Press release
New York, April 24, 2015
Julien Tessier Appointed CEO of Diadeis for North America
After the acquisition of GSG last year, the global design & premedia agency
continues to expand its activities in the American Market.
Diadeis, one of the world’s leading brand implementation
agencies, has appointed Mr. Julien Tessier as CEO of Diadeis for
North America.
In this role, Mr. Tessier will be responsible for the overall strategic
steering of the company in North America and will define
innovative ways of working and optimizing processes. His project
management expertise, combined with his deep understanding of
the needs of blue-chip brand owners will be a key asset for driving
business development in America.
This appointment of Mr. Tessier confirms the company’s
determination to strengthen its position in the American Market after acquiring Graphic
Systems Group (GSG), a New York-based pre-eminent creative production agency, last
December. Diadeis’s range of services include multilingual mechanicals, pre-press, retouching,
multi-channel communication, visual merchandising and software implementation. The
company’s fast growth and strong expansion over the last decade has been supported by its
unique ability to improve brand implementation for some of the biggest companies in the world.
Julien Tessier noted, “I am very excited to continue Diadeis’s adventure in North America. I
look forward to bringing top-of-the-art services and innovative solutions that will create greater
efficiency in their marketing operations of American brands.”
Prior to the position of CEO for North America, Mr. Tessier was Executive Director in charge of
Diadeis’s key global accounts such as Nestlé or Unilever. Earlier he served as Global Operations
Director. He joined Diadeis in 2007 as a Project Manager.
Mr. Tessier holds a Master’s degree in Science and Management, from HEC Paris, Europe’s top
Business School.
About Diadeis
Diadeis is one of the world's leading design and premedia agencies. It offers a wide range of
services covering graphic design, prepress and brand lifecycle technology tools. Diadeis has
been supporting major advertisers as they develop and improve their brand images for forty
years. It brings efficiency, consistency and accuracy to the communication media it produces:
packaging, multi-channel publishing and operational marketing. Diadeis is headquartered in
Paris and has offices in Europe, Asia, North and South America, the Middle East and Africa. It
serves clients in over 60 countries.
For more information, please visit www.diadeis.com
Contact Details:
Marion Williams-Bennett
duomedia Public Relations
marion.wb@duomedia.com
+1 617 512 0814
Carole Ramstein
Marketing Director
Diadeis
T: +33 (0)1 45 58 80 52
M: +33 (0)6 76 53 46 67
carole.ramstein@diadeis.com