PROFILE
SAFETY ASSISTANCE FO R EMERGENCIES (SAFE)
Home Town Apartment, Flat#6D
87 New Eskaton Road, Banglamotor
Dhaka-1000, Bangladesh
Date: March 31, 2012
TABLE OF CONTENTS
Profile .......................................................................................... 1
Safety Assistance For EMERGENCIES (safe) ............................................. 1
Table of Contents .................................................................................................2
Background ................................................................................... 3
Mission ................................................................................................................3
Vision ..................................................................................................................3
Organizational Summery .................................................................... 4
Legal entity .........................................................................................................4
Location and facilities ...........................................................................................4
Organizational strategy ..................................................................... 4
Key strategy ........................................................................................................4
Purpose of strategy ..............................................................................................4
Scope of the strategy ...........................................................................................5
Strategic alliances ................................................................................................5
Governance ................................................................................... 5
Board of Trustee ..................................................................................................5
Management team ...............................................................................................6
Staff & volunteer ..................................................................................................6
Organization structure.............................................................................................6
Descripton of the program ................................................................. 7
1. awareness & advocacy .....................................................................................8
2. children focus program .....................................................................................8
3. cleanup & climate change .................................................................................9
4. educational seminar and workshop.................................................................. 10
5. emergency response ...................................................................................... 10
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6. first aid booth and event medical support ........................................................ 10
7. flood and post flood activities ......................................................................... 11
8. international mission ...................................................................................... 11
9. safety training and products............................................................................ 11
Fund Development ......................................................................... 12
Sources of fund ................................................................................................. 12
Competitive edge ............................................................................................... 12
Contact ............................................................................................................. 12
BACKGROUND
In 1999, a group of young volunteers banded together to protect the human lives from
post flood devastation in Bangladesh by providing emergency medical services and
safety assistance related to health, food, shelter. Immense response and early success
of this voluntary initiative facilitated to form Safety Assistance For Emergencies (SAFE)
as an organization aiming at helping people to avoid, prepare for, and to cope with
emergencies in a sustainable way. Today, after a decade, SAFE is a well known and
recognized not-for-profit organization in emergency medical response, dealing with a
range of safety, health and environment issues contributing to overall safety situation
in Bangladesh.
MISSION
Save lives by preventing injuries and deaths caused by natural calamities and unsafe
practices at work and home, in schools and communities, and on the roads in a
sustainable way through awareness, educational campaign, emergency response,
product and service development, training and advocacy.
VISION
MAKING OUR BANGLADESH SAFER
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ORGANIZATIONAL SUMMERY
LEGAL ENTITY
Safety Assistance For Emergencies (SAFE) is registered as a trust in 2001 under Trust
Registration Act 1882 in Dhaka, Bangladesh.
LOCATION AND FACILITIES
The registered office of SAFE is located in Gulshan, Dhaka. The Operation Head quarter
is located at Home Town Apartment near Banglamotor circle with an area of 1600 sqft
The infrastructure is equipped with significant technological facilities i.e., IT solution,
multimedia projector and wireless broadband internet. We believe this is an ideal
location for our organization ensuring public visibility, volunteer growth and
opportunities with donations and grants.
ORGANIZATIONAL STRATEGY
KEY STRATEGY
Our key strategy is to create a common platform to work in partnership with likeminded
institutions to prevention injuries and death caused by unsafe practices and natural
disasters, promote safety, health and environmental issues, also helping people to
avoid, prepare for, and to cope with emergencies.
PURPOSE OF STRATEGY
The strategy provides direction for development of SAFE’s emergency health, safety,
and environment policy. Extensive stakeholder consultation further helps to develop
national standards on emergency health, safety and environmental issues. Strategy also
guides and facilitates to set and select priorities that are consistent with strategic goals
and the revision of acceptable and appropriate standards.
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SCOPE OF THE STRATEGY
The concept of safety covers not only the absence of awareness, but also the critical
relationship between the health of people and their safety. The strategy covers the
health and safety at home and school, in communities, and on the roads where there is
a risk of accident caused by unsafe practice. The strategy aims at a wider group
including school children, worker, professional groups, researchers and teachers,
governing bodies of sport and recreational organizations, educational Institutions etc.
