March, 2016 March Oriental Land Co., Ltd. This material has been specifically prepared for institutional investors who are not familiar with our Company, and is not presentation material for the earnings presentation. Contents I. Business Overview II. OLC in 2023 III The Progress of 2016 Medium III. Medium-Term Term Plan [Reference] Cautionary y Statement This document includes statements about Oriental Land’s plans, estimates, strategies and beliefs. The statements made that are not based on historical fact represent the assumptions and expectations of Oriental Land in light of the information available to it as of the date when this document was prepared, and should be considered as forward-looking. y of business measures to constantly y strive to increase its net sales and management g Oriental Land uses a variety efficiency. However, Oriental Land recognizes that there are certain risks and uncertainties that should be considered which could cause actual performance results to differ from those discussed in the forward-looking statements. Potential risks could include, but are not limited to, weather, general economic conditions, and consumer preferences. Therefore, there is no firm assurance that the forward-looking statements in this document will prove to be accurate. Theme park attendance figures have been rounded. Financial figures have been truncated. All rights reserved. Contacts ᾞ῁Ᾰᾴ᾽ῃᾰΆ ᾛᾰ᾽ᾳ ᾒι., ᾛῃᾳ. Investor Relations Group, Finance/Accounting Department URL: www.olc.co.jp/en www olc co jp/en Corporate Profile I. Business Overview Corporate Data Established July 11, 1960 Stock Information Stock Listing Code No. Tokyo Stock Exchange, Exchange First Section 4661 Total Assets [consolidated] ¥746.6 billion [As of March 31, 2015] Investment Unit Stockholders’ Equity [consolidated] ¥564.1 billion [As of March 31, 2015] Stock Price ¥7,729 [As of February 29, 2016] Aggregate Market Price ¥2,582.7 billion [As of February 29, 2016] Bond Ratings JCR : AA [Stable] R&I : AA- [Stable] 100 shares Corporate Mission Business Domain Our mission is to create happiness and “We We pursue businesses that fill your heart with energy and happiness” contentment by offering wonderful dreams and moving experiences created with original, imaginative ideas We strive to create new value in a high-value business f enriching for i hi and d nourishing i hi people’s l ’ h hearts t and d appealing to abundant humanity and happiness 4 History and Business Description I. Business Overview Tokyo Disney Resort From a theme parkk to a ttheme resort Reclamation, then the agreement w with Disney History Disney Hotels [under direct management] 3hotels Approx.1,700rooms 1960 Oriental O e a Land a d Co., Co , Ltd. d [OLC] [O C] was as established [Capital: 250 million yen] 1962 OLC and Chiba Prefecture concluded the Urayasu District Land Reclamation Agreement g 1964 Reclamation work began off the coast of Urayasu [completed in 1975] 1979 OLC and Walt Disney Productions [currently, Enterprises, Inc Inc.]] concluded [currently Disney Enterprises an agreement on the licensing, design, construction and operation of Tokyo Disneyland 1983 Tokyo Disneyland opened 1996 Listed on the first section of the Tokyo Stock Exchange 2000 Ikspiari and Disney Ambassador Hotel opened 2001 Disney Resort Line, Tokyo DisneySea, and Tokyo DisneySea Hotel MiraCosta opened 2005 Palm & Fountain Terrace Hotel opened 2008 Tokyo Disneyland Hotel opened 䞉Shops and Restaurants 䞉Cinema complex, etc Ikspiari Disney Ambassador Hotel Tokyo Disneyland Hotel Tokyo DisneySea Hotel MiraCosta y Disneyland y Tokyo Tokyo DisneySea Tokyo Disney Resort Official Hotels Tokyo Bay The first Disney Theme Park outside of the U.S. The only “Sea”-themed Di Disney Th Theme P Park k in the World Monorail service provided id d around d the resort Managing and operating a large scale theme resort offering versatile entertainment facilities 5 Segment Information I. Business Overview Breakdown by Segment and Content of Segments