GIRI VANKI
Professional Summary
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An accomplished professional with an over all work experience of 8+ years, including 4 Years
in SAP CRM & 4+ years in Financial services sector.
Hands-on experience on SAP CRM WEB UI-2007
Well versed in configuring and customizing the key core concepts of SAP CRM - Base
customizations, Marketing and Sales.
Worked on Middleware in integration of CRM System with R/3 backend and data Exchange.
Skilled in Business Requirement capturing and managing.
Academics
 Master of Business Administration – Marketing & SAP Consultancy from I.S.B.M
 Master of Business Administration – Marketing from Andhra University
 Bachelor of Commerce – from Andhra University
Technical Skills
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Operating Systems
ERP
CRM
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MS Windows NT/2000, 2003 Server
SAP R/3 v4.6C, v4.7
mySAP-CRM 4.0,5.0,PCUI & WEB UI 2007
Work Summary
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Working with I-Perintis (C) Malaysia/Mumbai (Onsite/Offshore), as SAP CRM Consultant
from Dec 2010 to till date.
Worked with Capgemini (C), as Sr. Consultant from August 2009 to Nov 2010.
Worked with a Barloworld (C) as a Functional Consultant August 2008 to July 2009
Worked with KPMG INDIA Pvt., Ltd(C) as an Associate Functional Consultant from June 2007
to August 2008.
Worked with ICICI Prudential as a Financial Services Consultant from May 2006 to June 2007.
Worked with Standard Chartered Finance Ltd., as a Senior Sales Associate from July 2004 to
May 2006.
Worked with Market Matters Pvt. Ltd (GESBI Cards) as Senior Sales Executive from April
2003 to June 2004.
Project Profile
Client: PETRONAS Dagangan BHD, Malaysia
Project Name
Duration of the Project
Title
Project Type
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PDB-MESRALINK
Dec 2010 to till date
CRM Enhancement for MESRALINK
Implementation (Onsite-Malaysia)
Client Description:
PETRONAS, (Petroliam Nasional Berhad) was incorporated on 17 August 1974 as the national oil
company of Malaysia, vested with the entire ownership and control of the petroleum resources in the
country. It has since grown from merely being the manager and regulator of Malaysia’s upstream sector
into a fully integrated oil and gas corporation, ranked among the FORTUNE Global 500 ® largest
corporations in the world.
Roles & Responsibilities:
 Studied and evaluated the client’s Business processes and gathered the client’s requirements.
 Prepared Functional Specification Document as per the client requirement.
 Configured new categories within CRM Interaction Center Web Client(ICWC) to represent
Loyalty Management System(LMS)
 Configured Marketing planning and Campaign management in the CRM system based on the
Regular process requirements
 As part of e-Mail Campaign configured Campaign Types , Objectives, Tactics, Status Profile,
Partner Determination Procedure, Authorization Group, Usage Type, Transaction Type for
marketing Activities, Maintained sender addresses,
 Configured Business Role and Navigation Bar Profile for e-Mail Campaign.
 Configured External list management, which included customizations of mapping formats and
working on address list
 Segmented business partners into target groups based on their attributes as a part of Campaign
Management process.
 Involved in Unit & Integration testing for the development
 Documented Unit Test scripts for the CDDs that are configured and also performed the initial
testing of all the test scripts that were written
 Successfully managed customer expectations while meeting project goals, Objectives, major
milestones and other project deliverables
Client: Schneider Electric Bridge ( GCS_AM) France & India
PROJECT
Duration of the Project
Title
Project Type
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Schneider Electric –Bridge (GCS_ AM)
August 2009 to Nov 2010
CR Cluster - CRM Sales and Service
Support for Global Core Solution (France and India)
Client Description:
Schneider Electric is a global leader in the field of Electrical Distribution, Industrial Control &
Automation, with sales more than 12 billion Euros and market supremacy in over 130 countries
worldwide
Schneider Electric specializes and excels in two domains: Electrical distribution and Industrial
control & Automation i.e.
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Supplying electricity with complete safety, from high voltage to final low voltage
distribution to the consumer.
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Controlling, monitoring, protecting and supervising machines and networks in industrial
processes, infrastructure and buildings
Roles & Responsibilities:
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Responsible for conducting a detailed analysis sessions of clients new Business
requirements/CHR's with end users and business subject matter experts (SMEs)/ Business
Process Owners (BPO's).
