Microsoft Dynamics Customer Solution Case Study Chemicals Manufacturer Improves Data Flow with Business Management Solution Overview Country or Region: Russia Industry: Manufacturing Customer Profile United Chemical Company Shchekinoazot (UCC) is a chemical holding company based in Russia. Its operations include commercial company Trading House Shchekinoazot and three geographically distributed enterprises. Business Situation UCC used a mixture of software solutions for information management—including spreadsheets and custom-built tools— which restricted information sharing and workflows across the businesses. Solution Working with the specialist team at Microsoftâ Certified Partner Gorod-Info, UCC chose to implement Microsoft Dynamicsä AX business management software. Benefits Familiar, easy-to-use interfaces help employees adapt quickly. Enterprise-wide users can access consistent business data. Managers can rapidly generate reports to support business decisions. Preparation of documents prior to shipping is 12 times faster. Solution helps organisation adhere to accountancy standards. “Through sales and purchase procedures we have minimised multiple data input and optimised workflow between the offices. Now, fewer people need to be involved in these processes.” Alexander Sharafutdinov, Chief Information Officer, UCC Shchekinoazot Chemical holding company United Chemical Company Shchekinoazot (UCC) is based in Russia, and operates a commercial business, plus three large organisations across the country. Until recently, information sharing across the enterprise was restricted by its disparate IT solutions. Working with the specialist team at Microsoftâ Certified Partner Gorod-Info, UCC chose to implement Microsoft Dynamicsä AX business management software. Its familiar, easy-to-use interfaces help people extract the information they need quickly and easily. Business processes are now automated, minimising manual work and helping to ensure data is accurate and up to date. Employees have more time to work on productive tasks rather than timeconsuming administration and data entry. Most importantly, managers can prepare documents on finished shipments 12 times faster than before. Situation United Chemical Company Shchekinoazot (UCC) is a chemical holding company based in Russia. It represents the interests of large Russian chemical companies that manufacture industrial chemicals, engineering plastics, and synthetic fibres, and produces around 1.1 million tons of chemicals a year. Its operations include commercial company Trading House Shchekinoazot and three geographically distributed enterprises—JSC Shchekinoazot, JSC Shchekino Khimvolokno, and Efremov Chemical Plant. "The solution had to be cost effective, adaptable, and easily integrated. Microsoft Dynamics AX could offer us all this.” Alexander Sharafutdinov, Chief Information Officer, UCC Shchekinoazot to comply with global accounting regulations such as Generally Accepted Accounting Principles (GAAP) and International Accounting Standards (IAS). The UCC management team needed to automate processes and build a unified data environment. “We wanted to consolidate and improve the accuracy of operational data across all four enterprises to help us make more accurate operational and strategic management decisions,” says Sharafutdinov. They needed a solution that could: The distributed nature of the organisation meant it was difficult for the company’s 6,500 employees to share data across the group. To manage information, UCC used a mixture of software, including spreadsheets and custom-built tools, but this restricted access to data and workflows across the businesses. •Optimise the data flow between UCC units. •Be updated centrally, from a single source. •Meet Russian and international accounting and tax recording standards, as well as internal standards. •Offer flexible tools to respond to organisational and process changes. Reference books and classification tools, which are a vital part of the chemical industry, were difficult to update consistently. Information gathered in one department had to be manually duplicated in different reference documents in each department. These and other processes, such as managing sales records, were extremely time consuming, and led to inconsistency of information across the business. Solution The absence of a common data environment made it difficult for managers to oversee business processes and fully understand group finances. Alexander Sharafutdinov, Chief Information Officer, UCC Shchekinoazot, says: “Our daily operational reports depended almost entirely on manual processes. To manage the business and cut costs, we needed to understand consolidated funds movements, accounts information, expenditure, and inventory.” More importantly, the business needed a new way “Several factors affected our decision. The solution had to be cost effective, adaptable, and easily integrated. Microsoft Dynamics AX could offer us all this,” says Sharafutdinov. The senior managers and technical professionals at UCC evaluated a range of management solutions, including SAP and Oracle. They also familiarised themselves with integrated management systems used in other large enterprises. Working with Microsoftâ Certified Partner Gorod-Info, UCC chose to implement Microsoft Dynamicsä AX business management software. Since July 2006, the solution has gone live in several departments of the group, including Finance, Production, Purchasing, Sales, and Accounting. More than 250 employees now use the system, taking advantage of the following Microsoft Dynamics AX modules: •Financials I and II for accounting, accounts receivable, and accounts payable. •Trade and Trade Agreements, for purchase and sales management, and inventory. •Logistics for pricing management based on product information. •Master Planning for the purchase-onrequest process. Purchase orders from several departments can be consolidated into a single order. Gorod-Info has helped UCC automate the financial and logistic activity across the group. “The solution has streamlined the “through sales records” procedure and supply-chain management. Data only needs to be entered once to control the entire chain,” says Sharafutdinov. The technology also integrates seamlessly with tools and applications that enhance its functionality. Data in Microsoft Dynamics AX Reports Generator can be presented in or retrieved from Microsoft Office system applications, such as Microsoft Office Word 2003 and Microsoft Office Excelâ 2003. Microsoft SQL Serverä 2000 Analysis Services and Reporting Services have also been integrated to enhance the reporting system. “We can build very powerful and flexible reports to represent huge amounts of data, such as consolidated accounting reports, which can be generated quickly,” says Sharafutdinov. Benefits UCC employees like the familiar look and feel of Microsoft Dynamics AX and find it easy to use. The solution is already promoting greater efficiency, with standard user interfaces and close integration