Cross Cultural Training Programme

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Individual coaching is typically conducted via telephone or internet or video, or in person.
Virtual (telephone or web-based) coaching ideally can follow-on after an initial in-person
meeting, though meeting in person at the outset is certainly not necessary, especially if the
coaching is following in-person cross-cultural training. The typical coaching format for an
individual is as follows:
a. INITIAL ASSESSMENT: A 2-hour session where issues are identified, goals set, and a
coaching session schedule outlined to achieve the goals established.
b. INITIAL FOUR-SESSION COACHING SCHEDULE: A block of four one-hour sessions
is scheduled and delivered. Each one-hour session is usually delivered once/week over a four
week period, with the initial four sessions not extending beyond 60 days. At the end of the
fourth session, we evaluate the status of the coaching, and additional sessions can
individually be scheduled at that time, if needed
Cultural Awareness
In-house enquiry
Aims and Objectives:
Aims:
This half day cultural diversity course is designed to give delegates an overview and understanding of some of
the key issues relating to ‘culture’: in particular, an awareness of how cultural practices differ between different
racial and national groups, and some practical advice on providing services to a diverse customer/user base.
This will benefit delegates by ensuring that they are able to recognise the needs of different people that they
interact with, and are able to effectively adapt their approach to different people.
The course is practically based and interactive in nature, utilising a range of learning methods including pair’s
exercises, tutor input, plenary discussion, group work and case studies.
By the end of this course, delegates will be able to:
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Define cultural diversity and some of the ways that it manifests itself - in all aspects of life
Describe some of the ways in which different groups of people differ, in terms of cultural diversity – such
as customs and practices, and ways of communicating
Explain the benefits to all parties of being aware of cultural diversity, and the reasons why we need to be
State their response to a number of practical issues of cultural diversity, which they may experience as
part of their job
• Recognise when they need to change their approach to a particular person (or group of people) in
order to ensure a successful outcome
Deploy some strategies to help them do this, back in the ‘day job’
Pre-Course Work:
There is no pre course work required for this cultural diversity training
Proposed Course Outline:
The topics covered in this half day cultural diversity course are:
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Introduction and Welcome
Views and Opinions
Defining Culture
Benefits and Reasons for increasing our cultural awareness
Free your Mind! Prejudice, discrimination and stereotyping
Practical Examples and Case Studies
Course Evaluation and Close
Duration:
This course is delivered over: 1.00 day
In-house Courses - £499.00 per day*
All prices are excluding VAT, travel is charged with In-house courses at 40p per mile from
our head office.
In-house enquiry
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Cross Cultural Training and Intercultural
Communication
Effective cross-cultural management requires more than cultural awareness training. We are
all aware of cultural diversity in the workplace, but what do we do about it?
The Global Integration approach to cross cultural training or intercultural training, gives
participants practical tools for diagnosing cultural differences at work and strategies for
dealing with these differences.
Do we need Intercultural Training?
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You manage or work with colleagues from different national, corporate or functional
cultures;.
You recognize that cross-cultural differences can lead to different behaviours and
assumptions at work and that these can sometimes cause misunderstandings or delay;.
You want to understand and respect intercultural differences but still need to perform
done effectively;
You don't have time for your team members to work out the secrets of cross cultural
success through long trial and error.
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You want/need to do something practical to get the best from working with your
colleagues in different cultures
Then you need this program for your International
management training needs
Our experience shows that significant business time, energy and effort is wasted through
misunderstandings and miscommunication caused by failure to understand and resolve the
differences between national, corporate and functional cultures at work.
Tools for Cross-cultural Success is a workshop developed by Global Integration, where we
share our expertise gained from working with many of the world's most successful
international organizations. It is largely based around our unique "culture abacus" tool,
enabling participants to accurately diagnose the cultures they are working with and design
ways to enjoy, benefit from and reconcile the cultural differences we are working with.
The program moves beyond cross-cultural understanding into applications: How do we
improve our cross cultural meetings? How do we motivate and manage people from a
different cultural background?
Global Integration can tailor the key tools in the program to focus on the specific issues you
face - participants learn to apply our cross-cultural analysis process to real business issues.
Benefits of Cross Cultural Training
The three major benefits from attending the workshop include:
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Improved cross-cultural meetings, decisions and implementation of actions;
Increased ability to communicate and work effectively with colleagues from other
national, functional and company cultures;
Reduction in cross-cultural misunderstandings and subsequent costs and delay.
