Matthew J. Kobach
3810 Cobble Creek Dr.
Bloomington, In 47401
Telephone: 1-414-339-7456
e-mail: mkobach@umail.iu.edu
CURRICULUM VITAE
EDUCATION
Ph.D. Candidate at Indiana University, Bloomington, IN
Department of Telecommunications; Minor: Cognitive Psychology
Advisor: B. M. Paul, Associate Professor of Telecommunications
Dissertation title: How evolved social cognition influences social media behavior
Indiana University, Bloomington, IN
M.A. in Telecommunications, (2008)
Advisor: R. F. Potter, Associate Professor of Telecommunications
Thesis title: Examining the possible impact of mediated sports programming on racial
stereotype formation
Indiana University, Bloomington, IN
B.A. in Telecommunications; Business minor, Music minor, Psychology minor (2004)
PUBLICATIONS
PUBLISHED
Weaver, A. J., Kobach, M. J., (2012) The relationship between selective
exposure and the enjoyment of television violence. Aggressive Behavior, 38, 2,
175-184.
Kobach, M. J., Weaver, A. J. (In Press) Gender and empathy differences in
negative reactions to both fictionalized and actual violent images. Journal of
Communication Research Reports.
REVISE AND RESUBMIT
Kobach, M. J., (2012) The Role of Mediated Sports Programming on Implicit
Racial Stereotypes. Sports in Society.
SUBMITTED
Paul, B. M., Kobach, M. J. The male-female reactions to sexually explicit
pornography: An empirical test of predictions of intra- and inter-gender
differences. Sexuality and Culture
MANUSCRIPTS IN PROGRESS
Paul, B. M., Kobach, M. J. A Multiple exposure approach studying cognitive and
attitudinal effects of barely legal and clearly legal pornography.
Kobach, M. J., Grabe, M., How shot length affects gender role perceptions.
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POPULAR PRESS
Jacobs, T. (2012) Television violence enticing, but not satisfying. MillerMcCune. Retrieved at: http://www.miller-mccune.com/media/ televisionviolence-enticing-but-not-satisfying-40361/
Kobach, M. (2012) Why don’t we learn that we don’t really enjoy watching
violent content? Q&A. Science and Religion Today. Retrieved at:
http://www.scienceandreligiontoday.com/2012/03/14/why-dontwe-learn-that-we-dont-really-enjoy-watching-violent-content/
Harris, M. (2012) Violent TV, movies ultimately fail to satisfy: Study
Postmedia News. Retrieved at: http://www.canada.com/
entertainment/Violent+movies+ultimately+fail+satisfy+study/63074
91/story.html
RESEARCH FUNDING
Paul, B. M., Kobach, M. J. (2009-Current) Co-Investigator, Assessment of Vibration and
Sexual Pleasure. Church & Dwight, Co., Inc., $32,000.00.
RESEARCH
SOCIAL MEDIA ANALYST
Social Media Analyst for Fizziology (2011-Current). Fizziology uses real-time social
media information to provide meaningful business insights by monitoring social media
buzz from Facebook, Twitter and blogs. I am trained to accurately code sentiment,
statistically analyze data, spot trends, and to understand the worlds of both entertainment
and social media.
RESEARCH APPOINTMENTS
Research assistant for B. M. Paul (2010)
Assessed vibration and sexual pleasure for the Trojan company.
Responsibilities: Created content, designed protocol, created several MediaLab
programs, cleaned and coded data, recorded physiological data, and the writing
process involved throughout.
Research assistant for B. M. Paul (2008)
Explored the effects of exposure to pornographic depictions featuring youthfullooking females on viewer attitudes.
Responsibilities: Created a unique Implicit Association Test (IAT), helped design
protocol, created several MediaLab programs, cleaned and coded data, and the
writing process involved throughout.
Research assistant for R. F. Potter (2006)
Examined and coded the structural features and basic content of award-winning
radio advertisements.
Responsibilities: Developed a coding guideline, coded 100 different award
winning radio advertisements for specific structural features, and the writing
process involved throughout.
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TEACHING EXPERIENCE
PRIMARY INSTRUCTOR
Indiana University, Bloomington, IN Department of Telecommunications
Primary instructor for: T205: Media and Society (2010)
Course description: The goal of this class is to deepen an understanding of the
complicated relationship between media, people, and societal institutions. Ideally,
students leave this class with an understanding of how to be a more savvy media
consumer.
Responsibilities: Created class content (i.e., exams, syllabus, lectures, power points,
assignments), coordinated the associate instructors responsibilities, and responded to
the needs of the students.