with tools such as Microsoft Office making the transition as seamless as possible. Automation Makes Supply Process 12 Times Faster Previously, UCC relied on disparate systems to manage complex information. This business model resulted in different departments and offices having to separately manage processes such as accounting and ordering. Now, users can access consolidated business data and manage processes across the enterprise. Features such as the unified inventory classifier and data directory have helped all departments across the group to standardise their methods of handling, classifying, and storing information. Employees have increased control and insight into new functionality, and can now plan sales, shipping, and finance more accurately. Specialist employees can dedicate their time to strategic planning and information analysis, and business processes and workflows can be coordinated and managed by the relevant department. The solution also traces budget movements for each individual subsidiary, as well as for the entire enterprise. It controls purchasing from planning and processing, to sale. “The solution calculates our costs 10 times faster than it took before. And the time it takes to prepare documents prior to shipping is 12 times faster than before,” says Sharafutdinov. The most time-consuming tasks—such as compiling and categorising general ledger data—are automated, significantly decreasing the manual effort of UCC employees. As a result, employees are able to spend time on higher-value tasks. Sharafutdinov says “Through sales and purchase procedures, we have minimised multiple data input and optimised workflow between the offices. Now, just one person is required to process sales records across the entire enterprise, instead of one or more people from each office.” Solution Supports Regulatory Accounting Compliance The solution helps the business to conform to GAAP and IAS regulations. It offers a single, integrated information source that updates in real time and maintains the relevant financial data required by regulators. "We believe that by improving the strategic and operational management of the business units and integration of their activities, we have helped to increase the company’s attractiveness for foreign investors." Alexander Sharafutdinov, Chief Information Officer, UCC Shchekinoazot In addition, the system has been customised to meet other requirements, such as the inclusion of automatic value-added tax (VAT) calculations on exports, and specialised product classification. And automated processes in place help the business operate in accordance with the Russian accounting system, tax legislation, and industry-specific needs. Enhanced Information Visibility Supports More Confident Decision Making Due to the visibility of information across the organisation, managers at UCC can now rapidly respond to changing market demands. They have a clear picture of sales data, inventory, payments, and funds movements, which helps them easily identify the most efficient or troublesome areas of the business and act accordingly. With the aid of real-time information, they can make confident management decisions faster than ever before, keeping the business operating seamlessly, and minimising the cost of inefficiency. Authorised employees can access information quickly and easily through the system, or view the consolidated information in customised reports. “The analytical reporting system provides different groups of users with reliable and efficient information,” says Sharafutdinov. “Data is 10 times faster to compile because the accounts department no longer needs to approach individual departments and wait for them to gather their figures. Altogether, there is minimal human intervention during complex operations processing and typical business transactions.” The way that the data is presented in financial reports can be managed according to the user’s requirements. Administrative, financial, corporate, and tax reports can be generated. And integration with advanced business analysis and reporting tools lets users display reports and results directly in Microsoft Excel without having to copy and paste between applications. Faster, More Efficient Customer Service Boosts Market Perception UCC customers also benefit. The system helps the organisation maintain tighter, automated control over sales orders. It checks and verifies credit limits, customer account information, pricing agreements, and inventory. Information is consolidated in real time, helping to ensure that products are shipped faster, and order quantities and invoicing are accurate first time, every time, minimising delays or expensive returns. “We believe that by improving the strategic and operational management of the business units and integration of their activities, we are helping to increase the company’s attractiveness for foreign investors,” says Sharafutdinov. “Our decision to implement this solution will really pay off. Now that we have the right tools to support us, we can concentrate on growing the business.” For More Information Microsoft Dynamics For more information about Microsoft products and services, call the Microsoft Sales Information Center at (800) 4269400. In Canada, call the Microsoft Canada Information Centre at (877) 5682495. Customers who are deaf or hard-ofhearing can reach Microsoft text telephone (TTY/TDD) services at (800) 892-5234 in the United States or (905) 568-9641 in Canada. Outside the 50 United States and Canada, please contact your local Microsoft subsidiary. To access information using the World Wide Web, go to: www.microsoft.com Microsoft Dynamics is a line of integrated, adaptable business management solutions that enables you and your people to make business decisions with greater confidence. Microsoft Dynamics works like familiar Microsoft software such as Microsoft Office, which means less of a learning curve for your people, so they can get up and running quickly and focus on what’s most important. And because it is from Microsoft, it easily works with the systems that your company already has implemented. By automating and streamlining financial, customer relationship, and supply chain processes, Microsoft Dynamics brings together people, processes, and technologies, increasing the productivity and effectiveness of your business, and helping you drive business success. For more information about Gorod-Info products and services, call +7(495) 2044036 or visit the Web site at: www.gorod.ru For more information about United Chemical Company Shchekinoazot (UCC) products and services, call +7(487) 5196755 or visit the Web site at: www.nazot.ru For more information about Microsoft Dynamics, go to: www.microsoft.com/dynamics Software and Services © 2007 Microsoft Corporation. All rights reserved. This case study is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Document published January 2007 Products − Microsoft Dynamics AX − Microsoft Office Excel 2003 − Microsoft Word 2003 − Microsoft SQL Server 2000