Results for FY ended 3/15 Consolidated net sales: ¥466 2 billion ¥466.2 Consolidated Operating income: ¥110 6 billion ¥110.6 Theme Park Segment g 83.1% Tokyo Disneyland Tokyo DisneySea 86.5% Tokyo Disneyland Hotel Hotel Business Tokyo DisneySea Hotel MiraCosta Disney Ambassador Hotel Segment and others 13.1% 3 8% 3.8% 11.9% 1.4% Other Business Segment Ikspiari Disney Resort Line More than 80% comes from the Theme Parks and others 6 Advantage in the Market I. Business Overview Annual Attendance at our Theme Park Oriental Land’s Share in Domestic Market 50% Approximately Over 30 00 million guests 30.00 guests, No.1 No 1 in the ranking Amusement and leisure parks: Market size and Oriental Land’s share Annual attendance ranking among Japanese theme parks Oriental O i t l Land’s L d’ market shares Market size [¥ billion] 630.0 630 0 648.0 643.0 640.0 623.0 623 0 40 3% 40.2% 40 2% 39.6% 39 6% 40.3% 655.0 48.3% 47.6% [thousand] Tokyo Disneyland Tokyo DisneySea 31 377 31,377 ᵐ Universal Studios Japan 12,700 ᵏ 599.0 585.0 44.5% 43.6% 45.9% Attendance Name of Facility 724.0 741.0 50.9% 49.5% ᵑ HUIS TEN BOSCH 2,794 y y ᵒ RyukyuMura 1,480 , ᵓ 1,339 Shima Spain Village “PARQUE ESPANA” 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 [CY] Source: Japan Amusement & Recreation Park Data Book 2016 Note: Ranking based on the fiscal year ended March 31, 2015. Source: White Paper of Leisure 2015 Note: Data used to calculate Oriental Land’s market share is based on figures for the fiscal year. No.1 in domestic market and theme park attendance 7 I. Business Overview Annual theme park attendance Tokyo Disney Resort 30th Anniversary By fiscal year Tokyo DisneySea 10th Anniversary Three-year Three year moving average Tokyo Disney Resort 25th Anniversary Tokyo DisneySea 5th Anniversary [million people] Tokyo Disneyland 20th Anniversary Opening of Tokyo DisneySea Tokyo Disneyland 15th Anniversary 31.30 31.38 3/14 3/15 27.50 25.35 25.82 25.37 25.42 25.82 24.77 25.47 25.02 24.82 22.05 17.3 30 51 16.5 17.46 69 16.6 17.37 16.9 99 16.03 1 15.51 16.14 2 15.82 13.38 3/89 15.88 11.98 3/88 5 14.75 10.68 10.67 3/87 3/16 3/13 3/12 3/11 3/10 3/09 3/08 3/07 3/06 3/05 3/04 3/03 3/02 3/01 3/00 3/99 3/98 3/97 3/96 3/95 3/94 3/93 3/92 3/91 Impact of earthquake disaster 3/90 3/85 3/86 9.93 10.01 3/84 27.22 Tokyo y Disneyland y 5th Anniversaryy Opening of Tokyo Disneyland ast] 30.40 [Foreca Tokyo Disneyland 10th Anniversary [FY] Ticket prices 3,900 4,200 (¥) 4,400 4,800 5,100 5,200 5,500 5,800 6,200 6,400 6,900 Price revision dates Jul. 20 Jul 20, 1989 Nov. 1 Nov 1, 1992 Apr. 1 Apr 1, Apr. Apr 1 1, 1996 1997 Sep. 1, Sep 1 2000 Sep. 1 Sep 1, 2006 Apr. 23 Apr 23, 2011 Apr. 1 Apr 1, Apr. Apr 1, 1 2014 2015 Mar. 1 Mar 1, 1985 While attendance fluctuates on a year-by-year basis, theme park attendance level has been enhanced by leveraging anniversary events 8 Trend in Theme Park Attendance I. Business Overview Breakdown of theme park guests by region Breakdown of Guests by Region Guests from Tokyo Metropolitan area make up about 65% of the entire theme park attendance Others [Japan] 7.0% Tohoku 3.8% Possibility of even more concentration of the population into Tokyo Metropolitan area while a population decline is in prospect Kinki 7.0% Annual Attendance 31.38 million people Chubu/Koshinetsu 11.0% Kanto [Tokyo [FY ended March 2015] Metropolitan Area] 66.2% Projected population of Japan [by region] [million people] ϻ̊ဇ 120 120 Others [Japan] Ẹỉ˂ϋ Tohoku ி҅ 80 80 Kinki ᡈဴ 40 40 Chubu/Koshinetsu ɶᢿὉဍ̮ឭ 0 0 2010 2015 2020 2025 2030 2035 2040 [CY] ᧙ி ίᬍᣃחὸ Kanto [Tokyo Metropolitan area] Source: “Future Projected Population of Japan” [March 2013 estimate] issued by the National Institute of Population and Social Security Research Population in Tokyo metropolitan area is stable Trend in Theme Park Attendance 9 I. Business Overview Breakdown of Guests by Age Family Guests Reliably attract guests from the large-volume family segment 40-and-above guests t Given the situation of declining