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Project by Dewan Nishta, Interior & Living Design Master 2012
Domus Academy in collaboration with Interni
is launching a competition for a Design
Magazine Café. We invite the candidates
to design the concept and the guidelines
for a new typology of Café that offers a
new reading experience integrated with the
services of a café.
The space should celebrate the design magazines in all their forms: printed and digital versions.
The Design Magazine Café can be divided into different spaces such as small quiet spots where
reading becomes intimate or open spaces for multipurpose uses, design conversations and events.
Other than a selling point for magazines, the Design Magazine Café will become a meeting spot
for architects, designers, design lovers, companies and distributors.
How is the reading experience changing? How is the action of reading connected to our physical
sphere (sitting on an armchair, reading an e-book, lying down, flicking through the pages,
drinking coffee)? Which one of these conditions should be proposed in a café? How does creating
a reading experience in a shop change our desire of reading somewhere else, and how is it
connected to the digital dimension and mobile devices?
Materials Required
• Written description of the project: maximum 3 A4
pages
• Project boards: 2 A3 boards
• Curriculum vitae of the participant
• Statement of purpose: maximum 5 lines on an A4 page
• English language certificate (IELTS 5.0 academic or
equivalent)
• Copy of university degree and/or academic
transcripts
• Domus Academy application form*
The candidates are asked to send their materials in one sole file
in .PDF format.
Any further attached material will be considered a plus and will
be evaluated by the jury.
* Application fee is waived for competition participants.
Audience
The competition is open to young graduates coming from
architecture, interior design, and engineering faculties or
professionals who wish to broaden or improve their skills and
acquire cultural and technical tools, and are interested in
following an advanced program focusing on interior design.
JURY
Projects will be selected and evaluated by the Faculty of
the Master in Interior & Living Design, Domus Academy and
Alessandra Orlando for Interni.
Prizes
• One scholarship covering 70% of the total tuition fee of the
Master Program
• One scholarship covering 50% of the total tuition fee of the
Master Program
• One scholarship covering 30% of the total tuition fee of the
Master Program
Prizes will be calculated on the standard tuition fee amounting
to €24.990 (matriculation fee is not included)
Deadline
The works must be mailed to Domus Academy by and no later
than May 16th 2014.
Candidates will be informed about the results of the competition
by e-mail on May 30th 2014.
ELIGIBILITY
Candidates holding a first-level academic diploma or BA degree,
or about to graduate within the academic year 2013/14 and with
a knowledge of the English language (IELTS 5.0 academic or
equivalent certificate).
ENTRY Delivery
Projects in digital format must be uploaded to the following
address:
www.competition.domusacademy.com
or sent by e-mail to:
competitions@domusacademy.it
Paper works must be sent to:
Domus Academy, Design Magazine Café Competition
Master Program in Interior & Living Design
Via Darwin, 20 - 20143 Milan - Italy
When you submit your project, you will receive a confirmation
within 48 hours that your submission was received.
If you do not receive a confirmation, let us know at:
competitions@domusacademy.it
Property Rights
Every moral or paternity right as to the project remains property
of the author. The projects sent to Domus Academy will not be
returned. All the material must be the result of an unpublished
work developed by the candidate, not to be used in other
previous occasions.
Master Program Description
The Masters Program is an educational program of excellence,
able to reflect upon the changes and transformations of the
built space, promoting a permanent research activity focusing
on design models and innovative solutions. The program
provides cultural knowledge that is halfway between arts and
other disciplines. It explores all aspects of interior design, from
the most technical to the most intuitive ones.
The program structure includes theoretical lectures focusing
on the areas of Strategy and Research, and practical sessions
consisting of thematic workshops and technical visits. During
the last months of the program, students will focus on an
original piece of high level research in a specific area.
Interni
INTERNI, the magazine of interiors and contemporary design,
since 50 years voice of the new trends in the field of projects
and product design is an indispensable working instrument for
the operators in this field, appreciated also by those who want
to decorate their own houses directly. INTERNI is entitled to
undertake the role of proposing communicator, that is an ideal
trait d’union between projecting and producing on one side,
and, distribution and consumers on the other side. The “service”
role of the magazine is strengthened by a system including:
“INTERNI King Size”, “INTERNI Guida FuoriSalone” edited yearly
on occasion of the Furniture Exhibition in Milan, “Guida Index
Italia” (yearly up-dated addresses of the sector) and Interni
Panorama Magazine (attached to the regular weekly Panorama).
These publications are added to the Guide for Foreign created
every year in occasion of the major trade fairs abroad (Paris,
New York, Moscow). The activity of INTERNI is also expressed
in the design and coordination of exhibitions, conferences and
design competitions.
Editor in Chief: Gilda Bojardi.
www.internimagazine.it
www.mondadori.it
information
competitions@domusacademy.it