Introduction - Joint Commission on Allied Health Personnel in

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Introduction
Four out of 5 ophthalmologists surveyed say they rely on
their ophthalmic technicians to recommend and purchase
software, equipment, and other merchandise for their
office. The Joint Commission on Allied Health Personnel in
Ophthalmology (JCAHPO®) and the Association of Technical
Personnel in Ophthalmology (ATPO®) are your gateway to
reaching them! Marketing your products and services with
us will enhance your company’s image and increase your
brand presence in the field of ophthalmology, all while
helping an educational, non-profit organization fulfill its
mission to “enhance the quality and availability of
ophthalmic patient care.”
The continuing evolution of print, digital media and
online advertising allows us to offer numerous media
options throughout the year for your company. We are
dedicated to designing a custom media package to
best suit your marketing mix and budget. Please take
a moment to review all of the different marketing and
advertising opportunities in this Media Kit. Don’t see
what you want listed here? Give us a call to create your
personalized opportunity!
Association of Technical Personnel in Ophthalmology
Ophthalmologists rely on
ophthalmic technicians to
recommend and purchase:
- software
- equipment
- merchandise for the office
Direct monetary donations that offset
JCAHPO & ATPO’s educational expenses
are also greatly appreciated. If a direct
donation is your preferred method of
support, JCAHPO & ATPO will provide
recognition in print & online media as well
as onsite during Continuing Education
Programs, if applicable.
(800) 284-3937 · www.jcahpo.org
ACE Program Marketing Opportunities
JCAHPO’s Annual Continuing Education (ACE) Program is held
in conjunction with the American Academy of Ophthalmology’s
(AAO) Annual Meeting each fall. This combination creates
the largest and most successful platform in the field of
ophthalmology. Marketing your products and services with
JCAHPO and ATPO gives your company maximum exposure to key
decision makers, purchasers, and leaders in the field, before,
during, and after the program. Sponsoring an event at ACE is a
great way to highlight your company’s commitment to eye care
education.
- ACE Attendees - over 3,000
- ACE Website Views - over 30,000
-A
CE Bulletin mailed annually to over 40,000 ophthalmic
professionals and ophthalmologists
ACE Program Recognition Levels
November 13-16, 2015 · Las Vegas, NV
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All corporate supporters will be listed in the online Virtual Exhibit
Hall and in the ACE Program Bulletin. JCAHPO and ATPO also
offer special recognition benefits to organizations based on
support level.
Platinum
Level $10,000
& higher
Gold Level
$5,000 $9,999
Silver Level
$250 $4,999
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(800) 284-3937 · www.jcahpo.org
ACE Program Marketing Opportunities
Several opportunities prominently feature your company’s logo and/or
message on accessories and materials distributed directly to program
attendees. This is a chance to gain major brand recognition and,
in some cases, spread your company’s message beyond the 4-day
educational event. We partner with you to create materials that display
a strong presence and extend your company’s reach.
Attendee Tote Bags $10,000
Your Name/Logo Here
Description: This is a great opportunity to give attendees
something they will continue to use long after the program.
(JCAHPO selects and orders the bag.)
Benefit: Turn attendees into walking billboards for your company!
Materials Due: June 30
Exhibit Table $1,800 (2 days)
Description: Send a company representative to
staff an exhibit table for two days, Saturday and
Sunday, for personal contact with your target
market. Space is limited. Register Early!
Benefit: Get up close and personal with
thousands of ophthalmic professionals!
Personalized Pens $2,500
Description: Pens are inserted into every attendee’s tote bag.
Benefit: Put your company logo and message in the hands of every
single attendee.
Materials Due: June 30
(800) 284-3937 · www.jcahpo.org
ACE Program Marketing Opportunities
What is JCAHPO?
The Joint Commis
sion on Allied
Health Personn
O ) was established
as a notfor-profit organization
in 1969 to offer
certification and continui
ng education opportu
Since then, more than
nities to ophthalmic
25,000 ophthalmic
allied health personn
health
el.
around the world have
earned JCAHPO certificatprofessionals in the U.S., Canada, and
ion.
JCAHPO’s mission
is to enhance the quality
by promoting the value
and availability of ophthalm
of qualified allied health
ic
and education.
personnel and by providin patient care
g certification
JCAHPO certifies
ophthalmic allied health
professionals at four
· Certified Ophthal
core levels:
mic Assistant (COA®
)
· Certified Ophthal
mic Technician (COT®
)
· Certified Ophthal
mic Medical Technol
ogist (COMT®)
· Corporate Certified
Ophthalmic Assistan
t (CCOA®)
Employers and peers
recognize JCAHPO
credentials as validatio
knowledge, experien
n of an individual’s
ce, and commitment
to the ophthalmic
field.
el in Ophthalmology
Association of Technical Personnel
in Ophthalmology
®
(JCAHP
Tote Bag Flyer Inserts $2,000
Support Beyond Certification
Focused on your future!
