New Curbside Recycling and Garbage Program Launches in Central Newfoundland Mandatory use of transparent blue recycling bags and clear garbage bags to help increase waste diversion Norris Arm, NL (Wednesday, February 4, 2015) – Central Newfoundland Waste Management (CNWM) is pleased to announce Sort It - Central, a new curbside recycling and garbage program that will launch on Monday, March 2, 2015. With a focus on increasing waste diversion and protecting the environment, the program requires everyone to properly sort their waste into two streams, using clear bags for garbage and transparent blue bags for recyclables, including mixed containers and paper fibre. “Sorting waste as part of our daily lives is an important step in achieving sustainable waste management and fostering a culture of environmental change that will protect our province for generations to come,” said Allan Scott, Chair of Central Newfoundland Waste Management. “The launch of Central Newfoundland Waste Management’s new curbside recycling and garbage program is a positive step forward as we work towards achieving our goal to divert 50 per cent of our waste from landfill.” Public education is critical to the success of the Sort It - Central program and CNWM will work with residents, industry, businesses and institutions to ensure that everyone has the opportunity to learn how to sort their recyclables from their garbage and implement appropriate waste diversion infrastructure, where required. “Residents and businesses have been participating in existing waste diversion programs in Central Newfoundland for many years, and we know they are looking forward to this new service that will allow them to do more to better manage their waste,” said Scott. “With the launch of Sort It - Central, we understand there will be a period of transition as everyone learns to sort their waste, and we look forward to their continued co-operation in making this a successful program and ensuring our environment is protected for future generations." - more - As part of the program launch, CNWM is implementing a comprehensive public education plan that includes municipal outreach, retailer notification and information kits for residents and businesses as well as local radio and print advertising. Commencing the week of February 16, 2015, residents and businesses will receive a Sort It – Central information package that includes a waste sorting guide and samples of clear bags and transparent blue bags. Complete program details are also available online at www.cnwmc.com. Anyone with questions can also contact Central Newfoundland Waste Management by email at info@cnwmc.com or telephone at (709) 653-2900. About Central Newfoundland Waste Management Central Newfoundland Waste Management (CNWM) is responsible for the planning of waste management for the central region of Newfoundland under the Provincial Solid Waste Management Strategy. CNWM works together with service providers across the region to provide communities and businesses with modern waste management services. - 30 – Media Contact: Ed Evans, Chief Administrative Officer Central Newfoundland Waste Management 709-653–2900 info@cnwmc.com