STRATEGIC ALLIANCES
Strategic alliance is one of the premier strengths of the SAFE. SAFE’s main mission is to
organize and promote health, safety and environmental efforts that benefit local and
national level by promoting partnerships among likeminded groups and various national
and international alliances. i.e. Make Roads Safe Campaign. Clean Up the World,
Cleanup Bangladesh Coalition, Water Supply and Sanitation Collaborative Council
(WSSCC), Freshwater Action Network, The Ocean Project, Project AWARE Foundation,
Global Handwashing Day, Smart Business Initiative- Alliance.
GOVERNANCE
Under the legal framework, SAFE is governed, by board of trustees, highly qualified
management team consisting of professionals and skilled pool of volunteers.
BOARD OF TRUSTEE
Board of Trustee consists of 7 members and members designated by the organization’s
chartering communities. A three member Executive Committee meets more frequently,
and has the authority to act on behalf of the Board; the Finance Committee meets as
needed and provide recommendations to the Board.
First and foremost, the Board of Trustee is responsible for advocating SAFE’s mission to
the relevant stakeholders. Apart from that, the Board of Trustee also establishes broad
policies contributing to planning, selection, implementation and further continuation of
projects. SAFE Board of Trustee includes:
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Name
Position
1. Sadaf Saaj Siddiqi
Chairman
2. M.K Aaref
Vice Chairman
3. Shakera Siddiky
Vice Chairman
4. Moshiur R. Khandaker
Secretary
5. Dr. Tareq Salahuddin
Treasurer
6. Mohammed Ashrafuzzaman
Member
7. Dr. Rajib Das
Member
MANAGEMENT TEAM
SAFE’s management team represents a mix of well qualified individuals with business
expertise and project management experience. This “hybrid” team has been and will
continue to be crucial to SAFE’s success as a growing organization to create safe
communities in a rapidly changing environment.
STAFF & VOLUNTEER
All the staffs of SAFE are highly qualified with variety of professional experiences
including community mobilization, child development, health, water and sanitation,
awareness campaign and training, monitoring and evaluation, research, advocacy,
project design and management, product development and marketing.
First aid and CPR are two outmost important areas where the volunteers and first aid
responders are trained on a regular basis.
ORGANIZATION STRUCTURE
SAFE Organization Structure
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Board of Trustee
- Prepare strategy and policies,
- Strategy implementation,
-
Idea
generation
and
Executive Committee
new
project development
- Donor coordination etc.
Chief Executive
Chief Operation Officer
o
Policy setting
o
Monitoring policy
o
Advising for course corrective
o
Lobbying with GoB agencies
Chief Finance Officer
Research and
Training and Capacity
Sales and Service
Development
Building
Delivery
Chief Human Resource
Volunteer
DESCRIPTON OF THE PROGRAM
SAFE has successfully done and expanding a wide range of initiatives and projects
aimed at health, environment and safety-related issues; and capacity building. These
include but not limited to:
1) Awareness and Advocacy
2) Children focus programs & Global Hand washing Day
3) Cleanup & Climate change
4) Educational seminar and workshop
5) Emergency Response
6) First Aid Booth and Event Medical Support
7) Flood and post flood activities
8) International missions
9) Safety Training & products
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1. AWARENESS & ADVOCACY
Since its inception in 2001, SAFE has partnered with a number of responsible
organizations who have helped SAFE achieve sustainable outcomes in a range of health,
safety and environmental projects in Bangladesh. SAFE arranges a number of
awareness campaigns (Hand wash, safe water, road safety, heat wave, earthquake
safety, coastal cleanup, waste management)every year on various safety related issues
in Bangladesh in partnership with various organizations or forums (Clean up
Bangladesh, Make Road Safe, Bangladesh Earthquake Society, Clean Dhaka Week etc.).
SAFE develops advocacy materials on safe hand wash steps, road safety (Safewalk,
Keep LEFT, Switch off the mobile and Watch the Roads, fasten your seat belt while
driving) safe clean up procedure and distributes at the national and local level.