Description: Your company’s brochure or flyer will be
inserted into every tote bag for attendees.
The Essential Cred
ential in Eye Care
Benefit: This is your chance to introduce your company
to the attendees and give them information to take back
to the office.
What do the expert
s say about CCOA
certification?
“This CCOA course
should be part of any
corporate training curriculu
sales and marketing
personne
m where
will increase their credibilit l are interfacing with ophthalmic profession
als. It
y…and ‘raise the bar’
for corporate training.
”
Larry J. Brunatti, CCOA,
Retired Pharmaceuticals
Professional
“Doctors are busy profession
als; they don’t have time
always interested in
for
‘salespeop
le’
learning. I have long
but they are
been an advocate of
team to be educator
training the sales
s, not salespeople.”
Membership Benefits
• Earn 4 FREE Continuing
Education credits
• Viewpoints® Magazine
Materials Due: Provide inserts loose and
unwrapped by September 1.
The edge
you’ve been
looking for.
Robert M. Kershne
r, MD, FACS,
Director of Cataract
and Refractive Surgery,
Eye Laser Center, Tucson,
Arizona USA;
University of Utah
Moran Eye Center
CCOA®
Corporate Certified
Ophthalmic Assis
tant
For more information
regarding CCOA eligibilit
please visit
y and applicati
’s Web site at www.jca
information,
• Reduced rates for JCAHPO•
Professionalhpo.org,
support
andonon“Certific
and click
ation”.
educational opportunities
growth opportunities
2025 Woodlane
Drive • St. Paul MN
®
®
551252998
• USA
44 • (800) 284-39
• Free Salary Survey (651) 731-29
• Discounts
on COA
, COT
,
37 • www.jc
ahpo.org
and COMT® Flash Cards
(800) 284-3937
Annual Gift Recog
Join Today at www.atpo.org!
nition
The mission of the
Education & Resear JCAHPO
ch Foundation
is to expand and streng
then
delivery of eye care. the
Importance of
Ophthalmic
nicians
Scholarships and
Grants
Help
The
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❍ $700
grants are available
❍ $500
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❍ $300
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Medical Tech
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More than 11
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serious eye probl
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glasses or conta
The Demand
Amount
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Speci
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Contr
Projects ❍ Other $_________
• Computerized testing
_______________
• Cataracts
$______________
• Online education
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Pledge Amou
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• New
certifications
$______________
• Glaucoma
nital diseases
Enclos
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• Retinal, corne
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- $345,880
to discontinue
fast pace.
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until ertifi
OMT
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indicated above,
on the skilled
JCAHPO Vendors
increasingly rely
- $30,559 one):
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$21,533
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Please apply
)
Combined Federal
labor of certifi
The contribution
as most needed
Campaign
(for use- $6,833
and treatment.
General Fund
e ophthalmologists
patient diagnosis
❍ FoundationMember Organizations - $87,172
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National(check
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❍ Scholarships
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The Need for
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❍
T s to the Foundation are deductible
maximum level provided
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Taxtion
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purposes
All contribution
Certifi
Advantages of
believe
ophthalmologists
ce
Four out of 5
make their practi
that certified OMT
through:
more efficient
ing
• Triage screen
ing
• Trouble shoot
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numb
in
se
Increa
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seen per hour
t flow
• Effective patien
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• Increased docto
productivity
tions
“The contribu ed,
of highly skill
enable
certified OMT
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ophthalmolog tion
clinics to func
tly.”
more efficien
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E-mail: jcahp
❍ Contin
❍ Certification
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indicated below
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2025 Woodla
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foundation
“Be Seen” Broadcast $2,500
Description: “Commercial Spots” are available that
feature
your ad, logo, or video (up to ten seconds) on a
continuous
loop for four days.
Benefit: “Commercial Spots” are shown more than 600
times in all classrooms, common areas, registration, and
online during the ACE Program.
Video Specifications: Flash/Video Files: (swf, fla, flv, avi,
mov, wmv) 800 px wide by 600 px tall; 24 fps (frames
per second); 10 seconds in length.
Materials Due: August 15
(800) 284-3937 · www.jcahpo.org
g
For Excellence in
the
Future of Eye Car
e
_______________
Signature
_________
_______________
_______________
Name (please print)
_______
_______________
_______________
Address_________
_______
_______________
_______________
City____________
_______
EDUCATION & RESEARC
______Zip______
_______________
_____H
_____
FOUNDAT
State_
ION
2025 Woodlane Drive
__
- __________
St. Paul, Minnesota one (_______) ________
55125-2998
Home Teleph
__
(651) 731-2944
___ - __________
(800) 284-393
7 ___) _____
Telephone (____
E-mail: jcahpo@
Business jcahpo.
org
www.jcahpo.org
___________
_______________
_______________
E-mail Address____
estate
❍ Peter Y. Evans
Fund
s Endowment
❍ Alice O. Gelina
Memorial Fund
Keeney, MD,
❍ Arthur H.
ment Fund
Stein, MD, Endow
❍ Harold A.