The workshop will be particularly beneficial for managers directly managing cross cultural
teams or project groups, people who regularly travel to other countries on business,
international team members or those with a boss or subordinate from another culture.
The workshop will answer the following questions:
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How can we build good working relationships across cultures?
How can I avoid offending people from a different culture?
When I travel abroad, should I adapt to 'their' culture? If so, how far?
Why do different nationalities seem to behave differently in meetings?
Is cultural stereotyping or cultural generalization harmful, or helpful?
How can I get different cultures to work to a common deadline?
Why do some cultures always seem to want to rush in to things?
]Why do some nationalities seem to take forever to agree anything?
Would we be more effective, or less, if our team were all the same nationality?
]How can we ensure that the needs and views of each country are considered, without
adding weeks to each project? [
Why do I sometimes get the answer "Yes", when they really mean "No"?
How can I best influence someone from another culture?
How can we improve the effectiveness of our business as we face increasing "global"
challenges, which require international co-operation? [
When is it not "culture" and when is culture used as an excuse?
Case Studies
DePuy
DePuy, part of the Johnson & Johnson group of companies, provides diagnostics, medical
devices and orthopaedic implant products to an extensive global client base. With more than
2,000 employees in eight countries, Elke and her team was consistently faced with culture
and diversity issues that had an impact on productivity.
Find out more about how Global Integration supported DePuy.
Newell Rubbermaid
"We were faced with different systems, different cultures, different languages, and different
work habits. We were building regions and didn't even have everyone speaking some
English."
Find out more about how Global Integration supported Newell Rubbermaid.
Novartis
For this globally structured company with headquarters in Basel, Switzerland, and its clinical
team members spread around the world, cultural and language barriers were only the
beginning of this challenge for Novartis.
Why "couldn't [they] be more pleased with the results we've had". Find out in our Novartis
case study.
Take Action
If you are investigating cross-cultural training as part of merger and acquisition activity, find
our more about our 'best of both' and 'cultural due diligence' services at the Mergers and
Acquisitions planning and integration section of this website.
If you are looking for a cross cultural trainer or conference speaker on the subject of cultural
diversity and inclusion at work please check out our conference speakers
To discuss your specific needs please, call us now
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China - Cultural Awareness and Etiquette
Training
Doing Business in China?
If you or your company are looking for success in China - come to the company that will get
you there. Our cultural awareness and etiquette courses are guaranteed to maximise your
potential in China.
Chinese Cultural Awareness Training
Our first-class cross cultural awareness training course is tailored to meet the demands of
today's progressive business personnel who either seek to establish trade links with China, go
to China on business or relocate to China for work.
Each training course is 100% bespoke. We simply don't do "off-the-shelf". The aim of the
course is to help prepare for dealings with the Chinese by imparting invaluable knowledge
that will assist in building strong interpersonal relationships, promote clear lines of
communication and help minimise cross cultural misunderstandings.
What do our China courses cover?
Every China focused course we provide is tailored to the participant(s); however below are
some of the key topics we tend to cover:
» China and the West
• Modern history’s influence on cross cultural (mis)perceptions
• Breaking cross cultural stereotypes
• How does culture impact business?
• Theoretical and practical cross cultural models and examples
• Steps to effective cross cultural communication
» Communicating with the Chinese
• Beliefs, culture, values, ethics, customs and national character
• Interpersonal relations
• Building relationships
• Communication – verbal and non-verbal
• Social etiquette and protocol
» Doing Business in China
• Language tuition
• Preparing to travel to China
• Business in China – features, traditions and ethics
• Comparative analysis of Chinese and Western business practices
• Making appointments
• Using intermediaries
• Chinese business etiquette
• Business entertaining
• Negotiations
• Cross cultural man-management
» Relocating to China
• Preparing for the move
• What to bring?
• Chinese history, culture and values
• Western perceptions of China
• Chinese attitudes to foreigners
• The family – raising children, education, holidays
• Spouse coaching
• Public behaviour and etiquette
• Food and drink
• Transport, shopping and entertainment
Our China Experts
Our cultural awareness course for China is delivered by consultants with firsthand experience
of living in China. Their expertise and insight into China and its various business practices is
an invaluable tool for those preparing to do business in or with China.
For more infomation on how we can help you, please Contact Us.
Where to next?