birthrate and an aging population, focus on increasing the volume of guests aged 40 and over Breakdown of theme park guests by age 100% 13.7 15.6 15.2 15.3 15.4 16.2 17.0 17.9 17.7 19.1 18.6 19.9 21.1 20.4 56.0 53.4 53.0 52.0 52.2 52.0 51.8 52.2 53.1 52.4 51.2 49.6 49.5 49.5 12.2 12.6 13.1 13.0 12.5 11.8 11.3 10.7 11.1 10.1 11.9 12.6 12.7 13.5 Adults [[40+]] ٻʴᵒᵎ ٻʴᵒᵎᵋ Adults [18-39] ٻʴᵋᵑᵗ Junior [12-17] ɶʴ Children [4-11] ݱʴ 18.1 18.4 18.7 19.7 19.9 20.0 19.9 19.2 18.1 18.4 18.3 17.9 16.7 16.6 0% 3/02 3/03 3/04 3/05 3/06 3/07 3/08 3/09 3/10 3/11 3/12 3/13 3/14 3/15 [FY] Increased numbers within certain guest segments 10 Strength Supporting Our Earnings I. Business Overview 1. Prime Locations 2. Alliance with The Walt Disney Company Vast Land Holdings License Agreements in Japan Approximately 2,000,000m2 [Approx. 500acre] of land, only 10km [6 miles] away from central Tokyo Huge Market Activities Covered Management and operation of Tokyo Disney etc. Resort Operation etc. Period Approximately 30 million of high income households living within 50km [30 miles] radius Convenient Access Tokyo Disney Resort: 45 years from 2001 [Extended with ίExtended with the the opening opening of of Tokyo Tokyo DisneySea] DisneySeaὸ Royalties Incentive scheme: fees based on net sales [yen basis] (yen basis) About 15 minutes from Tokyo y Station byy train Relationship with The Walt Disney Company About 30-60 minutes from 2 International Airports [[Narita and Haneda]] byy bus No capital or personnel relationships between and personnel relationships between Oriental Land and The Walt Disney Company Only Oriental Land operates Disney theme parks in Japan Own vast land in the superb location 11 Strength Supporting Our Earnings 3. Accumulated Theme Park Management Expertise I. Business Overview 4. Ability to Generate Stable Cash Flow Operating p g cash flow Intangibles: Outstanding Service Quality The source of our strength is human resources; the Cast Members provide magnificent hospitality Profit [¥billion] Depreciation and amortization [¥billion] 107.5 87.6 72.1 71.9 62.8 Tangibles: Ongoing Investment Creating a place of dreams where guests will gain a whole new experience of happiness and wonder with every visit 46.6 39.9 106.7 36 9 36.9 34 6 34.6 70.5 72.0 3/14 3/15 [FY] 36.1 39.8 25.4 22.9 32.1 3/10 3/11 3/12 51.4 3/13 *Operating p g cash flow=Profit + Depreciation p and amortization Higher attendance figures Liabilities Strengthened appeal Increased cash flow Investment As of March 31, 2015 Interest-bearing debt ¥57.8 billion Debt/equity ratio 0.10 times *Debt/equity q y ratio=Interest-bearing g debt/Stockholder’s equity q y Boasts a great number of guests and high rate of repeat visits through effective utilization of its expertise in terms of both tangibles and intangibles Generation of stable cash flow that enables continuous investment and steadfast financial strength 12 I. Business Overview Operating income and operating margin Single park era Operating margin: approx. 20% Income margin improves Operating margin: approx. 20% Burdened with high depreciation and amortization expenses /increase in costs Operating margin: approx. 10% 114.4 Unconsolidated operating income [¥ billion] 110.6 Consolidated operating income [¥ billion] 81.4 24.2% 23.7% 66.9 20.6% 53.6 18.6% 22 5% 22.5% [Forecast] 15.1% Opening of Tokyo DisneySea 19.8% 16 8% 18.4% 16.8% 35.8 29.5 [¥billion] 14.6% 34.5 106.0 [Forecast] Operating margin 11.1% 33.6 38.0 38.7 40.0 41.9 34.5 30.6 34.1 31.1 12.0%11.5% 11.5% 11.3% 10.4% 25.4 0 3% 9 2% 9.9% 9.1% 9.2% 9 1% 10.3% 22 1 22.1 [FY] 3/97 3/98 3/99 3/00 3/01 3/02 3/03 3/04 3/05 3/06 3/07 3/08 3/09 3/10 3/11 3/12 3/13 3/14 3/15 3/16 EBITDA 47.7 40.7 46.1 37.9 40.5 71.6 85.9 84.7 79.1 73.9 77.0 74.7 89.8 88.6 142 9 93.6 106.7 117.5 151.4 145.2 142.9 Depreciation and amortization 11.9 11.2 11.6 12.4 18.4 37.9 47.9 45.9 44.5 43.3 42.9 43.6 49.7 46.6 39.9 39.8 36.1 36.9 34.6 Capital expenditures 38.4 44.1 59.8 130.4 182.2 109.7 14.8 29.2 46.8 43.1 54.8 