Fund
rial Scholarship
Memo
❍ Phil Weber
reduce my
on how I may
PO
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❍ Please send
a permanent Legac
taxes through
ation
Research Found
Education &
· www.jcahpo.org/
• www.jcahpo.or
Corporations · Found
ations
Platinum
$10,000+
Gold
$5,000 - $9,999
Silver
$1,500 - $4,999
Bronzek You
Research
Than
$500PO
Education and
- $1,499
JCAH
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the
. Through gener
Your gift to
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Individuals · Societi
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such as you,
Chairman’s Award*
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$10,000+
support from
eye care, and
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$1,000 - $4,999
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&
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(total contributions
sincepayab
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❍ Check (made
Hall of Fame
Foundation)
Research
$200,0
00+
❍ AMEX
Leader
DISCOVER
$100,000 -❍
$199,000
Partner❍ VISA/MASTERCARD
$50,000 - $99,999
Benefactor
_____
$25,000 - $49,99_____
_______________
9
Patron
_______________
Account #____ $20,000 - $24,999
Torchbearer*
$15,000 - $19,999
Pace Setter*
______
$10,00 - $14,99
____/_
9
Pioneer*Expiration Date _____0__/___
*Individuals and Societi $5,000 - $9,999
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____
❍ Please check hereCode (CVS) _______________
Security if you do not wish to
have
your name publish
____________
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list. __________
_______________
EDUCATION & RESEA
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FOUNDATION
www.jcahpo.org/fo
unda
tion
ACE Program Marketing Opportunities
ACE Program Bulletin Ad
Price varies - see below for details
Description: This is the comprehensive guide for the entire ACE
Program, distributed to more than 40,000 ophthalmic professionals
including ophthalmologists, ophthalmic technicians, and clinic
managers. The Bulletin is also viewed online over 30,000 times
every year.
Benefit: Every attendee will have your company logo and message
close at hand throughout the entire program. No matter their
location at the program, your organization will be within view. Space
is limited; take advantage of being one of the premier advertisers!
Materials Due: June 1
ACE Program Bulletin Mechanical and Digital Requirements
Options
Sponsor Entire Bulletin
Inside Front Cover
Outside Back Cover
Inside Back Cover
Inside Pages
Day-at-a-glance
Size
Name and Logo
Recognition- Front cover
Full Page
3/4 Page
Full Page
Full Page
1/2 Page
Full Panel
Trim Size
Bleed Size
Color/BW
Price
8.375x10.875
8.625x11.125
4-Color
$10,000
8.375x10.875
8.375x6.75
8.375x10.875
8.375x10.875
7.5x5
1.75x9.75
8.625x11.125
8.625x6.875
8.625x11.125
8.625x11.125
NA
NA
4-Color
4-Color
4-Color
BW
BW
BW
$5,000
$5,000
$3,500
$1,500
$750
$500
File specifications: CMYK or Grayscale pdf; tif; jpg. 300 dpi or greater.
For more information, contact the Communications Coordinator at 651/731-7238.
Rolling Banner Ad on
ACE Website Home Page $3,500
Description: A continuous rolling ad on the ACE Website
home page gives your company unique, widespread
coverage for months leading up to, and during, the event.
Benefit: This includes logo, message, and a direct link
to your website.
Materials Due: June 30
Video Specifications: Flash: 610 px wide by 285 px tall
24 fps (frames per second); 7-10 seconds in length;
or JPEG/PNG: 610 px wide by 285 px tall; 72dpi.
(800) 284-3937 · www.jcahpo.org
ACE Program Marketing Opportunities
Keynote Lecture $5,000
Description: This is the highlight of the ACE Program. Be the official
sponsor of the Keynote Lecture, which is free to all ACE attendees.
Benefit: Includes onsite signage, verbal acknowledgement during
the introduction by JCAHPO’s President, special listing in the program
bulletin, and company logo and message on screens before and after
the lecture.
Sub-Specialty Sessions $3,000
Description: Each year, high quality, specialty courses are selected to
get attendees excited about their professional development. These very
popular courses fill up fast and are a great way to show your company’s
commitment to high quality ophthalmic education. Contact JCAHPO for
this year’s area topics.
2014 ACE Program
Keynote Speaker,
Hunter Cherwek, MD
- with Marc Lafontaine, COMT
“ORBIS INTERNATIONAL
It Starts with Vision”
Benefit: Includes signage outside the classrooms and
acknowledgement in the ACE Program Bulletin (printed and
online versions).
Workshops $500 per workshop
(Call for multiple workshop pricing)
Description: Sponsor a hands-on training course, with
products that your company makes. Contact JCAHPO for
current course topics.
