**Don’t forget to text 843-REACHME (843-732-2463) before your visit** TEMPUR+SEALY SUMMER 2014 Date: Store Name: Visit Start Time: Visit End Time: Profile for this visit: II. Brand Choices What brand was the first bed the RSA showed you? III. Brand-Specific Sales Presentation Details SEALY OPTIMUM Model(s) shown: Prompt RSA? Y / N Introduction/Transition: Messages: #1 recommended bed in America Back pain relief Benefits as you age Benefits for a couple Breathability Cooling technology Customer service Decreased aches and pains Deeper sleep Delivery & Setup Fall asleep faster Financing Foam layers Health benefits High priced / costs more than other brands Improved sleep quality Increased energy Interior build / science of the bed Less daytime sleepiness Popular Power base compatible Reduced snoring Reduced tossing/turning Retains heat Risk free trial Special promotions Technology Value Warranty Other Messages: Caveats: Warranty Beginning / Middle / End Verbatims: Messages: “If you ever have problems with this bed, the warranty will take care of it.” “It’s a good thing there’s a warranty, you’ll definitely need it.” “It’s a pain to use a warranty.” “The warranty isn’t really that useful.” “This bed doesn’t even need a warranty.” “This is the gold standard; there is nothing better in the industry.” “This warranty is better than what you can find with other brands.” “This warranty is more than you’ll ever need for this bed.” “This warranty is not as good as what other brands offer.” “The warranty for this bed used to be longer, but they changed it recently." SEALY POSTUREPEDIC Model(s) shown: Prompt RSA? Y / N Introduction/Transition: Messages: #1 recommended bed in America Back pain relief Benefits as you age Benefits for a couple Breathability Cooling technology Customer service Decreased aches and pains Deeper sleep Delivery & Setup Fall asleep faster Financing Foam layers Health benefits High priced / costs more than other brands Improved sleep quality Increased energy Interior build / science of the bed Less daytime sleepiness Popular Power base compatible Reduced snoring Reduced tossing/turning Retains heat Risk free trial Special promotions Technology Value Warranty Other Messages: Caveats: Warranty Beginning / Middle / End Verbatims: Messages: “If you ever have problems with this bed, the warranty will take care of it.” “It’s a good thing there’s a warranty, you’ll definitely need it.” “It’s a pain to use a warranty.” “The warranty isn’t really that useful.” “This bed doesn’t even need a warranty.” “This is the gold standard; there is nothing better in the industry.” “This warranty is better than what you can find with other brands.” “This warranty is more than you’ll ever need for this bed.” “This warranty is not as good as what other brands offer.” “The warranty for this bed used to be longer, but they changed it recently." STEARNS & FOSTER Model(s) shown: Prompt RSA? Y / N Introduction/Transition: Messages: #1 recommended bed in America Back pain relief Benefits as you age Benefits for a couple Breathability Cooling technology Customer service Decreased aches and pains Deeper sleep Delivery & Setup Fall asleep faster Financing Foam layers Health benefits High priced / costs more than other brands Improved sleep quality Increased energy Interior build / science of the bed Less daytime sleepiness Popular Power base compatible Reduced snoring Reduced tossing/turning Retains heat Risk free trial Special promotions Technology Value Warranty Other Messages: Caveats: Warranty Beginning / Middle / End Verbatims: Messages: “If you ever have problems with this bed, the warranty will take care of it.” “It’s a good thing there’s a warranty, you’ll definitely need it.” “It’s a pain to use a warranty.” “The warranty isn’t really that useful.” “This bed doesn’t even need a warranty.” “This is the gold standard; there is nothing better in the industry.” “This warranty is better than what you can find with other brands.” “This warranty is more than you’ll ever need for this bed.” “This warranty is not as good as what other brands offer.” “The warranty for this bed used to be longer, but they changed it recently." TEMPUR-PEDIC Model(s) shown: Prompt RSA? Y / N Introduction/Transition: Messages: #1 recommended bed in America Back pain relief Benefits as you age Benefits for a couple Breathability Cooling technology Customer service Decreased aches and pains Deeper sleep Delivery & Setup Fall asleep faster Financing Foam layers Health benefits High priced / costs more than other brands Improved sleep quality Increased energy Interior build / science of the bed Less daytime sleepiness Popular Power base compatible Reduced snoring Reduced tossing/turning Retains heat Risk free trial Special promotions Technology Value Warranty Other Messages: Caveats: Warranty Beginning / Middle / End Verbatims: Messages: “If you ever have problems with this bed, the warranty will take care of it.” “It’s a good thing there’s a warranty, you’ll definitely need it.” “It’s a pain to use a warranty.” “The warranty isn’t really that useful.” “This bed doesn’t even need a warranty.” “This is the gold standard; there is nothing better in the industry.” “This warranty is better than what you can find with other brands.” “This warranty is more than you’ll ever need for this bed.” “This warranty is not as good as what other brands offer.” “The warranty for this bed used to be longer, but they changed it recently." IV. Final Questions Bed/Brand comparison? Y / N Comparison details: Warranty prompt required? Y / N Brands discussed: Sealy Optimum Sealy Posturepedic Stearns & Foster Tempur-Pedic Warranty comments: Warranty messages: “If you ever have problems with this bed, the warranty will take care of it.” “It’s a good thing there’s a warranty, you’ll definitely need it.” “It’s a pain to use a warranty.” “The warranty isn’t really that useful.” “This bed doesn’t even need a warranty.” “This is the gold standard; there is nothing better in the industry.” “This warranty is better than what you can find with other brands.” “This warranty is more than you’ll ever need for this bed.” “This warranty is not as good as what other brands offer.” “The warranty for this bed used to be longer, but they changed it recently." Positivity of warranty comments: Sealy Optimum Sealy Posturepedic Stearns & Foster Tempur-Pedic Other brands shown/mentioned? Y / N Other brands comments: