SPEECH BY YB DATO’ DR. CHUA SOI LEK, MINISTER OF HEALTH MALAYSIA, AT THE 33RD SESSION OF THE CODEX COMMITTEE ON FOOD LABELING, HOTEL SUTERA HARBOUR, KOTA KINABALU, SABAH, 9 MAY 2005 AT 8.30 AM Distinguished delegates, ladies and gentlemen, 1. First and foremost, let me bid all of you a warm welcome, “Selamat Datang” to Malaysia. On behalf of the Government of Malaysia and the Ministry of Health Malaysia, I would like to express my sincere thanks to Canada, the host government for Codex Committee on Food Labeling, and FAO/WHO for giving Malaysia the honor of hosting this 33rd Session of the Codex Committee on Food Labeling. The fact that this is the first time such a session is being held outside of Canada makes us even more proud of it. The large number of delegates and countries participating in this meeting is heartening, indicating the high degree of commitment and priority given by countries to food labeling. Ladies and Gentlemen, 2. Over the last decade, the food industry has changed from a production- driven industry to a consumer-driven industry. Changes in consumer tastes and preferences combined with rising affluence have played a major role in expanding food production and food imports. A rising level of economic interdependence and cultural exchanges between East and West have also resulted in the gradual assimilation of tastes and preferences. This has led to the influx of a wide variety of foods in the market, giving consumers the luxury of a wide range of choices. Unfortunately, this also exposes consumers to the risk of making unwise food decisions. 3. Due to improved socio-economic status, we are already seeing a transition in the disease pattern from infectious diseases to “modern” diseases linked closely with lifestyle. Malaysia has not been spared from this 33rd Codex Comm Food Labelling, 9.5.05 Folder (F) & Disk #32 1 phenomenon. For example, cardiovascular diseases today top the list of killers in our hospitals, accounting for more than 8,000 deaths a year. And, as you are aware, one of the major risk factors associated with these diseases is the diet. Scientific investigations have convincingly demonstrated important linkages between dietary habits and the prevalence of coronary heart disease, hypertension, obesity, diabetes and some cancers. 4. As we all know, most diet-related problems develop gradually, and often they do not show immediate or dramatic symptoms. Instead, risk factor reduction and disease prevention through dietary means require individuals to make long term and often arduous changes in their habitual food intakes. 5. Fortunately, consumers today, more than ever before, have the opportunity to improve their health and the health of their families. The way they take care of themselves – whether they exercise, what they eat, and whether they abuse themselves with tobacco smoke and alcohol – each of these activities can affect their health and each is within their individual control. 6. But the average individual has little control over the availability and the accuracy of information on the labels of food products – information that will allow him to choose his food based on how they are produced, the ingredients used, the nutrient contents, and the presence of potential allergens. There is also a social and religious perspective to this issue, as certain foods with certain ingredients are taboo to certain groups. 7. This is where the government and the Codex come in to ensure that the information which people need to make decisions is available and reliable. There should be no compromise on the principle that consumers should have access to food labels that are true, substantiated and not misleading. And I believe that all regulatory agencies will subscribe and are committed to this principle. 33rd Codex Comm Food Labelling, 9.5.05 Folder (F) & Disk #32 2 8. In this regard, the Ministry of Health Malaysia has already gazetted its Regulations on Nutrition Labeling and Claims on 31 March 2003. Basically the Regulations cover two main areas. 9. Firstly, the Regulations require the food industry to label and declare the energy, carbohydrate, protein and fat contents of certain food groups commonly consumed by Malaysians, such as cereals, milk and bread. Declaration on vitamins and minerals may also be included if they are present in significant amounts. The amount of cholesterol may also be declared. 10. Secondly, the regulations lay down some provisions pertaining to nutrient claims. For example, if a claim is made regarding fatty acids, the amounts of saturated, monounsaturated, polyunsaturated and trans-fatty acids must be declared. Comparative claims with words such as “reduced”, “extra” and “increased” can only be made if the food being compared are different versions of the same food or similar foods. Claims that describe the physiological role of a particular nutrient in growth, development and normal body functions, for example that calcium aids in the development of strong bones and teeth are allowed. But “health claims”, such as “calcium prevents osteoporosis”, are not allowed. In short, food manufacturers may only make claims based on the provisions in the Regulations. And fraudulent and unsubstantiated claims are certainly prohibited. Ladies and gentlemen, 11. It is my belief that consumers must have a good information base in order to make long lasting dietary changes. This can be imparted through an effective educational program. However, information alone cannot produce behavioral changes unless adequate quantities of the right foods, properly labeled, are also available for consumers. 33rd Codex Comm Food Labelling, 9.5.05 Folder (F) & Disk #32 3 12. At the same time, modifying food standards such as reducing the levels of ingredients that are thought to be undesirable can also be used to promote a healthier population. Food standards can also be used to encourage the consumption of more healthy ingredients, either by mandating their presence or by providing labeling rules that permit the use of standardized terms or names. These approaches, I am sure, will to a large extent help to change consumer dietary patterns. It will also provide leeway for product innovations in the form of new and healthier food products. This is where the challenge lies – to combine effectively education, 13. adequate and reliable food labeling and regulation of food standards – to ultimately change and sustain consumer dietary pattern in a positive direction. We need to look decades ahead and make a commitment now for the health of our current and future generations throughout the globe. Ladies and Gentlemen, 14. With regard to food labels, their usefulness should not be underestimated, as they have something to offer everyone. For example, they can be useful for: consumers wanting to avoid or reduce certain elements like fat or sodium in their diet; consumers trying to maximize other elements like fibers; patients with heart problems monitoring their sodium and potassium intake; consumers wishing to compare two similar products for their nutrient composition, and 15. consumers on the lookout for certain food allergens. I am well aware that changes in food labeling to provide more information will impose additional costs to producers, manufacturers, retailers and ultimately consumers. However, this added costs must be compared to the savings through 33rd Codex Comm Food Labelling, 9.5.05 Folder (F) & Disk #32 4 improved health that consumers are expected to realize by having and using this information. In this context, I fervently believe that potential long-term savings in health costs and gains in longevity would outweigh the added cost. 16. In conclusion, ladies and gentlemen, I hope that delegates would be able to interact and get the best out of this meeting. I would also encourage you to spend some time to see and explore our beautiful country, known for its rich diversity of cultures and cuisine; and take home pleasant memories of your stay in Malaysia. On that note, it gives me great pleasure to officially open this “33 rd Session of the Codex Committee on Food Labeling”. Thank you. 33rd Codex Comm Food Labelling, 9.5.05 Folder (F) & Disk #32 5