Benefit: Includes signage outside the classrooms and
acknowledgement in the ACE Program Bulletin (printed and
online versions).
(800) 284-3937 · www.jcahpo.org
2013 ACE Program
Keynote Speaker,
Robert Osher, MD
“Evolution of the Surgical
Treatment of Astigmatism”
ATPO Annual Meeting Marketing Opportunities
ATPO’s three-day Annual Meeting is held in conjunction with
JCAHPO’s ACE Program and the AAO’s Annual Meeting.
Association of Technical Personnel in Ophthalmology
Scientific Session $6,200
Description: Sponsoring this day of highly attended
courses, including the popular, “Who Wants to be a
SuperTech?” is a great way to show your support of
this high-quality ophthalmic education.
Benefit: Includes signage outside the classrooms and
acknowledgement in the ACE Program Bulletin (printed
and online versions).
Grand Rounds $5,000
Description: Grand Rounds is a popular series of
courses featuring innovative topics and presenters.
Make your impact at the highlight of the ATPO’s
Annual Meeting.
Benefit: Includes signage outside the classroom and
acknowledgement in the ACE Program Bulletin (printed
and online versions).
Certification Exam
Review Sessions $2,000 per session
Description: Exam Review Sessions are a popular
series of courses for ophthalmic technicians to help
them prepare for upcoming certification examinations.
Sponsorship of these sessions highlights your company’s
dedication to certification and standards of training.
Benefit: Includes onsite signage outside the classroom
and acknowledgement in the ACE Program Bulletin
(printed and online versions).
Refreshment Breaks Scientific Session $1,600
Description: Your company will be listed as the provider
of the refreshment breaks.
Benefit: Includes onsite signage and acknowledgement
in the ACE Program Bulletin (printed and online versions).
Sunrise Welcome $1,600
ATPO Keynote Lecture $2,000
Description: Sponsoring the ATPO Keynote Lecture
demonstrates your company’s commitment to providing
quality resources for the eye care industry.
Benefit: Includes onsite signage outside the classroom
and acknowledgement in the ACE Program Bulletin
(printed and online versions).
ATPO Membership Reception $3,500
Description: Help bring together ATPO members in
a celebration of the profession by being the official
sponsor of the ATPO Membership Reception.
Benefit: Includes signage outside the classroom and
acknowledgement in the ACE Program Bulletin (printed
and online versions).
Description: Kickoff the ATPO events! Your company will
be listed as the provider of breakfast.
Benefit: Includes onsite signage and acknowledgement
in the ACE Program Bulletin (printed and online versions).
“Be Seen” Broadcast $500
Description: “Commercial Spots” are available that
feature your static ad & logo, or a video clip on a
continuous loop.
Benefit: “Commercial Spots” are played in the
classroom, through out the day.
Materials Due: August 1
Specifications: Flash/Video Files: (swf, fla, flv, avi, mov,
wmv) 800 px wide by 600 px tall; 24 fps (frames per
second); 10 seconds in length.
(800) 284-3937 · www.jcahpo.org
Year-Round Marketing Opportunities
Regional CE Programs
JCAHPO and ATPO offer monthly CE Programs across the country, which
allow you the opportunity to reach more ophthalmic professionals, more
often, and in more places.
Registration Form
North Carolina Continuing Education Program
11 JCAHPO Credits
Registration form may be duplicated. Please use one form per registrant.
Registration
Deadline:
September 10, 2012
Regional Brochure $1,000 (per program)
· Course fees include: JCAHPO CE credits, continental breakfast, lunch, and refreshments during breaks.
· A processing fee of $75.00 will be deducted from each cancelled registration.
· If your registration total is less than $75.00, no refunds will be made. ATPO Memberships are non-transferable and non-refundable.
· All cancellations and requests for refunds must be received by JCAHPO in writing no later than September 10, 2012. No refunds will be granted after that date,
regardless of the reason, unless the conference is cancelled by JCAHPO.
· Fees paid in American currency, checks, bank drafts drawn on U.S. banks, VISA, MasterCard, Discover, or American Express are accepted. Registration by fax or online
is accepted if fees are charged to a credit card.
· A link to course handouts will be e-mailed to registrants one week prior to the meeting date.
I wish to register for:
All check payments must be in U.S. funds and drawn on a U.S. bank.
Description: Cover page placement of your black and white logo
and/or inside ¼ page black and white ad
o Registration:
o One-year ATPO Membership (receive ATPO member price)................ $75.00
o JCAHPO Certified or ATPO Members .................................................. $195.00
o Other registrants ................................................................................. $220.00
Your Ad
Here
o Group discount**:
o JCAHPO Certified or ATPO Members .................................................. $185.00
o Other registrants ................................................................................. $210.00
o Additional Onsite Registration Fee ........................................................... $50.00
Fee added to any registration package selected when purchased onsite.
o Please add a $_________contribution to the
JCAHPO Education and Research Foundation. ..........................$____________
Your Logo Here
TOTAl $____________
** Group Discount applies when 3 or more OMP from one clinic register for a meeting.
Registration forms must be sent together.
