First Scene –
EMOTIONAL OBJECT
Foreground will be of new BB box
Background will show Joeb texting on BB
Cut to Joeb smiling and then pans down to BB
Cut to close up of him texting – “I GOT A NEW BLACKERRY, IM SO HAPPY”
Second Scene - showing happy moment with phones
1) Joeb laughing, then shows funny text that he was looking at
2) Joeb asking girl out thru txt, shows his nervous face, girl texts YES, shows
Joebs happy face/happy dance with BB
3) Joeb wearing Cineplex shirt, texting “I GOT A NEW JOB”
LASTLY, Joeb texts “I LOVE MY BB MAN”
Leaves txt screen, Wallpaper is a smiley face
Third Scene BB will vibrate, Joeb checks BB – The txt reads, “ Bro, I just got the new IPhone, it’s
sick. You definitely need to check it out”
Leaves txt screen, Wallpaper is a worried face
Joeb goes on laptop –searches apple, scrolling through the new IPhone, emphasize
on all the good things being said about it – ends with Joeb clicking on the Buy Now
button
BB shown alone in the corner, it is abandoned, starting to be forgotten
Fourth Scene – 1 WEEK LATER…
Foreground of BB all alone
Background will be Joeb on new IPhone, laughing and smiling
Scenes with the IPhone will then be shown, such as:
-Joeb using Snapchat
-Asking Siri for directions to the nearest LCBO
-Posting a photo on instagram, choosing a cool filter
Next: Close up of Joeb texting on IPhone, “Man, you were right. The IPhone is
amazing; I might sell my BB and just stick with the IPhone.
Then, a close up of BB is shown with sad face wallpaper
Sixth SceneJoeb shown holding one phone in each hand, contemplating which to choose
IPhone chosen, close up of big smile on Joebs face. BB is put down, where battery is
taken out to show “death”
Last scene – foreground of BB without battery and Background is Joeb on Iphone,
then focuses on Joeb, as he makes a call to tell his friend he chose to go with his
Iphone and sell the BB