MICHELLE MIRANDA-GALLARDO
1656 Billy Casper
El Paso, Texas 79936
(915) 920-1015 Cellular
QUALIFICATIONS
Highly motivated, responsible individual with proven Pharmaceutical Sales,
Marketing, Management, Journalism, Public Relations, and Customer Service
skills. Computer literate. Over 20 years of “hands on” experience in the fields of
Advertising, Sales, Journalism, and Public Relations with emphasis on
excellence. Superior professionalism in appearance and demeanor. Thrive on
new challenges and detail oriented. My education and work experience allows
me to develop excellent interpersonal, communication, and organizational skill
with clientele, staff, and community. Excellent verbal and written communication
skills in English and Spanish.
EDUCATION
Bachelor of Arts, Major in Journalism, Emphasis on Advertising
Minor in Creative Writing and Public Relations 1991
University of Texas at El Paso, El Paso, Texas
PROFESSIONAL EXPERIENCE
Renal Sales Specialist
AMAG Pharmaceutical  El Paso, Texas  March 2009 – Present
Heavily promoting to Oncologists and establishing contacts at major hospitals,
responsible for launching a new drug: an IV iron formulation, (Feraheme) for the
treatment of Chronic Kidney Disease (CKD) in dialysis and non-dialysis patients. Call
on hospitals (on formulary), dialysis centers, hematologists and oncologists in a large
diverse territory (El Paso and New Mexico). Experienced in buy and bill procedures.
High success rate in establishing drugs on formulary status in hospitals. Have
consistently met all sales goals and ranked in top 3 in sales in the district.
Michelle Miranda-Gallardo
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Senior Product Specialist
Ortho Biotech Division of
JOHNSON & JOHNSON  El Paso, Texas  2004 to 2009
Pharmaceutical sales representative responsible for promoting an anemia product
(Procrit) to nephrologists. Also responsible for developing a new market for Procrit for
use by internal medicine, family and general practice physicians.
2007 Infinity Cup Winner – Denver district
2006, 4th quarter Teal Diamond Award Winner
2006 Primary Care Contest – 2nd in Region, 17th nationally
2003 – Field Sales Director Award
Professional Specialty Representative
Janssen Eldercare Division of
JOHNSON & JOHNSON  El Paso, Texas  2002 to 2004
Provide and procure marketing and sales of pharmaceutical products to
long-term care pharmacies, and to Neurologists, Psychiatrists, Medical Directors,
Directors of Nursing, and Administrators in nursing homes. Products represented
included Risperdal, Reminyl, and Duragesic. Procure new and service existing
clientele, and provide product samples for physicians. Provide and demonstrate
excellent sales presentation and closing techniques, and develop and maintain
high customer satisfaction.
Professional Sales Representative/District Trainer
SCHERING-PLOUGH  El Paso, Texas  1998 to 2002
Recipient of “Rookie of the Year” award.
Marketing and sales of pharmaceutical products to physician’s offices. Products
include Clarinex (desloratadine), Nasonex (mometasone furoate), and Tequin
(gatifloxacin). Procured new and service existing clientele. Provided samples for
physicians. Provided excellent presentation, selling, and closing techniques.
Developed and maintain high customer satisfaction. Responsible for the training
of new hires, and the on-going training of new products offered by the company.
Michelle Miranda-Gallardo
Account Executive
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TELEMUNDO/TELEVISION  El Paso, Texas  1/1998 to 2/1998
Responsible for assigned advertising accounts. Provide excellent presentation,
selling, and closing techniques. Procure new clientele and service existing
clientele. Developed and maintained high customer satisfaction. Preparation of
contracts, file control, and other administrative duties.
Local Sales Manager
PASO DEL NORTE BROADCASTING FM/AM  El Paso, Texas  1993 to
1997
Managed assigned advertising accounts and managing five local account
executives. Increased station billings over 250 percent during employment of
sales manager. Other positions included Account Executive.
Account Executive
VISION MARKETING  El Paso, Texas  1992 to 1993
Handled and maintained all areas of the advertising, marketing, and public
relations spectrum for clientele. Developed campaigns, marketing strategies, and
production.
Account Executive
KTSM BROADCASTING FM/AM  El Paso, Texas  1991 to 1992
Management of assigned advertising accounts. Providing excellent presentation,
selling, and closing techniques.
Account Executive
LAVEN & ASSOC.  El Paso, Texas  1990 to 1991
Daily marketing activities, contacted prospective clients, and scheduled
appointments for sales of advertising space for the Fort Bliss Monitor. Worked on
a part-time basis and distinguished by performing same as full-time personnel.
Michelle Miranda-Gallardo
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Student Advertising Manager/Advertising Representative
THE PROSPECTOR (UTEP)  El Paso, Texas  1988 to 1990
Performed sales and marketing activities. Created ad lines for news copy layout,
positioned ads, and contacted clients regarding advertising/design ads.
AFFILIATIONS
Junior League of El Paso
American Cancer Society
PR Chairperson Christmas Fair
References available upon request