Dr. Scott Elliott
Assistant Superintendent
@scottelliott_nc
Independent Economic Development Task Force
December 11, 2013
Overview of Career and Technical Education (CTE) Programs




TCS students can participate in CTE programs in grades 6-12.
Courses are available in 16 Career Cluster areas (see handout).
Program and course offerings are evaluated annually to determine labor market demand, high
skill and high wage opportunities, local and regional economic development priorities, and
student interest and demand.
Recent priorities:
o Increasing course rigor:
 Revised Bloom’s Taxonomy
 Third Party (industry developed) curriculum
o Selecting courses more aligned to local priorities. Examples include:
 Entrepreneurship
 Environmental and Natural Resources
 Foods Science
 Personal Finance
 Pharmacy Technician
 Nursing Fundamentals (CNA)
 Hospitality and Tourism
 Microsoft IT Academy
o Increasing community college dual enrollment:
 2012-2013: 105 high school students in 302 classes
 Fall 2013: 62 students in 156 classes
 College Transfer Pathways
 Bio 140 - Environmental Biology
1


 Soc 210- Introduction to Sociology
 Com 231 - Public Speaking
 Cis 110 - Introduction to Computers
 Eco 251 - Principles of Microeconomics
 Technical Careers
 Automotive Systems Technology
 Early Childhood
 Business Administration
 Computer-Integrated Machining *
 Criminal Justice
 Fire Protection Technology
 Interpreter Education
 Mechatronics Engineering Technology
 Welding Technology
o Modernizing equipment and materials:
 Design labs with commercial grade computers in drafting, digital media, and
engineering classes.
 3D printer in engineering
 Medical lab and classroom for nursing
 Welding booths, ventilation, and lighting
 Greenhouse, hydroponics, and digital materials in agriculture classes
 Mechatronics lab (Golden Leaf grant)
o Providing students with opportunities to earn industry credentials:
 2012-2013: TCS students earned 319 industry credentials:
 139 gold, silver, or bronze Career Readiness Certificates (ACT)
 95 Microsoft IT Academy
 18 Nurse Aide (CNA)
 36 CPR/First Aide
 31 ServSafeFood Protection Manager’s Certification
 New for 2013-2014: Adobe and AutoDesk
o Creating small business enterprises in all program areas:
 Home construction, remodeling, and masonry projects.
 Catering and food product development (Transylvania’s Finest)
 Agribusinesses: nursery work, poultry, cattle, and specialty crops
 3D printing for repairs and custom design work
 Graphic design and branding
 Original welding and fabrication projects
 Business plan development
Workforce Investment Act program
o Building Futures:
 Student Advocates as mentors and graduation coaches
 Paid employment in public and private sector ($20,000)
Pathways to Prosperity Grant
o TCS, BRCC, and HCPS
2

o Young Engineers Summer Camp
o Career Academy for Teachers
NC Innovation Fund Proposal (Proposed budget of $317,500 for five years)
o Conduct parent education programs about careers in advanced manufacturing ($1,000)
o Fund summer work internships for teachers in local businesses ($15,000)
o Provide paid summer work experiences in advanced manufacturing for students
($15,000)
o Conduct a STEM summer camp for students ($5,000)
o Continue the Career Academy for Educators with stipends ($8,000)
o Facilitate a Leader to Leader program for leadership development between school
leaders (teacher leaders and administrators) and leaders from our various employment
sectors ($5,000)
o Conduct an art and design camp for middle school students ($2,500)
o Conduct an Innovation Prize program to encourage students to develop new ideas
around business development, community problems, and new inventions/improvements
($2,000)
o Hire a marketing firm to provide some Transylvania specific marketing of workforce
training programs and careers in our local economy ($5,000)
o Summer Career and Soft Skills Academy for students ($5,000)
Other considerations

Labor shed patterns of neighboring communities
3

Jobs by Occupation Group from www.ncworks.gov
Jobs by Occupation Group:
The table below shows the distribution of job openings advertised online in Transylvania County,
North Carolina on December 09, 2013 by occupation group (Jobs De-duplication Level 1).
