Emily A. Goad
Ph.D. Candidate, A.B.D.
College of Business
Department of Marketing, Office 223
The University of Texas at Arlington
Arlington, TX 76019
eagoad@uta.edu
www.emilyagoad.com
EDUCATION
Ph.D., Marketing (Expected Graduation May 2014)
The University of Texas at Arlington
Dissertation Topic: Salesperson Listening
M.B.A., Finance (2008)
The University of Texas at Arlington
B.B.A., Marketing – Cum Laude (2003)
The University of Texas at Arlington
EMPLOYMENT
Department of Marketing
The University of Texas at Arlington
Graduate Teaching Associate
DOCTORAL
MILESTONES
Dissertation Defense: February 2014
Dissertation Proposal: passed May 7, 2013
Oral Comprehensive Exams: passed December 2012
Written Comprehensive Exams: passed October 2012
DISSERTATION
Title: “The Impact of Salesperson Listening: A Multi-faceted
Research Approach”
Chair: Dr. Fernando Jaramillo
Committee: Dr. Lawrence Chonko, Dr. Mary Whiteside, and
Dr. Zhiyong Yang
RESEARCH
INTERESTS
Salesperson job performance, salesperson listening, sales force
management and leadership, sales education, sales and customer
orientation, and ethics
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CONFERENCE
PROCEEDINGS &
PRESENTATIONS
Goad, Emily A. (2013), “A Cascading Model of Listening,”
Proceedings of the National Conference in Sales Management
in San Diego, CA.
Goad, Emily A., and Rebecca VanMeter (2012), “Does Wellness
Lead to Happier, Better Performing Salespeople?” Proceedings of
the National Conference in Sales Management in Indianapolis, IN.
Andrews, Michelle and Emily A. Goad (2011), “Effect of Hispanic
Ethnicity on Selling Orientation,” Proceedings of the National
Conference in Sales Management in Orlando, FL.
PAPERS IN
PROGRESS
Goad, Emily A., and Fernando Jaramillo (Conditional
Acceptance at the Journal of Personal Selling & Sales
Management) “The Good, the Bad, and the Effective: A MetaAnalytic Examination of Selling Orientation and Customer
Orientation on Sales Performance.”
Goad, Emily A. (Accepted to the 2014 National Conference in
Sales Management) “Adaptive Firms and Diligent Salespeople: An
Examination of the Impact on Customer Satisfaction.”
Salespeople’s Interpersonal Sales Orientations with Dr. Fernando
Jaramillo (Refinement)
An Assessment of Salesperson Interpersonal Listening Style
(Development)
The Role of Paralinguistics for Inbound Sales Forces
(Development)
CONFERENCE
REVIEWING
AMS World Marketing Congress, 2014
National Conference in Sales Management, 2013
National Conference in Sales Management, 2011
Society for Marketing Advances – Sales track, 2011
HONORS
2013 Society for Marketing Advances Doctoral Fellow
2013 National Conference in Sales Management Doctoral Fellow,
Best Paper Award
2011 National Conference in Sales Management Doctoral Fellow,
Best Paper Award
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TEACHING
ACTIVITY
Principles of Marketing
Spring 2012 (72 students; Review statistics: 3.8/5)
Fall 2012 (73 students; Review statistics: 4.3/5)
Personal Selling and Sales Management
Spring 2011 (Assisted Dr. Lawrence Chonko)
Summer 2012 (Assisted Dr. Lawrence Chonko)
Spring 2013 (44 students; Review statistics: 4.5/5)
Professional Selling
Fall 2013 (68 students; Review Statistics 4.4/5)
Management and Leadership of the Sales Force
Spring 2014 (34 students; In Progress)
PROFESSIONAL
EDITING
Santiago de Compostela University
Business Administration –Marketing Department
CONSULTING
Arlington Animal Shelter, 2013
Sellmark Corporation, 2011 – 2012
with Dr. J. Fernando Jaramillo and Tanzeeb Hossain
All Saints’ Episcopal Church 2011 – 2012
with Dr. Robert Rogers and Rebecca VanMeter
Institute for Justice, 2010
with Dr. Traci Freling, Dr. J. Fernando Jaramillo, Michelle
Andrews, and Rebecca VanMeter
PROFESSIONAL
ORGANIZATIONS
American Marketing Association, Sales SIG
Global Sales Science Institute
Society for Marketing Advances
University of Texas at Arlington Alumni Association
Zeta Tau Alpha Alumni
INDUSTRY
EXPERIENCE
AmeriCredit Corp. (November 2004 – August 2010)
Investor Relations Analyst
Credit Manager
Brookshire Grocery Co. (May 2004 – November 2004)
Marketing Department Analyst
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Southside Bank (May 2003 – May 2004)
Retail Banker
REFERENCES
Dr. Fernando Jaramillo
Chair and Associate Professor, Department of Marketing
College of Business
University of Texas at Arlington
701 S. West Street, Suite 234
Arlington, TX 76019-0469
Phone: (817) 272-2880
jaramillo@uta.edu
Dr. Lawrence Chonko
Thomas McMahon Professor in Business Ethics,
Department of Marketing
College of Business
University of Texas at Arlington
701 S. West Street, Suite 234
Arlington, TX 76019-0469
Phone: (817) 272-0264
larry.chonko@uta.edu
Dr. Traci Freling
Associate Professor, Department of Marketing
College of Business
University of Texas at Arlington
701 S. West Street, Suite 234
Arlington, TX 76019-0469
Phone: (817) 272-2876
freling@uta.edu
Dr. Zhiyong Yang
Associate Professor, Department of Marketing
College of Business
University of Texas at Arlington
701 S. West Street, Suite 234
Arlington, TX 76019-0469
Phone: (817) 272-0153
zyang@uta.edu
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