Fast-Cycle Strategy Management System
Strategy Consulting Solution for accelerating your Business Results
Strategicfrontend.com Set-up
Technologie Management Gruppe
Global Resourcing GmbH
Germany
March , 2011
Paul.Gromball@tmg-muenchen.de
www.tmg-muenchen.de
Content
1. Translating Strategy & Execution into Profit: Fast-Cycle Management Approach
2. Developing Fast-Cycle Management: Executive Forum Model
3. Enabling Fast-Cycle Management: Strategicfrontend.com Software Solution
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The “Strategic Journey” Challenge: The Dynamics of Executing the Strategy
“Dynamic Management ”: Operating in a three-dimensional world…
Client Statement.
“It’s not our strategy that’s the
problem; it’s our execution of it!”
The all-important third dimension is that of the journey
itself, from which the intersection of strategic-planning
and implementation is merely the starting point:
The journey is your ongoing path and trajectory toward your
goals, planning and implementing strategy, executing a
myriad of changes and overseeing numerous operations.
Conventional management theory focuses on
helping you manage two dimensions:
strategic-planning and implementation.
Key Leverage Point: Mastering Dynamic Complexity
Key Leverage Point : Mastering Detail Complexity
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Fast-Cycle Management: Organizational Agility is the essence of Strategy ( OODA-Loop )
Massachusetts Institute of
Technology MIT/Boston:
Network centric warfare project
4
Fast-Cycle Management Solution : Driven by web-based Apps of strategicfrontend.com
Fast-cycle management is at the core of organizational agility, for which Apps help to speed up the
frequency of communication, collaboration and coordination as a team/organization…
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Fast-Cycle Manager (1) : Process Owner (Chair) coordinates the Manager of “Process
Groups/Apps” in a cross-functional Peer-Group
Process Owner (Chair)
Executive Forum
Member Roles
1. Forum Chair/Process
Owner
Process Group Manager
(Forum Member)
in
art
St
gA
pp
2. Business Intelligence
Manager
3. Product/Market
Manager
4. Corporate Portfolio
Manager
5. Customer Manager
6. Strategic Controller
Set-up Management Forum first : An Fast-Cycle Executive Forum is a group 6-10 managers from
different company functions who convene once a week in a virtual ‘round table’ discussion format to
create fast-cycle management solutions through peer to peer dialogue.
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Fast-Cycle Manager (2): Business Intelligence Manager
Enabling Manager Apps
Business View: In what businesses are we in?
Profiling the Corporate Business Arena for structuring all activities , data and
authorization on strategicfrontend.com. The software allows you to create
granular Definitions of your Business Regions, Customer Segments and your
Product/Service.
Competitive Intelligence: What are the strengths and weaknesses
Our competitive intelligence approach to profile the major competitors supports all managers
on the Corporate, Market and Customer Level with a unified view of local/global strengths and
weaknesses. This is the bases for achieving competitive advantages at the market and
customer level.
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Fast-Cycle Manager (3) : Product/Market Manager
Enabling Manager Apps
Market Strategy: How to achieve sustainable competitive advantage?
Based on proved methods of strategic management consulting (e.g. McKinsey, BCG, ADL..)
you can do a market diagnostic and develop market strategies and plans and in addition:
Identify the market potential,
Analyse the Product-lifecycle,
Evaluate market specific Competitive strengths and weaknesses, ,assess marketattractiveness, do SWOT-analysis / Campaign development, Strategy development and –
formulation and Finance-planning.
Initiatives and Projects: How to engage Market Strategy
through Project Streams?
Stay organized and manage strategic and operative activities with full
collaboration capability with internal employees and external partners.
Monitor tasks from home or on the road with Web enabled desktop,
laptop, PDA, or cell phone access..
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Fast-Cycle Manager (4): Corporate Portfolio Manager
Enabling Manager Apps
Portfolio: In which markets do we get the best leverage from our resources?
Strategicfrontend.com allows you to use the portfolio management of markets as a
powerful tool for leveraging your Corporate Resource Allocation Process by adding new
markets, create synergy between markets , exit of markets or making markets more
profitable.
Business View: In what businesses are we in?
Profiling the Corporate Business Arena for structuring all activities , data and
authorization on strategicfrontend.com. The software allows you to create
granular Definitions of your Business Regions, Customer Segments and your
Product/Service.
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Fast-Cycle Manager (5): Customer Manager
Enabling Manager Apps
Customer Strategy: How to find & address high potential customers?
This approach is based on an proven customer strategy approach of McKinsey.
Core of this approach is to get a “snapshot” of the customer and competitive landscape of your
customer base. Opportunities are generated in an creative and collaborative process to increase
sales by 50%.