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Collaborate with technical and other associated teams for any integration issues, to analyze
and define functional & technical design, develop and implement test plans.
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Also involved in testing, problem solving/fixing the high priority production tickets.
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Responsible to provide estimations, solutions and also preparation of Functional Specs for new
CHR’s/new enhancements
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Worked on the following components:
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Opportunity, Quotation, Contract and Activity Management
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Customer, Product and Organization master data
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Partner determination procedure, Action Profile/definitions, User Status Management
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Commercial Validation (Schneider Specific BP and Document Validation process)
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R/3 integration aspects such as
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Customer, Sales area and product master data replication
Quotation, Order and Contract documents replication process
Client: Bank of Mexico
Company
Role
Duration
Project Profile
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BarloWorld
SAP CRM Functional Consultant
Aug 2008 to July 2009
Production Support
Client Introduction:
Bank of Mexico is the central bank of Mexico. Under the Constitution, it is autonomous in its operations
and management. Its main function is to provide currency to the domestic economy. In discharging this
task, the Bank’s priority is to ensure the stability of the currency’s purchasing power. Its other functions
are to promote both the sound development of the financial system and the optimal functioning of the
payment systems.
Responsibilities:
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Based on the tickets, have studied and evaluated the client’s business processes for the
specific tickets online with the client’s representatives.
Maintaining SLA as per the contract with Client.
Data Replication Errors between r/3 & crm.
Responsible for monitoring of bdocs object, CRM BDOC Modeler.
Involved in activating outbound queues in R/3 and Inbound queues in CRM.
Responsible for creating filters in business objects such as Customer main and Bupa_Main.
Issues related to approval procedures of Campaigns
Configured New Target Groups for different regions.
Successfully managed client’s expectations while meeting Severity levels, Priority Levels,
Severity one issues along with the team.
Client: ING Group
Company
Role
Duration
Project Type
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KPMG India Ltd
Associate Consultant
June 2007 to Aug 2008
E2E Implementation
Client Introduction:
ING Group is a global financial services company of Dutch origin with 150 years of experience,
providing a wide array of banking, insurance and asset management services in over 50 countries. Our
120,000 employees work daily to satisfy a broad customer base: individuals, families, small businesses,
large corporations, institutions and governments. Based on market capitalization, ING is one of the 20
largest financial institutions worldwide and ranked in the top-10 in Europe.
Responsibilities:
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Gone Through AS-IS and TO-BE documents
Involved in Blueprint of business process by preparing Process Flow diagrams, Customer
Input templates (CIT’s) of the as-is and to-be processes.
Configured pre-requisites settings in Middleware for R/3 and CRM.
Customizing activities for transaction types and item categories.
Applied the Business Knowledge for Marketing, Lead management, Campaign management
and E.L.M.
Configuring business activities and integrating customer surveys and evaluations to these
transaction types.
Worked on segment builder for segmentation of business Partners, which included defining of
samples, master groups, profiles and target groups
Transfer marketing plan to MS Project to edit the marketing plan elements and carry out
scheduling.
Configured Campaign Types, Marketing Plan, Campaign Element, Attributes, Attribute Sets and
Data sources for Segmentation, Target Group, Profile Set.
Successfully managed customer expectations while meeting project goals, Objectives, major
milestones and other project deliverables.
Domain Experience
Organization
Role
Period
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ICICI Prudential Life Insurance Company Ltd.,
Financial Services Consultant
May 2006 to June 2007.
Responsibilities:
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Direct Marketing ( Banc assurance )and selling of insurance products Generate business
dealing with customers / clients
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Achieving projected business targets.
Organization
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Standard Chartered Finance Ltd.,
Role
Period
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Senior Sales Associate
July 2004 to May 2006.
Responsibilities:
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Managing the corporate sales of the credit cards.
Analyzing the listed Corporate with Standard Chartered, Clubs & Associations Profile for bulk
sourcing like pre-embossed sourcing or retail sourcing.
Application scrutiny and processing.
Involvement through the application life cycle.
Organization
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Market Matters Pvt. Ltd., (GESBI Cards)
Role
Period
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Senior Sales Executive
April 2003 to June 2004.
Responsibilities:
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Managing the corporate & Retail sales of the credit cards.
Analyzing the listed corporate salary accounts with SBI Bank alliances for bulk & retail sourcing.
Application scrutiny and processing.
Involvement through the application life cycle.