Raimond Selke Universiti Putra Malaysia Malaysia The National Museum of Malaysia in Kuala Lumpur – A study about the visitors and their knowledge of cultural heritage The National Museum of Malaysia in Kuala Lumpur was established in 1963 and serves as a repository of Malaysia’s rich cultural and historical heritage. It has since then showed many temporary exhibitions and witnessed some refurbishments and improvements in relation to the four major exhibition galleries. In 2007 the Museum Volunteer Malaysia (MVM) organization was founded. Today the volunteers are providing guided tours through the permanent collection. The Museum Volunteers promote public awareness of museums, and aim to build an appreciation and understanding of the history and cultures of Malaysia. The question we are focusing on is: How do/should we communicate cultural heritage to tourists and the public at large in an age of immediacy, a time of multiple realities and in multicultural societies? Taking the MVM movement as an example, volunteers offer one of many mediums of communication. Sites/artifacts/built or intangible heritage may be turned alive by the enthusiasm of volunteers into messages of meanings and questions of mind challenges/games. By the own background of volunteers adding on a richer layer of thoughts seen through the volunteers eyes, multicultural characteristics reach out to the audience and vice versa. There is no doubt that virtual tourism in this age of IT and turning museums into "theme parks" in this age of commercializing technology, "old school" museums may lose their appeal to generations after 1990 "X and Y." Volunteerism in this scenario is a breath of fresh life to the old breed of museums. We aim for a comparative study by qualitative and quantitative data survey with questionnaires among international museum visitors. The two groups we compare are (a) visitors who visit the museum without a guided tour, and (b) visitors who visit the museum with a guided tour provided by museum volunteers. The findings will presumably help to strengthen the image of the museum volunteers and emphasize the importance of such volunteer work for the National Museum in Kuala Lumpur and in general for museums worldwide.