Intercultural Communication – Translation – Interpreters – Multilingual Website Design –
Foreign Language Lessons - Sitemap
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Germany - Intercultural Training
Looking to maximise your potential when doing business with Germans? Look no
further...
Germany is the UK's largest European export market and second only to the US globally. The
UK can, and does, sell practically everything to Germany, and almost 1,000 British
companies, including virtually all the major UK multinationals, have subsidiaries in
Germany.
With so many UK companies working in and with Germany, effective and coherent cross
cultural business communication between the two sides is crucial. Understanding and
appreciating the cultural differences establishes mutual understanding, builds productive
working relationships and secures a future relationship built on a common trust.
German Business Culture
Our market leading cross cultural training course for Germany is designed and delivered by
experts at the apex of their field.
Our team of pros all come with firsthand knowledge of German society, culture, business
values and practices. They design a course that will provide you with the correct cross
cultural tools to assist you when doing business with German colleagues, clients or
customers.
Working with Germany
Each cross cultural training course is 100% bespoke and tailored to meet the diverse needs of
our valued clients.
Examples of areas we cover include:
» Germany and the UK
• Modern history’s influence on cross cultural (mis)perceptions
• Breaking stereotypes
• Theoretical and practical cross cultural models and examples
• Steps to effective cross cultural communication
» Contemporary Analysis
• Political situation
• Economic overview
• Issues in society
» Communicating with Germans
• Beliefs, culture, values, ethics, customs and national character
• Interpersonal relations
• Building relationships
• Communication – verbal and non-verbal
• Social etiquette and protocol
» Doing Business in Germany
• Language tuition
• Preparing to travel to Germany
• Business in Germany – features, traditions and ethics
• Comparative analysis of German and UK business practices
• Making appointments
• German business etiquette
• Business entertaining
• Negotiations
• Management
» Relocating to Germany
• Preparing for the move
• What to bring?
• German history, culture and values
• British perceptions of Germany
• German attitudes to foreigners
• The family – raising children, women in public life, education, holidays
• Public behaviour and etiquette
• Food and drink
• Transport, shopping and entertainment
» Want to realise your potential? Our cross cultural communication course will fully equip
you with the necessary skills and information to help you succeed when doing business with
or in Germany.
Contact us for further information.
Where to next?
Intercultural Communication – Translation – Interpreters – Multilingual Website Design –
Foreign Language Lessons - Sitemap
London £550+VAT | Duration: 1 day
Jayne Dunsbee, Communication Specialist, Pfizer (UK)
“Learning more about Chinese culture, geography and behaviours through the real-life
experiences of the presenter brought the “theory” to life for me.”
Why Doing Business in China? The most populous country in the world, the People’s
Republic of China continues to see foreign businesses race to invest in its increasingly
prosperous companies and industries. A country of unique etiquette and ceremonies,
understanding Chinese business, culture and ethics is paramount for any organisation doing
business in today's progressive China.
Communicaid’s public cultural awareness course, Doing Business in China, is ideal for
professionals and teams who endeavour to build more successful business relationships with
Chinese colleagues, suppliers and clients. Doing Business in China will provide you with the
tools to maximise the competitive advantage of doing business in China through a
combination of in-depth background information and hands-on practical tips and solutions.
Benefits
Communicaid’s Doing Business in China courses will provide you with:
- A clear understanding of the key drivers that motivate your Chinese business counterparts
- A comprehensive framework for understanding Chinese business and culture
- Practical strategies for doing business with Chinese counterparts more effectively
- A better understanding of the challenges of establishing or doing business in China
- Greater ability to establish successful relationships with your Chinese colleagues, clients
and
suppliers
Who should attend
A Communicaid Doing Business in China course will be of benefit to you if you are:
- Considering doing business in China
- Establishing a network of Chinese suppliers
- Experiencing the challenges of doing business in China
- Employing Chinese nationals within your organisation
Course Content
A Doing Business in China course includes:
- Historical and political overview of China
- Chinese culture: religion, language, beliefs and customs
- Chinese business and economic environment
- Chinese cultural values and attitudes in the workplace
- Management and working styles for doing business in China
- Chinese business communication and negotiation styles
- Challenges and solutions for doing business in China
Doing Business in China Course Trainer
Detailed below is the profile of a member of our Doing Business in China cultural training
team.