2. CHILDREN FOCUS PROGRAM GLOBAL HANDWASHIG DAY
Recently SAFE is working as implementing partners of private sector players and NGOs
to design and implement programs as a part of Corporate Social Responsibility or Social
responsibility. SAFE has worked with Better Business, a working conditions
improvement initiative of Swisscontact – KATALYST in 2006 to provide first aid training
to thirteen micro enterprises from four selected sectors (light engineering, electrical
goods manufacturing, plastic and shoe) adopted by Rotary Club of Dhaka Mid Town as
a part of their social responsibility.
SAFE has successfully completed “Dettol Safe School Handwashing Campaign 2006-7
and 2008-09” with Reckitt Benckiser, one of the multinational organizations for wellknown dettol brand; to aware the students of thirty renowned schools of Dhaka City
about the importance of hand wash as a part of their corporate social responsibility.
Global Handwashing Day on 15th October has been launched by the Public-Private
Partnership from 2008 exclusively aimed at promoting safe hand wash practices among
the schoolchildren. National Handwashing Campaign, a coalition of stakeholders
including Ministry of Local Government n Rural Development, Education and Health,
Department of Public Health Engineering (DPHE) lead agency, BRAC, CARE, DAM, DSK,
ICDDRB, MUSLIM AID, NGO FORUM, OXFAM, PLAN, PSTC, SAVE THE CHILDREN,
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UNICEF, UNILEVER, USAID, WATER AID, WHO and SAFE is partner. Gunnies World
Record of The most people washing their hands involved 52,970 participants, in an
event organized by National Hand washing Campaign partners at multiple locations in
eighty seven thousand schools all over Bangladesh on 15th October 2009.
Project SEARCH is TERI-Tetra Pak initiative that aims to raise awareness amongst
school children, teachers and parents, and the larger school community, on the issue of
waste implementing it in 12 elite schools of Dhaka in partnership with SAFE.
3. CLEANUP & CLIMATE CHANGE
Clean up Bangladesh campaign is a broad-based coalition, including Government
Agencies, Autonomous bodies, Educational institutions, Environmental NGOs and local
environmental groups/clubs. Clean up Bangladesh activities are coordinated by SAFE as
a member of Clean up the World - a global environmental initiative supported by the
United Nations Environment Programme (UNEP) that attracts an estimated 35 million
participants in more than 110 countries each year.
SAFE in association with Clean up Bangladesh coalition partner mobilize more than 10
thousand people through out the year such as School Clean up Day, Clean Dhaka
Week, World Ocean Day, Clean Up the World Weekend, International Cleanup Day with
fun to remove rubbish from our environment. We’re also educating the community
about the importance of waste reduction and management. Cleanup Bangladesh
encourages communities, schools and businesses to organize their own Cleanup events
at any time of the year to clean up and conserve their environment and this number is
growing.
Run for the Ocean(Cox’s Bazar Marathon) was a personal challenges to complete a Half
Marathon (21.1km)/Mini Marathon (10km) took place at Cox’s Bazar on Marine Drive on
8th June 2011 on the occasion of World Oceans Day.
Bangladesh Wildlife Conservation Festival was powerful awareness and conservation
event to bring local and global attention to learn the impact of climate change having
on the forest and wildlife and what are those impacts will mean for forest and human
life, and how we can make a real difference to our forests and wildlife!
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Tiger Run (Sundarban marathon) was a personal challenge to complete a Half Marathon
(21.1km)/Mini Marathon (10km) and Fun Run/Walkathon (5km) took place beside
Sundarban on the occasion of the International Year of Forest.
4. EDUCATIONAL SEMINAR AND WORKSHOP
SAFE arranged seminars on road safety, environmental safety and occupational safety
in collaboration with British Council in 1999. SAFE organized an awareness campaign on
heat wave in 2001, first of its kind in Bangladesh. In 2004, SAFE also arranged a
seminar on earthquake safety in collaboration with Bangladesh Institute of Engineering
(Civil Engineering Division) and Concord Group, a renowned national construction
company.
5. EMERGENCY RESPONSE
SAFE was the first organization on the scene in the Bomb explosion on 14 th April (1st
Baishak) at Ramna Green for significant support in emergency haulage to the nearest
hospitals. After that SAFE had a successful journey till date. Also SAFE EMT reach at
SIDR affected Pathorghata within 24 hours to start medical treatment for whom
injured by cyclone. Simultaneously SAFE water and sanitation team restored pond for
drinking water and buried animal for diseases prevention.