• Register Online: http://www.jcahpo.org/registration/
Circulation: The Regional CE Program brochures are mailed &
emailed to thousands of ophthalmic professionals through out
the year. The brochure is available on the JCAHPO Website.
• Mail form and payment to:
JCAHPO - 2025 Woodlane Drive, St. Paul, MN 55125
Special Dietary Needs: Please indicate dietary restrictions below:
o Kosher
o Vegetarian
o Gluten-free
• Fax this completed form to: (651) 731-0410 (Credit card charges only)
Please PRINT clearly using blue or black ink.
Name
Professional Credentials
JCAHPO ID#/ATPO Member #
Date of Birth (mm/dd/yy)
Home Address
City
State (Province)
Home Telephone (
Zip (Postal Code)
)
Country
E-mail (required for handouts/evaluations)
Practice/Business
Address
City
State (Province)
Work Telephone (
Zip (Postal Code)
)
Fax (
Country
)
IN CASE OF EMERGENCY, PLEASE NOTIFY:
PAyMENT INFORMATION
o Check enclosed (payable to JCAHPO; U.S. Funds)
o VISA o MasterCard o Discover o American Express
______________________________ (_____) _______________
Name
Telephone Number
The following information is required to process credit card orders:
Benefit: Visibility in the comprehensive guide for the Regional
CE Program, available in print and online.
______________-______________-______________-______________
Credit Card Number
__________________
Security Code
(3 or 4 digits on front
or back of credit card)
_______ /_______
Expiration Date
____________________
Cardholder’s Zip Code
Cardholder’s Address
Name as it appears on credit card (please print)
Cardholder’s Signature X
A link to course handouts will be e-mailed to registrants one week prior to the meeting date.
JCAHPO® 2025 Woodlane Drive, St. Paul, MN 55125 • (800) 284-3937 • Fax (651) 731-0410 • www.jcahpo.org
Materials Due: Varies by date of program, call for details
Importance of Ophthalmic Medical Technicians
How You Can Help
The Demand for Patient Care
Association of Technical Personnel in Ophthalmology
Support Beyond Certification
Focused on your future!
Onsite Flyers or Brochures $2,000 (per program)
• Cataracts
• Diabetic retinopathy
• Glaucoma
• Retinal, corneal, and congenital diseases
Visionary Society:
Description: Your company brochure or flyer handed out to
every attendee.
The Joint Commission on Allied
Health Personnel in Ophthalmology
(JCAHPO®) was established as a notfor-profit organization in 1969 to offer
certification and continuing education opportunities to ophthalmic allied health personnel.
Since then, more than 25,000 ophthalmic health professionals in the U.S., Canada, and
around the world have earned JCAHPO certification.
“The contributions
of highly skilled,
Administrative costs of the Foundation are assumed by JCAHPO.
certifi
JCAHPO certification examinations are accredited by the National Commission for
Certify- ed OMT enable
ing Age (NCCA) and a member in good standing of the National Organization Competency
ophthalmologists and
Assurance (NOCA)
All contributions to the Foundation are deductible for Federal Income Tax purposes toclinics
the
to function
maximum level provided by law.
more efficiently.”
JCAHPO’s mission is to enhance the quality and availability of ophthalmic patient care
by promoting the value of qualified allied health personnel and by providing certification
and education.
EDUCATION & RESEARCH
FOUNDATION
❍ $700
❍ $100
❍ $1,000+
❍ $300
❍ Other $_______________
2025 Woodlane Drive
St. Paul, Minnesota 55125-2998
(651) 731-2944 • (800) 284-3937
❍ Harold A. Stein, MD, Endowment Fund
❍ Please send me information on how I may reduce my estate
taxes through a permanent Legacy Gift to the JCAHPO
Education & Research Foundation
2025 Woodlane Drive
St. Paul, Minnesota 55125-2998
❍ Check (made payable to the JCAHPO Education &
Research Foundation)
❍ VISA/MASTERCARD ❍ DISCOVER ❍ AMEX
Account #____________________________________________
Expiration Date _______/_______/_______
Security Code (CVS) ___________________
____________________________________________________
Signature
Name (please print)_______________________________________
Address______________________________________________
City_________________________________________________
State________________________________Zip_____________
Home Telephone
(_______) ________ - ____________
Business Telephone (_______) ________ - ____________
❍ Phil Weber Memorial Scholarship Fund
(651) 731-2944 (800) 284-3937
E-mail: jcahpo@jcahpo.org
www.jcahpo.org
JCAHPO certifies ophthalmic allied health professionals at four core levels:
· Certified Ophthalmic Assistant (COA®)
Your gift to the JCAHPO Education and Research
Foundation is greatly appreciated. Through generous
support from individuals such as you, advances
continue to be made in the field of eye care, and talented
professionals receive the training they need to deliver
this care to people across the globe well into the future.