To sort on any column, click a column title.
Rank
Occupation Group
Job Openings
1
Healthcare Practitioners and Technical Occupations
21
2
Food Preparation and Serving Related Occupations
18
3
Transportation and Material Moving Occupations
15
4
Management Occupations
14
5
Office and Administrative Support Occupations
10
6
Sales and Related Occupations
9
7
Healthcare Support Occupations
6
8
Building & Grounds Cleaning & Maintenance Occup.
4
9
Community and Social Services Occupations
3
10
Installation, Maintenance, and Repair Occupations
3
11
Arts, Design, Entertainment, Sports, and Media Occ
2
12
Construction and Extraction Occupations
2
13
Computer and Mathematical Occupations
1
14
Business and Financial Operations Occupations
1
15
Production Occupations
1
Job Source: Online advertised jobs data
4
Candidates by Occupation Group
The table below shows the distribution of potential candidates in the workforce system that were
looking for work in Transylvania County, North Carolina on December 09, 2013 by occupation group.
To sort on any column, click a column title.
Rank
Occupation Group
Potential
Candidates
1
Production Occupations
1,169
2
Office and Administrative Support Occupations
929
3
Construction and Extraction Occupations
650
4
Food Preparation and Serving Related Occupations
563
5
Sales and Related Occupations
462
6
Management Occupations
438
7
Transportation and Material Moving Occupations
423
8
Installation, Maintenance, and Repair Occupations
399
9
Building & Grounds Cleaning & Maintenance Occup.
285
10
Healthcare Support Occupations
259
11
Personal Care and Service Occupations
165
12
Education, Training, and Library Occupations
165
13
Healthcare Practitioners and Technical Occupations
139
14
Protective Service Occupations
107
15
Architecture and Engineering Occupations
93
16
Business and Financial Operations Occupations
85
17
Community and Social Services Occupations
70
18
Arts, Design, Entertainment, Sports, and Media Occ
65
19
Computer and Mathematical Occupations
54
20
Farming, Fishing, and Forestry Occupations
48
21
Life, Physical, and Social Science Occupations
36
22
Legal Occupations
18
23
Military Specific Occupations
4
Candidate Source: Individuals with active resumes in the workforce system
5
Occupations by Employment Wage
The table below shows the occupations with the highest paying 2012 estimated median (annual)
wages in Transylvania County, North Carolina.
To sort on any column, click a column title.
Rank
Occupation
2012 Estimated
Median Annual
Wage
1
Financial Managers
$84,572
2
First-Line Supervisors of Non-Retail Sales Workers
$84,408
3
General and Operations Managers
$78,596
4
Sales Representatives, Wholesale and Manufacturing, Technical and Scientific
Products
$76,025
5
Management Occupations
$69,725
6
Administrative Services Managers
$67,693
7
Healthcare Practitioners and Technical Occupations
$59,070
8
Clinical, Counseling, and School Psychologists
$54,742
9
Business Operations Specialists, All Other
$52,227
10
Postal Service Clerks
$51,511
11
Computer and Mathematical Occupations
$50,197
12
First-Line Supervisors of Police and Detectives
$49,772
13
First-Line Supervisors of Transportation and Material-Moving Machine and Vehicle
Operators
$48,874
14
Teachers and Instructors, All Other
$47,451
15
Accountants and Auditors
$46,951
16
Postal Service Mail Carriers
$46,089
6
Rank
Occupation
2012 Estimated
Median Annual
Wage
17
Supervisors of Construction and Extraction Workers
$45,949
18
Librarians
$45,605
19
First-Line Supervisors of Mechanics, Installers, and Repairers
$45,484
20
Detectives and Criminal Investigators
$45,341
21
First-Line Supervisors of Office and Administrative Support Workers
$44,975
22
Lodging Managers
