Vivo and Peace One Day partner to celebrate peace in schools London Tuesday 27th August 2013 – Vivo, the award-winning recognition and rewards platform for schools, has partnered with Peace One Day (POD), the global charity behind ‘Peace Day’ on 21st September, to raise awareness for peace in schools through a photo competition. From Thursday 29th August, children aged 11+ at Vivo schools across the UK will be encouraged to use their creative ingenuity to answer the question, “What does peace look like to you?” by submitting an image. The image could be a photograph, drawing or piece of writing which expresses the idea of peace. The lucky winner will be announced on 18th September before the big day. They will receive an Apple iPad and a personal Skype call from the singer-songwriter Eliza Doolittle, who is POD’s education ambassador. Doolittle says, “Every child deserves to feel safe and secure in school and we can all make a difference. If we continue to work together, by Peace Day 2013 we will reduce violence on a global scale.” The founder of POD, filmmakerJeremy Gilley,adds, “This year we anticipate over 600,000 million people will be aware of Peace Day - of which it is believed 4% will act more peacefully. A global truce is not in the governments hands. It’s in your hands. It’s in our hands. It’s in the students' hands.” Reducing violence and global conflict is an issue which is close to the hearts of many British school children. In a recent survey conducted by Vivo with 33,000 students who were asked the question, “If you could use your Vivos to change something in the world for the better, what would you choose?”, 19% suggested an end to war and conflict and 9% responded that they would like to promote peace. This year Vivo will be announcing more partnerships with charities and not-for-profits to encourage volunteering, community and social enterprise in schools. Currently 7% of all Vivos - the virtual currency which students are awarded by teachers for things like academic achievement, attendance and a range of positive behaviours - are donated to charity rather than spent on rewards in the school shop. 11.6M Vivos have been donated since launch or £116,049. “Peace starts with respect and respect starts with education,” says George Grima, cofounder of Vivo Rewards Ltd. “I have been lucky enough to see the incredible work schools do across the country to teach young people the importance of tolerance and caring for others. Young people are optimistic, passionate about helping others and hold peace in the highest regard.” For more information about the Vivo Peace competition, visit vivoclass.com/peaceoneday For more information on global Peace Day visit peaceoneday.org Notes to editors: About Vivo Rewards: Founded in 2009, Vivo Rewards provides a range of online reward solutions to the educational sector and the wider community. Over a million students and teachers in England and Wales now use Vivo across from in over 500 schools, including many of the most prestigious new academies. It has strategic partnerships with the leading ICT providers to education, including all the leading MIS and VLE manufacturers. The company has a growing customer base in Australia and the UK, alongside rewards and recognition products for other markets including primary schools, secondary schools and higher education, not-forprofit organisations and the wider community. Finalist in the 2012 BETT Award, ICT Company of the Year. Vivo Rewards won the 2011 Education Investor award for Use of Technology. Vivo Rewards won the 2010 BETT Award winner for Best Leadership and Management Solution. About Peace One Day: Peace One Day’s objective is to institutionalise Peace Day on 21 September, making it a day that is self-sustaining, an annual day of global unity, a day of intercultural cooperation on a scale that humanity has never known. Inspired by a 70% recorded reduction in violent incidents on Peace Day in Afghanistan (source: United Nations Department of Safety and Security), and in order to build a strong foundation for 2012, Jeremy Gilley launched the Global Truce campaign that involved the creation of a series of Peace One Day coalitions, each with a lead partner: the NGO Coalition; the ‘Reducing Domestic Violence’ Coalition; the Student Coalition; and the Schools’ Network. Through detailed analysis conducted with the support of McKinsey & Company, the Peace One Day 2012 report found that, across the world, approximately 280 million people in 198 countries were aware of Peace Day 2012 – 4% of the world’s population. The report further estimates that approximately 2% of those people (5.6 million) behaved more peacefully as a result. Peace One Day expects to double those figures for 2013, creating a solid foundation for informing 3 billion people about Peace Day by 2016. Media contact: Vivo Rewards 2nd Floor 1 Leicester Square London WC2H 7NA T: +44 (0)207 234 9426 M: + 44 (0)7538 525655 Email: lucy.andrews@VivoMiles.com Twitter: @lucyiandrews