Consult with your tax professional, as your gift to
our 501(c)(3) nonprofit foundation may be fully taxdeductible as a charitable contribution.
For Excellence in the
Future
of Eye Care
Form of Donation Payment
❍ Arthur H. Keeney, MD, Memorial Fund
E-mail: jcahpo@jcahpo.org · www.jcahpo.org/foundation
EDUCATION & RESEARCH
FOUNDATION
Membership Benefits
• Earn 4 FREE Continuing
Education credits
• Viewpoints® Magazine
❍ $500
Contribution Amount
Annual Gift Recognition
Corporations Pledge
· Foundations
Amount
$_____________________________
Platinum
$10,000+
The mission of the JCAHPO
Enclosed $5,000 - $9,999
$_____________________________
The number
of individuals
over the age of 65 is Gold
Education
& Research
Foundation
Silver
$1,500 - $4,999
expected
to increase
by nearly 20%
is
to expand
and strengthen
the in the next several
Balance
$_____________________________
Bronze
$500 - $1,499
decades.
But in of
spite
this projected growth, neither
delivery
eyeofcare.
Balance to be paid:
$_____________________________
the number of ophthalmologists or ophthalmic medical
Individuals · Societies
❍ bi-annually ❍ quarterly ❍ monthly ❍ bi-monthly
Scholarships andtechnicians
Grants (OMT) is expected to increase at this same
Chairman’s Award* $10,000+
fast pace.
The Foundation provides
tuition assistance for
President’s Circle*
$5,000 - $9,999
Gifts over $300 may be pledged over a three-year period.
students in ophthalmic training programs, certification
Director’s Circle*
$1,000 - $4,999
The
Need for
OMTcourse fees.
examination fees, and
continuing
education
Fellow*
$500 - $999
❍ Deduct my pledge from my credit card automatically, as
Ophthalmologists
increasingly
Sustaining
$100 - $499
Guidelines and applications
for all scholarships
and rely on the skilled
indicated above, until I notify to discontinue
labor
of certified OMT, freeing time for important Friend
$5 - $99
grants are available at
www.jcahpo.org/foundation.
patient diagnosis and treatment. The contributions
of
*Visionary
Society
designation
accorded
to one):
Please apply my donation to (check
highly
skilled, certified OMT enable ophthalmologists
individuals contributing $500 or more annually.
Special JCAHPO
Projects
❍ Foundation General Fund (for use as most needed)
and clinics to function more efficiently. They are an
• Computerized testing
Cumulative Gift
Recognition
❍ World
Vision Fund
• Online educationimportant part of a successful eye care team.
(total contributions since 1990)
• New certifications
and Grants (check one)
Hall of Fame❍ Scholarships
$200,000+
• Regional specialty CE programs Advantages of Certified OMT
❍$100,000
Training Program
Leader
- $199,000
Four
out of 5 ophthalmologists believe
• International training programs and
curriculum
Partner
- $99,999
❍$50,000
Continuing
Education
that certified OMT make their practice
Benefactor
- $49,999
❍$25,000
Certification
more efficient through:
Patron
$20,000 - $24,999
❍ Designated to a specified fund as indicated below
• Triage screening
Torchbearer*
$15,000 - $19,999
Foundation Contributors
Appleton, -MD,
Memorial Scholarship Fund
• Trouble shooting
Pace Setter* ❍ Budd $10,000
$14,999
❍ Virginia
S. Boyce
Endowment Fund
• Increase
Corporations and Foundations
- $858,736 in number of patients
Pioneer*
$5,000
- $9,999
Commissioners/Foundation Board
*Individuals and Societies
seen- $345,880
per hour
❍ Barbaraonly
Cassin Memorial Fund
Sponsors/Certificants/Others - $236,560
• Effective patient flow
❍ C.
❍ Please check here
if Douglas
you do Memorial
not wishScholarship
to have Fund
JCAHPO Vendors - $30,559
• Increased doctor
❍ Peteron
Y. Evans,
MD, Scholarship
your name published
the contributor
list. Fund
JCAHPO Staff - $21,533
productivity
❍ Alice O. Gelinas Endowment Fund
Combined Federal Campaign - $6,833
Member Organizations - $87,172
What is JCAHPO?
Thank You
❍ Yes! Please acknowledge my tax-deductible gift to the
JCAHPO Education & Research Foundation
More than 11 million Americans today suffer from
serious eye problems that cannot be improved by eye
glasses or contacts, including:
Specifications: Cover: 3.5”x.75”; Inside: 3.75”x2.75”
E-mail Address_____________________________________________
EDUCATION & RESEARCH
FOUNDATION
www.jcahpo.org/foundation
• Reduced rates for
•Technician
Professional
support and
· Certified Ophthalmic
(COT )
· Certified Ophthalmic Medical Technologist (COMT )
educational opportunities
growth
opportunities
· Corporate Certified Ophthalmic
Assistant
(CCOA )
®
®
Employers and peers recognize
JCAHPO credentials
validation
of an individual’s
• Free Salary Survey
• Discounts
on asCOA
, COT
,
knowledge, experience, and commitment to the ophthalmic field.
and COMT® Flash Cards
®
®
®
The Essential Credential in Eye Care
Benefit: Give attendees information to take back to the office.