Opportunity Management: How to increase the hit/conversion rate?
Maximize your opportunity conversion rate by ensuring that opportunities are being
followed up consistently during the sales cycle. strategicfrontend.com allows you to
create customizable sales pipelines,, build triggers to streamline sales activities, and
more.
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Fast-Cycle Manager (6) : Strategy Controller
Enabling Manager Apps
Scorecards & Collaboration: How to measure and interpret the strategy?
Strategicfrontend.com allows you to create market-specific strategic maps and (balanced)
score-cards. This makes the strategy operational. The same format of the strategic map
ensures alignment of objectives , strategic themes, key performance indicators across all
company markets. This is the bases for monitoring progress of the strategy and
collaboration.
Performance Improvement: How to align strategy with operational
performance improvements?
This approach is based on an proven Performance Management of McKinsey.
Core of this approach is to identify performance risks in market specific value added steps
of Acquisition, Development, Operations and Service. The set-up of Initiatives to close
performance gaps are supported.
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Supporting Apps (1)
Open Innovation:
Open innovation helps you use
external ideas as well as internal
ideas, and internal and external
paths to market, as your company
looks to advance their
technology” The boundaries
between you firm and its
environment makes the software
permeable; innovations can easily
transfer inward and outward.
Marketing Campaigns
Generate a steady stream of
leads and opportunities by putting
your marketing on auto-pilot. Our
software allows you to create
elegant, multi-step drip campaigns
with online and offline components
(e-mail,direct mail, fax, etc.)
that can be used to automatically
convert leads into educated,
motivated prospects and convert
customers into repeat buyers..
Key Account Strategy: How to create synergies in Key Account Networks?
The software helps you to create Key Account Networks of locations and local sales reps.
This create transparency of best-practices which can be shared
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Supporting Apps (2)
Product Launch
The product launch is a specific crossfunctional and cross-boundary initiative.
The activities can be tailored to the
requirements of the company, product
and country
TQM: Total Quality Management
The software helps you to create
Operations Networks of plants and
production segments. This create
transparency of best-practices quality
solution which can be shared.
Supply Chain Design
Intense Sourcing
Major Changes in business and
technology make it imperative that
companies pursue responsive
redesign of their supply Chain
Processes. The Software support
the project team in designing
global Supply Chains.
The proven sourcing process of
Mitchell Madison supports
category specific sourcing events.
It helps the team to analyse
spend, developing sourcing
strategies, bid solicitation and
evaluation as well as in contract
management incl. Monitoring.
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Cockpit of Organizational Agility: Manager can select, implement and manage Key Topics when
they arise by using the smart interface of strategicfrontend.com which is accessible anywhere
Social and Mobile: A free selection of Mobile management apps by every manager enables self-sufficient
operations and greater business impact through unlocking the initiative, creativity and passion of key people
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Strategicfrontend.com : Strategy Consulting Program
A) Fast-Cycle Management Process Design: Overview
View: Start-up Tutorial 1: Fast-Cycle Management Process Design
B) Fast-Cycle Managers: Provide Personalized Dashboards
View: Start-Up Tutorial 2: User-specific Dashboard Design
C) Fast-Cycle Executive Forum: Steps for Start-up/Networking of the Manager Peer Group
View Topics:
1) View: Start-up User 1: Process Owner/Executive Forum Chair
2) View: Start-up User 2: Business Intelligence Manager
3) : Start-up User 3: Product/Market Manager (View 2)as guideline)
4) :Start-up User 4: Corporate Portfolio Manager (View 2))
5) :Start-up User 5: Customer Manager (View 2))
See also:
http://gromball.wordpress.com/
6) : Start-up User6: Strategic Controller (View2))
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Content
1. Translating Strategy & Execution into Profit: Fast-Cycle Management Approach
2. Developing Fast-Cycle Management: Executive Forum Model
3. Enabling Fast-Cycle Management: Strategicfrontend.com Software Solution
16
Fast-Cycle Executive Forum Model : Leverage Peer-to Peer Groups with 12 Deliverables
Forum
Preparation
Fast-Cycle
Management Network
Fast-Cycle Management Forum:
Creating & Test the "Blueprint"
12 Key Deliverables
Forum Launch Pad
Statement
Statement of
of
3 Understanding/
Understanding/
Project
Project Scope
Scope
Set up
up WebWeb1.Set
Platform
Platform
Process
Process Owner:
Owner:
2. Set
Set up
up Dashboard
Dashboard
and
Workflow
and Workflow
Process
Process Group
Group
4 Manager:
Manager:
Set
Set up
up Dashboard
Dashboard
55 .. Process
Process
Diagnostic
Diagnostic
&Analysis
&Analysis
Forum Process Groups Topics
66 .. Define
Define Business
Business
View/Market
View/Market
Intelligence
Intelligence
Design/Test
Design/Test
7.
