SSC111 Introduction to Quantitative Methods in Social Sciences Lecture 1. Introduction 1. Sciences and Social Sciences Science is a social institution and a way to produce knowledge. Scientists gather data using specialized techniques and use the data to support or reject theories. Data can be quantitative (i.e., expressed in numbers) or qualitative (i.e., expressed in words, pictures, objects). Social sciences, includes anthropology, economics, political science, psychology and sociology, involve the use of scientific methods to study people --- their beliefs, behavior, interaction, institutions. 2. The Steps of Conducting Scientific Research Choose topic → focus research question → design study → collect data → analyze data → interpret data → inform others (observation and measurement → model building → testing models) 3. Qualitative vs. Quantitative Styles Qualitative Style Construct Social reality, cultural meaning Focus on interactive processes, events Authenticity is key Values are present and explicit Situationally constraint Few cases, subjects Quantitative Style Measure objective facts Focus on variables Reliability is key Value free Independent of context Many cases, subjects Thematic analysis Researcher is involved Statistical analysis Researcher is detached Increasingly, people use both styles to do research. 4. Quantitative Style and Quantitative Methods As the quantitative style involves the measurement of facts and statistical analysis of variables, it is essential to learn some quantitative methods, especially statistics, in order to adopt the quantitative style in research. Examples: Three papers on economic conditions and election Tibbitts, Clark, 1931. “Majority Votes and the Business Cycle,” The American Journal of Sociology, 36(4): pp.596-606. Stigler, George J., 1973. “General economic conditions and national elections,” American Economic Review, 63(2): pp.160-167 Markus, Gregory B., 1992. “The Impact of Personal and National Economic conditions on Presidential Voting, 1956-1988,” American Journal of Political Science, 36(3): pp.829-834. 3 steps: starts with a theory/observation collect data test the theory using statistical analysis