AIPLA Committee Report and Workplan DATE: 17 April 2015 MEETING: Mid-winter Meeting COMMITTEE NAME: Public Education COMMITTEE LEADERSHIP: Michael Stewart and Elise Selinger DISCUSS THE OVERALL MISSION OF THE COMMITTEE AS IT RELATES TO AIPLA’s VISION, MISSION, and VALUES: The Public Education Committee maintains a mission to educate the general public as to the meaning of intellectual property and its potential value, and promotes cooperation on this effort with the rest of the IP community, while pursuing similar goals and objectives with other AIPLA Committees. PROJECTS: Plans for stated meetings: The WIPD events are already underway and we have doubled the number of cities again for this year. We had even more cities express interest, but as in the past there was natural attrition, and we have developed some models this year (school and organizational partnerships) that will likely interest more cities in the future. The cities as of today’s date are as follows: o o o o o o o o o o o o o o o o Atlanta Austin Boston Chicago Dallas DC (PTO’s anniversary) Delaware Detroit Denver Houston Indianapolis Minneapolis Northern California Raleigh/Durham NC Portland St. Louis Cities expressing initial interest with events that did not end up going forward o Columbus o Philadelphia o Los Angeles Continue to develop liaisons with other committees to be able to share information and resources between the public education committee and other AIPLA committees. o The Trademark Committee will most likely be taking ownership of the TM Expo this fall with assistance from the Public Education Committee o We have been working with the Fellows and New Lawyers Committee to provide speakers to assist the USPTO in university presentations as discussed below. o The IP Law Associations Committee will continue to act as a resource at least for World IP Day. Continue to develop presentations geared to adults now that our presentations for youth are complete and are being used. Advertise the availability of public education resources by speaking at meetings of other AIPLA committees and seeking input on how public education can best assist these committees. o Presentations have been made to various committees including Corporate Practice and the Women in IP Breakfast and we look forward to continuing and expanding those partnerships in the future. Discuss complete revamp of “CREATIVITY IN BLOOM” web site so that it includes more timely and complete materials including information available from other committees that would be of interest to the general public. o We have two volunteers to help work on the site, but getting assistance from AIPLA has been challenging. More resources are needed to move ahead with this project. Continue to develop relationships with third party organizations such as the USPTO to find opportunities to leverage the skills of our members in their local communities such as through turnkey speaking opportunities. o Members of the New Lawyer Committee and the Fellows have been speaking at select universities throughout the United States with members of the USPTO this Spring to educate students on the importance of intellectual property. We were able to locate members in close proximity to the universities of interest. We hope to increase this partnership in the fall. o The fellows have offered possible financial support to help facilitate speaking opportunities. One possibility is to use such support for student members so that they can work with Fellows with respect to speaking opportunities involving the USPTO and provide a different perspective than the Fellows as individuals transitioning into the practice of intellectual property. Plans for coordination between stated meetings: The committee has had an exchange of e-mails and a number of telephone conferences with committee and AIPLA members concerning various topics of interest including preparation for World IP Day 2015. Plans for communication with the committee clusters/board liaisons: ADVOCACY: We have actually been more involved in advocacy than one might expect in terms of trying to clarify and address misconceptions that people have about the value and importance of intellectual property. It seems as if there is a greater hostility to intellectual property and yet when we show how intellectual property can be valuable at an individual level, it resonates with our audiences (e.g., the importance of using copyright to protect t-shirt designs as discussed at the Detroit satellite office at a recent Saturday presentation) PUBLIC EDUCATION: We are going to be working very hard to develop liaisons with other committees in the coming year. Liaisons have been identified for at least the following committees: Jeremy Blackowicz, Trademark Committee Danielle Coleman, New Lawyer’s Committee Edgardo Mantilla, FDA Committee Salvatore Anastasi, Fellows Jenna Rea, Women in IP Law Committee Darlene Ghavimi, Patent Litigation Committee We could use assistance in getting more liaisons. Please note that Bea Koempel-Thomas is now the Chair of the Subcommittee to work with our Liaisons. MEMBER SERVICE: We have been advertising the value of AIPLA at our various presentations for the public and will be exploring presentation opportunities in conjunction with third party partners such as the USPTO with more of our members. GLOBAL OUTREACH: We met with the Michel Gerin, Executive Director, Intellectual Property Institute of Canada, at the AIPPI . We offered to share resources regarding World IP Day with his organization for 2015. We also had discussions with members of organizations of other countries to discuss how to leverage work we do for the benefit of other organizations. In December Elise and Michael had a telephone conference with members of the Intellectual Property Institute of Canada. While they did not partner with us for WIPD 2015, there may be opportunities for 2016. Outreach in a knowledge-sharing capacity with other countries is possible as well in the future. Chair of World IP Day subcommittee: Daniel Brownstone Chair of Liaison Subcommittee: Bea Koempel-Thomas