Join Today at www.atpo.org!
Materials Due: 3 weeks before the program
What do the experts say about CCOA certification?
“This CCOA course should be part of any corporate training curriculum where
sales and marketing personnel are interfacing with ophthalmic professionals. It
will increase their credibility…and ‘raise the bar’ for corporate training.”
Larry J. Brunatti, CCOA,
Retired Pharmaceuticals Professional
“Doctors are busy professionals; they don’t have time for ‘salespeople’ but they are
always interested in learning. I have long been an advocate of training the sales
team to be educators, not salespeople.”
Robert M. Kershner, MD, FACS,
Director of Cataract and Refractive Surgery,
Eye Laser Center, Tucson, Arizona USA;
University of Utah Moran Eye Center
The edge
you’ve been
looking for.
CCOA®
Corporate Certified
Ophthalmic Assistant
For more information regarding CCOA eligibility and application information,
please visit JCAHPO’s Web site at www.jcahpo.org, and click on “Certification”.
2025 Woodlane Drive • St. Paul MN 55125-2998 • USA
(651) 731-2944 • (800) 284-3937 • www.jcahpo.org
(800) 284-3937 • www.jcahpo.org
2015 Regional CE Programs
January 30
ATPO/KCSee Regional Meeting
February 20
Salt Lake City, UT – in conjunction with UOS
March 7
Costa Mesa, CA
April 11
Rochester, MN – in conjunction with Mayo Clinic
April 17-20
June 26-27 Palm Beach, FL – in conjunction with FSO
August 15
Atlanta, GA
September 11-12
Myrtle Beach, SC - in conjunction
with NCSEPS
San Diego, CA – in conjunction with
ASCRS/ASOA
September 19
Cleveland, OH - in cooperation with COPS
May 2
Austin, TX – in cooperation with TMA
May 30 Kiawah, SC – in conjunction with
MUSC Storm Eye Institute
October 24
New York, NY in conjunction with OSN-NY
November 13-16Las Vegas – 43rd Annual ACE Meeting
in conjunction with AAO
October 16
(800) 284-3937 · www.jcahpo.org
ATPO – Annual Buffalo CE Conference
Year-Round Marketing Opportunities
“Be Seen” Broadcast $500 (per day)
Description: “Commercial Spots” are available that feature
your ad, logo, or video (up to ten seconds) on a continuous
loop at Regional CE Programs.
Benefit: “Commercial Spots” are shown before, during, and
after the program in the classroom.
Video Specifications: Flash/Video Files: (swf, fla, flv, avi, mov,
wmv) 800 px wide by 600 px tall; 24 fps (frames per second);
10 seconds in length.
Materials Due: Varies by date of program, call for details
JCAHPO Website Ad
$12,000-one year; $8,000-six months;
$6,000-three months
Description: This is JCAHPO’s official website
(www.jcahpo.org),
which is the most visited and most viewed resource for all
ophthalmic medical personnel. Your company has big things
to say; make sure your message is heard.
Content Includes: All of JCAHPO’s products and services
Circulation: JCAHPO’s website is viewed more than 150,000
times a year by ophthalmic technicians, ophthalmologists, and
ophthalmic clinic managers.
An ad on JCAHPO’s homepage includes a logo, message, and
direct link to your website.
Specifications: Side Banner Ad: 580 pixels x 112 pixels
Bottom Banner Ads: 570 pixels x 125 pixels.
(800) 284-3937 · www.jcahpo.org
Year-Round Marketing Opportunities
EyeLights Newsletter Ad
Description: JCAHPO’s quarterly newsletter is emailed to over
30,000 JCAHPO certificants & affiliates. It is circulated three
times a year and can also be viewed on our website for one
year; then is archived in the “News” section of the website for
another four years.
Your Banner Ad Here
Benefit: Advertise in the most-viewed ophthalmic newsletter
in the field.
A Banner Ad on JCAHPO’s newsletter includes a logo, message,
and direct link to your website.
Cost: Three issues $6,000
Two issues $4,000
One issue $2,500
Specifications: Banner Ad: 580 pixels x 112 pixels
A Column Ad in JCAHPO’s newsletter includes a logo,
message, and direct link to your website.
