SKG tour press release

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FOR IMMEDIATE RELEASE
Contact:
(615) 599-2777
pr@theresourceagency.com
Author Dannah Gresh
Launches Fall Tour In Support of 3 New Book Releases
VeggieTales On Board For Tour Sponsorship
With three new Secret Keeper Girl related books under her belt, author Dannah
Gresh launches her most ambitious touring event yet. Secret Keeper Girl LIVE ~
the Pajama Party Tour hits the road this spring in support of her new titles from
Harvest House and Tyndale. Sponsored in part by VeggieTales and their Sweet
Pea Beauty dvd release, initial tour stops include Chicago and Baltimore, with a
string of dates across Michigan and on into Canada. The tour will continue into
the mid-west this spring with almost 30 dates.
Secret Keeper Girl is a branded line of mom/tween daughter connecting
resources, which includes a live event. A previous version of the tour has played
in more than 100 cities across the United States, with over 200,000 tween girls
and their moms experiencing her books and live events.
Now their newest show, Secret Keeper Girl LIVE: the Pajama Party Tour has hit
the road with an all-new stage show about modesty, fashion & true beauty! The
two hour event features DRAMATIZED stories about meaningful friendships,
FUN fashion shows that demonstrate modesty, INCREDIBLE balloon sculptures,
BOUNCING beach ball competitions, MOTHER/DAUGHTER conversation time &
COLORFUL confetti cannons. See SecretKeeperGirl.com
On of the tour’s first stops in Chicago had well over 1,500 in attendance, while
Gresh herself hit the media circuit with recent appearances including Fox News
LIVE among others.
In her new book, Six Ways to Keep the “Little” in Your Girl (Harvest House),
Gresh explains why the mother-daughter relationship is critical during the tween
years for instilling a biblical, moral value system in girls and equips moms to help
them be faithful to do their part to protect their daughter’s purity, modesty, and
sense of true beauty.
Throughout the book, she shows moms how they can intentionally connect to
their little girl in a way that effectively forms values during their tween (8-12)
years. Gresh spotlights six critical subjects—from boy-craziness to modesty to
self-image to media choices—and offers up biblically-based principles, social
science research, and practical tips to keep the culture from robbing little girls of
their innocence.
Alongside Six Ways, Gresh is releasing two additional Secret Keeper Girl
resources - 8 Great Dates for Moms and Daughters (Harvest House), which
gives moms tools for regular mom-daughter dates, designed for intentional
discussion on topics of true beauty in a fun and creative way and The One Year
Mother-Daughter Devo (Tyndale House) where Gresh passes on her daily
devotion habits combined with fun and unique elements for daily Bible study like
“Girl Gab” discussion questions and more.
Everything is designed to encourage discussions about modesty, peer pressure
and true inner beauty.
Reasons For The Tour
Although she doesn’t personally appear at most of the dates, Gresh explains the
reason for the tour. “Today’s little girls face pressures their moms didn’t know
until they were in high school. Friendships pressure them to have boyfriends.
They face mean girls. The culture pressures them to desire things that plunge
them into premature adulthood. Research has shown the importance for mom’s
to connect with their tween daughters before the challenging teen years begin.
The response to this event has been amazing, because moms are craving help
in how to tell the culture “no,” and how to keep the little in their girl.”
Gresh goes on to explain “Our research revealed that one of the best ways to
reduce the risk of early sexual activity, eating disorders and depression for a teen
girl is a parent-child connection while they are tweens, which is why we created
Secret Keeper Girl in the first place. We wanted moms to have fun yet proven
tools that will help them coach their 8-12 year-old girls into meaningful
friendships, true beauty, biblical modesty and vibrant purity.”
Dannah Gresh has sold over three quarters of a million copies of her books –
best known for her titles And the Bride Wore White along with the recent Lies
Young Women Believe (co-authored with Nancy Leigh DeMoss) – making her
one of the most successful Christian authors targeting teens and tweens.
She has long been at the forefront of the movement to encourage teens and
tweens to be modest in their dress and to avoid premarital sex. Visit
SecretKeeperGirl.com to see a brief video about the event and how it addresses
these issues.
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