ASSISTANT INSTRUCTOR
Indiana University, Bloomington, IN Department of Telecommunications
Assistant Instructor for: T206: Production and Design (2005-2009, 2011-2012)
Course description: This course provides a conceptual framework for writing,
designing, and evaluating a variety of media products. Topics include scriptwriting,
production design, visualization, composition, and editing styles.
Responsibilities: Led weekly discussions, created content for each discussion, graded
exams, graded assignments, and acted as an intermediary for the instructor and the
students.
Indiana University, Bloomington, IN Department of Telecommunications
Assistant Instructor for: T191: Race and Media (2008)
Course description: This class examines the relationship between racial
minorities and the media. We address how the media have historically
portrayed different ethnicities, the subtle ways media can influence our
opinion of minorities, and the current state of racially fueled media.
Responsibilities: Helped develop course content, graded exams,
graded papers, and acted as an intermediary for the instructor and the
students.
Indiana University, Bloomington, IN Department of Telecommunications
Assistant Instructor: T101: Media Life (2006)
Course description: The media have become increasingly immersive, portable, and
networked. Humans live completely mediated lives. This course traces the
development, examines the content, and explores the impact of new technologies on
industry and society.
Responsibilities: Led weekly discussions, created content for each discussion, graded
exams, graded papers/assignments, and acted as an intermediary for the instructor and
the students.
GUEST LECTURER
Indiana University, Bloomington, IN Department of Telecommunications
L. Ems, T101: Media Life (2011)
B. Paul, T205: Media and Society (2010 & 2009)
B. Grabe, T205: Media and Society (2011, 2010, & 2009)
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N. Martins, T205: Media and Society (2009)
B. Paul, T411: Sex in the Media (2010)
T600: Weekly Telecommunications Seminar (2011, 2010, 2009a,
2009b, & 2008)
CONFERENCE PAPERS/PRESENTATIONS
Kobach, M. J. (2012) How evolved social cognition influences social media behavior.
Paper submitted at the annual meeting of Media@IU, Bloomington, IN, USA
Paul, B. M., Kobach, M. J. (2012) The Male-Female Reactions to Sexually
Explicit Pornography: An Empirical Test of Predictions of Intra- and Intergender Differences. Paper submitted at the annual meeting of the National
Communication Association
Kobach, M. J. (2009) Examining the possible impact of mediated sports
programming on racial stereotype formation Paper presented at the annual
meeting of the International Communication Association, Chicago, IL, USA
online: http://www.allacademic.com/meta/p298156_index.html
Kobach, M.J., (2009) Gender differences in valence in "real" and "fake" violent
images. Paper presented at the annual meeting of the International
Communication Association, Chicago, IL, USA online:
http://www.allacademic.com/meta/p300366_index.html
Paul, B. M., Kobach, M. J., (2009) The effects of exposure to pornographic
depictions featuring youthful-looking females on viewer cognitions and attitudes.
Paper presented at the annual meeting of the International Communication
Association, Chicago, IL, USA online:
http://www.allacademic.com/meta/p300388_index.html
Cross Unit Panelist-- Keywords in Communication: Evolution. (2009) Grabe, B.,
Kobach, M. J., Lang, A., Paul, B. M., & Potter, R. Lecture presented at the
annual meeting of the International Communication Association, Chicago, IL,
USA.
Weaver, A. J. & Kobach, M. (2007, November). Selective exposure and the
enjoyment of media violence: Connecting the dots. Paper presented at the
annual meeting of the National Communication Association, Chicago, IL, USA.
Potter, R. F., Wang, Z., Kobach, M. J., Koruth, J. , Lee, S. and Banerjee, M. ,
(2006). Sounds Like a Winner: Examining Structural Features and Basic Content
in Five Years of Award-Winning Radio Ads. Paper presented at the annual
meeting of the International Communication Association, Dresden International
Congress Centre, Dresden, Germany online:
http://www.allacademic.com/meta/p93141_index.html
SERVICE
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Kobach, M. J. (2011), Reviewed for the International Communication
Association for the following divisions: Information Systems, Mass
Communication, and Race and the Media
Kobach, M. J. (2010), Reviewed for the International Communication
Association for the following divisions: Information Systems, Mass
Communication, and Race and the Media
Kobach, M. J. (2009), Reviewed for the International Communication
Association for the following divisions: Information Systems, Mass
Communication, and Race and the Media
Current member of the International Communication Association (ICA)
Current member of the Nation Communication Association (NCA)
Led seminars for new and continuing graduate students discussing effective teaching
techniques for leading weekly discussions (2008-2011)
Have met with prospective faculty members and graduate students to share my
perspective on the department, and to see how they potentially fit into our department.
(2010-2011)