Enlgish Brand Fact Sheet 1.9.13

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January 1, 2013 HILTON BRAND HIGHLIGHTS THE GLOBAL LEADER IN HOSPITALITY C O N T I N U E D B R A N D G R O W T H CU RRE NT PROP ERTIES IN DE VELO PMENT: 113 22 With more than 550 properties in 80 countries across six continents, Hilton Hotels & Resorts stands as the stylish, innovative leader in the full service segment. The most recognized name in the industry, Hilton remains synonymous with the word “hotel.” From inaugural balls and Hollywood award galas to business events and days to remember, Hilton is where the world makes history, closes the deal, toasts special occasions and gets away from it all. The flagship brand of Hilton Worldwide continues to build upon its legacy of innovation by developing products and services to meet the needs of tomorrow’s savvy global travelers while more than 144,000 Team Members shape experiences in which every Guest feels cared for, valued and respected. EUROPE 53 8 ASIA 30 AMERICAS MIDDLE EAST & AFRICA View current portfolio and pipeline at http://news.hilton.com/map H I L T O N F A S T F A C T S More than 550 hotels and resorts More than 194,000 rooms worldwide 80 countries across six continents Flagship brand of Hilton Worldwide HILTON BORA BORA NUI RESORT & SPA, FRENCH POLYNESIA TH R O U G H TH E DE C AD E S, HI L TO N HO T E LS & R E S O R TS HA S L E D THR O U GH I NN O V ATI O N F I R STS : 1 9 1 9 1 9 2 5 1 9 2 7 1 9 4 3 1 9 4 7 1 9 5 5 1 9 5 9 1 9 6 5 Conrad Hilton enters the hotel business with the purchase of Mobley Hotel in Cisco, Texas The first hotel formally named a “Hilton” opens in Dallas, Texas First hotel with cold running water and air conditioning in public rooms (Waco Hilton)
First coast-­‐to-­‐coast hotel chain in the U.S. First hotel to install televisions in guest rooms (Roosevelt Hilton)
First central reservation office is established (HILCRON) Hilton opens its first airport hotel (San Francisco Airport Hilton) and pioneers the airport hotel concept
First upscale lodging company to develop concept of hotel franchise
2 0 0 9 2 0 1 0 2 0 1 2 Hilton launches its first application for mobile devices Already one of the world’s largest spa providers, Hilton introduces its first global spa concept: eforea: spa at H ilton Hilton introduces Hilton Huanying, a new welcome program for Chinese travelers at 51 participating properties in 13 countries worldwide 1 9 7 3 1 9 8 7 1 9 9 5 2 0 0 2 2 0 0 8 First centralized reservation service using computer technology (HILTRON) First guest loyalty program introduced (HHonors) Hilton enters cyberspace as its first website, www.hilton.com, launches First collection of premium resorts and exotic vacation experiences introduced (Hilton Worldwide Resorts) Hilton Vancouver Washington becomes the first hotel to be both LEED and Green Seal certified Denotes Industry First verified b y archivist. HILTON MALDIVES IRU FUSHI RESORT & SPA
HILTON BRAND POWER Best Hotel Chain in North America Gold Award-­‐ Employee Relations: DestinAsian’ readers in the Reader’s Choice Award 2013 H360 G
lobal C ommunity Website 2.0 Hermes Creative Awards, 2012 Ranked #2, Top 12 Hotel Brands with Best Spas Design-­‐ Invitation Award: Hurun Report, “Best of the Best” (China), 2012 Hilton Huanying Chinese New Year Invitation Photography Award:Hilton Huanying Chinese New Year Photo Ranked #2 Global Travel Brand, Digital IQ Index: Travel Design -­‐ Letterhead Award: Hilton Huanying Letterhead L2, 2012 Design -­‐ Media Kit Award: eforea: spa at Hilton Design -­‐ Public Relations & Communications Award: Best Business Hotel Brand in North America Hilton Huanying Global Launch Business Traveller Awards (Asia Pacific), 2012 Public Relations Website Award: Hilton Global Media Center Vema Awards, 2012 Best Hotel Chain in Asia/Pacific Best Hotel Chain in Europe/Middle East/Africa Best Hotel Chain in the Americas Best Hotel Chain Dining/Restaurants Frequent Business Traveler GlobeRunner Awards, 2012 Platinum Award-­‐ Multicultural PR Campaign: Hilton Huanying Honorable Mention-­‐ Global PR Campaign: Hilton Huanying PR News Platinum PR Awards, 2012 Best Value Hotel Chain Most Improved Hotel Chain Budget Travel Readers’ Choice Awards, 2012 HILTON PATTAYA, THAILAND
Number One Hotel Brand in Britain (Three consecutive years) Number One Hotel Brand in Britain, Leisure Travelers Leading Choice Hotel Brand in Britain, Business Travelers (Three consecutive years) Number One Hotel Brand in Germany, Business Travelers (Five consecutive years) Number One Hotel Brand in Germany, Leisure Travelers (Five consecutive years) Leading Choice Hotel Brand in Germany (Five consecutive year) Leading Choice Hotel Brand in Germany, Leisure Travelers Business Development Research Consultants (BDRC) Highest Ranked Hotel Brand, Ranked #15 of all Brands Consumer Superbrands U.K., The Centre for Brand Analysis Best Business Hotel Chain in the U.K. Best Business Hotel Chain in Europe Best Business Hotel in Eastern Europe (Hilton Prague) Business Traveller Awards (United Kingdom), 2012 First Place, Responsiveness (Speed) hilton.com Keynote Competitive Research, “Hotel Reservation Websites Study”, 2012 Platinum Award-­‐ PR Campaign: Hilton Huanying Platinum Award-­‐ Design/Publication Overall: Lobby Design Narrative Platinum Award-­‐ Video/Corporate Image: Legacy Of Conrad Hilton Tribute Gold Award-­‐ Media Placement: Reinventing The Hilton Hotel”, Travel + Leisure Gold Award-­‐ Integrated Marketing Campaign: Hilton “Top Chef D.C.” C O N T A C T John Forrest Ales Senior Director – Global Brand Public Relations Hilton Hotels & Resorts T: +1 703 883 5381 E: johnforrest.ales@hilton.com HILTON OSAKA, JAPAN
hiltonglobalmediacenter.com | hilton.com | facebook.com/hilton twitter.com/hiltonhotels | youtube.com/hilton | weibo.com/hiltonhotelsresorts | tudou.com/home/Hilton 
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