FOR IMMEDIATE RELEASE
Kohl’s Department Stores Contact:
Molly Verette, Molly.Verette@Kohls.com, 262-703-7008
Geetha Natarajan, Geetha.Natarajan@Kohls.com, 262-703-2044
Authentic Brands Group Contact:
Haley Steinberg, hsteinberg@abg-nyc.com, 646-612-7439
Juicy Couture Now Available Nationwide at Kohl’s Department Stores
The refreshed Los Angeles-inspired lifestyle brand brings glamorous and fun style to Kohl’s customers
MENOMONEE FALLS, Wis., September 10, 2014 – Kohl’s Department Stores (NYSE: KSS) today announced the
international lifestyle brand Juicy Couture is now available at Kohl’s stores nationwide and Kohls.com/JuicyCouture.
"Customers across the country will be excited by the newness they find at Kohl’s this fall," said Kevin Mansell, Kohl's
chairman, chief executive officer and president. "Amazing product is a fundamental pillar of our new Greatness
Agenda and the proven casual luxury brand Juicy Couture will offer customers a fun, new fashion and home option in
addition to Kohl’s existing portfolio of powerful and well-recognized brands."
The cross-category collection includes misses’ and girls’ 7-16 apparel, jewelry, handbags, accessories, watches,
footwear, bedding and fragrances. Retailing under $100 for fashion and accessories to under $400 for bedding and
watches, Juicy Couture delivers confident, relaxed and feminine style at incredible savings.
“Known for their world-class brand partnerships, loyal customers and incredible value, Kohl’s was the perfect choice
to create an exclusive lifestyle collection that captures the LA style and attitude of the Juicy Couture brand,” said
Jamie Salter, chairman and chief executive officer, Authentic Brands Group, LLC. “The partnership provides women
across America, who love to have fun with fashion, access to the casual chic brand.”
Kohl’s is supporting the launch of Juicy Couture with a robust marketing campaign that includes an exciting new
partnership with Refinery29. For the first time, Kohl’s is engaging the influential and popular online lifestyle
destination to partner with key trend-setting bloggers and to host celebratory events. There will also be
comprehensive print, broadcast and digital advertising and social initiatives.
About Kohl’s
Kohl’s (NYSE: KSS) is a leading specialty department store with 1,160 stores in 49 states. With a commitment to
inspiring and empowering families to lead fulfilled lives, the company offers amazing national and exclusive brands,
incredible savings and inspiring shopping experiences in-store, online at Kohls.com and via mobile devices.
Committed to our communities, Kohl’s has raised more than $257 million for children’s initiatives nationwide through
its Kohl’s Cares® cause merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned subsidiary
of Kohl's Department Stores, Inc. For additional information about Kohl’s philanthropic and environmental initiatives,
visit www.Kohls.com/Cares. For a list of store locations and information, or for the added convenience of shopping
online, visit www.Kohls.com.
Connect with Kohl’s:
Facebook (http://www.facebook.com/Kohls)
Twitter (http://twitter.com/Kohls)
Google+ (http://plus.google.com/+Kohls)
Pinterest (http://pinterest.com/Kohls)
Instagram (http://instagram.com/Kohls)
About Juicy Couture
Juicy Couture is a glamorous, irreverent and fun lifestyle brand for the decidedly fashionable, bringing LA style and
attitude to girls all over the world. Embracing its Los Angeles heritage, Juicy discovers the couture in the every day,
and delivers an element of surprise in all of its designs. The global phenomenon is identified as a casual luxury
brand, offering apparel in the categories of women, girls and baby, handbags, shoes, intimates, swimwear, fragrance,
accessories and jewelry.
Juicy Couture has partnered with Kohl’s to create an exclusive lifestyle collection that captures the LA style and
attitude of the Juicy Couture brand. The collection is available in the United States at Kohl’s Department Stores and
at Kohls.com.
Juicy Couture Black Label Collection is available in approximately 200 Juicy Couture stores, Juicy Couture outlet
stores and select department stores in approximately 60 countries throughout North America, Europe, Asia, Latin
America, Africa and the Middle East. For updates and more information, please visit JuicyCouture.com. Follow Juicy
Couture on Facebook, Twitter, Tumblr, Pinterest, Instagram and blog, The Juicy.
Juicy Couture is a trademark owned by ABG Juicy Couture, LLC.
About Authentic Brands Group, LLC
Authentic Brands Group, in partnership with Leonard Green & Partners, is an intellectual property corporation with a
mandate to acquire, manage and build long-term value in prominent consumer brands. Headquartered in New York
City, ABG's mission is to further enhance brand equity through partnering with best-in-class licensees and direct-toretail partnerships. ABG brands include Marilyn Monroe®, Mini Marilyn™, Muhammad Ali®, Elvis Presley®, Juicy
Couture®, Judith Leiber®, Adrienne Vittadini®, Taryn Rose®, Hickey Freeman®, Hart Schaffner Marx®, Palm
Beach®, Misook®, Prince®, Spyder®, Airwalk®, Above The Rim®, Vision Street Wear®, Hind®, Ektelon®, Viking®,
Bobby Jones®, TapouT®, Sportcraft®. www.abg-nyc.com
Cautionary Statement Regarding Forward-Looking Information
This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation
Reform Act of 1995. Kohl's intends forward-looking terminology such as “believes,” “expects,” “may,” “will,” “should,”
“anticipates,” “plans,” or similar expressions to identify forward-looking statements. Such statements are subject to
certain risks and uncertainties, which could cause Kohl's actual results to differ materially from those anticipated by
the forward-looking statements. These risks and uncertainties include, but are not limited to those described in Item
1A in Kohl’s Annual Report on Form 10-K, which is expressly incorporated herein by reference, and other factors as
may periodically be described in Kohl's filings with the SEC.
###