52.6 40.1 19.4 27.9 23.2 28.7 20.3 37.0 * The results before 3/99 are unconsolidated. [Forecast] 36.8 [Forecast] 69 7 69.7 [Forecast] *EBITDA=Operating Income + Depreciation and Amortization Operating income grew remarkably, and operating margin stands at the highest level 13 I. Business Overview Net sales and Operating Margin Operating Income and Profit Consolidated net sales [¥ billion] Consolidated operating income [¥ billion] Operating margin [%] Consolidated profit [¥ billion] 473 5 473.5 466 2 466.2 114 4 114.4 470 3 470.3 [Forecast] 110.6 106.0 [Forecast] 395.5 356 1 356.1 360.0 81.4 24.2% 23.7% 18.6% 22.5% 20.6% % [Forecast] 70.5 66.9 53.6 72.0 72.2 [Forecast] 51.4 15.1% 32.1 22.9 Impact of earthquake disaster 3/11 3/12 3/13 3/14 3/15 3/16 3/11 3/12 3/13 3/14 3/15 3/16 Maintaining strong performance trend 14 I. Business Overview Results for FY Ended 3/15 [¥ billion] Forecast for FY Ending 3/16 [¥ billion] 466.2 470.3 4.0 0.9% 387.6 390.6 3.0 0.8% Hotel Business Segment 61.0 62.2 1.1 1.9% Other Business Segment 17 6 17.6 17 4 17.4 (0 2) (0.2) (1 2)% (1.2)% Operating Income 110.6 106.0 (4.5) (4.1)% Theme Park Segment 95.6 92.0 (3.6) (3.8)% Hotel Business Segment 13.1 12.5 (0.5) (4.2)% Other Business Segment 1.6 1.3 (0.2) (18.3)% Ordinary Income Profit Attributable to Owners of Parent 110.4 107.3 (3.1) (2.9)% 72.0 72.2 0.1 0.2% Attendance [million people] 31.38 30.40 ((0.98)) ((3.1)% ) Consolidated Statements of Income Net Sales Theme Park Segment Change [¥ billion] Change 10,955 11,360 405 3.7% Ticket Receipts 4,660 4,980 320 6.9% Merchandise 4,043 4,090 47 1.2% Food and Beverages 2,252 2,290 38 1.7% Net Sales per Guest [¥] Although net sales grow, operating income is projected to fall 15 I. Business Overview Quarterly Operating Income Results for the Cumulative 3rd Quarter of FY 3/16 Consolidated Results Net Sales 3Q Ended 12/14 [¥ billion] 352.1 3Q Ended 12/15 [¥ billion] 354.4 Change [¥ billion] Change [%] 58.3 2.3 30.6 14.6 13 0 13.0 292.9 0.5 0.2% Hotel Business Segment 46.5 48.1 1.5 3.4% Other Business Segment 13.2 13.4 0.2 1.5% Operating Income 91.3 92.1 0.7 0.9% Theme Park Segment 78.2 78.3 0.0 0.1% Hotel Business Segment 11.5 11.8 0.3 3.3% Other Business Segment g 1.4 1.7 0.2 20.2% Ordinary Income 92.6 93.6 1.0 1.1% Profit Attributable to Owners of Parent 60.8 63.3 2.4 4.0% 101.0 73 3 73.3 56.8 42 6 42.6 91.3 92.1 37.3 40.0 34.2 0.7% 292.3 Theme Park Segment [¥billion] 3Q 2Q 1Q 12/10 32.5 22.2 16.8 29.1 29.5 25.8 24.7 22.5 12/12 12/13 12/14 12/15 36.4 23.4 (3.0) 12/11 Year-on-year comparison ὉNet sales and each income increased. Despite a decrease in theme park attendance attendance, net sales in Theme park segment grew thanks to an increase in net sales per guest, resulting from the ticket price revision. ὉOperating income for Theme park segment climbed due to an increase in net sales in the face of a rise in merchandise sales cost ratio and food/beverages sales cost ratio and a growth in miscellaneous costs. ὉNet sales and operating income for Hotel segment climbed mainly because of a growth in average charge per room in spite of a rise in costs for renovation of guest rooms. Comparison with the forecast ὉNet sales fell short of our projection mainly because theme park attendance was below our forecast. ὉOperating income exceeded our initial forecast mainly owing to a decline in miscellaneous costs for Theme park segment and an increase in profit for Hotel business segment. Net sales, operating income exceeded the result of the previous fiscal year, reaching the second highest figures after the year of Tokyo Disney Resort 30th Anniversary. 