EDS Hosting: Built on EDS [ Look and Feel Notes. Branding follows the newly established branding requirements for EDS as described in information to be provided. Please note: EDS does not allow any manipulation of or animations that involve alter their company logo in any way. ] [ Concept Notes. This concept creates a visual metaphor showing a stylized streetscape (everything at street level and above) in a really colorful, dimensional (maybe in the visual style of the Nike website) style, and futuristic; with the underlying physical infrastructure (utilities, bridges, water and gas lines, etc.), everything just below the street/surface, shown as EDS backbone/infrastructure either through literally making animated text that emphasizes this, or through adding the infrastructure in synch with the voice-over. The infrastructure might “deconstruct” and “reconstruct” itself adding new bits, replacing old bits, and move almost as if it were alive (to illustrate keeping up with constantly changing technology and client-innovations). This visual metaphor plays through the piece from beginning to end—bookending visual concepts often weakens the message. ] _______________ [ Header: EDS Web Hosting Services | Technology Infrastructure | IT Services ] V/O As you build next generation robust functionality for your business, EDS builds next generation technology infrastructure and IT services to support it. [ Streetscape illustration/animation starts building on screen. ] _______________________________ [ Header: Full Service Managed Services | Flexible Solutions ] V/O EDS can manage your entire web hosting infrastructure, freeing you to focus on business and creative content that generates revenue and improves your customer service and productivity. Our flexible solutions allow you to scale your operations up or down, only paying for what you need, when you need it. [ Illustration continues building—could build out sub-street infrastructure ahead of above-street structure, then show a structure “scaling” up and down to emphasize points in VO here. Show this copy on screen . . . (maybe under “street level” of growing illustration) Web Hosting Infrastructure Support and Management Application Hosting Data Storage, Backup and Recovery Web Security (Business Continuity & Disaster Recovery) _______________________________ Page 1 of 3 [ Vendor Neutral, Industry-Leading Solutions ] V/O Technology and your business requirements change fast. EDS partners with industry-leading vendors to offer the best solutions for you, regardless of vendor. [ Illustration continues building—could show something (hints at IBM’s one-size-fits-all solutions) that undergirds or interfaces with a top-level structure, but not very well, then erase it and replace with an exact fit. Show this copy on screen . . . (maybe under “street level” of growing illustration) [Note to Sean: there may be as many as 6 of these—EDS Marketing is working on clearance to use names or logos.} EDS Agility Alliance Partners Sun Microsystems Cisco Systems Microsoft Oracle Dell SAP ] _______________________________ [ Header: Premium Web Hosting Services | Innovative, Cost-Effective Solutions | Guaranteed Service Levels ] V/O EDS provides an innovative, cost effective solution while providing guaranteed up-time, keeping your mission-critical websites, portals, and hosted applications operational around the clock and across the world. [ Illustration continues building—could add a “government” building of some sort, then add a clock and show the hands rotating around a 24-hour cycle. ] _______________________________ [ Header: Recoverability | Responsiveness | Prevention ] V/O And as you grow, we help you plan for change: anticipate, identify, and correct problems fast, and then find the root causes to take corrective actions and eliminate issues in the future. [ Illustration continues building—could maybe change perspective and add some buildings a little off in the distance (down the road), quickly add and remove a structure, add something to the infrastructure that better supports it, then add back in. ] _______________________________ [ EDS: Security | Financial Stability |Broad Capabilities ] Page 2 of 3 V/O And with the security, integrity, stability and broad capabilities you gain from partnering with EDS, your web platform rests on a solid foundation. [ Illustration is complete—could maybe subtly change the color or look of the entire “infrastructure” to emphasize its permanence. ] _______________________________ V/O . . . so go on, build your interactive, high-availability B2B and B2C applications and portals, your retinal-scan-based identification system, your wireless billboard advertising system . . . your whatever you’ve got. . . . we’ll build the infrastructure to support it. [ Add brightly colored, futuristic elements to illustration. ] _______________________________ [ Header: EDS Web Hosting Services . . . [ EDS gets you where you need to be. ] ] [ The following appears on-screen. Not part of Voice-Over. To find out more, contact the representative who sent you this eBrochure. [Sender’s Contact Info.] [Sender’s Contact Info.] [Sender’s Contact Info.] . . . or visit EDS online. ] [ 206 Words | 1:22 ] Page 3 of 3