6. FIRST AID BOOTH AND EVENT MEDICAL SUPPORT
SAFE organizes noteworthy number of projects to provide emergency first aid services
to the mass during various religious gathering (i.e. Ejtema), cultural gathering (i.e.
Bengali New Year) and during big national events (Victory day, Independence day,
International Mother Language Day etc) in collaboration with big private sector players
like ACI, Reckitt Benckiser, Ranata, Opso Saline and cultural foundation like Bengal
Foundation every year.
Recently SAFE has provided Emergency Medical support to a number of impactful
events such as Shark Bangla Channel Crossing, a 12 kilometer swimming event from
Teknaf to Sent Martins, organized by Dacca Basecamp (a known water adventure
group), Bangla Marathon (Cox’s Bazar)2008 organized by Bangla Mountaineering and
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Trekking Club (a leading mountaineering and expedition club), Challenge of the Longest
Beach 2007, a 100 kilometer walkathon from TeKnaf to Cox’s Bazar organized by
Gramenphone & Activate Bangladesh and Safety Fair 2007, an event sponsored by
Rahimafrooz and cosponsored by Savlon-ACI, Paril Baishakhi utshob 2009 organized by
Paril gram basi and BTEF, Modhumoti Art Camp 2010 an event of Bengal Foundation.
Bangla Marathon 2010(Cox’s Bazar) organized by Extremist (a total fitness club).
Kewkradong Trekking Challenge 2011
7. FLOOD AND POST FLOOD ACTIVITIES
With support from Gazi Tank and CARE (under the project US AID funded project),
SAFE distributed safe water in flood affected areas of Demra during the flood of 2004.
Consequently, based on the success of this activity, SAFE undertook Tube Well
Disinfected program supported by Global Heavy Chemicals Ltd. and hence created a
sustainable solution for pure drinking water during the post flood disaster situation.
8. INTERNATIONAL MISSION
SAFE has volunteered for a number of international emergency missions i.e. Gujrat
(February 10-27, 2001), Srilanka (Jan7-Feb 7, 2004) and Kashmir (November 1121,2005) in order to be acquainted with the earth quake related emergency services so
that the experience and knowledge can be applied to develop preventive measures for
such instance in Bangladesh.
9. SAFETY TRAINING AND PRODUCTS
Various training (First Aid, CPR training and life saving skills) is one of the specialized
areas and main revenue generating activity of SAFE. Basic first aid training is given to
Government Organizations (Roads & Highway department of Government of
Bangladesh), Educational institutions (BUET), Donor funded projects and International
NGOs (Actionaid Bangladesh, Swisscontact Katalyst, MSF-Belgium, Save the Children)
and national and international companies (RMG factories). High Point Rendel Since
2000, 1720 people were trained basic first aid training.
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SAFE has developed customized first aid kits, first aid stickers and guide for home,
school, workplace and travel. SAFE strives to promote life saving skills and products,
under safe school campaign, distribution of first aid kits among 30 schools in Dhaka
metropolitan area that partner in safe schools network.
FUND DEVELOPMENT
SOURCES OF FUND
SAFE relies on both corporate funds and service delivery to build, operate, and support
safety program in its network. Corporate sponsorship is one of the main sources of
funding for SAFE. Multi-year commitments concentrate on core operating activities
rather than fund seeking. Creates and increase SAFE brand image and stability
COMPETITIVE EDGE
SAFE has been successfully running it under development for approximately 10 years
now. SAFE designs and develops project and programs that complements rather than
compete with the projects developed by national and international organizations at
global, regional and national level. However, SAFE has successfully developed and
implemented a number of unique and demand driven projects for various communities
in Bangladesh those are exclusively solution oriented and within the reach of
disadvantaged groups.
CONTACT
Moshiur R. Khandaker
Chief Executive
Home Town Apartment, Flat-6D
87 New Eskaton Road, Banglamotor
Dhaka-1000, Bangladesh
Phone: 880-2-9342718, 01730054888 Fax: 880-2-9342718
Email: safe@safe.org.bd, safebangladesg@gmail.com
Web: www.safe.org.bd https://www.facebook.com/groups/nirapad/
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