16 II. OLC in 2023 A. Sustainable growth of the core business OLC in 2023 M Maximize i i th theme park k value l b by making ki ffullll use off lland d iin M Maihama ih Aim to increase “attendance along with guest satisfaction” Product strategy Expand products catered to family guests and create a more comfortable environment Theme park attendance Over 30.00 million level* by 2023 31.30 31.38 25.82 25.37 25.35 Impact of earthquake 20.00 million [FY] 3/03 3/04 3/05 3/06 3/07 3/08 *Average of each fiscal year excluding anniversary years 27.50 27.22 25.82 25.42 24.82 25.47 25.02 24.77 30.40 [Forecast] 3/09 3/10 3/11 3/12 3/13 3/14 3/15 3/16 3/24 B. Further growth through new business OLC in 2023 Establish a new pillar for growth outside the Maihama area A business that can bring dreams, moving Description of experiences, happiness, and contentment by offering our new business unprecedented value and experiences Size of new business in 2023 About the size of 1 segmentt Aim to be a company that is still continuing to grow in 10 years time 18 II. OLC in 2023 Investment to actualize the greatest value of the theme park OLC continues to raise the level of hospitality provided by Cast Members following and will implement p g investment. Amount of investment in the Theme Park Segment ¥500 billion level [Total amount from FY ending 3/15 to FY ending 3/24] Orientation of investment Tokyo y Disneyland ὉRedevelopment of Fantasyland [renovation and expansion] products ὉInvestment in other new p Tokyo DisneySea ὉDevelopment of new themed port in an area south of Lost River Delta ὉInvestment in other new products Both Parks ὉDevelopment of special events ὉPreparations for creating a comfortable environment ὉVarious improvements [including maintenance and preparation of infrastructure] Backstage ὉStrengthen the operations base, including support functions, etc etc. Investment in On-Stage About ¥400 billion Investment for enhancing value About ¥250 billion Investment for renewal p and improvement About ¥150 billion Investment in Backstage About ¥100 billion Review of large-scale investment projects is being carried out at the moment Note: For previously announced information on our large-scale development projects, please refer to page 29 and onwards. 19 III. The Progress of 2016 Medium-Term Plan Quantitative Target: Operating cash flow* of over ¥280.0 billion in a three-year period Toward OLC O C in 2023 2023, we will endeavor to maximize operating cash fflow to make large-scale investments in our core business and fund investments in new business. 1 Sustainable growth of the core business 2 Further growth through new business 3 Financial policies ὉWhile seeking to build a business foundation in line with upcoming changes in the market, we will strive to maximize operating cash flow ὉToward OLC in 2023, we will decide on and sequentially launch largescale investment projects that help us maximize the value of our theme parks ὉToward T d OLC in i 2023, 2023 we will ill move forward f d our research h and d development of a business with the potential to contribute to our future earnings outside the Maihama area ὉWe will use operating cash flow to enhance our corporate value * Operating cash flow=Profit + Depreciation and amortization 21 III. The Progress of 2016 Medium-Term Plan Operating cash flow and capital expenditure Opening of Tokyo DisneySea 2013 Medium-term Plan 182.2 2016 Medium-term Plan OLC in 2023 Operating cash flow [¥ billion] + about 5% Capital expenditure [¥ billion] ¥ 267 billi billion for 3 years More than ¥ 280 billion for 3 years 109.7 130.4 109.1 107.5 106.7 [Forecast] 87.6 67.8 66.8 64.5 61.7 59.0 59 0 59.2 58 58.3 3 72.1 71.9 62.8 50.6 69.7 46.8 [Forecast] 54.8 52.6 43.1 40.1 22.3 23.1 29 2 29.2 27 9 27.9 19.4 14.8 [FY] 3/00 3/01 3/02 3/03 3/04 3/05 3/06 3/07 E panded the core b Expanded business siness 3/08 3/09 3/10 3/11 23.2 3/12 37.0 28 7 28.7 20.3 3/13 Growth of operating cash flow 3/14 3/15 3/16 3/17 2023 ( ) Sustainable g (1) growth of the core business (2) Further growth through new business Exceeding the plan thanks to the favorable performance of the core business 22 III. The Progress of 2016 Medium-Term Plan Outline of strategy for the core business Target OLC in 2023 Build a business foundation in line with upcoming changes in the market All kinds of families including parents and children, couples, and