Washington DC
Orlando
London
Profile:
Ms. Stewart is a results-oriented senior program & project management professional with
an 18-year track record of excelling in fast-paced, high performance and technologycomplex environments with a special focus on Fortune 500 companies in technology,
healthcare/pharmaceutical and telecommunications/cable sectors. Specializes in leading
highly sensitive, complex and cross-organizational projects / programs that report directly
to senior / C-level management.
Professional Strengths:
Program Management
Process Improvement
Management
Product Management
Marketing Communications
Vendor Management Decision Modeling
Market Analysis
Quantitative Analysis
Project
Professional Experience:
Launa Stewart, LLC
Principal
Consultant
London, Washington DC, Orlando
7/2010 - Current
 Astra Zeneca / MedImmune - Program Manager leading the review of current
contact center vendors that transitioned into developing a cross organization
strategy for the consolidation of contact center offerings for the newly merged
MedImmune / Astra Zeneca entity. Also provided broad ranging "infrastructure"
support to leadership team; KPI development, standardized monthly reporting,
intra-team coaching and marketing operational support (e.g. end user needs
assessments, touch point mapping).
 Federal Employee Program Operations Center - Senior Strategist supporting the
senior team of this OPM sponsored organization to define the organization's
objectives and then rationalize and prioritize their three-year project portfolio.
Additional responsibilities included being the project lead for multiple marketing
projects (e.g. internal surveys and a customer experience/communications
investigation)
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 American Red Cross - HQ: Project Lead for national Customer Experience
Management (CEM) strategy project with a specific focus on financial donors.
Activities include internal and external stakeholder interviews, donor data
analysis, synthesis and ongoing improvement recommendations, and regular
project summary reporting with HQ and chapter staff as well as senior
management.
TMNG Global:
Vice President, Business
Development
London, England
10/2009 5/2010
 Reporting directly to the COO of Virgin Media, led the Creative Agency Review
that resulted in the decision to integrate their current ~£100 million yearly
marketing spend spread across multiple agencies into one, integrated agency
partner. This decision positions Virgin Media as a market leader in this
burgeoning industry approach to streamlining marketing performance & spend.
 Supported TMNG’s EMEA three year corporate strategy by leading the
development of the operational consulting business plan. Activities included a
capabilities review, current process review & improvement recommendations,
SWOT analysis and marketing strategy on best approach to grow market share /
industry visibility.
 Account Lead for Verizon EMEA, Orange and jointly led account management
for Vodafone.
Philadelphia, Pennsylvania
04/2007 –
10/2009
 Executed a gap analysis of the recruiting team's capabilities to then become the
primary contributor of a full overhaul of the team's processes and procedures.
Specifically led areas related to behavioral interviewing tactics, improving
"moment of truth" experiences for hiring managers and candidates, and
increasing efficiencies throughout the consultant lifecycle that lead to a reduction
of voluntary attrition of over 50%.
 Led the account growth of Fortune 100 client (Comcast); resulted in ~$6m annual
revenue (>100% growth) and expanded scope of support from one to seven
client organizational groups; including wireless, marketing, product management
(multiple), IT and the enterprise program management office.
 Executed account management responsibilities, including but not limited to: onsite client/TMNG contact, consultant performance coaching, contract writing,
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US +1 703 376 4415
invoicing and administrative activities, deliverable quality review and consultant
administration.
 Coordinated (as lead author) multiple, complex proposals addressing client
needs spanning billing operations, network expansion (cell backhaul), IMS,
revenue assurance and wireless operations & product management.
 Performed as senior consultant / delivery manager for multiple client projects,
including:
o Project Manager for tier one carrier’s first regional launch of commercial
VoIP product
o Program lead of product development team for satellite carrier’s market
entry
o Project manager for custom developed executive advisory board that
included client senior executives
 Significantly involved in supporting internal process improvement activities in all
functional areas of the company including: industry tradeshows & meetings, ad
hoc business development of peers, contract management, and recruiting and
delivery management.
Sprint Nextel, Inc.
Portfolio Manager, Smart
Devices
Reston, Virginia
01/2006 –
04/2007
 Engaged with multiple OEM partners (RIM, Motorola, Sanyo, Samsung, Microsoft,
Palm and LG) to establish more positive working relationships with the objective
of jointly meeting the needs of Sprint Nextel’s business customer base. Activities
included:
o Develop / Socialize platform roadmap (device attributes, technical
requirements & feature functionality)
o Establish better reporting and measuring activities through Supplier
Performance Reviews
o Work with cross functional organizations to invigorate / re-establish
processes to support B2B tools and activities as they relate to smart
devices
 Built “Smart Device Strategy Modeling Architecture” – a multi-dimensional
decision making tool - to be used by all stakeholders to accurately identify,
analyze and prioritize the execution of high value devices, while meeting the cost
and functionality needs of S-N customers.
