15tlp0467_Knaak Comment FT Mental illness stigma as a quality-of-care problem Reducing the stigma associated with mental illnesses in health-care settings is becoming an increasingly important focus for research, programming, and intervention.1–3 A systematic review2 published in The Lancet Psychiatry in 2014 articulately described the growing body of evidence on mental-illness-related stigmatisation in health care and its consequences, including negative attitudes and stereotypes, prognostic negativity, diagnostic overshadowing, insufficient skills of healthcare providers, discriminatory behaviours, and perceptions of unfair treatment among consumers of mental health services.2 The stark mortality gap in high-income countries between people with severe mental illnesses and the general population—20 years for men and 15 years for women—has been argued to be at least partly related to the problem of stigmatisation.2 These issues suggest that several important quality-of-care concerns exist for people with mental illnesses. Opening Minds (OM), the anti-stigma initiative of the Mental Health Commission of Canada, identified health-care providers as one of four key target groups in its stigma reduction strategy.1 OM’s strategy involves seeking out existing anti-stigma programmes, identifying what works and why, then sharing this knowledge so that effective programmes, instruments, and best practices can be broadly implemented.1 Thus far, OM’s research has identified several effective programmes4–5 and key ingredients for maximal stigma reduction in health-care environments, which include such elements as social contact and an emphasis on, and demonstration of, recovery.6 Yet, implementation of anti-stigma initiatives in health-care settings can be difficult. The problem of stigma is an unperceived learning need for many healthcare organisations and professions, and engagement is limited by competing priorities, time constraints, and low perceived need.2–3 Indeed, emerging findings from a qualitative component of OM’s research suggest that achieving desired levels of buy-in and participation is a key challenge for many anti-stigma programmes, especially those explicitly marketed as being about stigma. To address this challenge, we suggest that applying a quality-of-care perspective to the problem of stigmatisation might be of particular benefit to achieve greater organisational and provider buy-in and uptake. www.thelancet.com/psychiatry Vol 2 October 2015 Quality of care is a structural priority, continually at the forefront of concern of health-care organisations and professions7,8 and most have established quality-of-care standards and processes through which to assess, measure, and improve patient care. Instead of framing stigma as a problem in and of itself to be solved (ie, by focusing on stigma reduction as the primary outcome through the design and delivery of interventions explicitly marketed as being about stigma), we suggest greater traction could be gained through a view that understands the problem of stigmatisation in health-care settings, at least in part, as a core attitudinal and behavioural barrier to quality of care (panel). Applying a quality improvement lens to the problem of stigmatisation in health care could also provide additional benefits. For one, viewing stigmatisation through a quality improvement lens would help ensure emphasis is placed on achieving higher level Kirkpatrick results,9 such as behaviour and practice change and improved patient Panel: Addressing stigma through quality of care—a hypothetical case example Scenario Patients with a history of mental illness present to emergency departments with various complaints and symptoms, but are prematurely referred for psychiatric consultation and admission without full consideration, assessment, or treatment of physical symptoms or concurrent or pre-existing disorders.2 Patients spend lengthy periods without care in the emergency room as providers disagree about which service should assume responsibility for the patients’ care. Traditional approach to reduce stigma An evidence-based programming approach focuses on encouraging emergency department staff to become aware of the reality and consequences of diagnostic overshadowing though education and consumer-based personal testimonies. The intervention does not focus on changes to workflows or processes. Attendance is low to moderate with limited engagement, in view of time and resource constraints and prioritisation of various service needs. Outcome measures are attitudinal-based and satisfaction-based. A care quality approach to reduce stigma A quality-of-care perspective enhances educational programming by focusing on patient outcomes. Gaps in best practice for triage and emergency room care are identified through the use of quality improvement tools such as cause–effect and driver diagrams. Critical incident ranking11 prioritises the quality concern, leveraging administrative resources and leading to a change in workflow or process—eg, the implementation of a checklist screening tool for medical stability,12 improved triage, new algorithms or care requirements for patients with mental health presentations, or the development and monitoring of new quality indicators for the emergency care of patients with a history of mental illness. The prioritisation of diagnostic overshadowing as a human risk factor for quality-of-care issues enhances uptake and participation of contact-based educational interventions. 863 Comment outcomes, over attitudinal and knowledge improvements. It would also drive greater attention to the problem of stigmatisation as a structural issue, allowing for the identification and prioritisation of changes to systems and care procedures, a need not typically addressed through knowledge and social-contact-based intervention approaches.2 (By social contact, we refer not to regular patient–provider interactions, but rather to recovery-based personal testimonies and other similar interactions with people who have or have had a mental illness, for which the nature of the contact is also in keeping with Allport’s four criteria, including that of equal status between parties.3–6) The US-based Institute of Medicine, for example, argues for a redesign of mental health services to adequately address what it describes as the quality chasm, ie, pervasive deficiencies across the six main dimensions of quality care (safety, effectiveness, patient centeredness, timeliness, efficiency, and equitable care), many of which are also negative outcomes of the process of stigmatisation.2,8 Framing stigma, at least in part, as a quality-of-care concern would allow the conceptualisation and measurement of different forms of stigmatisation across these main quality indicators, as performance and structural deficits. Common quality improvement tools could easily help to map the relation between problematic practices and quality-of-care outcomes (panel). As we see it, applying a quality improvement frame to the problem of stigmatisation provides a way of strategically colluding10 with and leveraging already well accepted processes and priorities for health-care providers and organisations. It is a logical idea that would benefit from receiving greater attention in the stigma literature. In our view, it provides a promising strategic enhancement through which to pursue anti-stigma agendas that can easily incorporate existing evidence-based ingredients 864 and strategies for stigma reduction,6 while also helping to address specific key challenges, including securing those all-important yet still-elusive desired levels of participation and buy-in. *Stephanie Knaak, Scott Patten, Thomas Ungar Opening Minds Anti-Stigma Initiative, Mental Health Commission of Canada, Calgary, AB, T2C 3G3, Canada (SK, SP); Department of Community Health Sciences, Department of Psychiatry and Mathison Centre for Mental Health Research and Education, University of Calgary,Calgary, AB, Canada (SP); Department of Psychiatry, North York General Hospital, and Faculty of Medicine, University of Toronto, Toronto, ON, Canada (TU) sknaak@mentalhealthcommission.ca We declare no competing interests. Our research was made possible through funding from the Mental Health Commission of Canada (MHCC). The work of the MHCC is supported by a grant from Health Canada. We thank the Opening Minds research team for their helpful comments on previous versions of this draft. 1 2 3 4 5 6 7 8 9 10 11 12 Stuart H, Chen S-P, Christie R, et al. Opening minds in Canada: background and rationale. Can J Psychiatry 2014; 59 (suppl 1): S8–S12. Henderson C, Noblett J, Parke H, et al. Mental health-related stigma in health care and mental health-care settings. Lancet Psychiatry 2014; 1: 467–82. Ungar T, Knaak S, Szeto A. Theoretical and practical considerations for combating mental illness stigma in healthcare. Community Ment Health J 2015; published online July 15. DOI:10.1007/s10597-015-9910-4. Kassam A, Modgill G, Vas G, Zanussi L, Patten S. Reducing the stigma of mental illness in undergraduate medical education: a randomized controlled trial. BMC Med Educ 2013; 13: 141. Knaak S, Szeto ACH, Fitch K, Modgill G, Patten S. 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