Cost: Three issues $5,000
Two issues $3,000
One issue $1,500
Specifications: Column Ad: 168 pixels x 168 pixels
Materials Due: Varies - Please call for publishing dates
C
R
on
tin
ui
ng
Ed
uc
R E F I N E M E N T S
io
at
Refinements® Series
The Refinements are a series of print-based, educational
modules that include a quiz approved for 1 JCAHPO Group A
credit which can be used towards a certificant’s recertification.
They are a popular choice of self-study!
Cost: $2,000 per issue
Specifications: Cover placement: 3”x1”
n
Clinical Education Modules
for Today’s Ophthalmic Team
Second Edition #### 2011
Recognition
and Triage
of Ocular
Emergencies
R EVIEWERS
Materials Due: Varies - Please call for publishing dates
Module 0106
Your Logo
Here
(800) 284-3937 · www.jcahpo.org
Year-Round Marketing Opportunities
ATPO Viewpoints Magazine Ad
Description: The Viewpoints Magazine is published by the Association of
Technical Personnel in Ophthalmology, Inc. (ATPO®). Viewpoints features
information for ophthalmic technicians including informative ophthalmic
case studies, pertinent practice information, and features the Harold A
Stein, MD, Best Scientific Paper awarded each year by JCAHPO. ATPO
invites submissions of advertising pertaining to products or services used
in ophthalmology. All advertising submitted for publication in Viewpoints
are subject to a peer review and acceptance. For more information,
contact Mary Evans at (800) 482-4858.
Benefits: Feature your company or product in a respected publication
that goes to all 1,600 ATPO members.
Materials Due: Call for details.
(800) 284-3937 · www.jcahpo.org
2015 JCAHPO/ATPO Sponsorship Agreement Form
Please provide the following information:
Company Name________________________________________________________________________________________________
Contact Name (please print)______________________________________________________________________________________
Address_______________________________________________________________________________________________________
City/State/Zip_________________________________________________________________________________________________
Phone__________________________________________________________Fax___________________________________________
Web Address___________________________________________________________________________________________________
Please email an electronic copy of your company logo (300 dpi, JPG or pdf, 10 mg. max) to janice@jcahpo.org.
PAYMENT INFORMATION
 Check enclosed (All check payments must be in U.S. funds and drawn on a U.S. bank.)
 VISA  MasterCard  Discover  American Express
The following information is required to process credit card orders:
_______________-_______________-_______________-_______________
Credit Card Number
___________ /___________
Expiration Date
__________________
Security Code
(3 or 4 digits on front or back of credit card)
_____________________________
Cardholder’s Zip Code
Cardholder’s Address___________________________________________________________________________________________
Name as it appears on credit card (please print)_______________________________________________________________________
Cardholder’s Signature X________________________________________________________________________________________
E-mail________________________________________________________________________________________________________
Please return to: JCAHPO/ATPO • 2025 Woodlane Drive, St. Paul, MN 55125
Fax: (651) 731-0410 (Credit Card Orders Only) / Tel: (800) 284-3937, ext. 229 / E-mail: janice@jcahpo.org
2015 JCAHPO/ATPO Sponsorship Price List
JCAHPO
 Unrestricted Educational Donation
 JCAHPO  ATPO
$____________
ACE Program Marketing Opportunities
 Tote Bags
 Tote Bag Flyer Inserts
 “Be Seen” Broadcast
 Personalized Pens
Amount
$10,000
$2,000
$2,500
$2,500
Year-Round Marketing Opportunities
Amount
 Regional CE Program
 Regional Brochure Ad $1,000/per program
 Onsite Flyers or Brochures$2,000/per program
 “Be Seen” Broadcast
 JCAHPO Website Ad
 One-year
 Six months  Three months
 Exhibit Table
$1,800
 Rolling Banner Ad
$3,500
 ATPO Viewpoints Magazine Ad
 ACE Program Bulletin
 Sponsor Entire Bulletin
$10,000
 Cover Ads
 Inside front cover
 Outside back cover  Inside back cover
$5,000
$5,000
$3,500
 Inside page ads
 Full page - BW
 1/2 page - BW
$1,500
$750
 Day-at-a-Glance
1.75 x 9.75 - BW
 Keynote Lecture Sponsorship
$5,000
 Sub-Specialty Sessions
$3,000
 Workshops (each)
$500
Amount
$6,200
 Grand Rounds
$5,000
 ATPO Keynote Lecture
$2,000
 ATPO Member Reception
$3,500
 Refreshment Breaks – Scientific Session
$1,600
 Certification Exam Review Sessions
$2,000
 Sunrise Welcome
$1,600
 “Be Seen” Broadcast
$12,000
$8,000
$6,0000
Call for Details
 Eyelights Newsletter Advertisements
 Banner Ads
 Three Issues
$6,000
 Two Issues
$4,000
 One Issue
$2,500
 Refinements Series
$2,000
Company Name
Contact Name
Phone
Email
$500
ATPO Annual Meeting
Marketing Opportunities
 Scientific Session
$500
$500
(800) 284-3937 · www.jcahpo.org
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