multigenerational g extended families Aging society Focus on attracting Growing inbound Be more prepared to welcome New-Aging New Aging Families with children [middle-aged couples whose children have grown up] Overseas guests St t i Strategies Enhancing products targeting families and preparing for further comfortable environment Enhance capacity to attract guests ᶣ Attendance Enhance earning power Net sales per guest эP.24 [1] Enhance theme park value [2] Increase theme park attendance by stabilizing attendance levels эP.25 [3] Pricing P i i strategy that h reflects fl experience i value l эP.25 [4] Be more prepared to welcome overseas guests эP.26 23 III. The Progress of 2016 Medium-Term Plan [1] Enhance theme park value Main new products Once Upon a Time [Investment [I t t amountt Approx. A ¥2 0 billi ¥2.0 billion]] Started on May 29, 2014 [New night entertainment using projection mapping] Jungle Cruise: Wildlife Expedition [Investment amount Approx. ¥1.6 billion] Opened on September 8, 2014 [With new effects and music] New show viewing area in Mediterranean Harbor [Investment amount Approx. ¥2.5 billion] Opened on March 1, 1 2015 King Triton’s Concert at Mermaid Lagoon Theater [Investment amount Approx. ¥4.0 billion] Started on April 24, 2015 [New musical show based on the film The Little Mermaid] Renewed Tokyo Disneyland Electrical Parade Dreamlights [Investment amount Approx. ¥2.0 billion] Started on July 9, 2015 [New float based on the film Tangled will be added added, etc etc.]] Stitch Encounter [Investment amount Approx. ¥2.0 billion] Opened on July 17, 2015 [Theater-type attraction offering interactive communication with Stitch] Out of Shadowland at Hangar Stage [Investment amount Approx ¥3.5 billion] Scheduled to start on July 9, 2016 [New musical show based on the original story] New at Tokyo Disneyland New Di N Disney Ch Character t G Greeting ti F Facility ilit and d Adjoining Restaurant in Westernland [Investment amount Approx. ¥3.0 billion, including new restaurant] Scheduled to open in Autumn-Winter 2016 New at Tokyo DisneySea New attraction themed to Finding Nemo series [InvestmentamountApprox ¥50billion]ScheduledtoopeninSpring 2017 [InvestmentamountApprox.¥5.0billion]Schedul We will decide on and sequentially launch large-scale investment projects to maximize the value of our theme parks *Plans announced as of February 29, 2016 [FY] 3/15 3/16 Tokyo DisneySea 15th Anniversary 3/17 3/18 Tokyo Disney Resort 35th Anniversary 3/19 2016 Medium-term Plan Further enhance value of theme park toward OLC in 2023 24 III. The Progress of 2016 Medium-Term Plan [2] Increase theme park attendance by stabilizing attendance levels [3] Pricing strategy that reflects experience value I Increase attendance tt d level l l in i 1Q and d 4Q I Increase guestt spending di iin th the mid-long id l tterm Strengthen our capacity to attract guests by rolling out special events in combination with marketing k ti activities ti iti Increase guest spending by creating new value and setting gp prices strategically g y Net sales per guest ὉAttracting guests by Campus day Passport Campus-day ὉLaunched a new special event “Anna and Elsa’s Frozen Fantasy” [¥ billion] Fostering seasonal event “Easter” At the time of setting up 2016 MidTerm Plan Ticket receipts 80–100 70–80 1Q 2Q ¥10,022 [Yoy +2.9%] ¥10,601 , [+2.6%] ¥10,336 ¥10336 [+3.1%] 2,176 2,205 3,629 3,796 4,217 4,335 3/11 3/12 2,259 3,860 ¥11,360 [[+3.7%]] ¥11,076 [+45%] [+4.5%] ¥10,955 [(11)%] [(1.1)%] [Forecast] 2,292 2,252 [Forecast] 2,290 4 090 4,090 4 185 4,185 [Forecast] 4,043 4,980 90–110 70–80 Food and F M Merchandise beverages b Quarterly net sales in theme park segment 3Q 4Q [FY] 4,483 4,598 3/13 3/14 4,660 [Forecast] 3/15 3/16 Aim to maximize net sales by increasing attendance level and guest spending 25 III. The Progress of 2016 Medium-Term Plan [4] Be more prepared to welcome overseas guests Aim to enhance experience value by improving both our tangible and intangible features Enhance