Jonathon Clay Davis, Chapter 15, two way anova post, due 2-22-2006 Blogs are becoming an integral part of online classroom experiences…some instructors use them in place of discussion boards, and some use them in addition to them. In the field of human computer interaction(HCI), the resistance level of individuals towards using an interface is often measured to gauge how well the application is written. This is often referred to as the “user-friendliness” of the application. The new research opportunities that blogs have afforded HCI is that blogs have interchangeable “skins” that allow the user to therefore change the interface of the blog to fit something that better matches his or her preferences. In an attempt to improve the user-friendliness success of blogs as measured by the “user-friendliness survey”, a study was conducted considering 3 different blog interface scenarios: method1(user is only allowed the default skin), method 2(user is allowed the number one rated skin), or method 3(user is given default skin and told they can choose a skin he or she prefers) from 3 different blog applications: wordpress, typepad, and B2evolution. We randomly picked 2 users from each cell for this 3X3 factorial study. The scores are given below.( A score of 100 means that the user was completely satisfied, and a score of 0 means that the user was not satisfied.) Factor A (blog application) Wordpress 82 79 Typepad 93 91 B2evolution 61 66 method2 87 89 94 90 70 68 method3 95 93 99 100 75 78 method1 Factor B (skin choices) 1. Write the null hypothesis in words for the main effects and interaction. 2. Report the cell, column, row, and grand means using the appropriate notation (i.e., = 6.0 ) 3. Report the omnibus F-test results for the main effects and interaction effect. Make a decision and final conclusion for each test. 4. Report and interpret partial 2 for all effects. 5. Use SPSS to generate the post hoc results for all possible contrasts for factor A. Write the null and alternative hypothesis in symbols. Make a decision and final conclusion about these comparisons. 6. Use SPSS to report the 95% confidence intervals for factor A using B2evolution as the reference group. Also, construct these intervals by hand (use the statistics from the output). Make a decision and final conclusion about these comparisons. 1. There is no difference in scores for users using Wordpress, TypePad, and B2Evolution. There is no difference in scores for users using the default skin, the most popular skin, and any skin they want. There is no interaction between the type of blog and the skin choice. 2. = 80.50 = 92 = 63.5 = 78.67 s11 = 2.121 s12 = 1.414 s13 = 3.536 s1. = 12.972 n11 = 2 n12 = 2 n13 = 2 n1. = 6 = 88 = 92 = 69 = 83 s21 = 1.414 s22 = 2.828 s23 = 1.414 s2. = 11.1 n21 = 2 n22 = 2 n23 = 2 n2. = 6 = 94 = 99.5 = 76.5 = 90 s31 = 1.414 s32 = .707 s33 = 2.121 s3. = 10.807 n31 = 2 n32 = 2 n33 = 2 n3. = 6 = 87.5 = 94.5 s.1 = 6.189 s.2 = 4.135 s.3 = 6.154 s... = 11.965 n.1 = 6 n.2 = 6 n.3 = 6 N = 18 = 69.67 = 83.89 3. skin X blog: Blog : Skin : F(4,18)= 2.125, p = .160 Since the p-value is not less than the alpha level of .05, fail to reject the null hypothesis. There is no significant interaction between blog skin choice and blog application user-friendly mean scores. F(2,18) = 232.987, p = .000 Since the p-value is less than the alpha level of .05, reject the null hypothesis. There is a significant difference in user-friendly mean scores among Wordpress, TypePad, and B2Evolution. F(2,18) = 46.474, p = .000 Since the p-value is less than the alpha level of .05, reject the null hypothesis. There is a significant difference in user-friendly mean scores among blog skin choice. 4. Blog: Skin: BlogXSkin: partial 2 = .981 98.1% of variance in user-friendliness score is explained by type of blog. partial 2 = .912 91.2% of variance in user-friendliness score is explained by type of skin. partial 2 = .486 48.6% of variance in user-friendliness score is explained by both type of blog and type of skin. 5. Comparison One: wordpress to typepad H0: w = t H1: w ≠ t p = .001 The p-value is less than the alpha-level, so reject the null hypothesis. There is a significant difference in user-friendliness mean scores between Typepad and Wordpress. Typepad mean scores are higher. Comparison two: Wordpress to B2evolution H0: w = b H1: w ≠ b p = .000 The p-value is less than the alpha-level, so reject the null hypothesis. There is a significant difference in user-friendly mean scores between Wordpress and B2Evolution. Word press mean scores are higher. Comparison three: Typepad to B2evolution H0: t = b H1: t ≠ b p = .000 The p-value is less than the alpha-level, so reject the null hypothesis There is a significant difference in user-friendly mean scores between Typepress and B2Evolution. Typepad mean scores are higher. 6. First Confidence Interval: Wordpress to B2evolution H0: w = b H1: w ≠ b t*(2,9,.05) = 2.61 Confidence Interval by hand: 17.83 +/- (2.61)(1.186) =14.7345 to 20.925 (14.73, 20.93) Reject the null hypothesis because zero is not in the interval. Can be 95% confident that B2Evolution scores are different, statistically, than wordpress scores. Wordpress mean scores are 14.73 to 20.93 points higher. Second Confidence Interval: Typepad to B2evolution H0: t = b H1: t ≠ b t*(2,9,.05) = 1.186 Confidence Interval by Hand: 24.83 +/- (2.61)(1.186) = 21.73454 to 27.92546 (21.73, 27.93) Reject the null hypothesis because zero is in the interval. Can be 95% confident that B2evolution scores are different, statistically, than Type pad scores. Typepad mean scores are 21.73 to 27.93 points higher.