BP
BP is a senior business professional with significant international management and marketing
experience. He lived in Singapore between 1977 and 1982 and in Hong Kong for four years
during the mid 1990s. He continues to do business throughout the region with particular
focus on China and Hong Kong.
BP started his career as a construction engineer for Eastern Electricity. He joined Pirelli in
1966
and worked throughout the UK before moving to Singapore as their resident Far East
engineer.
His UK career with Pirelli then included roles as marketing manager, corporate external
affairs and corporate commercial manager. As Far East director for Pirelli, BP was based in
Hong Kong
but opened up the market in China negotiating numerous contracts across the country.
BP is currently on secondment from Pirelli acting as business adviser and export promoter on
Hong Kong and China for the Department of Trade and Industry. He is also business advisor
for the China-Britain Business Council giving advice on a variety of sectors including
construction, manufacturing and telecommunications. Part of his present role is to give
lectures and seminars and hold clinics on doing business in China and Hong Kong so as to
better understand their markets.
As well as running Communicaid’s Doing Business in China public course, BP has delivered
successful personalised Doing Business in China courses for clients including the Chartered
Institute of Taxation, Gillette and Pfizer.
* Please note that Communicaid reserves the right to change course trainers, location and
timetable, as scheduling commitments require. In each case, we make every effort to keep
you informed and to ensure any disruption to you is minimal.
Course dates
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Cultural Competence Training
New dates for Cultural Competence and Cross-Cutural
Training courses - see below
As more companies enter the global market place and employ international teams, the
awareness of cultural difference is vital for success. Cultural Competence helps you to
understand how and why people think, act and do business in the way they do and also what
they think of you. Cultural differences can result in a variety of approaches to business, even
when English is used as the common language. Cultural Competence training can help you
succeed, by raising awareness of:
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how people from other cultures think, behave, and approach business.
how they see you.
potential problems and equipping you with strategies to resolve them.
how to improve your working relationships across cultures.
how to use cultural diversity to advantage by harnessing different approaches and
competencies.
Why do companies choose Cultural Competence Training?
There are four main reasons:
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building multi-cultural teams
managing mergers and acquisitions
fostering contact with global clients
facilitating successful staff relocation
What are the aims of Cultural CompetenceTraining?
1. To raise awareness of cultural factors, the values and attitudes which affect business.
2. To provide participants with knowledge of potential problem areas.
3. To develop effective strategies to minimise misunderstanding.
Who are the trainers?
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Linguarama's Cultural Competence trainers are very experienced and have lived and
worked in a variety of different cultures.
Cultural Competence Training Seminars
A Focus on Specific Cultures or Regions
Outcome: Participants will have an informed awareness of values and attitudes to business in
the target culture. They will be aware of potential pitfalls and will be armed with strategies to
avoid misunderstandings and achieve success.
Next dates for Central London courses:
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Working Effectively across International Cultures - 15 September
Working Effectively with Indian Colleagues, Customers and Suppliers - 21
September
Working Effectively with Colleagues, Customers and Suppliers in China - 23
September
For more details on these courses, email webinfo@linguarama.com
In addition, these seminars can be tailored to individual company and organisation needs.
Other courses offered include: Working with Americans, Japanese, Brazilians, Germans,
Italians, French and Spanish.
Clients for the above seminars have ranged from global accountancy and law firms through
Aerospace, Telecom and Pharmaceutical companies to major Food groups in both the
manufacturing and retail sector.
An Introduction to Cultural Competence
Outcome: Participants will be able to maximise their effectiveness in building relationships
and communicating with clients and colleagues in a range of different business situations.
Relocation Packages
Outcome: Relocations are more likely to be successful. Participants will settle more quickly
into their new environments, adapt more readily to the new culture and work more
effectively.
Working in Multi-Cultural Teams
Outcome: Participants will learn to harness the synergy in a multi-cultural team and to
achieve their aims effectively without conflict.
Culture and Business Skills
Outcome: Participants will be aware of how business skills are approached in different
cultures and will be equipped with useful strategies to employ when giving presentations and
taking part in negotiations internationally.
For more information please contact london@linguarama.com
Client List
Some of our recent clients
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Parliament of Finland
T-online
Deutsche Post
Fiat Group
VW
Case Studies
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Cultural understanding
Cultural understanding
Retail therapy
Retail therapy
"The teachers had a perfect background for the financial course. "English for Finance" "
Petra Speidel, Magirus International, Germany
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