FOR IMMEDIATE RELEASE
AVIVAGEN PRESENTS AT KANSAS CITY ANIMAL HEALTH INVESTMENT FORUM
OTTAWA, ONTARIO, September 12, 2012 – Avivagen Inc. (TSXV:VIV), a commercial wellness company,
announced that it presented at the prestigious Kansas City Animal Health Investment Forum on August
27, 2012. The conference was attended by over 200 people representing many of the major animal health
companies, with a large representation from the Kansas City Corridor, home to more than 220 animal
health companies that account for 32% of the $19 billion global animal health industry. Kim Young, vice
president of bioscience recruitment, Kansas City Area Development Council, commented “We were very
impressed by the caliber and sophistication of the 2012 Investment Forum presenting companies”.
Avivagen was among 13 companies selected to present at the conference, of which only 3 came from
outside the U.S. Avivagen’s presentation, delivered by company President Dr. Graham Burton, focused on
the global potential of the company’s novel, proprietary OxC-beta product to become an alternative to
sub-therapeutic levels of in-feed antibiotics in enhancing health and productivity in food animals. “The
Kansas City Animal Health Investment Forum was a valuable opportunity to create awareness among key
decision makers in the animal health industry of the features and strengths of our OxC-beta product, as an
alternative to address the increasing need to seriously reduce the amount of antibiotics used for growth
promotion in animals”, commented Graham Burton. “In 2010 we were fortunate to be selected to present
at that edition of the conference. This led ultimately to a distribution agreement with a major animal
health company for distribution of our Oximunol™ Chewables for dogs. Similarly, our 2012 showcase
presentation has allowed us to meet with key opinion leaders and decision makers for the largest players
in the animal health industry. We are now following up on those meetings with an aim to choose an ideal
partner to help us commercialize our novel OxC-beta product in the large and growing food animal
market. While we are confident of our OxC-beta’s product potential, we cannot guarantee if and when a
commercialization partnership will occur.“
About the OxC-beta Livestock Feed Additive
Antibiotics have been used for decades in livestock animal feeds to promote growth and more efficient
feed utilization. Considerable concern now exists that this practice contributes to the development of
pathological bacteria with acquired resistance to antibiotics used in human medicine. As a result the use
of antibiotics in feeds has been banned in Europe and Korea, and other countries are seriously looking to
follow suit. Although in the US and Canada antibiotics are still heavily used in feeds, the practice is coming
under increasing scrutiny by both consumers and government health agencies alike. The US Federal Drug
Administration released a document in 2011 indicating that 80% of all antibiotic use in the US is in
agriculture, with feed additives accounting for 75% of this usage. In the past year restrictions have been
put in place in the US regarding selected antibiotics. As a non-hormonal, non-antibiotic alternative derived
by spontaneous oxidative transformation of the micronutrient ß-carotene, OxC-beta is a novel,
proprietary complex of non-vitamin A products discovered, developed and owned by Avivagen. The
product achieves its health and productivity benefits through a unique combination of immunological
properties. Clinical trials with swine and poultry have shown that low parts-per-million levels of OxC-beta
in feed produce results comparable to those of antibiotics. Unlike traditional antibiotics, OxC-beta
provides productivity benefits without causing antibiotic resistance, because its action does not involve
killing bacteria directly. OxC-beta is cost-competitive with in-feed antibiotics, making it a strong candidate
for consideration as a low-risk, veterinary health product alternative for reducing the use of in-feed
antibiotics. Growth promotion feed additives for food animals is a multi-billion dollar global market, with
target markets including poultry, swine, turkeys, calves, layers, dairy cows and aquaculture.
About Avivagen
Avivagen, a wellness company, is developing and delivering products for animals and humans to assist in
optimizing health and daily quality of life. Avivagen is advancing product candidates for the food animal
market, companion animal market and various potential human applications. More information can be
found at www.avivagen.com.
Forward Looking Statements
This news release includes certain forward-looking statements that are based upon current expectations,
which involve risks and uncertainties associated with the business of Avivagen Inc. and the environment in
which the business operates. Any statements contained herein that are not statements of historical facts
may be deemed to be forward-looking, including those identified by the expressions “will”, "anticipate",
"believe", "plan", "estimate", "expect", "intend", and similar expressions. The forward-looking statements
reflect the current expectations of Avivagen Inc. regarding future results or events. These forward-looking
statements are subject to a number of risks and uncertainties that could cause actual results or events to
differ materially from current expectations. Avivagen assumes no obligation to update the forward-looking
statements, or to update the reasons why actual results could differ from those reflected in the forwardlooking statements.
Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of
the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.
For more information:
David Hankinson
CEO, Avivagen Inc.
Phone: 902-825-9270
d.hankinson@avivagen.com
Graham Burton, PhD
President and Co-Founder, Avivagen Inc.
Phone: 613-990-0969
g.burton@avivagen.com