$44,210
23
Life, Physical, and Social Science Occupations
$44,184
24
Dispatchers, Except Police, Fire, and Ambulance
$44,163
25
Business and Financial Operations Occupations
$43,193
26
Licensed Practical and Licensed Vocational Nurses
$41,484
27
Human Resources Specialists
$40,855
28
Public Relations Specialists
$40,291
29
Purchasing Agents, Except Wholesale, Retail, and Farm Products
$39,649
30
Computer User Support Specialists
$38,108
31
Executive Secretaries and Executive Administrative Assistants
$37,981
32
Educational, Guidance, School, and Vocational Counselors
$35,939
33
Education, Training, and Library Occupations
$35,237
34
Court, Municipal, and License Clerks
$34,998
35
Police and Sheriff's Patrol Officers
$34,951
36
Operating Engineers and Other Construction Equipment Operators
$34,673
7
Rank
Occupation
2012 Estimated
Median Annual
Wage
37
Community and Social Services Occupations
$34,433
38
Construction and Extraction Occupations
$33,323
39
Protective Service Occupations
$32,501
40
First-Line Supervisors of Production and Operating Workers
$31,815
41
Sales Representatives, Wholesale and Manufacturing, Except Technical and
Scientific Products
$31,443
42
Medical Assistants
$31,044
43
Secretaries and Administrative Assistants, Except Legal, Medical, and Executive
$30,651
44
Chefs and Head Cooks
$30,608
45
First-Line Supervisors of Landscaping, Lawn Service, and Groundskeeping
Workers
$30,512
46
Heavy and Tractor-Trailer Truck Drivers
$29,729
47
Bookkeeping, Accounting, and Auditing Clerks
$29,355
48
Library Technicians
$28,608
49
Arts, Design, Entertainment, Sports, and Media Occupations
$28,456
50
Cooks, Institution and Cafeteria
$28,408
|
Wage Source: Labor and Economic Analysis Division, Occupational Employment Statistics (OES) Program
Q1 and Q3 wage rates represent the 25th and 75th percentile of the wage distribution, respectively.
Data is from an annual wage survey
8
Occupations by Projected Growth
The table below shows the occupations with the highest estimated annual openings in North Carolina
(no data available for Transylvania County, North Carolina) for the 2010 - 2020 time period.
To sort on any column, click a column title.
Rank
Occupation
2010
2020
2010- Estimated
Estimated
Projected
2020
Annual
Employment Employment Annual Openings
Percent
Change
1
Cashiers
101,410
110,200
.8
5,480
2
Retail Salespersons
131,650
145,910
1.0
5,300
3
Combined Food Preparation and Serving Workers,
Including Fast Food
114,040
132,650
1.5
5,040
4
Waiters and Waitresses
70,360
76,040
.8
4,080
5
Registered Nurses*
92,540
109,790
1.7
3,410
6
Customer Service Representatives
74,700
84,800
1.3
3,130
7
Laborers and Freight, Stock, and Material Movers,
Hand
69,200
74,560
.8
2,750
8
Home Health Aides
55,560
67,570
2.0
1,920
9
Janitors and Cleaners, Except Maids and
Housekeeping Cleaners
52,290
61,160
1.6
1,880
10
Office Clerks, General
58,170
65,520
1.2
1,770
11
First-Line Supervisors of Retail Sales Workers
62,740
65,640
N/A
1,750
12
Elementary School Teachers, Except Special
Education
37,090
45,730
2.1
1,680
13
Childcare Workers
36,230
41,150
1.3
1,630
14
Landscaping and Groundskeeping Workers
33,610
43,450
2.6
1,570
9
Rank
Occupation
2010
2020
2010- Estimated
Estimated
Projected
2020
Annual
Employment Employment Annual Openings
Percent
Change
15
Receptionists and Information Clerks
30,770
37,130
1.9
1,570
16
First-Line Supervisors of Office and Administrative
Support Workers
38,980
43,790
1.2
1,520
17
Sales Representatives, Wholesale and
Manufacturing, Except Technical and Scientific
Products
42,900
46,700
.9
1,390
18
Teacher Assistants
33,980
39,640
1.6
1,340
19
Farmers, Ranchers, and Other Agricultural
Managers
63,820
55,440
-1.4
1,250
20
Food Preparation Workers