experience value so as to be more prepared to welcome overseas guests Strengthen our appeal Strengthen marketing activities focusing on Southeast Asia, where growth is expected Launched websites in Thai and Indonesian, in addition to English, Chinese, and Korean The number of overseas visitors to Japan and the ratio of our parks’ overseas guests among overseas visitors to Japan Source: Prepared by the OLC Group based on materials created by the Japan National Tourist Organization (JNTO) and the Japan Tourism Agency. Overseas visitors to Japan [million people] 30.00 The ratio of overseas guests coming to our parks among overseas visitors to Japan [Government’s Target] 20.00 [Government’s Target] 14 67 14.67 Impactof earthquake disaster 7.24 [million people] Overseas guests attendance [Actual] Theratioofoverseasguests amongall attendance 9.9% 9 9% 3/10 Continue aiming to attract overseas guests 10.98 8.71 8.34 6.38 10 1% 5.2% 10.1% 5 2% 3/11 3/12 8 3% 8.3% 3/13 11 1% 11.1% 10 7% 10.7% 3/14 3/15 0.72 0.84 0.33 0.72 1.22 1.57 2 8% 2.8% 3.3% 3 3% 1 3% 1.3% 2 6% 2.6% 3 9% 3.9% 5 0% 5.0% 2020 2030 Tokyo Olympics [Scheduled] Overseas guests at our parks are mainly from Asia such as China, Taiwan Take advantage of the growth in foreign tourists visiting Japan and respond appropriately 26 III. The Progress of 2016 Medium-Term Plan Policy for new business investment E Execute t iinvestment t t for f new growth th outside t id the th Maihama M ih area Di ti Direction A business that can bring dreams, moving experiences, happiness, and contentment by offering unprecedented value and experiences Description of new business Under the 2016 Medium-term Plan, leisure, entertainment, and education businesses will be explored as candidates Target for FY 3/17 To move forward our research and development of a business with the potential to contribute to our future f earnings toward OLC O C in 2023 ὉA wide range of investment methods will be examined including business alliances and M&A, in addition to launching businesses from scratch Investment policy ὉInterest-bearing debt may be used depending on the timing and size of investment ὉSpecific investment projects will be announced when decided Develop a business that will form a new pillar for growth 27 III. The Progress of 2016 Medium-Term Plan By using operating cash flow for further growth, strive to enhance corporate value Policy: ᵹʖेᵻ [1] Cash C h Di Dividends id d 35 35 Annual cash dividends per share 8.75 [FY] 3/5 30 25 [yen] [y ] 11.25 13.75 15 25 [Forecast] 30 25 17.5 [Policy] Aim for a steady payout of cash dividends 3/6 3/7 3/8 3/9 3/10 3/11 3/12 3/13 3/14 3/15 3/16 Notes: Conducted a 4-for-1 stock split effective from April 1, 2015. p to 3/15 are evaluated retrospectively p y for descriptive p p p purposes. Dividend amounts up [2] ROE Changes in ROE ROE is expected to be 12.2% 12 2% for the fiscal year ending March 31, 2016. Continue aiming to achieve ROE of 8% or more. 15.2% 12.6% 13 6% 12.2% 13.6% [Forecast] 8.7% 6.3% [FY] 3/11 3/12 3/13 Provide stockholder returns steadily 3/14 3/15 3/16 28 Note: Following material is based on “Large-scale development plan for both parks” as we announced before. Review of the plan is being carried out at the moment 29 [Reference] Large-scale development plans for both parks Tokyo Disneyland Redevelopment R d l t off F Fantasyland t l d [renovation and expansion] Overview Overall redevelopment of Fantasyland y with major j attractions, shops, restaurants and other facilities Themes Consisting of multiple areas with specific ifi th themes, such h as th the Di Disney films Beauty and the Beast and Alice in Wonderland Period of Introduction Area of Development After FY ending March 2018 The entire existing Fantasyland [renovation] and parts of Tomorrowland, parking, and “backstage” areas [expansion of site] Note: This will nearly double the size of th existing the i ti F Fantasyland t l d Tokyo DisneySea Development of new themed port in an extension area Overview Development of major attractions, shops restaurants and other shops, facilities for a new themed port Themes Themed to Scandinavia [i l d area where [includes h th world the ld off the Disney film Frozen will be experienced] Period of Introduction Area of Development After FY ending March 2018 Utilization of the expansion area to the south of Lost River Delta Note: The scale of the new themed port will be about the same as Arabian Coast 30 ©Disney Note: These are concept images only and are subject to change. 