London 23 January 2014
For immediate release
BMS Finance provides £2.65 million of senior debt finance to Mercury Media Science
(“MMS”), an innovative private equity company specialising in the media sector.
BMS Finance, the specialist provider of debt finance to small and medium-sized, privately
owned companies, today announces the completion of £2.65 million of senior debt finance
to MMS. The loan is structured as a senior, 2 year loan which will enable MMS to acquire
media inventory from a market leading UK advertising company.
MMS, established in London in 2012 has structured over $100m of funding to date, for the
purchase of media inventory from media owners across print, out-of-home, radio and TV
advertising sectors. The MMS model ensures all parties benefit, offering investors the
opportunity to invest in media-centric products, whilst injecting capital into the media
industry, stimulating innovation and growth.
Shane Lanigan, Director at BMS Finance comments, “We were impressed by both the
disruptive nature of the MMS model and the management team who have proven
experience in providing innovative solutions into the media buying supply chain. With the
upheaval experienced in the advertising market over recent years, the MMS solution is
being welcomed by increasing numbers of media market participants.”
Leon Cutler, Managing Director of Mercury Media Science added, “BMS Finance’s funding
has allowed us to further improve the efficiency of our media inventory acquisition model.
We were particularly impressed with the speed in which the deal was put together which in
turn allowed us to execute on a specific buying opportunity quickly.”
BMS Finance finances established, growing private businesses and continues to seek
opportunities to deploy its capital into companies with robust business models delivered by
talented, experienced management teams.
Typically focus is companies at or approaching profitability who require between £0.5m and
£5m of debt to finance MBOs, MBI’s, acquisitions, organic growth or specific working capital
related challenges.
For further
information
contact:
Shane Lanigan – Director
+44 20 7092 6711
shane.lanigan@bms-finance.com
Martin Ling – Director
+44 20 7092 6703
martin.ling@bms-finance.com
This announcement has been prepared by BMS Finance AB Limited (“BMS Finance”) for private distribution. BMS Finance is a
limited liability company incorporated in England and Wales no. 06008835 at One Hammersmith Broadway, London, W6 9DL.
This document should not be viewed as an offering circular, private placement memorandum or prospectus and does not
constitute an offer, solicitation or invitation by or on behalf of BMS Finance to any person to tender for, subscribe for, purchase
or invest in any securities or any other investment. The information and opinions contained in this document are for background
purposes only and do not purport to be full or complete.