Bell’O Corporate Profile
Bell’O International is a global designer and manufacturer of premium furniture,
mounts and consumer electronics accessories. With its award-winning brands,
Bell’O and Bell’O Digital, the company offers hundreds of highly regarded products
including: Bell’O audio/video furniture, home theater seating, computer desks and
beds, as well as Bell’O Digital consumer electronics accessories including: flat panel
TV mounts, soundbar mounts, audio video cables, headphones, surge protectors,
screen cleaner kits and cable management systems.
Bell’O® was formed in 1988 because of the increasing demand for luxury, RTA
audio/video furniture, an idea that had not been conceptualized in the marketplace.
Bell’O® combined versatility, durability and style to make its products the ultimate
complement to any home interior design. They accommodate a multitude of
audio/video components, including televisions, home theater systems, speakers,
blu-ray disc players and more.
In 2005 Marc Sculler was named CEO. He directs the strategic and daily activities of
Bell’O®, including all financial, marketing, and branding initiatives. His expertise in
business, manufacturing and product development continues to build the Bell’O®
name and company, while maintaining the production of quality products for its
consumers. Howie Cooperstein has served as Vice President of Sales and Executive
Vice President since 1994 and is currently the company’s President. He manages
sales initiatives including key accounts, as well as the company’s network of sales
representatives and distributors, both domestic and international.
Bell’O® has maintained a market-leading position in audio/video furniture for
consumer electronic products since its inception, largely in part to its ability to
cater to customers’ ever-changing tastes. The company maintains its leadership by
constantly offering the most innovative and broadest line of furniture, home
theatre seating, flat-panel TV mounts, cables and accessories for the consumer
electronic industry.
In 2012, Bell’O International launched Bell’O Digital, a brand of consumer
electronics accessories designed to exceed consumer expectations of quality,
function and appearance. This year, Bell’O Digital has added several new
headphone models and most recently expanded its BDH-821 over-the-ear
headphone line with three exciting new colors – Graphite, Brown/Tan, and Slate
Blue. The BDH-821 delivers both crisp highs and strong bass for high-fidelity stereo
sound in a lightweight, sophisticated design. They are modernly styled with a
padded headband that has a luxurious leather feel, soft-touch rubber exterior
housing with chrome accents that naturally forms to your ears for maximum
comfort. The 99% oxygen free copper wiring delivers optimal connectivity and is
covered in durable tightly woven nylon fabric designed to keep it tangle-free. For
added convenience, the BDH-821 has an integrated microphone and single button
controller that allows the user to make/take calls, play/pause music, and skip tracks
with most mobile phones and portable media players. The BDH821 headphones
fold flat for compact storage inside the included microfiber travel bag that doubles
as a screen cleaner for mobile devices.
Bell’O also announced the addition of several new mounts including a tilt/pan
articulating mount designed to support some of today’s thinnest and largest TVs.
The Bell’O Digital 7846B Tilt/Pan Articulating TV Wall Mount elegantly displays
most flat panel TVs 32” – 70” or up to 130lbs. Starting from just 2.3” slim in the
closed position, the mount extends out a full 21.5” off the wall and can be tilted
from -3 to +15 by simply pulling to tilt and then releasing to lock in place.
Continuing a tradition of style and functionality that Bell'O is famous for, the
articulating mount is constructed of heavy-duty steel in a durable baked-on piano
black powder-coated finish. Known for its attention to detail, Bell’O has added
decorative wall plates and end caps, as well as a cable management system to
maintain a clean, attractive look even at full extension.
This year Bell’O expanded its furniture line with several units including the AVSC2155, a striking audio/video unit that boasts a contemporary design with a unique
hanging shelf. It’s constructed of scratch resistant, high gloss black powder-coated
metal and black tempered safety glass, accented with beautiful espresso finished
sides and back. The AVSC-2155 accommodates most Flat Panel TVs up to 65" or
200 lbs., plus at least four audio/video components and a center channel speaker.
It also features an integrated CMS® Cable Management System to hide wires and
interconnect cables.
Headquartered in Morganville, New Jersey, Bell'O proudly designs its products in
the USA and provides its clients with best in practice customer service.