31 ͤ ဒƸǤȡȸǸưƢŵʻࢸ٭ƱƳǔئӳƕƋǓLJƢ Area themed to Beauty and the Beast in Fantasyland, Tokyo Disneyland ©Disney Note: These are concept images only and are subject to change. 32 Area themed to Alice in Wonderland in Fantasyland, Tokyo Disneyland ©Disney Note: These are concept images only and are subject to change. 33 Development of new themed port inspired by Scandinavia ©Disney ©Disney Note: These are concept images only and are subject to change. 34 Tokyo Disneyland Tokyo DisneySea Redevelopment of Fantasyland Expansion Area Area of Redevelopment New Themed Port [Legends] Dotted lines mark the expansion sites for the large-scale development of the Parks (including “Backstage” areas). ©Disney Note: These are concept images only and are subject to change. 35 [Reference] Preparations for creating a comfortable environment at both parks Direction ὉEnhance the level of service to gain a high degree of guest satisfaction Concrete examples Consider and execute followings: ὉRestructure Restructure the show viewing area ὉEnhance restaurants further ὉMake service facilities more comfortable ὉRestructure the IT environment Strengthening the base for operations including support functions Direction ὉEnlarge Enlarge support facilities aiming at the highest level of theme park attendance and best Guest service ὉCreate land for future business use by moving and reallocating support facilities Concrete examples Consider and execute followings: ὉMove Move and enlarge the Logistics Center and Central Kitchen to company company-owned owned property nearby ὉMove part of the administration functions to company-owned property nearby 36 Concept image of enlargement and enhancement of show viewing area A moveable bl stage t h has b been iinstalled t ll d iin M Mediterranean dit Harbor at Tokyo DisneySea to increase visibility of shows and the areas from which shows can be viewed will be expanded. [St t d utilization [Started tili ti from f March M h 1, 1 2015] Concept image of parade viewing area set up in a restaurant U d consideration Under id ti ffor T Tokyo k Di Disneyland l d iis th the introduction of a restaurant situated on the parade route so that Guests can leisurely enjoy dining while watching a parade. ©Disney Note: These are concept images only and are subject to change. 37 ᾞ῁Ᾰᾴ᾽ῃᾰΆ ᾛᾰ᾽ᾳ ᾒι., ᾒι ᾛῃᾳ. ᾛῃᾳ Investor Relations Group, Finance/Accounting Department URL: www.olc.co.jp/en This document includes statements about Oriental Land’s plans plans, estimates estimates, strategies and beliefs beliefs. The statements made that are not based on historical fact represent the assumptions and expectations of Oriental Land in light of the information available to it as of the date when this document was prepared, and should be considered as forward-looking. Oriental Land uses a variety of business measures to constantly strive to increase its net sales and management efficiency. However, Oriental Land recognizes that there are certain risks and uncertainties that should be considered which could cause actual performance results to differ from those discussed in the forward forward-looking looking statements statements. Potential risks could include, but are not limited to, weather, general economic conditions, and consumer preferences. Therefore, there is no firm assurance that the forward-looking statements in this document will prove to be accurate. Theme park attendance figures have been rounded. Financial figures have been truncated. All rights reserved.