7. Market
Market Strategy
Strategy
Process
Process
Design/
Design/ Test
Test
8. Corporate
Corporate Strategy
Strategy
Process
Process
11.
Define
Define System
System
Customization
Customization
Needs
Needs
Implementation
12. Implementation
plan
plan
Design/Test
Design/Test
9.
Customer
9. Customer Strategy
Strategy
Process
Process
10. Design/ Test
Measurement and
Interpretation Process
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Forum Software: This Platform can be deployed as Cloud or On-Premise Solution
Set up
up WebWeb1.Set
Platform
Platform
Access: http://www.strategicfrontend.com/tmg
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Forum Chair : Process Owner coordinates the Design of the Fast-cycle Process
Process
Process Owner:
Owner:
2. Set
up
Dashboard
Set up Dashboard
and
and Workflow
Workflow
Process Owner
(Chair person)
Set-up the Dashboard for the Process Owner-Chair Person First
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Personalized Homepage of the Chair person: Core Apps are activated to design the Total
Fast-Cycle Management Process
Process
Process Owner:
Owner:
2. Set
up
Dashboard
Set up Dashboard
and
and Workflow
Workflow
Total Process Owner
Activate all core Apps from the beginning
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Fast-Cycle Management Dashboard Total Process Owner: Apps and Design Tasks
Process
Process Owner:
Owner:
2. Set
up
Dashboard
Set up Dashboard
and
and Workflow
Workflow
F
sk
Ta
low
Total Process Owner
Result: Managing the complete Process with Apps, Tasks and Bookmarks
21
Forum Activity Plan for Designing the the Fast-Cycle Management Process: Identify
the Topic Flow and assign form members (internal & external) and their roles
Process
Process Owner:
Owner:
2. Set
up
Dashboard
Set up Dashboard
and
and Workflow
Workflow
22
Statement of Understanding: The “Charter” of the Forum
Statement
Statement of
of
3 Understanding/
Understanding/
Project
Project Scope
Scope
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Forum Members : Create personalized Profile and Dashboard for each Forum Member
Process
Process Group
Group
4 Manager:
Manager:
Set
Set up
up Dashboard
Dashboard
Executive Forum
Member Roles
1. Forum Chair/Process
Owner
Process Owner (Chair)
Process Group Manager
(Forum Member)
St
i ng
art
p
Ap
2. Business Intelligence
Manager
3. Product/Market
Manager
4. Corporate Portfolio
Manager
5. Customer Manager
6. Strategic Controller
Set-up the Fast-Cycle Social Network first : Create the Fast-Cycle Management Network and set up
the role specific dashboard on strategicfrontend.com
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Personalized Homepage Process Group Manager: Only his Process group/ App is activated
to design the Fast-Cycle Management Process
Process
Process Group
Group
4 Manager:
Manager:
Set
Set up
up Dashboard
Dashboard
Process Group Manager
(Example “Business
View”
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Fast-Cycle Management Process Group Manager: One-to-one Coaching
Process
Process Group
Group
4 Manager:
Manager:
Set
Set up
up Dashboard
Dashboard
Process Group Manager
(Example “Business View”
F
sk
Ta
low
T
al
er
n
Ge
k
as
26
Fast-Cycle Management : Benchmarking Diagnostic with all Forum members
5.
5. Process
Process
Diagnostic
Diagnostic
&Analysis
&Analysis
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Benchmarking Diagnostic Result: Freedom to Express Yourself
44 .. Process
Process
Diagnostic
Diagnostic
&Analysis
&Analysis
MAX
MIN
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Weekly Meeting : On-going management training and education for fast-cycle management
Chair: In the
social driving seat
Forum Member: Peer-to-peer Dialoge
App Example
. Aggregation of internal Data
and external Information and
judgments
. Input of external Information and Judgments
strategicfrontend.com
Organization /
Security
Strategy
Marketing
. Creation of Strategy and Execution
Documents
Interface
Sales
Knowledge Assembly Line
Approach
DB
Each member walks away from the forum with practical action steps for improving their
management abilities with constant accountability checks from the peer-group and chair.
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Fast-Cycle Management Experts Share Their Knowledge
Topic-Example Best-Practice Market Strategy
Management specialists who inspire and share knowledge across our forum network..
..leaving them feeling motivated and empowered to drive their managment processes to the next level.