27,200
29,890
1.0
1,250
21
Heavy and Tractor-Trailer Truck Drivers
50,070
52,200
N/A
1,210
22
Maintenance and Repair Workers, General
41,190
45,530
1.0
1,190
23
Stock Clerks and Order Fillers
44,860
45,510
N/A
1,190
24
Secretaries and Administrative Assistants, Except
Legal, Medical, and Executive
67,800
70,110
N/A
1,140
25
Bookkeeping, Accounting, and Auditing Clerks
50,940
56,470
1.0
1,110
26
Nursing Aides, Orderlies, and Attendants*
47,810
52,710
1.0
1,110
27
Accountants and Auditors
31,300
35,700
1.3
1,110
28
Team Assemblers
38,870
42,150
.8
1,100
29
General and Operations Managers
52,170
52,940
N/A
1,050
30
Secondary School Teachers, Except Special and
Career/Technical Education
25,240
28,480
1.2
1,010
10
Rank
Occupation
2010
2020
2010- Estimated
Estimated
Projected
2020
Annual
Employment Employment Annual Openings
Percent
Change
31
First-Line Supervisors of Food Preparation and
Serving Workers
31,430
34,450
.9
970
32
Cooks, Restaurant
28,580
32,020
1.1
950
33
Business Operations Specialists, All Other
29,980
33,710
1.2
950
34
Packers and Packagers, Hand
26,090
28,070
.7
950
35
Computer Support Specialists*
22,240
25,220
1.3
880
36
Security Guards
28,060
32,380
1.4
880
37
Police and Sheriff's Patrol Officers
19,410
22,510
1.5
880
38
Supervisors of Construction and Extraction
Workers
23,100
26,590
1.4
880
39
Maids and Housekeeping Cleaners
36,280
38,910
.7
870
40
Executive Secretaries and Executive
Administrative Assistants
35,140
38,760
1.0
830
41
Hosts and Hostesses, Restaurant, Lounge, and
Coffee Shop
10,980
11,330
N/A
810
42
Middle School Teachers, Except Special and
Career/Technical Education
17,820
21,980
2.1
810
43
Tellers
14,220
16,230
1.3
780
44
Amusement and Recreation Attendants
10,210
12,050
1.7
770
45
Teachers and Instructors, All Other*
24,720
28,590
1.5
770
46
Dishwashers
14,930
15,770
.6
760
11
Rank
Occupation
2010
2020
2010- Estimated
Estimated
Projected
2020
Annual
Employment Employment Annual Openings
Percent
Change
47
Automotive Service Technicians and Mechanics
23,380
24,980
.7
760
48
Carpenters
23,060
25,620
1.1
750
49
Sales Representatives, Services, All Other
14,870
17,030
1.4
660
50
Licensed Practical and Licensed Vocational
Nurses
17,570
19,240
.9
640
|
Source: Labor and Economic Analysis Division, Economic Analysis
12
Ready Workforce – Potential Investment in and by under-employed citizens
Ideas for consideration:

Utilize the NC Career Readiness Certificates and job profiling offered by BRCC:
o http://www.blueridge.edu/job_seeker/NCCRC.php
Bronze Certificate indicates attainment at a minimum of Level 3 on each of the three
WorkKeys assessments (Reading for Information, Applied Math and Locating Information).
And Individual who earns the Bronze Certificate possesses the core workplace skills for
approximately 30% of the jobs profiled by WorkKeys.
Silver Certificate indicates that an individual has attained at least a Level 4 on each of the
tests and possesses core employability skills for approximately 65% of the jobs profiled by
WorkKeys.
Gold Certificate indicates that an individual has attained at least a Level 5 on each of the
three WorkKeys assessments and possesses core employability skills for approximately
85% of the jobs profiled by WorkKeys.




Utilize the National Career Readiness program and materials offered by the ACT:
o https://www.act.org/certificate/
Develop a Soft Skills Academy/certification for high school students
Create a job ready cohort model (hire, train, support)
Utilize Customized Training offered by BRCC:
o http://www.blueridge.edu/business_person/economic_workforce/customtrng.php
VISION Transylvania




The leadership network for our community with over 400 graduates in 18 years.