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 Managed “Rhino Team”; a SWAT team that identifies and works special projects
that eliminate cost drivers, reduce churn, increase customer satisfaction or
streamline processes associated to smart devices.
 Performed multiple research projects (primary and secondary) to identify current
process and execution gaps throughout the life cycle of current device
management program.
o Received approvals from executive level management to either sponsor or
directly execute recommendations (100% approval / request ratio)
Nextel Communications, Inc.
Sr. Program Manager, Engineering and
Operations
Reston, Virginia
04/2005 –
09/2005
 Program Manager for the Sprint / Nextel Dual Mode Program; the first line of
products to be launched out of the newly merged entity – personifying the new
Fortune 50 Company to the world marketplace. This was a multi-tier product
program joining the two companies´ network, billing, and provisioning elements
and was classified as having the highest level of complexity, required deft
program management skills, and agility in communicating with all levels of
management (and cross-departmentally) throughout the company.
 Worked closely with Nextel's governmental sales and support groups who
provided our unique telephony solutions (secure mobile devices, in-building WiFi
and "cell on wheels" solutions) to our wide ranging public sector clients that
included the NSA, CIA, Senate, House of Representatives, and many others.
 Responsible for executing all Research In Motion (RIM) products through product
development, implementation, and launch stages. Products launched include
multiple software upgrades, new product features (multi-media services, MMS)
and new products (7100i).
 Gathered, analyzed, developed and obtained cross functional buy-in for product
life cycle process of all data products (hardware, software, and peripherals of
varying relationship status’ with partner companies).
 Ongoing management and tracking of over 100 data products, 93% of which
were launched on target – meeting original schedule, budget and scope – during
tenure in this position.
George Washington University
Student
Full-Time Graduate
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Barcelona, Spain
01/2004 –
01/2005
 Voluntarily requested and received leave-of-absence from Nextel
Communications to complete self-financed Master of Science in Project
Management. Successfully completed coursework at an accelerated pace.
 Completed seven U.S. based projects remotely while traveling to ten countries
including Italy, Germany, Greece, England, Australia, Mexico and Spain (base
location).
Nextel Communications, Inc.
Sr. Marketing
Manager
Reston, Virginia
02/2003 –
01/2004
 Created and implemented Nextel’s multi-year national marketing strategies for
the Healthcare, Real Estate, and Financial Services industries; seeing an increase
in sector annual sales growth (gross) by an average of 30%.
 Managed multiple concurrent project teams to execute over 140 deliverables in
one year, including 27 national and regional tradeshows, six industry-specific
training curriculums, seven direct mail programs, 55 collateral pieces and 23+
customer specific programs. These teams consisted of cross-functional groups
within Nextel as well as external contractors and industry partners.
 Co-wrote a nationally recognized White Paper on electromagnetic interference
/compatibility (EMI / EMC) within healthcare facilities.
 Spoke on multiple industry specialists’ panels and brokered relationships with
industry associations including The Mobile Healthcare Alliance (MoHCA), The
Healthcare Information Management Systems Society (HIMSS) and The National
Association of Realtors (NAR).
Reston, Virginia
Manager
Product Manager / Business Development
12/1999 -
02/2003
 Launched 13 national, industry-specific wireless data products, focusing on GPS /
data dispatching / alerting applications specifically suited for targeted industry
customers.
 Created Nextel’s national product strategies for the Real Estate, Healthcare and
Transportation (co-created) industries. These multi-year product strategies
included industry-wide product reviews, product needs analysis, and focus
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groups to recommend the marketing, product positioning, and sales strategies
for each sub-segment.
 Supported the launch of five nationwide network / hardware initiatives (packet
data, tethered packet data, iDEN embedded wireless modems, Java (J2ME)
enabled phones, and the first RIM/Nextel Blackberry device).
 Wrote the marketing requirements document (MRD) for Nextel’s Enterprise
Location Based Service API.
 Acted as liaison between Nextel Communications Inc. and Nextel International
Inc.’s product management teams.
Booz | Allen | Hamilton
Contractor, Special
Projects McLean, Virginia
07/199912/1999
 Worked within the International Technology group at Booz | Allen | Hamilton
headquarters on various projects including the Royal Taiwan Supreme
Command, ISO 9000, and the UNHCR. Tasks performed included process
development, personnel management and proposal development.
Education & Professional Development:
 The George Washington University; Washington DC
o Master of Science, Project Management (MSPM)
 Thunderbird – Garvin School of International Business; Glendale, AZ
o Executive Professional Certificate: International Business
 Esade; Barcelona, Spain
o Executive Language Center: Spanish
 University of Central Florida; Orlando Fl
o Bachelor of Science, International Economics (BS)
 Project Management Professional (PMP) Certification
 Certified Scrum Product Owner (CSPO)
**Holder of Tier One Visa to work in United Kingdom in addition to United States
citizenship**
***References upon request***
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UK +44 (0)77029 77206
Launastewart@launastewart.com
US +1 703 376 4415