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Tap Into a Global Network of Executives
Central
Management
Regional
Management
Country Level
Country Manager
Corporate
Management
1.
1.Business
BusinessSuccess
Success
Planning
Planning
2.
2. Develop
DevelopMarket
Market
Strategy
Strategy
Market Level
Business
PlanBusiness
Market
PlanBusiness
Market
Plan Market
3.
3.Translate
TranslateMarket
Market
Strategy
Strategy
BU Management/
Innovation Management
Business
Portfolio
Business
Portfolio
4.
4. Plan
PlanMarket
Market
Execution
Execution
Market /Business
Developer
Operations
Management
6.
6.Monitor
Monitorand
and
Learn
Learn
5.
5. Execute
ExecuteMarket
Market
Initiatives
Initiatives
Report Analytics
Customer Level
7.
7.Test
Testand
and Adapt
Adapt
Strategy
Strategy
Business
Intelligence Manager
Strategic Controlling
Master Data
Fulfillment
Customer
Manager
Order Transaction Level
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Benefits of Fast-Cycle Management Forum Membership: Achieved Results
Client Example
Social Productivity
Speed
Sharing
Results
100%
MY
12 weeks
35%
50%
95%
50%
MY
Decision
Process Costs
+
1 day
Decentralization
=
+
Online Market Strategy
Events
Reducing Planning
Layers
Instant Expert
Verification
Flexible Access to
Resources needed to
address the unexpected
Connecting Knowledge
with practice-real-time
100%
Top Line
Growth
in 2 years
Strategy Cycle
Time
Streamlining Data
Gathering & Reporting
135%
Market Synergies
Replication of proven
strategy execution
processes
Payback Time:
Payback Time:
6 Months
6 Months
Success Transfer
Strategicfrontend.com enables consulting and client management to become more productive
32
Testimonial: Schaeffler Group (2002 -2010)
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Content
1. Translating Strategy & Execution into Profit: Fast-Cycle Management Approach
2. Developing Fast-Cycle Management: Executive Form Model
3. Enabling Fast-Cycle Management: Strategicfrontend.com Software Solution
34
I) On-Premise Solution : Connecting structured and unstructured Knowledge and Data with
Apps for making user-generated content easy to create
Market Manager:
In the social
driving seat
App Example
3. Aggregation of internal
Data and external
Information and judgments
2. Input of external Information and
Judgments
strategicfrontend.com
CRM
Strategy
Organization /
Security
IT-Infrastructure
Interface
1. Import Internal Data
4. Creation of Strategy and Execution
Documents
Sales
ERP
BW
Marketing
Knowledge Assembly Line
Approach
DB
People and computers are connected so that –collectively- they act more intelligent
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Client Examples
Schaeffler Group
Balluff GmbH
Corporate Diagnostic:
Post Merger Integration: World Scan
Quality-improvement process
Supply Chain Redesign
Market Execution:
Global Opportunity-Management
Global customer-potential analysis
CRM-System
Global Sales-Controlling
Business Development:
European market-strategies
Strategic Controlling:
Strategy development for sectors
Strategic Investment planning process
Strategic Controlling:
Portfolio Management for pilot-sectors
Market-Score Carding
Business Development:
Process for market/competitive analysis and strategy
Structured innovation process
Worldwide Business Intelligence Solution
Merck KGaA
Corporate Diagnostic:
Process design for strategic marketing
and key account management
Creation of CRM systems
Market Execution:
Sales-increase program North-America
Süd Chemie AG
Corporate Diagnostic:
Process design for strategic marketing
Institute for Economic
Strategies/Moscow:
BioRegio STERN
Management GmbH
Business Development:
Controlled innovation management for
„The Virtual Drug Development Company“
Corporate Diagnostic:
Auditing for Russian companies
Rheinmetall AG
Massachusetts Institute of
Technology MIT/Boston:
Network centric warfare project
Market Execution:
Global Opportunity-Management
Global customer-potential analysis
Market Research
36
II) Google Cloud Computing Architecture: Strategicfrontend.com as part of the Google
Ecosystem
Strategicfrontend.com
37
Nonconsuming and lesser demanding businesses become clients in 60 Countries
based on the 1-click availability of the Google Marketplace
500 Google Apps Customers in 60 Countries
use strategicfrontend.com
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III) Microsoft Cloud Computing Architecture: Strategicfrontend.com as part of the Microsoft
Ecosystem
Strategicfrontend.com
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Strategicfrontend-com : Overcoming the Enterprise 1.0 Barriers
Client Example
Contact: Paul.Gromball@tmg-muenchen.de
Blog: http://gromball.wordpress.com/
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