UNIVERSITY OF YORK STUDENTS’ UNION
JOB DESCRIPTION
Part-Time Marketing Assistant
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BACKGROUND INFORMATION
The University of York Students’ Union (YUSU) is a democratic organisation
representing the interests of all the students at the University. It is run by student
elected officers working with a permanent staff team to provide numerous services
including representation, development opportunities, entertainments and welfare
support. It funds many societies and clubs, together with York Sport, Student Action
projects, RAG and the Junior Common Room Committees (JCRCs).
YUSU promotes, encourages and co-ordinates a sense of community amongst
students both on and off campus as a means of enriching the student experience and
helping students develop all their abilities, skills, talents, personalities, interests and
potential whist at University. We also support a series of active and award winning
student media groups.
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OVERALL PURPOSE OF THE JOB
Working within the Marketing team, the post-holder will assist in the implementation
of the communication strategy of YUSU. The post-holder will build new relationships
with University communication teams, University Conference Office, External
Suppliers and Venues and act as a link for all areas of marketing and advertising.
YUSU runs a number of events ranging from commercial entertainment through to
democratic and charitable functions which require marketing support.
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LINE MANAGEMENT
Your immediate Line Manager is the Marketing and Events Manager.
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REGULAR LIAISON WITH
Communicating with all YUSU departments such as Membership Services, Finance
and Bar Management, University communication teams, University Conference
Office, External Suppliers and Venues, Sabbatical and part-time Officers, student
representatives, individual volunteer and projects reps.
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TRAINING
YUSU recognises its staff as a valuable resource and aims to provide training and
development for Union staff as far as possible. You will be required to attend any
training sessions deemed necessary for you to carry out your particular duties.
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TASKS
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General administration support, providing information and responding to emails and
telephone calls.
Working with the YUSU finance team to ensure up to date and accurate files are kept
on all internal and external contacts.
Actively seeking advertising and promotional contracts.
Developing and maintaining new and existing external client relationships.
Leading a team of casual staff whilst organising specific campaigns.
Providing support prior to and during major events.
Managing and maintaining the distribution of advertising including digital and hard
copies.
Monitoring the advertising on campus to ensure the University and Students’ Union’s
policies are being adhered to.
Developing and assisting with updating of the website through regular content
reviews.
Developing a creative and sustainable approach towards YUSU’s social media
outlets.
Gathering content and distributing electronic newsletters.
Other duties related to Marketing and Events as requested.
PERSON SPECIFICATION
Skills
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Good organisational and planning skills.
Excellent written and verbal communication skills.
Good attention to detail and accuracy.
Ability to work under pressure and to tight deadlines.
Strong IT skills.
Personal
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Self motivated and able to use initiative in making decisions.
Works well as part of a team.
Understands the importance of Club, Societies and volunteering.
Knowledge
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GCSE’s Math and English
A Level or equivalent in Media / Marketing studies
Knowledge of marketing techniques
Good understanding of Students’ Unions and Higher Education sector
Experience
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Experience within a sales role.
Experience of dealing with commercial organisations.
Experience in providing consistently high levels of Customer care.
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VALUES & ATTITUDES
The post holder is expected adhere to:
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All YUSU’s operational policies including the Equal Opportunities guidelines.
A high standard of Customer Care.
Carrying out the duties of their role within YUSU’s Health and Safety
guidelines.
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SALARY
£7.70 Per Hour + Annual Leave Allowance
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HOURS OF WORK
Your usual working week is one of an average of 10 to 15 hours and you are
expected to have a flexible approach to your working hours as occasionally you may
be expected to work unsociable hours.
February 2012
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