Past Newsletters In This Issue Focus on the Customer How do your process efforts impact your customers? To Have a Customer Focus, you need a Process View of your Organization PSG Alliance Process Perspectives Newsletter January 2012 - Focus on the Customer Welcome to this month's issue of the Process Perspectives Newsletter! Our goal is to provide you with specific insights so you can help your organization progress on the road to Process Based Management (PBM). In this issue, we discuss how a focus on the Customer is a primary objective of a process-focused organization. Our Quick Assessment section shows the results of the question, "How do your Process Efforts impact your Customers?". PBM Quick Assessment Results Each month we will showcase a question from the Quick Assessment. To have a customer focus, you need a process view of your organization. In the last section, we discuss one of the first areas we address when working with a company to help develop this process view. Let us know if you have a specific topic you would like to see covered. Good luck with your process efforts, and stay the course! Pat Dowdle Jerry Stevens Process Strategy Group Focus on the Customer This month How do your process efforts impact your customers? All of our companies are in business to provide products and services to our customers. And yet, how many of the employees in your company actually focus on your customer? Our traditional functions tend to focus on their task at hand, be it Accounting, IT, HR or even Sales and Operations. You may even have a function called Customer Service, whose role is to focus on the customer. But isn't it everyone's job to focus on the customer? A significant shift in mindset occurs in a process-based organization due to their focus on the customer. By managing the end-to-end processes that actually provide value to your customers, you align the view of the employees to the expectations of the customers. As we have reviewed through these newsletters, some of the key changes needed to become a process-based organization are: A shift in Mindset and Culture to a process focus Managing End-to-End Processes Integrating process-based Initiatives into an overall, consistent approach Developing and measuring Process Based Performance These are all centered around building process capabilities to understand and meet Customer Expectations. View 5 minute Overviews showing what you get from the: Quick Assessment Quick Assessment for an Organization. Featured Service Take our FREE PBM Quick Assessment to quickly determine where you are on the journey. !""#$%&'#()"*)#&*" )&+,-.#&/0('#'%" 1(,23#4))"))5"-'6# By managing the processes that actually provide the products and services your customers want, you shift the emphasis in your company to the customer. Functions alone do not meet customer expectations; it is the management of your end-to-end processes that allow you to meet your customers' expectations. That is why a process focus is so powerful. Those companies that focus on managing the end-to-end processes that provide value to the customer will outperform their competitors who don't. PBM Quick Assessment Results This month we tabulated the responses from all participants who have completed the free Quick Assessment on this question: "How do your process efforts impact your customers?" E-Learning Courses Our e-learning courses are based on years of conducting successful seminars and workshops along with 10+ years of research. We have designed each of our elearning courses to be short, 2 hour online sessions that can be taken from your desktop. Responses indicate that over half of the companies focus on their customers, which is encouraging. Over a third (36%) incorporate voice of the customer into their process efforts and 17% indicated that their customers see the impact of their process efforts. By considering the voice of the customer in process efforts, these organizations are developing processes that are targeted to meet what the customer wants. These organizations are focusing outwardly from the organization, as opposed to the typical inward look of a functionally based organization. Now the bad news. One third (33%) of the responses indicated that their Quick Links Services customers suffer due to their processes. If you do not focus on managing your customer facing processes, then you do not manage how you provide products and services to your customers. The result will be inconsistent products and services that do not consistently (if at all) meet what your customers want. Recent Presentations Process Issues About Us Contact Us Client Testimonial: "As the CFO of a privately held distribution company with revenues of $340 million and operations in four states that wanted to design and implement a process management program, I turned to the Process Strategy Group to help us get started. We brought PSG in because of their wide-ranging experience in process management consulting (gained over many years in a variety of organizational settings). PSG created a training program for senior and mid-level managers that provided the foundation for our initiative. They helped us design a structure that was perfectly tailored to our company and followed up with timely advice and counsel as we set up our PM teams. Our first project out of the gate involved moving product overnight between five different warehouses in four different states to ensure next day delivery for our customers. The result of our efforts was an annual savings in excess of $600,000 and a level of customer satisfaction that is hard to quantify. Using the concepts, tools and techniques taught to us There is another 14% who indicate that their processes have no impact of their customers. This may be a result of the processes not being customer facing (for example, the Pay Employee Process). Overall, we would expect customer facing processes would be judged by a customer to either favorably or unfavorably impact that customer. Where would your organization fit into the chart below? To Have a Customer Focus, you need a Process View of the Organization Most organizations have an organization chart which shows all the functions in the organization and the management of those functions. Do you have a similar chart that shows a process view of your organization? One of the 1st things we do when working with a company is to identify a high level picture of their processes. This includes naming the process, identifying where it starts and ends, and how it relates to other processes. by PSG, our process teams looked at a variety of issues in all parts of the company. The savings to our company over the first three years was $2,500,000 to $3,000,000. These were precisely the results we were looking for from our process management program." If have enjoyed this newsletter and have found value in the information, please send it along to others by clicking the link below. This process view is key to: Setting the foundation for a focus on processes in the organization Identifying how your processes interact with your customers Creating the dialogue around processes at the management level We can help your organization develop this process view. Save 50% Be one of the first 5 this month to try our FREE Quick Assessment and receive 50% off our Quick Assessment for an Organization. Use Promo code CC1520119. You can learn more or take the PBM Quick Assessment at http://tiny.cc/CC1520119 Forward email This email was sent to pat@processstrategygroup.com by info@processstrategygroup.com | Update Profile/Email Address | Instant removal with SafeUnsubscribe™ | Privacy Policy. Process Strategy Group | 715 Foxdale | Winnetka | IL | 60093