WCD2012_Press Release_Template

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For Immediate Release
Make a pledge to a healthier life on World Cancer Day
- Together it is possible
INSERT LOCATION, February XX, 2012 – On World Cancer Day 4 February 2012,
INSERT YOUR ORGANISATION and the Union for International Cancer Control (UICC) are
asking everyone in INSERT COUNTRY to make a pledge to join in the global fight against
cancer - it is only by every person, organisation, and government individually doing their part
that the world will be able to reduce premature deaths from this devastating disease.
INSERT QUOTE FROM YOUR LOCAL SPOKESPERSON ON IMPORTANCE OF WCD,
LOCAL ACTIVITIES AND CANCER PREVENTION
One in three cancer deaths can be prevented through changing lifestyle habits, such as
eating healthily, exercising regularly, not smoking and reducing alcohol consumption.
Therefore, a key mission of World Cancer Day 2012 is to collect pledges and encourage
people across the world to commit to positive lifestyle change to reduce their cancer risk.
To realise this mission, a dedicated World Cancer Day 2012 application on Facebook has
been launched to allow users to make their personal pledge to the online community by
donating their Facebook status.
A companion campaign on Twitter will support
#WorldCancerDay as a trending topic.
“On World Cancer Day we echo the World Health Organization’s belief that we can reduce
deaths from non-communicable diseases, such as cancer, by 25 per cent by 2025; but this is
only possible if we work together to realise achievable and impactful interventions,”
comments Cary Adams, UICC Chief Executive Officer. “Cancer knows no boundaries, so we
all must take responsibility for beating this devastating disease. Together it is possible.”
Taking place every year on 4 February, World Cancer Day is the singular initiative under
which the entire world can unite together in the fight against the global cancer epidemic.
Urgent action against cancer is vital because the human suffering and economic impact of
the disease is huge and only set to rise. In fact, cancer cases are projected to almost double
to 21.4 million by 2030, with nearly two thirds of all diagnoses occurring in low- and middleincome countries.
ENDS
About XXX
Insert information about your local organisation
About UICC
UICC is a membership organisation that exists to help the global health community accelerate the
fight against cancer.
Founded in 1933 and based in Geneva, UICC’s growing membership of over 460 organisations
across 120 countries, features the worlds major cancer societies, ministries of health, research
institutes and patient groups. Together with its members, the World Health Organization, World
Economic Forum and other key partners, UICC is tackling the growing cancer crisis on a global scale.
UICC has responsibility for the World Cancer Declaration, World Cancer Day, World Cancer
Congress and the World Cancer Leaders’ Summit. Additionally, it is a founding member of the NCD
Alliance, a global civil society network that now represents almost 2,000 NCD organisations in 170
countries.
Union for International Cancer Control • Union Internationale Contre le Cancer
62 route de Frontenex • 1207 Geneva • Switzerland • Tel. +41 (0)22 809 1811 • Fax +41 (0)22 809 1810 • info@uicc.org • www.uicc.org
Union for International Cancer Control • Union Internationale Contre le Cancer
62 route de Frontenex • 1207 Geneva • Switzerland • Tel. +41 (0)22 809 1811 • Fax +41 (0)22 809 1810 • info@uicc.org • www.uicc.org
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