File - Jennifer Magid

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JENNIFER G. MAGID
917-406-6964
jennifermagid@gmail.com
11 Spicewood Lane, Wilton Ct
Copywriter, editor, and proofreader who can think conceptually and develop and manage content for
websites, blogs, shopper marketing, books, retail catalogs, consumer magazines, and trade publications.
EXPERIENCE
Integrated Marketing Services, Norwalk, CT
March 2010 – March 2014
Copywriter
Write copy, including brochures, headlines, signage and custom publications, for agency's Shopper Events instore demo division, consisting of the clients Sam’s Club, Walmart, and Kroger. Also write for additional personal
care and grocery clients, including Dove skincare and other Unilever brands, within agency.
 Generate concepts and program names for grocery, personal care, wellness brands and demo events
 Member of original team at agency that developed and grew Shopper Events in-store demo division from
ground up. Participate in additional pitches for new clients and campaigns.
 Recruit and manage freelance talent for custom editorial projects.
FREELANCE/CONTRACT
Writer, Editor
2005 – 2010
 Copywriter for Victoria’s Secret catalog and website
 Fact checker for Peter Pauper Press (Little Black Book city guides)
 “The Bride Guide”: featured wedding advice blogger for Everydayminerals.com
 Writer for Weekly Reader publications Current Health and Career World
 Author of celebrity profile books targeted at young adult Hi-Lo readers for Gareth Stevens Publishing
 Contest management for Weekly Reader Custom Publishing
 Writer for Psychology Today; Cousteau Kids; BeautyAddictmag.com; WeGoBridal.com
READER’S DIGEST, Pleasantville, NY
September 2008 – December 2009
Senior Editor, Weekly Reader division
Managed the publishing life cycle for youth nonfiction books, ages pre-k to high school, for the Weekly Reader/Gareth
Stevens library books division.
 Edited and proofread manuscripts for content, grammar, and educational objectives. Series worked on include:
“Amazing Animals”, “Today’s Superstars”, “People We Should Know”, and “Where People Work”. Edited
September 11: A Primary Source History.
 Collaborated with designers and executive editor on creative direction of book projects. Worked with photo
editor to research and select book photography.
 Recruited freelance writing talent, assigned projects, and worked with authors to shape manuscript content.
 Created customizable scheduling template to help improve the planning process for each book’s production.
NEIMAN MARCUS, Dallas, TX
January –August 2008
Managing Editor, NM InSite
Developed, produced, and managed web content for InSite, a style blog connected to NeimanMarcus.com.
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Conceptualized and implemented interactive features including slideshows, polls, and video for InSite. Worked
with the Neiman Marcus online marketing division to develop an improved balance of editorial content,
featured products, and blog publicity. Efforts resulted in an increased amount of consumer traffic and
participation on the website by approximately 30 to 50 percent.
Led weekly meetings with the blogger team, focusing on the development of website publicity and feature
ideas. Managed scheduling, assigning, editing, and proofreading of staff writers’ blog posts.
Researched and wrote daily posts on targeted Neiman Marcus products and general interest feature topics
including fashion, beauty, style, home and entertaining, and retail trends. Attended store events and
interviewed visiting designers for online profiles.
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Produced customized email content for store-affiliated designer’s websites
JENNIFER G. MAGID
www.jennifermagid.com
Page Two
WEEKLY READER CORPORATION, Stamford, CT
March 2005 – December 2007
Editor, Current Health 1 Magazine (2006-2007)
Conceptualized, developed, and managed all content for monthly pre-teen health and fitness periodical.
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Worked with art director to collaborate on the design of Current Health 1. Redesigned the content and
appearance of Weekly Reader’s teen fitness program, Get Up and Go!, that appeared monthly in the
magazine and online.
Researched and wrote web content for Weekly Reader website, including homepage features and magazinespecific editorial. Wrote monthly Current Health 1 teacher guides to enrich and supplement magazine themes
during class lessons. Wrote and researched features and monthly department pages for Current Health 1.
Identified and recruited freelance writing talent. Planned, assigned, and managed all freelance content and
budgeting for editorial content. Edited and proofread all magazine articles. Result of efforts included two
Association of Educational Publishers Distinguished Achievement Awards for Current Health 1.
Editor, Consumer & Custom Publishing Division (2005–2006)
Managed custom educational projects through full program life cycle including concept development, client
management, copywriting, design, printing, and industry partner feedback.
 Partnered with business sponsors for the development of youth educational programs and educator materials.
Examples of work include: teaming with the U.S. Department of Agriculture for the development of a Food
Pyramid awareness program used in schools across America, managing all aspects of a teen essay contest in
conjunction with the film “Sisterhood of the Traveling Pants”, writing a series for Plan USA targeting child
poverty, and creating supplemental materials with a health theme for several food industry clients.
 Wrote, edited, and proofread department materials including educational programs, activity handouts,
advertorials, and web content.
TEA AND COFFEE TRADE JOURNAL, New York, NY
2003 – 2005
Associate Editor
Researched and wrote stories about the beverage industry, upcoming industry events, and new product launches and
trends. Edited magazine for content and grammar. Assigned articles to freelance writers, represented magazine at
international industry trade shows, and recruited and managed staff of editorial interns.
TEEN PEOPLE MAGAZINE, New York, NY
2001 – 2003
Beauty & Health Assistant
Identified up-and-coming trends in the beauty and health industry by monitoring celebrity product usage, analyzing
publicist press releases, attending new product launches, and maintaining industry relationships. Researched and
selected products for coverage in beauty articles, validated all product details, such as retail pricing and availability,
and wrote beauty department front of book and feature articles.
IN STYLE MAGAZINE, New York, NY
2001
Editorial/Special Projects Assistant
Reported to Special Projects Editor to help plan and manage advertiser-sponsored events for the magazine.
Assisted magazine’s Editor-in-Chief on as-needed basis; reported on celebrity events and parties for InStyle.com, and
assisted within beauty department as needed.
MTV NEWS & SPECIALS, New York, NY
Production Assistant
1999
Collaborated in the making of the MTV documentary “True Life: I’m A Computer Hacker.” Assisted on pre and post
production, including scheduling, tape logging, and editing.
EDUCATION
Master of Arts - Journalism
New York University, New York, NY
2001
Bachelor of Science - Journalism & Mass Communications
University of Colorado at Boulder, Boulder, CO
1998
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