Partnerships with Chamber of Commerce, Heart of Brevard, BRCC, Brevard College, and
county and city government.
Projects: VIz Youth Leadership, county boards and commissions revision, Public Office 101,
etc.
Capacity to provide education, training, and leadership capacity around community priorities.
13
http://ncnewschools.org/news/article/education-critical-to-rural-nc
Education critical to rural NC
December 10, 2013 - By Lynne Garrison, Senior Vice President, Strategic Partnerships, NC New Schools -- Rural North Carolina can't wait. Not for
the old factories to reopen. Not for good jobs to drop from the sky. Not for the pace of change to slow or the clock to turn back. There's no denying
the skills gap that afflicts much of North Carolina, not the least in many of the state's rural counties where unemployment is chronic and deep rooted.
A story in The News & Observer last month revisited this growing challenge, concluding that any workable strategy comes down to the kind of
education that leads to "innovation jobs."
Many regions in the state continue to suffer from permanent structural changes in the state's economy brought by the decline of traditional industries,
such as textile and furniture manufacturing. The old jobs are gone. Even where new ones have emerged, they often require skills that workers too
often don't have. For rural areas to prosper in the new economy, one expert in the story explained, they must have a workforce skilled in information
technology, life sciences and other digital industries.
But there are promising efforts underway to create that kind of highly skilled workforce that can thrive as new opportunities begin to replace the ones
that have disappeared. In a growing number of North Carolina's rural counties, economic development is becoming synonymous with a focus on
education closely tied to local economic conditions and future prospects that are both realistic and ambitious.
The premise couldn't be simpler: education and good jobs go hand in hand. An educated workforce is the linchpin for the state's rural regions
working to reinvent themselves for the 21st century. A growing number of broad-based partnerships involving educators, business people and
government leaders are coalescing around that principle and taking steps along a number of fronts to improve educational opportunities.
Across North Carolina now, nearly a dozen rural districts stretching from Beaufort County in the east to Madison County in the west are part of an
effort, the NC Investing in Rural Innovative Schools Initiative, backed by a $15 million federal grant and $1.5 million in private funds, to improve
the career- and college-readiness of graduates. In all, eighteen schools are applying lessons from the state's successful early college high schools to
raise expectations and support, providing students with the opportunity to take college classes while still in high school. Teachers in the participating
schools benefit from coaching from master teachers who promote rigorous and engaging instruction. By 2016, the program will have reached more
than 20,000 students.
The development of regional schools focused on career themes closely tied to the local economy and realistic community aspirations is sound
strategy. The Northeast Regional School of Biotechnology and Agriscience, for example, is capitalizing on its location at an agricultural research
station operated by NC State University in Washington County to expose students to real-world science and prepare them for good jobs in the
quickly evolving fields of agriscience and biotechnology. Yadkin Valley Regional Career Academy in Lexington was spurred in part by local
business leaders and aligns with local economic needs. The school also serves as a research and development resource to help other secondary
schools to develop career-relevant curricula and instructional technology to foster deeper student engagement that will ultimately result in increased
graduation rates and higher levels of post-secondary attainment. The school was conceived and developed for a STEM-skilled workforce in the areas
of advanced manufacturing, aviation, health sciences and logistics industries of the Piedmont region.
A third initiative, called Pathways to Prosperity, is part of a broader national effort to forge effective partnerships between schools and businesses so
that students graduating from high school are able to choose among good options for fulfilling lives and careers that also benefit the broader public
interest. Businesses and communities must play a larger role in helping to ensure that happens for all students.
North Carolina must do all that it can to catch up with the demands of the new economy and graduate all students well prepared for college and
careers. In other countries, industry, government and education work together to ensure close alignment among higher education, skills development
and workforce needs. North Carolina must now adopt a similar approach. The state's rapidly changing economy demands effective innovation not
only in the classroom, but also innovation in how education, businesses and government work together to improve opportunities for students at the
same time that they align their efforts to help North Carolina achieve its greatest economic potential.
14