PRESS RELEASE – PRODUCT NEWS DECTRIS PILATUS Hybrid Pixel Detectors receive Red Dot Award for Product Design Essen, Germany, April 2014: The DECTRIS PILATUS Hybrid Pixel Detector family receives the yearly Red Dot Product Design award. Together with its longterm partner Erdmann Design, DECTRIS developed the industrial design of the PILATUS detectors, which are installed into X-ray diffraction systems and at synchrotron beamlines. The advanced functionality combined with the design convinced the jury to distinguish the detector with the Red Dot award for Product Design. Clemens Schulze-Briese, (CSO at DECTRIS): ”At DECTRIS we strive hard to develop and built the best possible X-ray detectors. For us, quality covers all aspects and every detail of our products, including their design. We were really delighted when we received the information that we won the Red Dot Award! This shows us, that even in the high-tech area product design plays an important role for the people.” Corresponding to their slogan “In search of excellence” the jury was searching for innovative product designs. 1,816 manufacturers, designers and architects from 53 different countries sent their products to the design center in Germany. During several days the forty members of the jury selected the best designs from 4,815 applications. All winners will be celebrated at the 7th of July at the Red Dot Gala in Essen, Germany. About DECTRIS Ltd. DETECTING THE FUTURE DECTRIS Ltd. is a technology leader in X-ray detection. Our photon counting detectors have transformed basic research at synchrotron light sources, in the laboratory as well as in industrial X-Ray DECTRIS Ltd. Neuenhoferstrasse 107 5400 Baden Switzerland Phone +41 56 500 21 00 Fax +41 56 500 21 01 E-mail info@dectris.com www.dectris.com applications. DECTRIS aims to continuously improve the measurement quality, thereby enabling new scientific findings. The broad range of products is based on this pioneering technology, all scaled to meet the needs of various applications. DECTRIS also provides solutions for customer developments in scientific and industrial X-Ray detection. DECTRIS was awarded the 2010 Swiss Economic Award in the HighTech Biotech category, the most prestigious prize for start-up companies in Switzerland. About Erdmann Design SHAPING CONSUMER EXPERIENCE Erdmann Design is an international design consultancy that helps companies create meaningful ideas, designs, and experiences that customers crave. We are driven by an obsession for understanding people, brands and technology. Formulating cultural and user insights, mapping opportunity spaces through strategic frameworks, and expressing compelling solutions are our strengths. Rather than asking us to make an already developed idea more attractive to consumers, companies are asking us to create ideas that better meet consumer needs and desires. The former role is tactical, and results in limited value creation, the latter is strategic and leads to dramatically new forms of value. The impulse for a new idea comes often from an individual that wonders about the future. About Red Dot Award The Product Design competition has existed since 1954. Its award, the Red Dot, is an internationally recognised quality seal. The best products receive the Red Dot: Best of the Best award. For more information please contact Marcus Mueller at marcus.mueller@dectris.com, DECTRIS Ltd., Neuenhofer Strasse 107, 5400 Baden, Switzerland, www.dectris.com DECTRIS Ltd. Neuenhoferstrasse 107 5400 Baden Switzerland Phone +41 56 500 21 00 Fax +41 56 500 21 01 E-mail info@dectris.com www.dectris.com