common cause of disk failure.
HONOR SYSTEM: Under the USF Honor System, each student is expected to observe complete honesty
in all academic matters. Violation of the Honor System will be referred to the Honor Council. Note: The
following are violations of the Honor Code: Copying another student’s homework, signing another
student’s name on the attendance roster, copying another group’s disk or written work, using another
student’s computer disk to print out your assignment, copying another student’s file onto your disk, and
misrepresenting a reason for a missed exam. Punishment for academic dishonesty may result in an
automatic “F” or “FF” in the course or action that may result in suspension or expulsion. For further
information, see the USF Policy on Academic Dishonesty & Disruption of the Academic Process at
http://www.ugs.usf.edu/catalogs/0304/adadap.htm
GRADE FORGIVENESS: Grade forgiveness is limited to three USF courses with no more than one
repeat per course. Accounting majors can use the forgiveness policy only once in upper level accounting
courses.
KEY LEADERSHIP SKILLS AND PERSPECTIVES: Numbers indicate levels 0-5.
Interpersonal
and
Communication
Skills
Analytical and
Critical Thinking
Skills
Information
Technology
Skills
Reflective
Thinking
and
Experiential
Learning
Ethical and
Social
Consciousness
Multicultural
Competence
3 (a)
3 (b)
5 (c)
2 (d)
3 (e)
2 (f)
a. In-class discussions and group assignments. Students participate in group assignment and present
findings in a Powerpoint presentation before class.
b. Exams include a critical case-based essay. Web problems require critical thinking.
c. Development of electronic commerce knowledge and web development skills.
d. In each chapter, students will visit several actual web sites and will be responsible for evaluating
sites for content, navigation, and effectiveness.
e. Ch. 7 of the text deals with ethical issues associated with the e-commerce environment.
f. Ch. 7 deals with the cultural and international aspects of global e-commerce.
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ISM 4480-601
Spr 2006
COURSE GUIDE
Tues
No. 2-4:50
1
Jan 10 



Dr. Kearns
ISM 4480 - ELECTRONIC COMMERCE
SPRING 2006
Reading Assignment Due/
Deliverables Due
Course Syllabus and Organization.
Class Syllabus
Student Information Form.
Introduction to Electronic Commerce (Ch. 1)
Introduction to HTML Design, Coding, and
Publication
2
Jan 17
 Introduction to Electronic Commerce (cont.)
 Quiz 1: Schneider Ch. 1
 Developing a basic Web page: HTML color,
background, ordered and unordered lists,
document and body tags, spacing, positioning,
previously formatted text, tags and nesting,
Schneider: Ch. 1
Niederest: Chs. 1-3
3
Jan 24
 Technology Infrastructure: The Internet and World
Wide Web (Ch. 2)
 Quiz 2: Schneider Ch. 2
 Developing a basic Web site: Fonts, lines,
headings, deprecated tags, absolute versus
relative paths, anchors, links, images, banners,
and buttons. Frames.
Schneider: Ch. 2
E-BIZ Proposal Due
Niederest: Chs. 4-6, 20
4
Jan 31
Schneider: Ch. 3
Niederest: Chs. 7-9, 21
5
Feb 7
 Selling on the Web: Revenue Models and Building
a Web Presence (Ch. 3)
 Quiz 3: Schneider Ch. 3
 Working with tables in html

 Marketing on the Web (Ch. 4)
 Quiz 4: Schneider Ch. 4
 Working with page design: HTML review and meta
tags
6
Feb 14
 Exam 1 (100 Pts) Schneider Chs. 1-4, HTML
7
Feb 21
 Business-to-Business Strategies: From Electronic
Data Interchange to E-Commerce (Ch. 5)
 Quiz 5: Schneider Ch. 5
 Working with frames in html
Schneider: Ch. 5
E-BIZ Assignment Due! Post to
guest book .
8
Feb 28
 Online Auctions, Virtual Communities and Web
Portals (Ch. 6)
 Quiz 6: Schneider Ch. 6
 HTML Cascading style sheets (CSS)
Schneider: Ch. 6
Niederest: Chs. 13-14
9
Mar 7
 The Environment of EC: International, Legal,
Ethical, and Tax Issues (Ch. 7)
 Quiz 7: Schneider Ch. 7
Schneider: Ch. 7
Niederest: Chs. 15
Mar 14
SPRING BREAK
5
Schneider: Ch. 4
Group Research Proposal Due
Niederest: Chs. 10-12
ISM 4480-601
10
Mar 21
11
Mar 28
12
Apr 4
13
Spr 2006




Web Server Hardware and Software (Ch. 8)
HTML Audio Files
Quiz 8: Schneider Ch. 8
Exam 2 (100 Pts) Schneider Chs. 5-8, HTML
Dr. Kearns
Schneider: Ch. 8
Niederest: Chs. 16
 EC Software (Ch. 9)
 Quiz 9: Schneider Ch. 9
 In-Class HTML exercise
Schneider: Ch. 9
Niederest: Chs. 18-19
Apr 11
 Security for EC (Ch. 10)
 Quiz 10: Schneider Ch. 10
Schneider: Ch. 10
Web Home Page Due – Post to guest
book
14
Apr 18




15
Apr 25
 EXAM 3 (100 Pts) Ch. 9–11, HTML
16
May 2
 Group Project Powerpoint Presentations
Payment Systems for EC (Ch. 11)
In-Class HTML exercise
Quiz 11: Schneider Ch. 11
Quiz 12: Schneider Chs. 1 - 11
Schneider - G. Schneider, Electronic Commerce, 6th Edition
6
Schneider: Ch. 11
Niederest: Chs. 22